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…an introduction
       Recall from yesterday…
   Travel is movement from one place
    to another
   Tourism may be defined as visiting a
    location for at least 24 hours, but
    less than a year
    • Same-day visitors stay less than a day
    • Migrants move permanently or semi-
   The specific purpose of your visit
    doesn’t really matter
   Business, recreation, education,
    medical, religious, etc. all qualify as
    types of tourism
        The History of Tourism
   Tourism has existed for thousands of
    years, but was generally only available to
    the wealthiest people
   Concepts such as “free time” and
    “disposable income” were nonexistent for
    most people until after the Industrial
    Revolution (1700s)
   Tourism as a major industry didn’t happen
    until the 20th century… why?
      The Business of Tourism
   Money spent directly on tourism
    worldwide is close to $1 Trillion
   About 1 in 15 workers works in the
    tourism industry
    • What jobs would be classified as part of
      the tourism industry?
           Travel Motivators
   Adventure
   Specialty Travel
   Recreation
   Family/Social
   Environment
   Business Travel
   Cultural
             Travel Barriers
   Cost
   Time
   Health
   Weather
   Family Stage
   Lack of interest
   Fear
    Other factors affecting tourism
   Demographics
   Political Factors
   Economic Factors
   Cultural Factors
   Technology
         Demographic Factors
   If a country is young then it is likely
    that its people will not have the time
    or money to do a lot of travelling
    • Ex: Africa, the middle east: young
      population, low disposable income
    • Ex: North America: baby boomers,
      retired w/ lots of $$$
             Political Factors
   Whether a country has a stable
    and/or democratic government can
    also influence the amount of travel
    that occurs to it and within it.
    • Ex: China relaxing its tourist restrictions
      and opening up its economy to foreign
      tourism and development
    • Ex: Egypt – tourism contributes $11
      billion annualy to Egypts economy, 12%
      of the population is employed in tourism
            Economic Factors
   How well a country is doing economically
    will impact the level of tourism in that
    country, but also how much money local
    inhabitants will be willing to spend outside
    the country as well.
   Ex: Recession not good for tourism (about
    a 30% decline in tourism in some places,
    millions of jobs lost globally)
             Cultural Factors
   Some countries have an incredible
    cultural draw to them.
    • Europe, Africa, Asia have long histories
      and, as a result, have a vast array of
      cultural artefacts and sites to visit
    • There are many cultural events that
      draw in tourists (Carnival in Brazil, the
      Hajj in Saudi Arabia, Mardi Gras in New
      Orleans, Oktoberfest in Germany)
         Technological Factors
   The Technological Development of a
    country definitely has an impact on the
    level of tourism the country experiences
    and also the amount of travel that the
    locals do themselves.
   Ex: India has 1000’s of tiny villages but
    poor infrastructure, so they are very hard
    to visit
   Ex: France has a very well developed
    infrastructure and is visited by some 75
    million people a year

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