Document Sample
1-zoom-zoom-Mazda-Magazine-Feb2011 Powered By Docstoc
INDOOR BEACH                                                                                                                                                                        INDOOR BEACH

                                                                                                                                     STORY!ROD MACKENZIE PHOTOGRAPHY ANDREW ROWAT

      SHANGHAI ISN’T A CITY THAT LETS YOU SETTLE IN                 mega-city of some 19 million people, I soon realise
      slowly. My feet don’t even touch the ground during the        that fast reactions and agile handling are much more
      welcome act, a phenomenal levitating express train that       valuable here than any amount of straight-line speed.
      blasts you 19 miles from the airport to the city centre       And I don’t just mean to help dodge the street hawkers
      at a hair-raising 267mph. This illusionist is named the       with their fake Rolex watches, who appear at my elbow
      Maglev, because it’s swapped wheels for magnets to            with uncanny, Swiss-like precision whenever I step
      propel it along. They certainly do the job – after all, the   outside. No, it’s Shanghai’s blend of sheer traffic density
      take-off speed of the a jumbo jet is only 180mph.
        Emerging in under eight minutes, then, into this
                                                                    and frequent driver unpredictability that makes a car
                                                                    like the Mazda2 come into its own.                           >
2 Zoom-Zoom                                                                                                                                                                           Zoom-Zoom 3
                                                                                                                                                                                                                                      SHANGHAI DRIVE

                                                                                                                            “Mash-ups: not
                                                                                                                            just for potatoes
                                                                                                                             “If DJs any more”
                                                                                                                            and you do something raw
                                                                                                                                and real in Shanghai,
                                                                                                        The Bund, where
                                                                                                                                   you’ll be heard”
                                                                                                    architectural history
                                                                                                       meets the future

    The most spectacular spot to get to grips with the        play’ featuring a hi-tech system that controls lighting,
 city’s geography is down on the Bund, Shanghai’s             music, scent, projections and even the flow of air.
 iconic strip of historic riverfront on the western bank          Is Shanghai ready for such an experiment? “It’s a
 of the mighty Huangpu. As darkness falls, the place          city that embraces new ideas quickly,” Paul explains.
 fills with excited sightseers, but few of the thousands       Then he tells me a story about the tiny street stall
 of cameras are focused on the heritage buildings. All        that served him an interesting egg dish; only when he
 the lenses are pointing east across the river towards        looked closer did he realise that this was no traditional
 the Bladerunner-esque district of Pudong, an exotic          Chinese recipe, but the cook’s attempt to replicate the
 forest of neon-lit skyscrapers blinking and sparkling out    egg muffin sold in McDonald’s.
 curious messages of all kinds. My favourite is the shiny         “My point is that while Shanghai is driven by money,
 blue 101-storey World Financial Centre, which sports         it’s also driven by curiosity. That’s what’s taking over
 a giant mouth-like aperture cut into the upper floors.        from tradition among the younger generation.”
 It seems to be opening up for a feed like a hungry sea           Do others in Shanghai share this creative optimism?
 lion, slowly stretching its neck out as far as it will go.       Next morning, I weave the Mazda2 quickly and with
    It is also an apt reminder that it is dinner time. I      ease through the rush-hour traffic to catch up with Eike
 strike out along the Bund past the imposing stone            Stratmann who’s busy putting the city’s fast emerging
 edifices that sit shoulder to shoulder like squat old         art scene on the map – quite literally – with Shanghai                                                                                                                GALLERY Nicole Teng
 businessmen, still managing to look dapper thanks
 to their sharply tailored 1920s and 30s
 attire. Most buildings here have been                                 DINNING Paul Pairet                                                                      ART GUIDE Eike Stratmann   Detour. This chic guide highlights every single art space
 immaculately restored and now house                                                                                                                                                       in the city, from appointment-only private collections and
 luxury fashion boutiques, art showrooms                                                                                                                                                   tiny studios to big commercial galleries. Born and bred
 and splendid restaurants and hotels.                                                                                                                                                      in Berlin, Eike’s driven by a passion to introduce the arts
    At number 18, I whizz up to the sixth floor                                                                                                                                             scene here to a wider audience and is determined not to
 to find Mr & Mrs Bund, an elegant brasserie                                                                                     CITY SLICKER                                               miss anyone out.
 under the wing of high-flying French chef                                                                                       The Mazda2 is just the car                                    “Some places aren’t allowed to erect a sign outside their
 Paul Pairet. Dressed in a jaunty designer                                                                                      to cut through the city,                                   building,” she says, “so the map’s not just a piece of paper
 flat cap, he plays the role of edgy kitchen                                                                                     with agile handling, eager                                 – it can become very powerful; if you’re not on it, you don’t
 maverick with aplomb. “Mash-ups: not just                                                                                      performance and great                                      exist. Such is the pace of change and scale of the city, I
 for potatoes and DJs any more,” is how he                                                                                      fuel economy. Nimble and                                   bring out an updated edition every two months.”
 refers to his classic French cuisine with a                                                                                    lightweight, compact, but                                     Eike is keen to introduce me to one of her recent
 twist (he once added tinned sardines to a                                                                                      still roomy inside, the                                    discoveries, nestled in a quiet alley in the bustling
 haute cuisine menu). He’s currently fine-                                                                                       Mazda2 was voted the 2008                                  district of Jing’an. Managed by Taiwanese artist Nicole
 tuning a new venture called Ultraviolet, a                                                                                     World Car of the Year and for                              Teng, the Plum Gallery is located in what appears to
 restaurant with only ten chairs, where guests                                                                                  2011 it has been refreshed                                 be a cosy two-room apartment – except that the
 will savour a 20-course avant-garde menu                                                                                                                                                  paintings and much of the furniture change month by

                                                                                                                                with a more refined interior
 at a communal table. Paul and his team,                                                                                        and sportier look.                                         month depending on the exhibition. I perch on a quirky
 meanwhile, will deliver a bespoke ‘sensory                                                                                                                                                recycled chair with colourful old food tins for legs and

4 Zoom-Zoom                                                                                                                                                                                                                                Zoom-Zoom 5
                                                                                                                                                                                                                       SHANGHAI DRIVE

                                                                                                                                                                                                              “It’s like New
                                                                                                                                                                                                              York was in the
                                                                                                                                                                                                              80s and 90s with
                                                                                                                                                                                                              lots of energy
                                                                                                                                                                                                              and many young
                                                                                                                                                                                                              people coming

 ART Maleonn

 above me are shelves lined with wonky pottery vases,
 each showing a hand-painted figure representing
 members of Nicole’s family. It’s all very primitive and
 restrained, not the sort of hard-sell themes I was
 expecting in such a frenetic city.
    “My work is not about simply making a beautiful
 shape, it is organic,” the artist explains. But will anyone
 take notice? “If you do something raw and real in
 Shanghai, you’ll be heard.” As if on cue, there is a knock
 on the door and in troop a Chinese TV crew.
    Getting noticed is certainly not a problem for
 Shanghai native Maleonn. This award-winning artist
 is currently at the top of his game with his ‘fabulist’
 digital photographic tableaux displayed in leading
 galleries from New York to Tokyo. When we meet, he
                                                               FASHION Han Feng
 is busy packing up his studio for the Shanghai Biennale,
 moving it from a disused car factory to the city’s main
 art museum. It has been a sensational rise to stardom                               Another major talent enjoying global recognition          commutes give her a unique perspective on the local
 – the former advertising art director only became a                              is fashion designer Han Feng. When not crafting her          cultural scene: “Shanghai’s fashion market has really                  Caption_ Dome has
                                                                                                                                                                                                                         it all – surf, sand,
 full-time artist in 2004.                                                        trademark theatrical couture for international socialites,   matured in the last few years – people here no longer                  palm trees and sun.
    “Everyone thought I was crazy dropping my career,”                            she’s devising costumes for London’s Royal Opera             desire the same luxury labels that everyone else is
 Maleonn tells me, stroking his cat, Shakespeare. “In                             House and Hollywood movies (most recently for the            wearing, they’re starting to look for different things.”
 the past, you needed good connections with curators                              2010 remake of The Karate Kid), or designing home            Opportunities for creative-minded people are growing
 and galleries to get noticed; I knew nobody, but then                            interiors and lighting installations. She divides her time   rapidly, she says: “It’s like New York was in the 80s
 the Internet came along and I simply uploaded my                                 between a loft in New York and a gorgeous light-filled        and 90s with lots of energy and many young people
 works there.” In his view, Shanghai’s historic Western                           apartment set in Shanghai’s art deco Jin Jiang Hotel         coming together. If you have an idea here, you can do
 influences help to explain the city’s creativity: “It means
 people here are open to more things.”

6 Zoom-Zoom
                                                                                  (where President Nixon stayed during his historic
                                                                                  1972 visit to China), and these regular intercontinental
                                                                                                                                               it.” Someone who is also bringing fresh ideas to
                                                                                                                                               Shanghai’s urban landscape is Canadian-born architect      >

                                                                                                                                                                               “In Shanghai, if you
                                                                                                                                                                          can imagine something,
                                                                                                                                                                               you have the means
                                                                                                                                                                                    of trying it out”


                      Sacha Silva, one of the founders of A00 Architecture.       plus there’s the URBN hotel (China’s first carbon-neutral
                                                                                                                                                                                   in Chongqing and two in    2009, 174,000 cars were
                      As the city has developed at breakneck speed,               hotel) and a collection of recyclable furniture based on                                         Nanjing, manufacturing     produced in China and
                      sustainability issues have rarely figured very high on
                      many plans. So A00’s research into environmental
                                                                                  laminated cardboard and plywood. I meet Sacha outside
                                                                                  his firm’s latest project, a Vidal Sassoon hair studio set in       IN CHINA                      the Mazda2, Mazda3
                                                                                                                                                                                   and the Mazda6 – all for
                                                                                                                                                                                                              Mazda sold 180,000 cars
                                                                                                                                                                                                              making it the company’s
                      sustainability and its application to architecture,         a former metal foundry, where I ask him whether they’ve            Mazda officially entered       the domestic Chinese       fourth largest market
                      interiors and furniture is fairly unique. Following their   picked a tough city to promote their ‘green’ values.               China in 2001 and has         market only. The Mazda5,   (after USA, Japan and

                      pioneering, waste-free eco principles they’ve already          “In Shanghai, if you can imagine something, you have            four production facilities:   CX-7 and MX-5 are          Europe). And it’s still
                      developed over 30 modern conversions of Shanghai’s          the means of trying it out. The scale of the place means           one in Jilin Province, one    imported from Japan. In    growing – fast!
                      historic houses into highly personalised residences,        that there’s room for everyone – including us – and

8 Zoom-Zoom                                                                                                                                                                                                               Zoom-Zoom 9
 DESIGN Sam Jacobs
                                                                                                                                              SHANGHAI DRIVE

                                                                                       SHANGHAI GUIDE
                                                                                       GETTING THERE
                                                                                       Hop aboard the Maglev (50RMB/         the centre. Show the driver your
                                                                                       £5) from Shanghai Pudong              hotel address printed in Chinese
                                                                                       International Airport to Longyang     or you won’t be going anywhere
                                                                                       Road Station, then grab a cab into    fast.

                                                                                       WHERE TO STAY
                                                                                                                             rooms (some with private
                                                                                                                             gardens) come with soft hemp
                                                                                                                             rugs, Wi-Fi and iPod docks.

                                                                                                                             Move up in the world at the
                                                                                                                             towering Park Hyatt Shanghai,
                                                                                                                             the highest hotel on the planet,
                                                                                                                             occupying floors 79 to 93 of
 “This is a land of                                                                    Go green at URBN (above), China’s     the Shanghai World Financial

 opportunity… there aren’t
                                                                                       first carbon-neutral hotel designed    Centre in Pudong.
                                                                                       by A00 Architects. Slate-walled

 any preconceptions”                                                                   WHERE TO EAT
                                                                                       Origin, set in a historic house       Mr & Mrs Bund presents chef
 it’s not saturated; the model is still maturing.” From his                            at Taikang Road, makes the            Paul Pairet’s innovative twists
 infectious smile, he is clearly excited by the possibilities.                         perfect brunch spot thanks to         on French classic dishes (like
 “It’s a very safe and cosmopolitan city, but I’m most                                 its all-natural seasonal menu         the Tuna Mousse served in a tin,
 impressed by its intensity. The pace here is seductive.”                              and refreshing smoothies. Then        below) accompanied by fabulous
     Before I leave, I’m hoping to get an insight into                                 go souvenir hunting in the            views over Huangpu River to the
 Shanghai’s next generation. When brands such as                                       surrounding labyrinth of lanes that   bright lights of Pudong.
 Nike or Adidas need to get to grips with the local                                    house dozens of trendy boutiques
 youth market, they turn to multi-discipline creative                                  selling fashion, jewellery and
 agency Jellymon. From streetwear to watches, graphic                                  handicrafts.
 design to shop window displays, their mixture of
 Western aesthetic and knowledge of the Chinese                                        Lost Heaven is worth finding for
 market keeps demand red hot. Pushing past trendy                                      its exotic Yunnan cuisine blended
 fixed-gear bikes and BMXs, I squeeze into their studio-                                with spicy influences from
 meets-playroom to meet its British co-founder, Sam                                    Thailand and Burma.
 Jacobs. It’s a Saturday afternoon but his young team                        
 are all hard at work at their desks. “The youth market
 is ever expanding; young people are becoming more
 independent and increasing their understanding of                                     WHAT TO SEE
 the world via the Internet,” he says, “and it’s significant                            Pop a copy of                         dull, the 5,380 square foot scale
 that so many things, from technology to fashion, are                                  Shanghai Detour                       model of downtown Shanghai is
 manufactured in China – influences are picked up                                       www.shanghai-                         mind-blowing. It’ll also help make
 directly via the back door of factories.”                                    in your                    sense of the breathtaking views
     Inventiveness and creativity is nothing new in China,                             pocket and explore                    from the 100th-floor observation
 of course – it’s just being allowed to resurface again.                               the city’s dynamic                    deck in the World Financial Centre
 As Sam, puts it: “There remains a strong sense that this                              contemporary                
 is a land of opportunity, and because there aren’t any                                art scene.
 preconceptions you have the freedom to experiment –                                                                         Slow the pace with a pre-
 anything is possible here.”                                                           Discover the city of the future at    breakfast stroll in Jing’an Park
     Later, heading back to the airport aboard the Maglev,                             the Urban Planning Exhibition         to watch the locals getting stuck
 I barely register the train hitting maximum velocity –          Mazda2 goes on        Center in People’s Square www.        into t’ai chi, Chinese chequers
                                                                 display outside a
 Shanghai has already brought me bang up to speed. !             gallery in Red Town While it sounds slightly   and mahjong.

10 Zoom-Zoom                                                                                                                                       Zoom-Zoom 11

Shared By: