O2’s Gurus for Life
Championing the UK’s most tech-savvy grandparents
Does your granddad have a more trendy app than you? Left looking clueless by a technical
whizz three times your age? Or are you used to teaching your juniors a thing or two about
how to use Skype? We want to hear about it.
You can help us celebrate the army of unsung over-65s who have a talent for technology by
nominating your Granddad, Granny, friend or even yourself and explain why they deserve to
be named a „Guru for Life‟ by O2. We‟re looking for a tech-savvy, confident and talkative
pensioner to make paid guest appearances in-store and online this Autumn, working
alongside our regular O2 Gurus, a team of over 260 helpful technology experts in O2 stores
nationwide. Yours or your nominee‟s time will be recompensed (see terms and conditions
below) for details).
If you know someone who fits the bill, please fill out the application form below setting out in
200 words why you or the person you‟re nominating should be our „Guru for Life‟ and send it
to firstname.lastname@example.org. If we like your application, you‟ll be in with a chance of
winning tickets to a gig at an O2 Academy or a brand new Pay & Go smartphone!
A shortlist of the best nominations will be invited to a fun selection event in Central London
and the winner will embark on a tour of O2 stores, joining in-store Gurus in offering
technology advice and guidance to customers on the High Street.
O2 Gurus are our most passionate and knowledgeable experts, offering free, impartial
technology advice in many of our retail stores and on GuruTV where you can find helpful
videos whenever you need them. For more information please visit: www.O2.co.uk/gurus
You or your nominee must be over 65 years of age
The final entry date is 1st August 2011
The judges‟ decision will be final and no correspondence will be entered into
Short-listed nominees will be contacted directly by O2
A small shortlist will be selected by O2, all of which will receive a prize (either gig tickets
or a mobile phone handset) and be invited to London for an informal selection event in
The winner will be selected by O2‟s panel of judges before being announced to media in
October 2011 and will win a cash prize of £5,000. The winner will be expected to take
part in four to six public appearances in O2 stores across the country as well as filming a
short video tutorial for online viewing
Full terms and conditions can be found in this document below.
The judges will be looking at a variety of aspects when considering entrants. Below is an
outline of some of the core elements to consider when completing the entry form. The
winner will tick off some, but not necessarily all of the criteria that follow:
Familiar with the basics of modern technology:
o Can use mobile phone SMS, MMS and Apps
o Surfs the internet regularly
o Has his/her own Facebook profile / Twitter account
o Uses media such as Skype or YouTube
o Owns cutting edge gadgets such as the iPad
Talkative, personable and independent – able to be sent round the country and hold
his/her own in front of media and the general public
Enjoys giving advice and talking about modern technology
How to Enter
To enter, simply fill out the entry form below and send this document as an email attachment
The closing date for entries is 1st August 2011. Make sure you get your entry in as quickly
as possible to ensure you don‟t miss out on this chance to .
Date of Birth:
Profession of nominee (if retired, please detail former profession):
Explain why you / your nominee should be named O2’s Guru for Life? (max 200 words)
O2 Gurus for Life Award 2011
Terms and Conditions
1. Nominations are open to everyone, excluding employees of Telefónica UK Limited,
or any of its subsidiary companies, agents or anyone else connected with this
promotion. However, only UK citizens over 65 years old are eligible for nomination.
No third party entries, bulk entries or entries submitted by agents will be accepted.
O2 reserves the right to verify the eligibility of entrants.
2. The competition runs between 23 June 2011 and 1 August 2011. Entries received
after this date and time will not be entered into the competition.
3. To enter this competition please send a completed entry form as an attachment to
4. Only one entry per person is allowed and you must seek the nominee‟s permission
before submitting them for nomination.
Awards and Prizes
5. One cash prize of £5,000 will be awarded to the eventual competition winner after
he/she completes a series of public appearances in O2 stores across the country and
nationwide over the course of two to three months.
In addition, each shortlisted nominee will receive either a prize of a new Pay & Go
smartphone or two tickets to an O2 music venue of his/her choice (subject to
6. The appointment of the „Guru for Life‟ competition winner will be for a temporary
period only and requires the winner to fulfil a series of public events before the
appointment period is permanently terminated. This should in no way be taken as
formal employment with Telefónica UK.
7. The winner will not enter into any relationship of employer and employee with O2 (or
any of our group of companies).
8. The winner will not be acting as an agent of O2 (or any of our group of companies).
The winner shall not have any right or power whatsoever to contract on our behalf or
bind us (or any of our group of companies) in any way in relation to third parties
unless specifically authorised to do so by us and you shall not hold yourself out as
having any such authority.
9. All shortlisted finalists will be required to attend a selection event in London in August
2011, exact location and dates to be advised. Attendees will be solely responsible
for travel to and from the selection event, though Telefónica UK will refund travel
costs up to £100 per person contingent on receiving a valid receipt for the journey.
Any additional terms specified by the applicable venues will also apply. Telefónica
UK will not be liable for any change of date or venue or cancellation of the event.
Selection Process and Judging Criteria
10. Once the entry period has finished, up to 10 people will be shortlisted and invited to a
selection event in London in August 2011.
11. The winner will be determined by Telefónica UK and their decision will be final and
no correspondence will be entered into. The winner will be the nominee who, in the
judges‟ opinion, will best able to carry out his or her public engagements, by being
confident, outgoing, confident with technology and able to effectively communicate a
passion for all forms of modern technology.
12. Short-listed finalists will be notified as soon as is practicable after selection by
telephone and the ultimate winner will be notified by phone as soon as is practicable.
If the prizes are unclaimed or declined, the entry considered the next best entry may
be awarded the prize at Telefónica UK‟s discretion. The prizes for the shortlisting
phase and the eventual winner are awarded conditionally upon the acceptance of the
winners and if any prize is unclaimed or declined, the prize shall be deemed as
unclaimed or unaccepted and a supplementary winner may be chosen at Telefónica
UK‟s discretion, based on the next best entry. Telefónica UK will not be responsible
for any inability of the prize winners to take up the specified prizes.
13. The names of the major winner and judges may be obtained by sending a stamped
self-addressed envelope detailing your request to:
O2 Gurus for Life 2011
Telefónica O2 UK Limited
260 Bath Road
14. Telefónica UK reserves the right to provide a substitute prize of similar value should
the specified prize become unavailable for reasons beyond its control. Cash or credit
alternatives will not be offered. The prize is not transferable.
15. Unless otherwise expressly stated, where the prize requires attendance at a specific
venue, the winner and any permitted companions will be solely responsible for travel
to and from the venue and all other expenses. Telefónica UK assumes no
responsibility and is not liable for any costs, charges or expenses which winners may
be required to pay at any time in connection with a Prize. Any additional terms of
entry specified by the venue will also apply which, in the case of events at The O2,
can be viewed online at http://www.theo2.co.uk/web/guest/termsandconditions.
16. In the event of fraud, abuse, and/or an error affecting the proper operation of the
promotion, including the allocation of more prizes than are available, Telefónica UK
reserves the right to end or suspend the promotion; amend these terms & conditions;
declare void the notification of winners; and/or to allocate available prizes by
conducting a simple draw from all wrongly allocated winners.
17. Telefónica UK accepts no responsibility for incorrectly completed, lost or delayed
entries, notices, acceptances or other relevant documents related to the prize.
Entries not complying with these terms and conditions will be invalid.
18. The instructions provided at the point of entry form part of the terms & conditions of
this competition and in the event of a conflict, these terms & conditions take
19. If any provision of these terms and conditions is held invalid by any law, rule, order or
regulation of any government, or by the final determination of any court of a
competent jurisdiction, such invalidity shall not affect the enforceability of any other
provisions not held to be invalid.
20. Shortlisted and winning nominees may be required to participate in publicity
connected with this promotion and it is a condition of entry that you agree to your
name being made publicly available if you win.
21. Telefónica UK‟s decision is final and no correspondence will be entered into.
22. Telefónica UK reserves the right to suspend, cancel or amend the promotion and/or
review and revise these terms and conditions at any time without giving prior notice
and by continuing to take part in the promotion subsequent to any revision of these
terms and conditions, entrants shall be deemed to have agreed to any such new or
23. This promotion is governed by English Law and the English courts shall be the courts
of exclusive jurisdiction.
The promoter is Telefónica UK Limited, 260 Bath Road, Slough, Berkshire, SL1 4DX (“O2”)