Why is B2B marketing so boring? It doesn't have to be... Slides from a talk we gave to a large marketing department. From www.velocitypartners.co.uk ... more>>
Content Marketing is the most important weapon in the b2B arsenal. This short, sharp eBook takes you through the essentials. From Velocity, the... ... more>>
How you market depends on where you are in the Gartner Hype Cycle. Tips for tuning your story. more>>
Most tech companies market the wrong benefits in the wrong way. Here's a new way of thinking about it. more>>
A one-page, cut out & keep checklist for promoting your content through social media. Hope it helps! more>>
The three big questions every B2B marketer must answer. Fast. more>>