The New Communication Theory
In the era of the social Web, communications is evolving back to its origins of communicating with people, not at them. It may seem implied, but ... more>>
Brian Solis Joins PitchEngine as Strategic Advisor and Stakeholder
Brian Solis, social media missionary and Principal of FutureWorks PR (www.future-works.com), officially joined the PitchEngine team as strategic ... more>>
Tags: media 2.0,
media2.0,
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best practices,
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2.0,
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brian solis,
stowe boyd,
chris saad,
khris loux,
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facebook,
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terms,
service,
community,
people,
audience
Views: 131
Language: English
The Gift of Compassion and Inspiration by Brian Solis
Sometimes we are quick to judge with or without due cause. Even if we believe our views to be right, many times our perception is merely right within ... more>>
Tags: pr,
pr 2.0,
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Views: 60
Language: English
Identifying and Connecting with Influencers by Brian Solis
In order to effectively engage today, we need to first identify the people of significance and determine our role within the various ecosystems of val ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
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Views: 38
Language: English
Unveiling the New Influencers by Brian Solis
Traditional influence has followed a systematic top-down process of developing and pushing “controlled” messages to audiences for decades, rooted in o ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
social media,
socialmedia,
brian solis,
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advertising,
interactive,
spin,
brand,
branding,
twitter,
tweet,
ecosystem,
twitterverse
Views: 25
Language: English
Redefining the Echo Chamber by Brian Solis
The point of this article is to redefine how startups (not solely tech companies) view and define early adopters and the "echo chamber" in order to ga ... more>>
Tags: startup,
marketing,
pr,
pr2.0,
pr 2.0,
2.0,
web 2.0,
web,
echo,
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brian solis,
publicity,
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advertising,
social media,
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media,
new media,
branding,
brand,
message
Views: 533
Language: UNKNOWN
Are You Talking to Me? by Brian Solis
A changing of the guard is due and it starts with the cognizance of to whom we serve and report. While technically, we answer to our business leaders ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
social media,
socialmedia,
brian solis,
social,
media,
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media 2.0,
2.0,
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social media optimization,
marcom,
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publicity,
advertising,
interactive,
spin,
brand,
branding
Views: 24
Language: English
The State of PR-Marketing by Brian Solis
While the communications industry has iterated with every new technological advancement over the last century, including broadcast mediums and Web ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
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socialmedia,
brian solis,
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branding,
change,
manifesto,
customer,
evolution
Views: 215
Language: English
eBook-Blogger Relations by Brian Solis
The methodologies and tactics required for successful blogger relations will shatter everything you were taught in traditional PR. Part common sense, ... more>>
Tags: pr,
blogger,
blog,
public relations,
pr2.0,
2.0,
blogger,
relations,
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science,
relationship,
ebook,
brian solis
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$4.95
Views: 15692
Language: English
Is Twitter Conversation or Broadcast by Brian Solis
Are we seeing the Twitterverse through rose colored glasses? more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
social media,
socialmedia,
brian solis,
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twitter,
facebook,
social network,
conversation,
dialogue,
broadcast,
one-way,
two-way,
culture,
sociology,
social science,
nielsen,
purewire,
techcrunch
Views: 143
Language: English
Sponsored Conversations and the FTC by Brian Solis
In the eyes of imaginative and opportunistic advertisers and marketers, bloggers and online influencers are the new celebrities and athletes. Brands ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
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socialmedia,
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advertising,
guidelines,
law,
transparency,
ethics,
disclosure,
truth,
journalism,
journalist,
reporter,
paid,
advertorial,
editorial
Views: 78
Language: English
Views: 226
Language: UNKNOWN
Top 40 Posts of 2008 on PR 2.0 by Brian Solis
As 2008 comes to a close, I wanted to share with you some of my favorite posts on PR 2.0 over the last the year. I hope they help you as you explore ... more>>
Tags: pr,
pr 2.0,
social,
media,
social media,
brian solis,
solis,
marketing,
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marcom,
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viral,
conversation,
twitter,
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top,
list,
blog,
blogger
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Views: 271
Language: UNKNOWN
The Domino's Effect by Brian Solis
The latest viral video on the Web today isn't related to an upcoming summer blockbuster, nor the next Chocolate Rain sensation or even the next Obama ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
social media,
socialmedia,
brian solis,
social,
media,
media2.0,
media 2.0,
2.0,
smo,
social media optimization,
marcom,
communication,
publicity,
dominos,
video,
youtube,
domino,
effect
Views: 91
Language: UNKNOWN