Management Depar tm
ospitality and Tourism
Message from the Ch
our most important achiev
one for us, and we achieved a lot. One of s Industries
Last year was a very busy the Management of Sport
partment. For the past couple of years hallmark programs for th
was becoming our own de ement Program have been
lity and Tourism Manag Department along with a
Program and the Hospita within the Management
were both housed ve the opportunity to lev
College of Business. They some synergy, we now ha
hile there was active student
ber of other programs. W programs have the most
both prog rams. For example, both s, both have strong advisory
strengths associated with ensive internship program
e most diverse and int d and passionate faculty
organizations, both have th ce, and both have dedicate
centers of excellen
boards, both have strong
make them wonderful pr
ergy such as looking at iss
ent (“SMHTM”) wi ll generate significant syn dual
Our new combined departm rams will retain the indivi
ment and sport tou rism. However, both prog be sepa-
relating to event manage . While the programs will
t them such great success over the years nt successes.
character which has brough accomplish some great joi
s, we have already worked together to
rate for academic purpose
ments this past year inclu
Some of our accomplish r professional enrichment
t Certific ation Program through ou
• A Crowd Managemen ties
er $5,000 for various chari
• Student -run events that raised ov nation
student newsletter in the
• Student group being honored for the best art of ESPN
UNH students into the he
e-in-residence who brought
• A wonderful executiv
and how it operates ships with Sport Properties
inar on “Leveraging Sponsor
• Community literacy sem the professional enrichmen
branding ma rketing in sports offered in
• Five-session program on tificate of recognition.
NCAA compliance leading to a cer
• Six-hour workshop on
to learn more about our
we are doing this year and
at we have done and what
I encourage you to see wh
S P O R T B U S I N E S S
David Schreff Executive in Residence Internship/Student
ver the past 12 years, the management of sports Highlights
O industries program at UNH has invited distin-
guished sports executives to campus to serve as
executives-in-residence (EIR). Each year these EIRs meet
Where have our students been this past
year? All over the world. Three studied
sport management in Australia at Bond
with students in class and in other campus settings to University, on the Gold Coast. Another
is currently studying sport management
bring a touch of the real world of business to the university in England.
environment. David Schreff, this year’s EIR, was the Adrian Colon, an undergraduate, has
President, Worldwide Marketing and Media Group for taken a semester to do an internship with
National Basketball Association Properties from 1990 to the New York Knicks. He is working in
1996. He also served as President and Chief Operating Officer, Marvel Entertain- community relations.
ment (home of Spiderman and X-men). Other positions Schreff has held are Presi- We have two graduate students cur-
dent and Chief Operating Officer of Notara Software and Vice President/General rently interning at Madison Square Garden
Manager Walt Disney Company (Disney Channel). in Event Management and another student
In the fall semester, Schreff made two visits to campus. In his first visit he gave in the Guest Relations & Disabled Services
a formal presentation on his experiences in sports marketing, with a special focus Department.
Undergraduate Mike McKenna is
on the NBA. He later met with students informally for lunch, where he was able
interning at Payne Whitney Gym on the
to respond in depth to students’ questions about marketing, sponsorship, how to
Yale University campus in facility opera-
find a job in the sports industry, and other facets of his fascinating life in sports. tions. Also, this year Yale’s Assistant
During his second visit he did mock job interviews with students who volunteered Athletic Director for Facilities, Erin
to be interviewed. Students sent him their resumes beforehand, and Schreff gave Carey, is working with graduate student
candid feedback based on his long history of hiring sport managers and going Matt Fealey in Varsity Facility Operations.
through high pressure interviews himself. Schreff has also mentored sport manage- Undergraduate Amy Desmaris
ment students via email concerning jobs and internships, and he will return in the interned this past summer at the National
spring to meet several times with students and faculty. Rally Commission of Mexico and Xinan-
tecatl Motor Club, where she assisted in
marketing, fundraising, and other aspects
Students Produce Sound Tigers Event of running auto races.
tudents in the Management of Sports Industries Program will be hosting a Other internship sites in the past year:
S UNH Night during the Bridgeport Sound Tigers game versus the Hartford
Wolfpack on March 30, 2008. The game will begin at 4:00 p.m. after
everyone has enjoyed some refreshments. The students will be doing this project as a
Torrington Twisters, New Haven County
Cutters, Nancy Lieberman Sports Camp,
Central Connecticut State University
Athletics, Arena at Harbor Yard, Univer-
practicum project (a supervised practical application of topics students have learned, sity of New Haven Athletics, Twin
for which they will receive three credits). The students will learn valuable event Arbors Athletic Club, Wirz and Asso-
management, communication, and organizational skills through this practicum. ciates (Sport Marketing), New York Mets,
Their goal is to have 200 people from the UNH community (students, faculty, staff, Yale University Club Sports, Brooklyn
and alumni) attend the game and help create awareness of the university. This event Cyclones, New York Islanders, and the
will be a good opportunity for alumni to network and to keep in contact with former National Hockey League.
professors and friends. The price for admission for faculty, staff, and alumni is $20
per person, which includes a ticket to the game and food. “I’m learning a lot about the actual
UNH Any children under the age of three are free. The cost for
UNH students is $5 (which includes only a ticket to the
management of the physical aspects
of the facility; changeover processes,
Night game, no food). Students will have the option of purchasing
a $10 ticket if they would also like food. If you have any
scheduling, project management,
budgeting, etc., and I am also learning
a lot about other aspects of facilities
March 30, 2008 questions or would like additional information, please management that aren’t so concrete,
contact the Alumni Relations office at 203-932-7270 or such as labor relations, personnel
Bridgeport management, bureaucracy, vendor/
Sound Tigers by email at email@example.com. Thanks, and we look contractor relationships, etc. The
vs. Hartford forward to seeing you there. experience has been great thus far.”
Wolfpack by: Dan Cote (B.S., 2007, M.B.A. planned for 2008) — An Intern at Madison Square Garden
S P O R T B U S I N E S S
Sport Ethics: UNH
Management of Sport Industries and Columbia
Adjunct News In 2007 Professor Gil Fried taught as an
adjunct at Columbia University’s new
sport management program as part of its
R eturning to teach MG 611 Sports Marketing,
Promotion, PR for the fourth time this winter
is Al Carbone (UNH MBA ’04). Carbone, who
is a Senior Communications Specialist at the United
School of Continuing Education. His
students were involved in producing a
sport ethics conference that attracted
Illuminating Company, stays extremely involved in the great speakers such as producer Spike
local sports scene, serving as Commissioner of the Lee, UNH graduate Nick Sakiewicz,
Southern Connecticut Conference, a 23-school high NBC Sport Executive Wendy Bass, and
school athletic conference (www.southernconnecticutconference.org). Carbone also sport executive Skip Prince.
coordinates public and media relations duties for the Walter Camp Football Based on the conference’s success,
Foundation and was recently named to the Steering Committee of the Greater Columbia has asked Professor Fried to
New Haven Chamber of Commerce Sports Council. return this year and to run the conference
Award: Al Carbone was recently awarded a “Gold Bat” by the West Haven as a joint activity of Columbia and UNH.
Twilight League. Carbone, who was an All-New England first baseman as a Thus, Fried’s graduate Sport Law class
collegian at Trinity College, played ten seasons for Shoreline Masonry in the will work directly with Columbia stu-
Twilight League and was a two-time league MVP. dents to develop, promote, and market
the event, which will be held on
ChrisAnn Hayes (M.S., 2004) has been Beth Kaduboski (M.B.A., 2007) has been Conor Sullivan (B.S., 2007) is Assistant
promoted to Regional Operations Assistant hired as a Marketing Associate with Carnegie Pro Shop Manager, Lake of Isles Golf Resort.
Manager-New England for StubHub, the Communications in Westford, MA.
Noah Sady (B.S., 2006) works in
largest ticket reseller in the United States.
John Galvin (M.S., 2007) has been hired Customer Service, Commerce Bank/Bank
Allen Chen (M.S., 2006) has been work- as an event Marketing Coordinator with of America.
ing as an Event Assistant at Sarah Lawrence Octagon.
John Hazlett (B.S., 2002) works in
College in its College Events Office.
Todd DeChuna (M.S., 2006) has been the New York Mets Community and Group
Melissa Biniewicz (M.S., 2007) hired for the Head Fitness Director position Sales Department.
accepted a job with the United States Soccer at Healthtrax Fitness and Wellness in Enfield
Joe Lizza (B.S., 2000) teaches sport
Federation, the governing body for soccer in
Desiree Guenther (B.S., 2007) has been marketing at Danbury High School.
US, based in Chicago, to help launch a devel-
hired as the Assistant Coordinator for the
opment academy for 16 and 18 year old Dan Cote (B.S., 2007) and Dan Eid
National Sports Forum in San Diego, CA.
players who will hopefully become the best (B.S., 2007) are in Graduate School at the
players in the world and be a part of the Marielle (Thibodeau) van Gelder University of New Haven.
national team at some point. (B.S., 2001) has been promoted to Assistant
Keith Dudzinski (B.S., 1991) is
Director of Athletics/Compliance Services at
Michael Kobylanski (M.S., 2007) has Defensive Coordinator, Football, UMASS
left Quinnipiac University to become the Amherst.
Associate Athletic Director/Communications Paula Uscilla (B.S., 2001) now works
Lincoln, RI resident Bradford D.
at Southern Connecticut State University. as an attorney at Scaddin Arps in Boston.
Avenia (M.S., 2005) accepted the position
Ryan Kelley (M.S., 2007) received Thomas Collet (B.S., 1991) is VP of of coordinator of intramurals at Southeast
“an amazing offer” from the new “Big Ten National Accounts for Roadlink USA. Louisiana State University.
Network” as its Senior Research Analyst at
Catherine Garofola (B.S., 1993) is the Kang, Byung Soo (M.S., 2007) is
its home office in Chicago.
Director of Fleet Operations, Santa Fuel, Inc. President of Sportsforce Co. Ltd. in Korea.
S P O R T B U S I N E S S
Faculty News Allen Sack
Professor Sack’s most recent book,
Counterfeit Amateurs: An Athlete’s Journey
Through the Sixties to the Age of Academic
Capitalism, with a foreword by his for-
mer Notre Dame coach Ara Parseghian,
Gil Fried will be published by Penn State Press
Besides several speaking oppor- in February 2008. Professor Sack pre-
tunities, including as keynote sented a paper entitled “College Sport
speaker for the New Jersey and the Unrelated Business Income
Collegiate Athletic Administra- Tax” last March at the Drake Group Conference in Cleveland,
tors Association annual meeting, Ohio. He also gave a presentation in April at the College Sport
Professor Fried re-wrote his Research Institute at the University of Memphis on a class
Sport Finance textbook, and the action antitrust lawsuit being brought by college athletes
second edition will be in stores in time for the approxi- against the NCAA.
mately 80 universities that currently utilize the text for His most resent journal article — coauthored with Parbudyal
their sport finance classes. His Managing Sport Facilities Singh and Tony DiPaolo — “Spectator Motives for Attending
textbook is used in more than 100 colleges in the U.S. Professional Tennis Events: Linking Marketing and Maslow’s
and has recently been translated into Chinese and will Hierarchy of Needs Theory,” has been accepted for publication
appear in about a year in Russian, due to strong interna- in the International Journal of Sport Management and Marketing.
tional demand. In April he published a column in the Hartford Courant entitled
Professor Fried participated in a NORA Council “Dropping the Ball: Tax-Exempt NCAA Under Fire as Colleges
Meeting in Washington DC. Fried has been a member Perform End Run Around Academic Rules.” In May, he attended
of the National Occupational Research Agenda, Services the North American Society for Sport Management Conference
Sector Council, Center for Disease Control for the past in Fort Lauderdale, Florida, where he presented a paper on col-
several years. He was appointed by the federal govern- lege sport reform.
ment to represent the sport/entertainment industries in Sack was quoted in the Associated Press on comments he
developing standards for workplace safety. made at the Knight Foundation Commission Faculty Forum in
Last year Professor Fried went down to Florida to Washington, D.C. in October, and his opinions on the Q ratings
develop and star in a risk management video produced of celebrity athletes like Michael Vick were cited in the Kansas
for the National Recreation and Park Association City Star. Last spring Professor Sack was interviewed on talk
(NRPA). The video is part of the NRPA’s campaign radio WTIC and WDRC. He was recently named to the
entitled Operation TLC2, which has been adopted by Executive Board of the College Sport Research Center at the
over 58 agencies in 27 states to protect those partici- University of Memphis and the Editorial Board of the Journal of
pating in park and recreation programs. The background Issues in Intercollegiate Sport. He is currently chairing the search
screening component of the program has helped cull committee for a new Dean of the College of Business at UNH.
over 6% of volunteers who had criminal records.
Professor Fried was promoted this summer to Full
Professor in recognition of the hard work he has given Jack Jones, Sports Information Director, Fairfield
to research, teaching, and service at UNH. Fried has University, will teach, this Spring trimester, a graduate course
been focusing on using technology to its fullest and has entitled Sport Media Relations & Broadcasting. This course
taught his undergraduate sport law and graduate sport will engage students to experience the field of media relations
industries classes online. He also can be found on through interactive exercises and in-class discussions.
Facebook by those who want to look him up, and he Topics will include meeting the expectations of media,
has started a blog that allows students and industry marketing and publicity campaigns, using audio and video
professionals to comment on various industry issues. to serve external groups, and planning and executing news
The blog can be found at http://bizballz.blogspot.com/. conferences and special events, as well as other general
media relations strategies.
Produced by UNH Department of Marketing & Publications.
Univ. M&P 341-1107
S P O R T B U S I N E S S
Big-East Official Visits UNH
n the fall semester, John Paquette presented his analysis of
I Paquette, Associate Com-
missioner of the Big East
Conference, gave a talk at UNH
how his conference weathered the
storm of conference realignment and
actually succeeded in becoming a
entitled “The Meteoric Rise of the dominant force in college football.
Big East Conference: An Insider’s After a short presentation, Paquette
View.” Paquette’s talk was sponsored fielded questions and engaged in a
by the Sports Industries Club at dialogue with students on topics
UNH. ranging from academic standards in
In 2003, the Atlantic Coast Confer- the Big East to the desirability of
ence “raided” the Big East Conference, replacing the current bowl structure
John Paquette, Associate Commis-
taking away three of the conference’s with a playoff system. According to sioner of the Big East Conference
finest football programs — Miami, Allen Sack, Director of the Institute
Virginia Tech, and Boston College. for Sport Management at UNH,
At that time, the Big East seemed in “Paquette provided insights into the “Paquette provided
jeopardy of losing its position in the operation of an athletic conference and
insights into the operation
college football Bowl Championship into college sports that can only be
Series and was in disarray. Four years gotten from someone who has worked of an athletic conference
later, the Big East has experienced a in the industry.” and into college sports
remarkable turnaround as Big East Before joining the Big East, that can only be gotten
teams like Rutgers, South Florida, Paquette was an Assistant Athletic
from someone who has
the University of Connecticut, Cincin- Director at Seton Hall and had worked
nati, and Louisville have moved at the Metro Atlantic Conference, St. worked in the industry.”
into the national football spotlight. Peter’s College, and Wagner College. ALLEN SACK
He lives in Providence, Rhode Island.
West Haven, CT 06516
300 Boston Post Road
T H E C O L L E G E O F B U S I N E S S
WINTER 2006 www.newhaven.edu/sportsman
Mike Schneider Appointed Director of UNH Joins the
the New Recreation & Fitness Center Northeast 10
T he University of
summer that Mike Schneider
“Mike will help us continue to
elevate our recreation program,
and Adds Football
After three years and long hours of
hard work by several individuals at
which is a vitally important
has been appointed Director of the University, in particular our
Campus Recreation. He will be aspect of campus life, student
Athletic Director Debbie Chin,
responsible for developing and recruitment, and retention.”
President Steve Kaplan recently
implementing all aspects of — DEBORAH CHIN
announced that the presidents
the UNH Campus Recreation
program, including intramural of the Northeast 10 Conference
sports, fitness, and health and wellness for MizzouRec, Schneider managed an have extended an invitation to the
activities. estimated $1 million annual budget and University of New Haven to join
Schneider comes to UNH with a supervised a full-time staff as well as the Northeast 10.
wealth of experience after rising through 80-100 student employees. He directly Membership in the Northeast
the ranks over five years at the Univer- managed the staffing, operations, 10 enhances UNH’s athletic poten-
sity of Missouri-Columbia, the state’s maintenance, and repair for the entire tial. It raises UNH’s academic
flagship campus, which serves over 300,000-square foot Student Recreation profile due to the strong academic
28,000 students. Most recently, Schneider Complex, which includes a vast indoor programs in the conference, and
was the Facilities Manager for the recreation area as well as three artificial it marks us as a university that
Department of Recreation Services & turf fields, outdoor tennis courts, and a
is aggressively moving forward.
Facilities, where he was responsible for sand volleyball complex. As the senior
We will be joining American
managing the day-to-day operations of staff member within the Department of
International College, Assumption,
the newly renovated $50 million Mizzou Recreation Services & Facilities, Mike
Student Recreation Complex. represented the department on various Bentley, Bryant, Franklin Pierce,
“Mike will be an invaluable resource campus committees and was responsible Le Moyne, Merrimack, Pace, St.
to UNH as our Director of Campus for vendor relations, contracts, purchas- Anselm, St. Michael’s, St. Rose,
Recreation,” said Director of Athletics ing, facility upgrade bid solicitations, Southern Connecticut State,
Deborah Chin. “He has been responsible facility rentals, and event management. Southern New Hampshire,
for campus recreation activities and facil- “I’m so excited to be a part of the Stonehill, and the University of
ity operations at a nationally renowned University of New Haven,” Schneider Massachusetts-Lowell; schools
university and has been a part of campus said. “It’s an outstanding opportunity to with which UNH shares a close
recreation at every stage of planning and provide students here with new facilities profile.
implementation. In conjunction with and programs, adding even more value to UNH will become a full member
the facility improvements that are their overall campus experience.”
of the conference in the fall of
underway on the UNH campus, Mike According to SMHTM Chair, Gil
2009. To do so, the university is
will help us continue to elevate our Fried, “We look forward to working with
required to reinstate its football
recreation program, which is a vitally Mike and having him as a resource as well
important aspect of campus life, student as placing a number of our students in the program. For the fall 2007-2008
recruitment, and retention.” new recreation facility both as employees season, UNH will remain a mem-
In his capacity as Facilities Manager and interns/graduate assistants.” ber of the East Coast Conference.