One of the best shows on television today, for my money, is AMC’s smash hit Mad Men. The show, which tells the story of the employees of a Madison... ...  more>>

When you think of personal branding, you need to think small. Too many persona; brands are too broad, to vague – and that ends up being confusing to... ...  more>>

Let’s face it: there are a lot of people on the Internet who claim to be all kinds of amazing gurus at all kinds of amazing fields. Thanks to the... ...  more>>

Don’t let people tell you that looks don’t mean anything. Especially today, with the proliferation of social media and the need for audiences to... ...  more>>

Facebook and MySpace are such great concepts. A forum in which to advertise yourself at no cost is beneficial for anyone. It would also appear – at... ...  more>>

It used to be really expensive and difficult to advertise yourself to the world. In fact, unless you were the president of Coca-Cola or Shell Oil, it  ...  more>>

You have a reputation. You have a Web site. You have a key look that every one recognizes – or at least, some people. Now what? Your personal... ...  more>>

Here’s a secret that most people don’t tell you: you already have a personal brand. We all do. It’s what our mothers used to call “first... ...  more>>

Remember when you were a little kid? Back then, you could be pretty much anything you wanted to be. Jumping off the house made you Superman,... ...  more>>

Nearly a decade ago, a little brand called Burma-Shave took advantage of a newly discovered empty space – the side of the road – to capture the... ...  more>>

There is a lot of discussion on the Internet about personal branding – but sadly, a lot of that discussion is coming straight from people who have... ...  more>>

When people ask me about important tips to establishing a personal brand, I can’t emphasize enough the idea of becoming an expert on whatever it is... ...  more>>