054 100 Introduction to Tourism Business Administration by liuqingyan

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									Lesson 17

  054 100 INTRODUCTION TO TOURISM
      BUSINESS ADMINISTRATION
LESSON OUTLINE

 Midterm overview
 Introduction to international tourism
  organizations
 Five different classifications of tourism
  organizations
 Homework
INTRO. TO INTERNATIONAL TOURISM ORG.

 Tourism management, as you know, involves
  many parts, sectors and units
 All these parts come together with the help of
  tourism organizations
 There is a great amount of cooperative
  interaction between all sectors
 In order to work in the tourism field, you need a
  good understanding of these organizations
CLASSIFICATION OF TOURISM ORGANIZATIONS

 Tourism organizations can be classified in
  different ways
 The most common way is:
  (1) Geographic classification
     World

     National

     Regional

     State/province

     City/municipal
Tourism organizations




(Goeldner and Ritchie 2009)
CLASSIFICATION OF TOURISM ORGANIZATIONS

   Tourism organizations can also be classified by:
    (2) Ownership
     Government

     Quasi  government
     Private

    (3) Profit or nonprofit
     Profit

     Nonprofit   (e.g. volunteer)
CLASSIFICATION OF TOURISM ORGANIZATIONS
   Another method of classification is by:
    (4) Function or type of activity
     Regulators       - Professional associations
     Suppliers        - Trade organizations
     Marketers        - Consumer organizations
     Developers

     Consultants

     Researchers

     Educators

     Publishers
CLASSIFICATION OF TOURISM ORGANIZATIONS

   Lastly, organizations can also be classified by:
    (5) Industry
     Transportation   (air, bus, rail, auto, cruise)
     Travel agents
     Tour wholesalers

     Lodging

     Attractions

     Recreation
HOMEWORK

   By assignment, research about the following
    organizations, their names and functions:
     Dadida:   UNWTO
     Namtarn: WTTC

     Terry: IATA

     Papang: ICAO

     Bank: PATA

     Farm: DMO

								
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