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Sustainability: A Brand Point Management Perspective

From: BrandSquare | Date: 10/15/2008 | Rated: 0 (0) | Views: 270

This white paper explores how brand point management processes have less impact on the environment thereby supporting business efforts to supply consu ... more>>

Tags: brand point management, marketing, branding, packaging, sustainability, environment, brand strategy, design, premedia

Categories: Business > Project Management >

Views: 270
Language: English

RR Donnelley 2006 Annual Report

From: AnnualReports | Date: 2/12/2008 | Rated: 0 (0) | Views: 136

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R.R. Donnelley is revolutionizing communications effectiveness by providing comprehensive and integrated communications services. These include ... more>>

Tags: NYSE, Research Services, RR Donnelley, McDonald's Corporation, Corporate Growth, McDonald's restaurants, CEO Jim, Alberto Culver Company, corporate development, Jim Skinner

Categories: Business > Corporate Finance > Annual Reports >

Views: 136
Language: English

Brand Point Management In Action: Schawk Doubles Outdoor Living Revenues For Major Home Improvement Chain (Retail Case Study)

From: BrandSquare | Date: 12/8/2009 | Rated: 0 (0) | Views: 10

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Schawk revolutionized the outdoor living product portfolio and presentation for a major home improvement chain, doubling revenues for the segment and ... more>>

Tags: marketing, branding, home improvement, brand point management, case study, Schawk, retail chain

Categories: Business > Sales & Marketing >

Views: 10
Language: English