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Costa Cruises And The WWF by ps94506

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									                                                                                           Trees For Climate Change           1

              Trees for Climate Change                                 the current imbalance of atmospheric carbon:
                                                                       carbon from fossil fuel emitting sources so
                Robert C. Spicer, CPT1                                 commonly used in modern society.

                      August 2009                                      This brief paper supports the tree planting
                                                                       program of The National Forest Foundation and
                                                                       hopes to stimulate commitment from
Introduction                                                           corporations and the general public to plant
                                                                       enough trees to offset individual carbon use.
Climate change is rapidly changing the way we
think about using fossil fuels to power our                            For more information about the program, visit
machines. But until a reliable non carbon-                             The National Forest Foundation’s web site and
dioxide (CO2) producing fuel source is                                 learn how you can reduce global warming by
implemented, CO2 gas will continue to pollute                          planting trees! http://www.nationalforests.org/
our atmosphere and contribute to global
warming.                                                               The Call to Arms

However, one way to capture this excess CO2                            There are many environmental activists claiming
exists: trees! Trees utilize the carbon in CO2 gas                     that the end of the world is soon approaching.
as their food source in the process of                                 They may - or they may not - be right. But many
photosynthesis. Trees are an excellent means to                        of them are working together to protect
re-capture the carbon we emit when burning                             endangered marine and land based eco-regions
fossil fuels; in fact, carbon is the needed food                       from further degradation, pollution, overuse,
source of vegetation.                                                  and tourism industries that do not respect the
                                                                       equilibrium of nature. And, this is certainly a
Let us not forget, fossil fuels are part of the                        good and admirable cause. However, we should
remnant of ancient vegetation now liquefied                            also feel a strong need to focus on carbon
and then refined to run our modern machines.                           emitting sources since we must quickly reduce
By planting trees, we create forests that are                          their use and at the same time seek alternative
capable of absorbing atmospheric carbon and in                         fuels. But until we do, we must, at the very
return releasing oxygen; thus, the process                             least, reduce their impact. Our primary task as
completes the carbon cycle. Tree planting                              good world and corporate citizens should be the
programs are one very significant way to offset                        reduction of our environmental carbon
                                                                       footprint.
1
  Certified Performance Technologist: “Certification is a              Sustainability Branding
credential that is given to people who satisfy a set of
requirements. The International Society for Performance
Improvement's certification is performance-based rather
                                                                       As many corporations grow ever larger and
than education-based. It recognizes practitioners who have             consume even more carbon, they draw the
demonstrated proficiency in 10 Standards of Performance                attention of consumers, investors,
Technology in ways that are in keeping with the Code of                environmentalists, and social advocates that
Ethics. Individuals who receive the Certified Performance
Technologist (CPT) designation must be re-certified every
                                                                       now expect corporations to behave ethically as
three years to maintain the credential.”                               good world citizens. Today, the new generation
http://www.ispi.org/



Global Sustainability Evaluation and Consulting Services, Inc. (GSEACS) We make total improvement by taking a holistic approach
toward problem analysis and solution development. We can provide improvement expertise related to change management,
performance evaluation, advisory services to leaders in business and government, education and training, project management, and
energy conservation related services to name just a few aspects of our partners’ portfolio of experience. Our experience, education,
and skill enable the GSEACS team to deliver results. For more information please contact info@gseacs.com or visit our web site
www.gseacs.com (2009)
                                                                                           Trees For Climate Change             2

of corporate leader must contend with                                  environmental issues turn into consumer
environmental and social issues of the                                 action? When will our environmental
operation. This new focus can certainly bring                          stewardship pay off for sales? I do not have the
long term value to stakeholders and foster                             answer. But I see a growing awareness and
sustainable operations. Sustainability will then                       concern for environmental concerns. The point
add value and enhance brand image; certainly,                          of change will one day be reached and
some progressive management teams will                                 environmentally responsible organizations who
strategically consider their environmental                             address the carbon issue will win because the
strategy and align it with the growth strategy of                      largest direct and most negative environmental
their brand image. They should well consider                           impact from business, and the one issue that
marketing their organization as an                                     most consumers are aware of, is climate change
environmentally sustainable company.                                   from the combustion of fossil fuels.

Many of the true environmental impact issues                           Fossil Fuel Is Here To Stay – For Now
for general industry should focus on carbon
emissions from power consumption; whether                              At the present time fossils fuels will be with us
that is in the creation of a product or the                            for the foreseeable future. While we can install
delivery of a service, from manufacturing to                           scrubbers to remove sulfur, particulates, and
service organizations, carbon is consumed and                          some other components of the fuel that damage
emitted to the atmosphere and is adding to the                         the environment, we cannot remove the major
problem of global warming. And consumers                               component to climate change –CO23. We cannot
know it!                                                               eliminate fossil fuel combustion and the
                                                                       subsequent release of carbon into the
Consumer Latent Learning                                               atmosphere, but we can begin to position
                                                                       ourselves to be carbon neutral. Carbon neutral
As the public becomes increasingly aware of                            concepts are gaining momentum as a viable
                                             2
environmental impacts, this latent learning may                        response to carbon emissions through the
one day be triggered by some event. When that                          creation of carbon sinks - trees4 . Many
happens, a brand positioned as the                                     organizations now participate in tree planting
environmental leader in carbon sequestration
will emerge with the competitive edge.                                 3
                                                                         Burning fossil fuels release carbon that has been stored
Corporations are in the business to make a                             underground for millions of years into the atmosphere. The
profit and reducing carbon input and output is                         carbon in these fossil fuels is transformed into carbon
                                                                       dioxide, the predominant gas contributing to the
good for business: conserve through efficiencies                       greenhouse effect, during the combustion process. While
and offset using trees. And, consumers                                 carbon dioxide is absorbed and released at nearly equal
understand that corporations are in business to                        rates by natural processes on the earth, this equilibrium is
make money, but increasingly, the triple bottom                        disrupted when large amounts of carbon dioxide are
                                                                       released to the atmosphere by human activities, such as the
line (profit, sustainability and social                                burning of fossil fuels.
responsibility) is being taken into consideration                      4
                                                                         A carbon dioxide sink or CO2 sink is a carbon reservoir that
by consumers and investors. Will awareness of                          is increasing in size, and is the opposite of a carbon "source".
                                                                       The main sinks are the oceans and growing vegetation. The
2                                                                      concept has become more widely known through its
 Latent Learning: Conditioning in which the change                     application by the Kyoto protocol. Carbon Sequestration is
occurs some time following receipt of the stimulus                     the term describing processes that removes carbon from the
and is often triggered by an event with meaning.                       biosphere.



Global Sustainability Evaluation and Consulting Services, Inc. (GSEACS) We make total improvement by taking a holistic approach
toward problem analysis and solution development. We can provide improvement expertise related to change management,
performance evaluation, advisory services to leaders in business and government, education and training, project management, and
energy conservation related services to name just a few aspects of our partners’ portfolio of experience. Our experience, education,
and skill enable the GSEACS team to deliver results. For more information please contact info@gseacs.com or visit our web site
www.gseacs.com (2009)
                                                                                           Trees For Climate Change           3

and donate, or ask their consumers to                                  programs that will surely be implemented by
participate in, tree planting programs. Offsetting                     the Obama Administration. As a society, and as
carbon emissions in this way brings real                               business leaders, we should craft an
environmental improvement.                                             environmental vision for our future consistent
                                                                       with business objectives and social responsibility
Trees – Nature’s Filter                                                issues that include carbon neutral goals in the
                                                                       equation.
Trees are natural filters for the atmosphere.
While tree types and growth patterns vary,                             Tree planting is one potential carbon neutral
generally, every pound of tree utilizes about 1.6                      tool which is easy to implement, aesthetically
pounds of carbon dioxide and converts it back                          pleasing to the public, and serves as a haven for
into oxygen. So trees can naturally offset the                         wildlife. It’s something we should all consider
negative impact of fossil fuel combustion. The                         doing.
issue is an important issue; it is also a very big
one.                                                                   If I am not home when you call, please leave a
                                                                       message, I have gone off to plant a few trees!
To give an example of the scope, during a recent
twelve month period one owner of power                                 Learn More
producing plants used approximately 737,000
metric tons of residual fuel called IFO 380 and                        For more information about the program, go to
26,000 metric tons of distillate fuel. Considering                     The National Forest Foundation’s web site and
the CO2 production at 3206kg per ton of fuel5                          learn how you can reduce global warming by
(combusted fuel with combustion air) that’s 24                         planting trees! http://www.nationalforests.org/
million metric tons of CO2 annually pumped into
the atmosphere. To offset that amount of CO2                           Robert C. Spicer, CPT
being emitted to the air for every 1 metric ton of
fuel combusted, 3.3 trees must be planted every                        Robert Spicer is a native of Staten Island, New
year to achieve a carbon neutral situation. This                       York and has worked for New York based
means a tree planting program of 2,500,000                             organizations such as Eklof Marine Corporation;
trees annually. At $1.00 per tree that’s                               Military Sealift Command-Atlantic; American
$2,500,000 every year to become carbon                                 Dredging Company; Weeks Marine
neutral.                                                               Incorporated; and, Moran Towing Corporation,
                                                                       as well as global organizations such as Mobil Oil,
Maybe, we cannot presume corporate                                     Hess Oil Virgin Island Corporation; Royal
management would commit to such a sum. But,                            Caribbean International; and others.
perhaps we should consider the direct cost to
business that will be required for new                                 He has worked as a Chief Engineering Officer in
technology to comply with carbon capping                               the United States Merchant Marine and
                                                                       maintains a Chief Engineer’s license for any
5
                                                                       motor or gas turbine ship. He has been a Port
  “Shore-Side Electricity For Ships In Ports”, MariTerm AB             Engineer; Marine Superintendent; Shipbuilding
for the North Sea Commission 8/23/2004
http://www.mariterm.se/download/Shore-
                                                                       Superintendent; Technical Operations Fleet
Side%20Electricity%20for%20Ships%20Report%20official.pd                Manager; Shipbuilding Manager; Vice-President
f



Global Sustainability Evaluation and Consulting Services, Inc. (GSEACS) We make total improvement by taking a holistic approach
toward problem analysis and solution development. We can provide improvement expertise related to change management,
performance evaluation, advisory services to leaders in business and government, education and training, project management, and
energy conservation related services to name just a few aspects of our partners’ portfolio of experience. Our experience, education,
and skill enable the GSEACS team to deliver results. For more information please contact info@gseacs.com or visit our web site
www.gseacs.com (2009)
                                                                                           Trees For Climate Change           4

Environmental Compliance; Environmental
Compliance Officer; Vice-President Special
Projects; Vice-President of Compliance and
Product Quality; and Vice-President, Product
Quality.

He holds various certifications and is trained to
ISM; ISPS; ISO 9001; ISO 14001; and, OSHSAS
18001 codes.

Robert has worked with break-bulkers, tankers,
barges, tugs, dredges, cruise, and research ships
and has a varied knowledge of the maritime
industry.

In addition to his engineering license, he has a
B.Sc. in Environmental Management, a M.Sc. in
Administration specializing in organizational
performance improvement; he is currently
pursuing his doctoral studies in organizational
learning.

He may be reached at rspicer@gseacs.com




Global Sustainability Evaluation and Consulting Services, Inc. (GSEACS) We make total improvement by taking a holistic approach
toward problem analysis and solution development. We can provide improvement expertise related to change management,
performance evaluation, advisory services to leaders in business and government, education and training, project management, and
energy conservation related services to name just a few aspects of our partners’ portfolio of experience. Our experience, education,
and skill enable the GSEACS team to deliver results. For more information please contact info@gseacs.com or visit our web site
www.gseacs.com (2009)

								
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