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briansolis 12/28/2007 | 6.5 (8) | 6674 | 1057 | 3 | English
In order to be successful in Public Relations, you need to grasp what it is, what it isn't, and how it works and why. Otherwise, you'll never be able to build the right team, determine the best strategies to amplify visibility and gain traction, or have the ability to effectively measure it. ... more>>
briansolis 12/29/2007 | 8.2 (8) | 6309 | 910 | 6 | English
An ebook by Brian Solis that helps companies understand the art and science of blogger relations. ... more>>
briansolis 12/23/2007 | 10 (1) | 4561 | 776 | 0 | English
An ebook by Brian Solis of PR 2.0 and Co-Author of Now is Gone that examines one company's foray into Social Media ... more>>
briansolis 10/31/2007 | 9.5 (2) | 1999 | 434 | 0 | English
The Social Media Manifesto represents the future of marketing communications. It is a hands on look at how to participate in social media and how to integrate social tools into corporate marketing campaigns. ... more>>
briansolis 12/22/2007 | 10 (1) | 1117 | 380 | 0 | English
The Art and Science of Social Media and Community Relations An ebook by Brian Solis of PR 2.0 and... of Social Media and Community Relations Table of Cont ... more>>
briansolis 11/11/2007 | 10 (1) | 1133 | 211 | 0 | English
Conversations are taking place right now about your company and your competitors. What are you going to do about it This document helps you jump in, the right way, and also links back to a blog dedicated to improving new and traditional PR practices. ... more>>
briansolis 6/21/2008 | 7 (1) | 518 | 207 | 0 | English
Blogger relations is one of the most discussed topics in PR today. While everyone claims it requires only common sense, the truth is that there are lessons, examples, and strategies you should read about first, in order to understand how the dynamics of influential relationships are evolving. ... more>>
mw 10/5/2007 | 0 (0) | 829 | 169 | 0 | English
Very nice spreadsheet to keep track of PR status. ... more>>
bamafun 3/15/2008 | 8.5 (2) | 1476 | 106 | 1 | English
briansolis 8/10/2008 | 0 (0) | 180 | 54 | 0 | English
networks. If you work in marketing, public relations, advertising, customer service, product ... more>>
Airfoil 2/13/2008 | 0 (0) | 387 | 52 | 0 | English
Web 1.0 was Niagara Falls-a torrent of information. Web 2.0, by contrast, is a global water-pistol shootout. Rather than being deluged by the flow, participants in Web 2.0 can become part of communities that enable a tremendous amount of personal interchange. What in the World Is Web 2.0 examines how blogs, social sites and related developments are impacting news outlets and public relations, offering advice for communicators. ... more>>
Airfoil 1/24/2008 | 0 (0) | 375 | 46 | 0 | English
As corporate America reinvents the way it does business, companies are finding advantages in outsourcing not only manufacturing operations and call centers, but also entire departments, from HR to PR. In examining the value of inside vs. out-of-house public relations staffing, corporations should contemplate this list of advantages and disadvantages of each alternative and reach a blend of outsourcing and inside capabilities that works best for them. ... more>>
davefleet 8/6/2008 | 0 (0) | 462 | 42 | 0 | English
Your comprehensive guide to effective strategic corporate communications. ... more>>
briansolis 9/29/2008 | 0 (0) | 203 | 41 | 0 | English
Brian Solis documents the state of Social Media and marketing to help experts and novices pave the way for a more powerful, effective, and beneficial future for socially-aware marcom, PR, sales, service, and product development. ... more>>
anonymous 8/6/2008 | 0 (0) | 192 | 40 | 0 | English
Your comprehensive guide to effective strategic corporate communications. ... more>>
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