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Raising Money

Jason Feffer, Co-Founder of SodaHead.com (http://www. SodaHead.com/) gives tips for raising money. Understand how to evaluate how much you need, find the right investors and manage the capital you need to grow.

  1. Determine the need for the money
  2. Investors invest with the goal of a high return
  3. Be cautious about how much valuation you project
  4. Calculate the amount of capital needed to continue growing
  5. Be cautious with how you spend the money & how much you take