2012 U.S. Spectator Sports Industry-Industry & Market Report by BarnesReports

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The Spectator Sports Industry report, published annually by Barnes Reports, contains timely and accurate industry statistics, forecasts and demographics. The report features 2012 current and 2013 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. New to the report this year are: financial ratios, number of firms and payroll estimates. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, sales and employment by employee size of establishment (9 categories), and estimates on up to 10 sub-industries, including stadium event operator services, sports clubs managers and promoters, and manager of individual professional athletes.

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									BReports
     ARNES
Spectator Sports
Industry (NAICS 71121)


           n Market Reports

           n Industry Trends

           n Demographic Data




  2012 Industry & Market series
                     © C. Barnes & Co.
                      Spectator Sports Industry
                            (NAICS 71121)


                                     TABLE OF CONTENTS
          Users' Guide
          Industry Definition and Related Industries
          Industry Establishments, Sales & Employment Trends
          Industry Ratios
          Establishments, Firms & Payroll
          Sub-Industries - 2011 Estimated Industry Sales ($Millions)
          Sub-Industries - 2011 Estimated Number of Establishments
          Sub-Industries - 2011 Estimated Number of Employees
          5-Year Trend - Estimated Industry Sales ($Millions)
          5-Year Trend - Estimated Number of Establishments
          5-Year Trend - Estimated Number of Employees
          2012 U.S. States - Estimated Number of Establishments
          2012 U.S. States - Estimated Industry Sales ($Millions)
          2012 U.S. States - Estimated Number of Employees
          2013 U.S. States - Estimated Number of Establishments
          2013 U.S. States - Estimated Industry Sales ($Millions)
          2013 U.S. States - Estimated Number of Employees
          2012 U.S. Metropolitan Areas - Estimated Number of Establishments
          2012 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
          2012 U.S. Metropolitan Areas - Estimated Number of Employees
          2013 U.S. Metropolitan Areas - Estimated Number of Establishments
          2013 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
          2013 U.S. Metropolitan Areas - Estimated Number of Employees
          Definitions and Terms




© 2012 Barnes Reports: U.S. Spectator Sports Industry                           1
                              Spectator Sports Industry
                                    (NAICS 71121)

                                   2012 U.S. Industry & Market Outlook
The 2012 U.S. Industry & Market Outlook report is the leading
annual publication that describes over 120 major U.S. industries
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the Outlook report provides the most current and accurate
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With over 240 pages, the National edition of
the 2012 U.S. Industry & Market Outlook features:

  • 2012 establishments, employment and sales
  • 2013 forecast establishments, employment and sales
  • 5-year trend establishments and sales totals
  • Industry financial ratios such as sales per employees,
    sales per establishment and employees per establishment
  • 2011 establishments, employment and sales totals
    for 500+ minor industries
  • Industry definitions and descriptions

The Outlook report is available for purchase in either
PDF format, spreadsheet (Excel) format or print edition.

To order these publications, please use this link:
http://www.barnesreports.com/bestsellers.html



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                                              Published each year in January, this publication provides a cost-effective,
                                              easy way of gathering all the current information and data on over 120
                                              major industries and 800+ job titles that you need for your business plans,
                                              research reports, and industry profiling. Included in each report are:
                                              • 2012 current and 2013 forecast number of industry establishments,
                                              number of industry employees, and annual industry sales
                                              • 5-year trends on establishments, employees and sales
                                              • Up to 50 job titles for each industry
                                              • 2011 Employment counts by job title nationally and by U.S. state
                                              • 2012 average wage and salary and 10th, 25th, 75th and 90th
                                                percentiles (by job title),
                                              • 50 U.S. States data on employment, average wage and salary (by job title)

                                              To order this publication, please use this link:
                                              http://www.barnesreports.com/bestsellers.html



     © 2012 Barnes Reports: U.S. Spectator Sports Industry                                                           2
                      Spectator Sports Industry
                            (NAICS 71121)

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                                              2012 America's Neighborhoods: Zip Codes- Volume 1 & 2
                                              editions feature population demographics and consumer spending
                                              estimates for the 30,000+ U.S. zip codes.

                                              Population demographics are broken down by gender, race, age,
                                              occupation, educational attainment, and family income.
                                              Total population for 2017 forecast is also included.

                                                        Consumer spending is broken down by food and
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                                                        entertainment, apparel, cars and transportation,
                                                        healthcare, insurance, and education.


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                                                        Population demographics is broken down by gender,
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                                                        family income. Total population for 2017 forecast is
                                                        also included.

                                                        Consumer spending is broken down by food and
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© 2012 Barnes Reports: U.S. Spectator Sports Industry                                                          3
                              Spectator Sports Industry
                                    (NAICS 71121)

                                                    USERS' GUIDE
The Barnes Reports are the leading publications on U.S. industries and estimates and forecasts
on sales and employment demographics. As a way of making the most of this information, we have
included a few suggestions and tips to aid you in processing and using this information.

Managers, planners, and market researchers use this information for a variety of activities:
   • Sizing markets and segments – You can estimate the size of the regional markets you sell in
              and your company’s market penetration into that market. You can do the same with the market
              segments in which you participate.
   • Sales territory potential – You can estimate your market penetration and also the market potential
              in any regional area or market segment.
   • Sales forecasting – With the estimates on the size of the industry, market researchers supporting
              a sales force can then estimate and forecast the future size of the industry.
   • Advertising strategies – You can use this information for forecasting and estimating sales potential
              and target advertising campaigns.
   • Competitive analysis – You will use the information to locate your possible competitors (if it is
              not already known), to estimate their size, growth and strengths and weaknesses and to see what
              market segments in which they participate.

We recognize that many managers today are asked to provide detailed analysis of their markets,
sales territories, distribution channels, and product placements. We have organized these reports in a
logical format making your market analysis and research tasks easy to accomplish.




Copyright © 2011 By C. Barnes & Co.
Printed in USA

All rights reserved. This publication may not be reproduced, stored in any information or retrieval system
or transmitted in whole or in part, in any form or by any means - electronic, mechanical, photocopying,
recording or otherwise - without the express written permission of C. Barnes & Co.

Note: Every effort has been made to verify and ensure the accuracy of the information within this
publication. However, if any errors exist in this publication C. Barnes & Co. disclaims any liability for
any loss or damage to any party as a result of the information or errors in this publication.


     © 2012 Barnes Reports: U.S. Spectator Sports Industry                                                      4
                            Spectator Sports Industry
                                  (NAICS 71121)

Industry Definition and Related Industries

NAICS 71121: Spectator Sports . This industry comprises (1) sports
teams or clubs primarily participating in live sporting events before a paying
audience; (2) establishments primarily engaged in operating racetracks;
(3) independent athletes engaged in participating in live sporting or racing
events before a paying audience; (4) owners of racing participants, such
as cars, dogs, and horses, primarily engaged in entering them in racing
events or other spectator sports events; and (5) establishments, such as
sports trainers, primarily engaged in providing specialized services to
support participants in sports events or competitions. The sports teams
and clubs included in this industry may or may not operate their own arena,
stadium, or other facility for presenting their games or other spectator sports
events.

Related Industries
          Fitness Clubs
          Golf Courses and Country Clubs
          Weight Loss Centers
          Fitness Equipment Manufacturing

U.S. Census Categories
NAICS 71121 – Spectator Sports is:
87% comparable to SIC 7941 – Sports Teams & Clubs

Sub-Industries
Sports clubs, managers, and promoters                        Soccer club
Professional and semi-professional sports clubs              Stadium event operator services
Baseball club, professional and semi-professional            Boxing and wrestling arena
Basketball club                                              Sports field or stadium operator, promoting sports events
Football club                                                Manager of individual professional athletes
Ice hockey club                                              Sports promotion




     © 2012 Barnes Reports: U.S. Spectator Sports Industry                                                        5
                                      Spectator Sports Industry
                                            (NAICS 71121)

Industry Establishments, Sales & Employment Trends

                                                            Year                                  Percent Chg. Year-to-Year
                                   2009        2010         2011          2012       2013        09-10 10-11 11-12 12-13
Establishments                        4,483        4,541        4,499        4,558       4,661        1.3%        -0.9%        1.3%    2.3%
Sales ($Millions)                    17,924       19,628      20,744        22,542      24,589        9.5%         5.7%        8.7%    9.1%
Employment                          121,318     122,930      121,784       123,366    126,267         1.3%        -0.9%        1.3%    2.4%




Industry Ratios

                                                            Year                                  Percent Chg. Year-to-Year
(Industry Averages) 2009 2010                               2011          2012       2013        09-10 10-11 11-12 12-13
Sales ($M)/Estab.       4.00    4.32                             4.61         4.95        5.28        8.1%         6.7%        7.3%    6.7%
Sales ($)/Emp.       147,740 159,670                         170,333       182,723    194,736         8.1%         6.7%        7.3%    6.6%
Emps. per Estab.        27.1    27.1                             27.1         27.1        27.1        0.0%         0.0%        0.0%    0.1%




Establishments, Firms & Payroll

                                    Employee Size of Firm or Establishment
            2011                   1-4          5-9        10-19          20-99 100-499 500+                        Total
                                  Emps.        Emps.       Emps.          Emps. Emps. Emps.
Firms                                  2,719         547            378       408          160           97                    4,309
Establishments                         2,760         537            390       460          196           57                    4,499
Payroll ($Millions)                     337          151            237       489        7,648        6,706                  15,569


* Firms (total company) are represented by employee size of firm.
 Establishments (individual locations) are represented by employee size of establishments.
 "Total establishments" do not include "unknown employees" so will not match "total establishments" in other parts of the report.




      © 2012 Barnes Reports: U.S. Spectator Sports Industry                                                                                   6
                         Spectator Sports Industry
                               (NAICS 71121)

Sub-Industries – 2011 Estimated Industry Sales ($Millions)

                                                               Total
                     Sub-Industries                           Sales
            Sports clubs, managers, and                        $15,151.1
            Stadium event operator services                      $2,512.1
            Manager of individual professional                   $3,080.6



Sub-Industries – 2011 Estimated Number of Establishments

                                                               Total
                     Sub-Industries                       Establishments
            Sports clubs, managers, and promoter                    3,221
            Stadium event operator services                           559
            Manager of individual professional at
								
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