Consumer Reports
Consumer Reports offers full product ratings containing buying advice, key features information, reliability history, and performance ratings of selec ... more>>
Views: 456
Language:
FTC Endorsement Guidelines
Earlier this year, The Federal Trade Commission published recommendations to update its guidelines concerning the use of endorsements and testimonials ... more>>
Tags: ftc,
blogger,
blogger relations,
blog,
weblebrity,
internet,
famous,
celebrity,
endoresement,
advertising,
guidelines,
law,
transparency,
ethics,
disclosure,
truth,
journalism,
journalist,
reporter,
paid,
advertorial,
editorial
Views: 1503
Language: English
Sponsored Conversations and the FTC by Brian Solis
In the eyes of imaginative and opportunistic advertisers and marketers, bloggers and online influencers are the new celebrities and athletes. Brands ... more>>
Tags: pr,
pr 2.0,
pr2.0,
public relations,
marketing,
advertising,
interactive,
social media,
socialmedia,
brian solis,
social,
media,
media2.0,
media 2.0,
2.0,
smo,
social media optimization,
marcom,
communication,
publicity,
ftc,
blogger,
blogger relations,
blog,
weblebrity,
internet,
famous,
celebrity,
endoresement,
advertising,
guidelines,
law,
transparency,
ethics,
disclosure,
truth,
journalism,
journalist,
reporter,
paid,
advertorial,
editorial
Views: 78
Language: English
Views: 4
Language: English