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Document Sample
Andrew McLean
A/NZ Sales Manager
Intel
Digital Living Network
ARN Whitebox Conference
Andrew McLean
A/NZ Sales Manager
Intel
Trends: growth in digital devices, digital
content, home networking
70,000 Home Network Growth
ROW
TVs 60,000 Asia Total
Cameras Europe
50,000 North America
Camcorders
DVD Players 40,000
30,000
Cell Phones
Satellites 20,000
Portable Music Players 10,000
’95 ’96 ’97 ’98 ’99 ’00 ’01 ’02 ’03 ’04 ’05 ’06 ’07 ’08
0
Crossover Year 2000 2001 2002 2003 2004 2005 2006 2007
Sources: Consumer Electronics Association, Photo Marketing Association International,
Photofinishing News, SBCA/Sky Trends, Numbers before 1996 and after 2001 are estimated
67% Worldwide Broadband
Year over Year Growth
Connections
27%
21% ’05
14%
150M
’04
DVD Players Digital Personal Video MP3 Players 115M
Cameras Recorders
’03
84M
’02
58M
The Digital Living
Vision BROADBAND
Entertainment,
E-Business, Services
MEDIA
Pre-Recorded Content
Personal Media
Any Content, Any Place,
Any Device, Any Time
BROADCAST
Services,
Entertainment
Convergence
Challenges
• How
?
Many Choices!
Home
Network
PC CE
How do you connect things together?
1394, Coax, Wireless, Ethernet, Phone line, Power line...
What are the network protocols?
IPv4, IPv6, AVC, SBP…
How do you discover and control media devices?
UPnP AV, Jini, Rendezvous, Salutation, HAVI, DEP, 61883…
How do you transport media across the network?
HTTP, RTP, SBP…
What media formats do you support?
MP3, LPCM, WMA, RealAudio, QuickTime…
Need Baselines for Interoperability
Plus growing list of contributors
Disclaimer: Some of the formats/standards referenced above are trademarks or trademarks of respective companies.
Framework Overview &
Scope
Digital Home Driving Usages Standards and Technology Ingredients
Capability Stack Over Time Will Evolve Over Time
2003 2004 2005+
Usages Audio/Imaging Personal Video Commercial Video
Digital Rights Mgt/
Content Protection Proprietary / Vertical DRM
Interoperability
Media Formats MP3, WMA, AT3,
JPEG2K
JPEG, PNG, MPEG, WMV…
Major
Media Transports HTTP RTP
Technology
UPnP AVv1
Transitions
Device Discovery DCP
& Control UPnP UPnP
UPnP UPnP
Arch v1 Security Arch v2
Network Protocol IP IPv4 IPv6
Wired 802.3u Wireless 802.11e/i
Physical Network Ethernet
Wireless 802.11a/b/g
DH Guidelines v1 Future Guidelines
Guidelines Simplify Guidelines Will
Design Choices Evolve Over Time
Interoperability Built on Industry Standards
Use Case Scenario #1
Enjoy Content Anywhere with a DMS
Supporting Multiple DMPs
TV
DESKTOP PC
DMR: Digital Media Player
DMS: Digital Media Server
Use Case Scenario #1
Enjoy Content Anywhere with a DMS
Supporting Multiple DMPs
TV
DVR
DMR: Digital Media Player
DMS: Digital Media Server
Use Case Scenario #1
Enjoy Content Anywhere with a DMS
Supporting Multiple DMPs
STEREO
DESKTOP PC
DMR: Digital Media Player
DMS: Digital Media Server
Example: Extended
Wireless/Wired PC
Enabling the PC-on-CE Experience
•Listen to your PC’s digital
music collection on your home
stereo wirelessly/wired
•View digital picture albums on
your large screen TV
wirelessly/wired
•Controlled via an intuitive
interface and remote control
Example: Media Center “PCs”
•Watch, record, pause, replay,
and time shift live TV shows
•Manage and experience digital
pictures and music
•Enjoy entertainment from
anywhere in the room using a
remote control
Example: Media Center
STB
Share broadcast content around
the home
Single interface with CE devices Media Center STB
Cooperative with PC
Wirelessly distributes HD video
PVR & DVD operations Data/Video/Voice
Usage Model
Australian whitebox
builders are in a
great position
New Whitebox Platforms for digital living
Technology
– 915 & 925X Feature Benefit
Intel® GMA 900 First DX9* integrated HD media playback and 3D games – up
Graphics graphics solution to 2X faster than previous gfx cores
PCI Express* Up to 4x increased gfx Improved multimedia performance;
Architecture & 2x increased I/O supports HD; smooth video recording &
bandwidths playback at same time
Intel® High HD support for major Premium 7.1 home theatre experience
Definition audio formats incl including support for all major
Audio Dolby* 7.1 consumer electronic audio formats
Intel® Wireless Integrated wireless Simple, flexible wireless solution for the
Connect technology for the home desktop platform, allows you to network
Technology (802.11 b/g) & share digital content in the home
Intel® Matrix Serial ATA Native Boosts storage performance & helps
Storage Command Queuing and protect your valuable digital memories
Technology RAID 0 & 1 support** from hard drive crash
Dual Channel 8.5GB/s Memory
DDR2 533 MHz Bandwidth Ultra responsive system performance
Memory
Digital Living
Connected Products Momentum
D-Link iCube
Play@TV SMC
DSM-320 Universal
Linksys Wireless
Digital Multimedia
Media
Station
Sony
RoomLink
Philips HP Digital Media Receiver
Digital Media Receiver
Sound Blaster
Wireless Music
Apex Networked DVD TiVo
Home Media Option
Netgear
Gateway with MP101
Wireless 802.11b Roku HD 1000
Rockford
DVD OmniFi
Wireless – B
Media link
GlooLabs Pinnacle
For music PrismIQ HomePod Show Center
WML11B Player
Hauppauge
*Other names and brands may be claimed as the property of others
Opportunities for the
Whitebox Channel
• Convergence is here
• New categories of products requiring
flexibility in configuration
• You can “skill up”
• You can “team up”
