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ISBN Author Book title 9788170365716 1 GOPAL K KANJI, MIKE ASHER00 METHODS FOR TOTAL QUALITY MANAGEMENT 9788178297316 GOPAL K KANJI 100 STATISTICAL TESTS, 3E 9788178299433 JAGDEEP KAPOOR 24 BRAND MANTRAS, 2E 9788132102298 JAGDEEP KAPOOR 9 BRAND SHAASTRAS, 2E 9788132104414 ACADEMIC WRITING MATHUKUTTY M MONIPPALLY, BADRINARAYAN SHANKAR PAWAR 9780761998105 ADVERTISING BASICS! J V VILANILAM, A K VARGHESE 9780761935957 AESTHETICS IN MARKETING RAJAT K BAISYA, G GANESH DAS 9788132105688 UWE FLICK AN INTRODUCTION TO QUALITATIVE RESEARCH, 4E 9788132100850 ANGER MANAGEMENT SWATI Y BHAVE, SUNIL SAINI 9788132106258 KENNETH M YORK APPLIED HUMAN RESOURCE MANAGEMENT 9788132100782 NARENDER KUMAR CHADHA APPLIED PSYCHOMETRY 9780761994916 HEDWIG LEWIS BODY LANGUAGE, 2E 9788132102342 HARSH V VERMA BRANDING DEMYSTIFIED 9788132106241 BUSINESS AND PROFESSIONAL COMMUNICATION KELLY M QUINTANILLA, SHAWN T WAHL 9788178298788 BUSINESS V ANANDKUMAR, SUBHASISH BISWAS PROCESS OUTSOURCING 9788132105015 B OSWALD A J MASCARENHAS USINESS TRANSFORMATION STRATEGIES 9788132107460 BUSINESS-TO-BUSINESS MARKETING, 2E ROSS BRENNAN, LOUISE CANNING, RAYMOND MCDOWELL 9788132105008 CAPITAL RAJESH CHAKRABARTI, SANKAR DE MARKETS IN INDIA 9788178298634 CASES IN ERIC A MORSE, RONALD K MITCHELL ENTREPRENEURSHIP 9788132105732 CASES IN LEADERSHIP, 2E W GLENN ROWE, LAURA K GUERRERO 9788178298641 CASES IN OPERATIONS MANAGEMENT ROBERT D KLASSEN, LARRY J MENOR 9788178299143 GERARD H SEIJTS CASES IN ORGANIZATIONAL BEHAVIOR 9788178298658 DAVID W CONKLIN CASES IN THE ENVIRONMENT OF BUSINESS 9780761934684 C V NILAKANT, S RAMNARAYANHANGE MANAGEMENT 9788178299235 CHANGE MANAGEMENT, 3E ROBERT A PATON, JAMES MCCALMAN 9788132105237 AMIRAM PORATH COLLABORATIVE RESEARCH IN MANAGEMENT 9788178299204 COMPENSATION BARRY GERHART, SARA L RYNES 9788132102212 PRAVIR MALIK CONNECTING INNER POWER WITH GLOBAL CHANGE 9788132103158 CONSUMER BEHAVIOUR ROBERT EAST, MALCOLM WRIGHT, MARC VANHUELE 9780761936558 COPING WITH MEENA HARIHARAN, RADHANATH RATH LIFE STRESS 9788132107125 B KARUNAKAR CORPORATE CHAMPIONS 9780761997467 JOSEPH FERNANDEZ CORPORATE COMMUNICATIONS 9780761934974 S R VISHWANATH CORPORATE FINANCE, 2E 9780761936282 SANJAY K AGARWAL CORPORATE SOCIAL RESPONSIBILITY IN INDIA 9788132104032 SUSAN A WHEELAN CREATING EFFECTIVE TEAMS, 3E 9788178298962 JAI B P SINHA CULTURE AND ORGANIZATIONAL BEHAVIOUR 9788132106357 RAMA BIJAPURKAR CUSTOMER IN THE BOARDROOM? 9780761936046 GAUTAM MAHAJAN CUSTOMER VALUE INVESTMENT 9788132106289 ANIL K KHANDELWAL DARE TO LEAD 9788178298757 D ISRAEL DATA ANALYSIS IN BUSINESS RESEARCH 9788132105770 DESIGNING AND MICHAEL JAY POLONSKY, DAVID S WALLER MANAGING A RESEARCH PROJECT, 2E 9788132104544 NICK LEE, IAN LINGS DOING BUSINESS RESEARCH 9788132102458 V C JOSHI E-FINANCE, 2E 9780761935322 DALIP SINGH EMOTIONAL INTELLIGENCE AT WORK, 3E 9788132100799 EMPLOYEE IDENTITY IN INDIAN CALL CENTRES C ERNESTO NORONHA, PREMILLA D’ RUZ 9788178299273 ENTERPRISE SUPPORT MATHEW J MANIMALA, JAY MITRA, VARSHA SINGH SYSTEMS 9788132105671 JONATHAN WILSON ESSENTIALS OF BUSINESS RESEARCH 9788132102434 SCOTT T YOUNG ESSENTIALS OF OPERATIONS MANAGEMENT 9780761997184 R C SEKHAR ETHICAL CHOICES IN BUSINESS, 2E 9788132104025 ANANDA DAS GUPTA ETHICS, BUSINESS AND SOCIETY 9788132100812 DEVENDRA AGOCHIYA EVERY TRAINER`S HANDBOOK, 2E 9788132107170 SUNIL UNNY GUPTAN EXECUTIVE COACHING 9788132105077 RAJESH KOTHARI FINANCIAL SERVICES IN INDIA 9788178298511 SUJOYA BASU GENDER STEREOTYPES IN CORPORATE INDIA 9788132104438 GLOBAL SHLOMO MAITAL, D V R SESHADRI RISK/GLOBAL OPPORTUNITY 9788178298764 PURBA HALADY RAO GREENING THE SUPPLY CHAIN 9788178291048 HANDBOOK JAGDISH N SHETH, ATUL PARVATIYAR OF RELATIONSHIP MARKETING 9788132105091 HANDBOOK OF RESEARCH IN ENTERPRISE SYSTEMS SANJAY KUMAR, JOSE ESTEVES, ELLIOT BENDOLY 9788132104407 G B R K PRASAD HOW TO CHOOSE WINNING STOCKS 9780761993506 T V RAO HRD AUDIT 9788178298368 T V RAO HRD SCORE CARD 2500 9788132100751 ASHOK CHANDA, JIE SHEN HRM STRATEGIC INTEGRATION AND ORGANIZATIONAL PERFORMANCE 9788132107453 MOLBJERG JORGENSEN DAVID MCGUIRE, KENNETH HUMAN RESOURCE DEVELOPMENT 9788132101703 HUMAN RESOURCE INFORMATION SYSTEMS MICHAEL J KAVANAGH, MOHAN THITE 9780761994411 DEBI S SAINI, SAMI A KHAN HUMAN RESOURCE MANAGEMENT 9780803992740 T V RAO HUMAN RESOURCES DEVELOPMENT 9788132105862 IN SEARCH OF CHANGE MAESTROS PRITAM SINGH, ASHA BHANDARKER 9788132105701 INFORMATION SYSTEMS PROJECT MANAGEMENT DAVID AVISON, GHOLAMREZA TORKZADEH 9780761935278 INNOVATION MANAGEMENT SHLOMO MAITAL, D V R SESHADRI 9788178298672 INSTITUTIONS, CONSULTANTS AND TRANSFORMATION LALITHA IYER, SHAIBAL GUHAROY 9788132106470 H PINNINGTON ANNE-WIL HARZING, ASHLYINTERNATIONAL HUMAN RESOURCE MANAGEMENT, 3E 9780761936404 U C MATHUR INTERNATIONAL MARKETING MANAGEMENT 9788132104469 KATHRIN KOSTER INTERNATIONAL PROJECT MANAGEMENT 9788178298559 INTRODUCTION TO PRU MARRIOTT, J R EDWARDS, H J MELLETT ACCOUNTING, 3E 9788132107064 S KOHLI JASEEM AHMED, HARINDERISLAMIC FINANCE 9788178298870 C LAKSHMAN KNOWLEDGE LEADERSHIP 9788132102236 SAIRAM BHAT LAW OF BUSINESS CONTRACTS IN INDIA 9788132104476 PETER G NORTHOUSE LEADERSHIP, 5E 9788178297392 LEADING WITH WISDOM PETER PRUZAN, KIRSTEN PRUZAN MIKKELSEN, together with DEBRA and WILLIAM MILLER 9788132103004 BALAJI C KRISHNAN LEGENDS IN MARKETING: JAGDISH N SHETH 9788132105183 JAGDISH N SHETH LEGENDS IN MARKETING: KENT B MONROE 9788132105176 JAGDISH N SHETH LEGENDS IN MARKETING: NARESH K MALHOTRA 9788132105206 JAGDISH N SHETH LEGENDS IN MARKETING: SHELBY D HUNT 9788178298467 H SADHAK LIFE INSURANCE IN INDIA 9788178298566 MANAGEMENT ACCOUNTING HUGH COOMBS, DAVID HOBBS, ELLIS JENKINS 9788132106456 MANAGEMENT FOR SOCIAL MEEHAN, KARON MEEHAN BOB DOHERTY, GEORGE FOSTER, CHRIS MASON, JOHNENTERPRISE 9780761934158 K HARIGOPAL MANAGEMENT OF ORGANIZATIONAL CHANGE, 2E 9788132100836 P N RASTOGI MANAGEMENT OF TECHNOLOGY AND INNOVATION, 2E 9780761936299 A V SRINIVASAN MANAGING A MODERN HOSPITAL, 2E 9788132102335 SID LOWE MANAGING IN CHANGING TIMES 9788178298528 MANAGING INDIAN BANKS, 3E VASANT C JOSHI, VINAY V JOSHI 9780761992479 M V NILAKANT, S RAMNARAYANANAGING ORGANISATIONAL CHANGE 9788132105107 SUBESH DAS MANAGING PEOPLE AT WORK 9780761936763 B R VIRMANI MANAGING PEOPLE IN ORGANISATIONS 9780761934950 PINGALI VENUGOPAL MANAGING YOUR SALES FORCE 9780761995517 PINGALI VENUGOPAL MARKETING CHANNEL MANAGEMENT 9788178298689 MARKETING COMMUNICATIONS INDUSTRY GAUTAM RAJ JAIN, RAUNICA AHLUWALIA 9788132104711 PINGALI VENUGOPAL MARKETING MANAGEMENT 9788178299150 MERGERS AND ACQUISITIONS KEVIN K BOEH, PAUL W BEAMISH 9780761935865 MERGERS, VISHWANATH CHANDRASHEKAR KRISHNAMURTI, S RACQUISITIONS AND CORPORATE RESTRUCTURING 9780761935926 SATYA P DAS MICROECONOMICS FOR BUSINESS 9780761936268 K G KARMAKAR MICROFINANCE IN INDIA 9788132105329 MURALI IYENGAR MONEY MATTERS 9780761996408 C S VENKATA RATNAM NEGOTIATED CHANGE 9780761996392 C S VENKATA RATNAM NEGOTIATED CHANGE 9788178298894 WARREN ISENHART MICHAEL L SPANGLE, MYRANEGOTIATION 9788178290263 KENNETH B KAHN NEW PRODUCT PLANNING 9788132107392 S RAMNARAYAN, T V RAO ORGANIZATION DEVELOPMENT, 2E 9788132102465 ORGANIZING AND MANAGING IN THE ERA OF GLOBALIZATION PRITAM SINGH, SUBIR VERMA 9780761998471 T V RAO PERFORMANCE MANAGEMENT AND APPRAISAL SYSTEMS 9780761933540 ANAND BHASKAR HALVE PLANNING FOR POWER ADVERTISING 9788178298573 PLANNING, MONITORING AND EVALUATION IN DEVELOPMENT ORGANISAT JOHN DE CONINCK, KHILESH CHATURVEDI, BEN HAAGSMA, HANS GRIFFIOEN, MARIECKE VAN DER GL 9788132105022 PUBLIC M GOVINDA RAO, MIHIR RAKSHIT ECONOMICS 9788132106296 J V VILANILAM PUBLIC RELATIONS IN INDIA 9788132105633 RAVI CHAUDHRY QUEST FOR EXCEPTIONAL LEADERSHIP 9788132107187 PRAVIR MALIK REDESIGNING THE STOCK MARKET 9788132107484 JOHN W CRESWELL RESEARCH DESIGN, 3E 9780761935896 RESEARCH METHODS DAVID I WHITE JOHN ADAMS, HAFIZ T A KHAN, ROBERT RAESIDE, FOR GRADUATE BUSINESS AND SOCIAL SCIENCE S 9788132104759 RESTORING VALUES E SREEDHARAN, BHARAT WAKHLU 9780761935889 R SANAL KUMAR VELAYUDHAN URAL MARKETING, 2E 9788178298481 PINGALI VENUGOPAL SALES AND DISTRIBUTION MANAGEMENT 9788178295053 SALES JOHN T MENTZER, MARK A MOON FORECASTING MANAGEMENT, 2E 9788178298900 SAS2 JACQUES M CHEVALIER, DANIEL J BUCKLES 9788178293349 AUDREY GILMORE SERVICES MARKETING AND MANAGEMENT 9788178298450 ASHA BHANDARKER SHAPING BUSINESS LEADERS 9788132104643 SOCIAL RESPONSIBILITY AND ENVIRONMENTAL SUSTAINABILITY IN BUSIN PREETA M BANERJEE, VANITA SHASTRI 9788132101000 STATISTICAL METHODS FOR PRACTICE AND RESEARCH, 2E AJAI S GAUR, SANJAYA S GAUR 9788132105220 SHARAD SARIN STRATEGIC BRAND MANAGEMENT FOR B2B MARKETS 9788132105725 STRATEGIC CORPORATE SOCIAL RESPONSIBILITY, 2E WILLIAM B WERTHER, JR, DAVID CHANDLER 9780761933601 STRATEGIC HUMAN ANURADHA SHARMA, ARADHANA KHANDEKAR RESOURCE MANAGEMENT 9780761935582 STRATEGIC JIE SHEN ASHOK CHANDA, B SIVARAMA KRISHNA,HUMAN RESOURCE TECHNOLOGIES 9780761936541 STRATEGIC ISSUES K V RAMANI, DILEEP MAVALANKAR, DIPTI GOVIL AND CHALLENGES IN HEALTH MANAGEMENT 9788132106906 STRATEGIC THINKING BISWATOSH SAHA, PARTHASARATHI BANERJEE, RAM KUMAR KAKANI 9788178298429 JOHN T MENTZER SUPPLY CHAIN MANAGEMENT 9788178299174 NED KOCK SYSTEMS ANALYSIS & DESIGN FUNDAMENTALS 9788178298474 T MOID SIDDIQUI, R H KHWAJAHE ACROBATICS OF CHANGE 9780761935513 B R VIRMANI THE CHALLENGES OF INDIAN MANAGEMENT 9788132105695 THE COACHING MANAGER, 2E JAMES M HUNT, JOSEPH R WEINTRAUB 9780761934134 ASHA KAUL THE EFFECTIVE PRESENTATION 9788132106517 THE GLOBAL PATRA, PARTHA RAY ADARSH KISHORE, MICHAEL DEBABRATAECONOMIC CRISIS THROUGH AN INDIAN LOOKING GLASS 9780761935988 SEEMA SANGHI THE HANDBOOK OF COMPETENCY MAPPING, 2E 9788132102359 VANITA KOHLI-KHANDEKARTHE INDIAN MEDIA BUSINESS, 3E 9788178298924 WALTER VIEIRA THE NEW PROFESSIONAL SALESMAN 9788178299327 THE MOHAN THITE, BOB RUSSELL NEXT AVAILABLE OPERATOR 9780761932994 T V RAO, RAJU RAO THE POWER OF 360 DEGREE FEEDBACK 9780761935995 K SATHYANARAYANA THE POWER OF HUMOR AT THE WORKPLACE 9788132102441 THEORY BADRINARAYAN SHANKAR PAWAR BUILDING FOR HYPOTHESIS SPECIFICATION IN ORGANIZATIONAL 9788178298535 C PREMILA D’ RUZ THINKING CREATIVELY AT WORK 9788132102946 TOOLKIT FOR ORGANIZATIONAL CHANGE TUPPER CAWSEY, GENE DESZCA 9788132103127 GAUTAM MAHAJAN TOTAL CUSTOMER VALUE MANAGEMENT 9780761936213 HRISHIKES BHATTACHARYA TOTAL MANAGEMENT BY RATIOS 9780761933687 MARMAR MUKHOPADHYAY TOTAL QUALITY MANAGEMENT IN EDUCATION, 2E 9780761936336 TOURISM DEVELOPMENT REVISITED SUTHEESHNA BABU S, SITIKANTHA MISHRA, BIVRAJ BHUSAN PARIDA 9788132105848 TOWARDS FINANCIAL K G KARMAKAR, G D BANERJEE, N P MOHAPATRA INCLUSION IN INDIA 9780761935049 SEEMA SANGHI TOWARDS PERSONAL EXCELLENCE, 2E 9788132106319 SUBIR VERMA TOWARDS THE NEXT ORBIT 9788132106876 TRAINING FOR DEVELOPMENT, 3E ROLF P LYNTON, UDAI PAREEK 9780761994282 TRAINING FOR ORGANIZATIONAL TRANSFORMATION, PART 1 ROLF P LYNTON, UDAI PAREEK 9780761994329 TRAINING FOR ORGANIZATIONAL TRANSFORMATION, PART 2 ROLF P LYNTON, UDAI PAREEK 9780761935575 STEFANO PELLE UNDERSTANDING EMERGING MARKETS 9788178299082 RAGHU NANDAN UNLEASHING YOUR ENTREPRENEURIAL POTENTIAL 9788132100621 ANIL KUMAR MUKHOPADHYAYAVALUE ENGINEERING MASTERMIND 9788132104612 MOID SIDDIQUI WHO WILL BELL THE CAT? 9788132104421 RAJAT KANTI BAISYA WINNING STRATEGIES FOR BUSINESS Sub title Edited Series Volume Imprint Price OTAL QUALITY MANAGEMENT Response Books Rs. 475.00 Vistaar Publications Rs. 475.00 Finding a Place in the Minds and Hearts of Consumers Response Books Rs. 225.00 Nine Successful Brand Strategies to Build Winning Brands Response Books Rs. 225.00 A Guide for Management Students and Researchers Response Books Rs. 375.00 A Resource Guide for Beginners Response Books Rs. 425.00 Response Books Rs. 395.00 O QUALITATIVE RESEARCH, 4E SAGE South Asia Rs. 550.00 SAGE India Rs. 325.00 Strategic Issues and Experiential Exercises SAGE South Asia Rs. 475.00 SAGE Texts SAGE India Rs. 395.00 A Guide for Professionals Response Books Rs. 395.00 Plans to Payoffs Response Books Rs. 350.00 KEYS for Workplace Excellence SAGE South Asia Rs. 475.00 Oh! BPO— Structure and Chaos, Fun and Agony Response Books Rs. 250.00 The Strategic Leader as Innovation Manager Response Books Rs. 750.00 ESS MARKETING, 2E SAGE South Asia Rs. 495.00 Yes Response Books Rs. 450.00 The Venture Creation Process Yes SAGE South Asia The Ivey Casebook Series Rs. 550.00 SAGE South Asia The Ivey Casebook Series Rs. 550.00 The Ivey Casebook Building Customer Value Through World-Class Operations Series SAGE South Asia Rs. 550.00 TIONAL BEHAVIOR Yes SAGE South Asia The Ivey Casebook Series Rs. 450.00 International Perspectives SAGE South Asia The Ivey Casebook Series Rs. 675.00 Altering Mindsets in a Global Context Response Books Rs. 450.00 A Guide to Effective Implementation SAGE South Asia Rs. 495.00 Inside Out Response Books Rs. 350.00 Theory, Evidence, and Strategic Implications SAGE South Asia Rs. 350.00 The Fractal Ladder Response Books Rs. 395.00 Applications in Marketing SAGE South Asia Rs. 395.00 The Indian Experience SAGE India Rs. 425.00 Excellent Companies of India Response Books Rs. 450.00 (tent) A 21st Century Primer Response Books Rs. 475.00 Theory and Practice Response Books Rs. 550.00 RESPONSIBILITY IN INDIA Response Books Rs. 450.00 A Guide for Members and Leaders SAGE South Asia Rs. 295.00 NIZATIONAL BEHAVIOUR SAGE Texts SAGE India Rs. 395.00 Crafting Customer Based Business Strategy Response Books Rs. 495.00 (tent) Formula for Sustained Business Success Response Books Rs. 375.00 The Transformation of Bank of Baroda Response Books Rs. 795.00 A Step-By-Step Nonparametric Approach Response Books Rs. 425.00 A Business Student`s Guide SAGE South Asia Rs. 395.00 A Guide to Theory and Practice SAGE South Asia Rs. 495.00 The Future is Here Response Books Rs. 350.00 A Professional Guide Response Books Rs. 395.00 The Notion of Professionalism Response Books Rs. 425.00 An International Perspective Yes Response Books Rs. 895.00 A Guide to Doing Your Research Project SAGE South Asia Rs. 495.00 RATIONS MANAGEMENT SAGE South Asia Rs. 495.00 Response Books Rs. 395.00 Managing Responsibly Yes Response Books Rs. 395.00 SAGE India Rs. 495.00 A Practitioner‟s Guide to Creating Excellence Response Books Rs. 295.00 (tent) Concept and Application SAGE Texts SAGE India Rs. 450.00 A Glimpse Response Books Rs. 325.00 Ten Essential Tools for Tracking Minds, Markets & Money Response Books Rs. 595.00 A Guide for Asian Managers Response Books Rs. 395.00 TIONSHIP MARKETING Yes Response Books Rs. 995.00 ARCH IN ENTERPRISE SYSTEMS Yes Response Books Rs. 895.00 Rewriting Formulas for Investment Response Books Rs. 195.00 Evaluating the Human Resource Function for Business ImprovementResponse Books Rs. 495.00 Based on HRD Audit Response Books Rs. 495.00 EGRATION AND ORGANIZATIONAL PERFORMANCE Response Books Rs. 575.00 Theory and Practice SAGE South Asia Rs. 395.00 Basics, Applications, and Future Directions SAGE South Asia Rs. 495.00 Perspectives for the New EraYes Response Books Rs. 495.00 Experiences, Interventions, Strategies SAGE India Rs. 595.00 Response Books Rs. 850.00 MS PROJECT MANAGEMENT SAGE South Asia Rs. 550.00 Strategies, Concepts and Tools for Growth and Profit Response Books Rs. 750.00 Yes Case Studies from the Development Sector Response Books Rs. 325.00 AN RESOURCE MANAGEMENT, 3E Yes SAGE South Asia Rs. 695.00 Text and Cases SAGE Texts SAGE India Rs. 525.00 JECT MANAGEMENT SAGE South Asia Rs. 450.00 SAGE South Asia Rs. 525.00 Writings of V. Sundararajan Yes SAGE India Rs. 750.00 Tools for Executive Leaders Response Books Rs. 350.00 ONTRACTS IN INDIA Yes SAGE Law SAGE India Rs. 895.00 Theory and Practice SAGE South Asia Rs. 495.00 Spiritual-based Leadership in Business Response Books Rs. 595.00 8 Volume Set Yes Legends in Marketing SAGE India Rs. 36,000.00 7 Volume Set Yes 3 Legends in Marketing SAGE India Rs. 31,500.00 9 Volume Set Yes 4 Legends in Marketing SAGE India Rs. 40,500.00 10 Volume Set Yes 2 Legends in Marketing SAGE India Rs. 45,000.00 Opportunities, Challenges and Strategic Perspective Response Books Rs. 695.00 Principles and Applications SAGE South Asia Rs. 475.00 OCIAL ENTERPRISE SAGE South Asia Rs. 375.00 Leveraging Transformation Response Books Rs. 525.00 Competing Through Technological Excellence Response Books Rs. 425.00 Yes Response Books Rs. 625.00 Yes A Guide for the Perplexed Manager Response Books Rs. 495.00 The Challenges Ahead Response Books Rs. 425.00 ATIONAL CHANGE Response Books Rs. 495.00 Employment Relations in Globalizing India SAGE India Rs. 695.00 The Challenges of Change Response Books Rs. 375.00 A Motivational Approach Response Books Rs. 395.00 A Customer-centric Approach Response Books Rs. 395.00 Entrepreneurial Case Studies Response Books Rs. 350.00 A Decision-making Approach Response Books Rs. 395.00 Text and Cases SAGE South Asia The Ivey Casebook Series Rs. 550.00 ONS AND CORPORATE RESTRUCTURING Yes Response Books Rs. 495.00 SAGE Texts SAGE India Rs. 425.00 Yes SAGE India Rs. 775.00 Macroeconomics and Financial Markets Response Books Rs. 395.00 Collective Bargaining, Liberalization and Restructuring in India Response Books Rs. 525.00 Collective Bargaining, Liberalization and Restructuring in India Response Books Rs. 850.00 Communication for Diverse Settings SAGE South Asia Rs. 525.00 Response Books Rs. 450.00 Yes Accelerating Learning and Transformation Response Books Rs. 495.00 NAGING IN THE ERA OF GLOBALIZATION Yes Response Books Rs. 850.00 HR Tools for Global Competitiveness Response Books Rs. 495.00 A User`s Manual for Students and Practitioners Response Books Rs. 525.00 Sharing Training and Facilitation Experiences SAGE India Rs. 350.00 Yes Theory and Policy /-/Essays in Honor of Amaresh Bagchi SAGE India Rs. 795.00 New Tasks and Responsibilities SAGE India Rs. 395.00 Mirage to Reality Response Books Rs. 375.00 A Fractal Approach Response Books Rs. 550.00 (tent) Qualitative, Quantitative, and Mixed Methods Approaches SAGE South Asia Rs. 395.00 S FOR GRADUATE BUSINESS AND SOCIAL SCIENCE STUDENTS Response Books Rs. 475.00 Yes Keys to Integrity, Ethical Behaviour and Good Governance SAGE India Rs. 395.00 Targeting the Non-urban Consumer Response Books Rs. 350.00 An Indian Perspective Response Books Rs. 495.00 A Demand Management Approach Response Books Rs. 495.00 A Guide to Collaborative Inquiry and Social Engagement SAGE India Rs. 595.00 G AND MANAGEMENT Response Books Rs. 495.00 What B-Schools Don’ Do t Response Books Rs. 325.00 Yes How Organizations Handle Profits and Social Duties Response Books Rs. 350.00 A Guide to Data Analysis Using SPSS Response Books Rs. 325.00 A Road Map for Organizational Transformation Response Books Rs. 375.00 Stakeholders in a Global Environment SAGE South Asia Rs. 550.00 An Indian Perspective Response Books Rs. 450.00 Keys to Managing People Response Books Rs. 775.00 ND CHALLENGES IN HEALTH MANAGEMENT Yes SAGE India Rs. 575.00 Explorations around Conflict and Cooperation Response Books Rs. 450.00 Yes Response Books Rs. 525.00 A Business Process Redesign Approach SAGE South Asia Rs. 525.00 Concepts, Techniques, Strategies and Execution Response Books Rs. 375.00 F INDIAN MANAGEMENT Response Books Rs. 525.00 Developing Top Talent in Business SAGE South Asia Rs. 395.00 Talk Your Way to Success Response Books Rs. 375.00 MIC CRISIS THROUGH AN INDIAN LOOKING GLASS SAGE India Rs. 795.00 Response Books Understanding, Designing and Implementing Competency Models in Organizations Rs. 395.00 Response Books Rs. 495.00 Meeting Challenges in the 21st Century Response Books Rs. 325.00 Managing Human ResourcesYes Response Books in Indian Business Process Outsourcing Industry Rs. 450.00 Maximizing Managerial and Leadership Effectiveness Response Books Rs. 450.00 OR AT THE WORKPLACE Response Books Rs. 350.00 OR HYPOTHESIS SPECIFICATION IN ORGANIZATIONAL STUDIES Response Books Rs. 495.00 A Sourcebook Response Books Rs. 375.00 IZATIONAL CHANGE SAGE South Asia Rs. 495.00 Transforming Business Thinking Response Books Rs. 450.00 Valuations An Analytic Approach to Management Control and Stock MarketSAGE India Rs. 450.00 AGEMENT IN EDUCATION, 2E SAGE India Rs. 495.00 Yes Concepts, Issues and Paradigms Response Books Rs. 595.00 L INCLUSION IN INDIA SAGE India Rs. 995.00 Response Books Psychometric Tests and Self-Improvement Techniques for Managers Rs. 495.00 A Corporate Odyssey Yes Response Books Rs. 795.00 SAGE India Rs. 495.00 For Policy-makers and Change Managers SAGE India Rs. 495.00 For Trainers, Consultants and Principals SAGE India Rs. 495.00 Building Business BRIC by Brick Response Books Rs. 425.00 NTREPRENEURIAL POTENTIAL Response Books Rs. 495.00 From Concept to Value Engineering Certification Response Books Rs. 325.00 s A Manager’ Toolkit for Strategy-Formation and Execution Response Books Rs. 395.00 Response Books Rs. 375.00 Pages Publication Year Binding Subject 244 1996 Paperback Total Quality Management 252 2006 Paperback Business Research 116 2009 Paperback Marketing & Sales 108 2009 Paperback Marketing & Sales 264 2010 Paperback Academic Tools 216 2004 Paperback Advertising & Public Relations 312 2008 Paperback Marketing & Sales 528 2010 Paperback Business Research 220 2009 Paperback Self help 432 2010 Paperback Human Resource Management 384 2009 Paperback Human Resource Management 208 2000 Paperback Self help 268 2009 Paperback Marketing & Sales 376 2011 Paperback Business Communication 240 2008 Paperback Industry 668 2011 Paperback Strategic Management 408 2011 Paperback Marketing & Sales 420 2010 Paperback Finance & Banking 448 2007 Paperback The Ivey Casebook Series 476 2010 Paperback The Ivey Casebook Series 440 2007 Paperback The Ivey Casebook Series 308 2008 Paperback The Ivey Casebook Series 624 2007 Paperback The Ivey Casebook Series 356 2006 Paperback Change management 440 2008 Paperback Change management 224 2010 Paperback Business Research 320 2008 Paperback Human Resource Management 252 2009 Paperback Change management 344 2009 Paperback Marketing & Sales 288 2008 Hardback Self help 212 2011 Hardback Strategic Management 280 2004 Paperback Business Communication 780 2007 Paperback Finance & Banking 352 2008 Paperback Corporate Social Responsibility 160 2009 Paperback Leadership 448 2008 Paperback Organisational Behaviour 204 2011 Hardback Marketing & Sales 208 2007 Paperback Marketing & Sales 444 2011 Hardback Organisational Development 320 2008 Paperback Business Research 296 2010 Paperback Business Research 428 2009 Paperback Business Research 212 2009 Paperback Finance & Banking 236 2006 Paperback Self help 204 2009 Paperback Industry 348 2009 Hardback Entrepreneurship 336 2010 Paperback Business Research 456 2009 Paperback Operation Management 312 2002 Paperback Business Ethics 244 2010 Paperback Business Ethics 440 2009 Paperback Training 188 2011 Paperback Training 360 2010 Paperback Finance & Banking 240 2008 Paperback General Management 364 2010 Paperback International Business 284 2008 Paperback General Management 670 2002 Paperback Marketing & Sales 324 2011 Hardback Marketing & Sales 144 2010 Paperback Finance & Banking 344 1999 Paperback Human Resource Management 304 2008 Paperback Human Resource Management 416 2009 Paperback Human Resource Management 260 2011 Paperback Human Resource Management 488 2009 Paperback Human Resource Management 368 2000 Paperback Human Resource Management 392 1995 Paperback Human Resource Management 532 2011 Hardback Change management 496 2010 Paperback Project management 496 2006 Paperback Innovationa management 240 2008 Paperback Organisational Development 672 2011 Paperback Human Resource Management 582 2008 Paperback Marketing & Sales 392 2009 Paperback Project management 552 2007 Paperback Finance & Banking 320 2011 Hardback Finance & Banking 244 2008 Paperback Leadership 352 2009 Hardback Business Law 456 2009 Paperback Leadership 408 2007 Paperback Leadership 2140 2010 Hardback Marketing & Sales 1792 2011 Hardback Marketing & Sales 3124 2011 Hardback Marketing & Sales 2560 2011 Hardback Marketing & Sales 416 2009 Paperback Finance & Banking 360 2007 Paperback Finance & Banking 256 2011 Paperback Entrepreneurship 368 2006 Paperback Change management 388 2009 Paperback Innovationa management 390 2008 Paperback Hospital Management 412 2009 Paperback Change management 364 2009 Paperback Finance & Banking 380 1998 Paperback Change management 272 2010 Hardback Human Resource Management 240 2000 Paperback Human Resource Management 186 2006 Paperback Marketing & Sales 188 2001 Paperback Marketing & Sales 204 2008 Paperback Entrepreneurship 260 2010 Paperback Marketing & Sales 460 2008 Paperback Mergers & Acquisition 432 2007 Paperback Mergers & Acquisition 372 2007 Paperback General Management 488 2008 Hardback Finance & Banking 208 2011 Paperback Finance & Banking 384 2003 Paperback Human Resource Management 384 2003 Hardback Human Resource Management 460 2008 Paperback Business Communication 264 2001 Paperback Marketing & Sales 488 2011 Paperback Organisational Development 472 2009 Hardback General Management 344 2004 Paperback Human Resource Management 264 2005 Paperback Advertising & Public Relations 220 2008 Paperback Organisational Development 364 2010 Hardback Finance & Banking 318 2011 Paperback Advertising & Public Relations 276 2011 Paperback Leadership 260 2011 Hardback Finance & Banking 292 2011 Paperback Business Research 270 2007 Paperback Business Research 228 2010 Hardback Business Ethics 250 2007 Paperback Marketing & Sales 328 2008 Paperback Marketing & Sales 364 2005 Paperback Marketing & Sales 320 2008 Paperback Business Research 224 2003 Paperback Marketing & Sales 350 2008 Paperback Leadership 220 2010 Paperback Corporate Social Responsibility 172 2009 Paperback Business Research 292 2010 Paperback Strategic Management 448 2010 Paperback Corporate Social Responsibility 276 2006 Paperback Human Resource Management 524 2007 Paperback Human Resource Management 248 2008 Hardback Health Management 368 2011 Paperback Strategic Management 524 2001 Paperback Marketing & Sales 336 2008 Paperback Change management 304 2008 Paperback Change management 384 2007 Paperback General Management 328 2010 Paperback Training 244 2005 Paperback Business Communication 340 2011 Hardback Finance & Banking 248 2007 Paperback Human Resource Management 412 2010 Paperback Media 172 2008 Paperback Marketing & Sales 340 2009 Paperback Human Resource Management 320 2005 Paperback Human Resource Management 284 2007 Paperback Self help 160 2009 Hardback Business Research 224 2008 Paperback Self help 448 2009 Paperback Change management 348 2010 Paperback Marketing & Sales 394 2007 Paperback Finance & Banking 232 2005 Paperback Total Quality Management 362 2008 Paperback Industry 600 2011 Hardback Finance & Banking 296 2006 Paperback Self help 492 2010 Hardback General Management 424 2011 Paperback Training 328 2000 Paperback Training 432 2000 Paperback Training 256 2007 Paperback Strategic Management 380 2009 Paperback Entrepreneurship 176 2009 Paperback General Management 196 2010 Paperback Strategic Management 288 2010 Paperback Strategic Management About the Book Table of Contents Preface / Understanding Total Quality Management / The Role of TQM Methods / Lis Preface / List of Common Symbols / Introduction to the unique coverage of the most s This expanded and updated edition of Gopal Kanji’ best-selling resource on statistical tests provides Book / Introduction to Statistic Preface / BRAND MANTRAS FOR THE brand To build a big brand, 24 action-orien This concise and practice-based book is aimed at helping marketeers develop winningMIND / strategies. It presents adopt a short b Preface / The Nine strengthens his shaastra that Markets Brand Category shift. He t Through this revised edition, brand guru Jagdeep Kapoor further Brand Shaastras / The Need Shaastra:don’ decline, theyGrowth S Preface Introduction I: THE RESEARCH PROCESS AND THE ROLE OF Charact This book helps students and researchers write better/assignments,/ better dissertations, and better papers for publication.ACADEM anyone How it All Began / Conventional Advertising and Advertising Agencies The Advertising Basics! is a one-stop resource forPreface /who wishes to understand and unravel the exciting world of advertising./ Beg Foreword by M in Marketing primarily deals with Aesthetics / Aesthetics, beyond its A book for Indian designers and brand marketers, Aesthetics B SHIN / Preface / Introduction tounderstanding aestheticsits Qualities I: FRAMEWORK / Guide Qualitative Research, has been fully revised, How to Do It This new edition of Uwe Flick`s bestselling textbook, An Introduction to to This Book / Qualitative Research: Why andexpanded and s Preface / Anger: Causes, Expressions, and Types / point where they Anger on Peop In today’ world, problems of anger, rage, aggression and violent outbursts have reached a criticalVarious Effects of threaten the eth Preface / Introduction to the Exercises gives business students / Equal Employment Applied Human Resource Management: Strategic Issues and ExperientialManagement of Human Resources in-depth, hands-on e Foreword GREGORY S KOLT / Preface undergraduate, post-graduate, and research Applied Psychometry is a core textbook on the theory and practice of psychometry for / I: MEASUREMENT IN MODERN PSYCHO Preface to are: - a large number of new the First Edition / Overview / The Characte Among the significant new features of the revised editionthe Second Edition / Preface toand re-drawn illustrations to describe individ Preface / such as advertising, is a Brand? / Brand distribution, can mislead and con The various aspects of marketing surrounding a brand, Why Brands? / What sales promotion andTransformation / Brand Vision: Co Preface / Business and Professional demonstrate the Workplace / I. ENTERING THE Unlocking the KEYS to excellence in business and professional communication!To Excellence in excellence as professionals, stude Foreword by MADAN PADAKI / Preface / Acknowledgements / The BPO been enme A nascent industry in the 1990s, business process outsourcing (BPO) has taken India by storm. While this industry has Industry / C A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revita I: STRATEGY IN GENERAL / An Introduction to Business Transformation Strategies: Preface to the Second accessible clarity of Website / I: FUNDAMENTALS and engag The Second Edition of this bestselling B2B textbook offers the same Edition / Companion insight, combined with updated OF BUSIN Foreword by C B BHAVE / Preface / Introduction RAJESH CHAKRABARTI and the r This book provides a comprehensive picture of the recent trends and developments in the Indian finance scenario. It providesSANK be based upon a Ivey Casebook Series PAUL W BEAMISH / Preface / Introduction: Cases in Entrepreneurship is the first book to Introduction to thecognitive framework of entrepreneurship. This casebook has been Preface / together again to provide a distinctive collection of / Leadership Skills App Richard Ivey School of Business and SAGE have comeLeadership: What Is It? / Leadership Trait Approachreal-world leadership ca Introduction to the Ivey Casebook decisions. The BEAMISH / Preface DEVELOPIN Cases in Operations Management is unique in its strong grounding in real-worldSeries PAUL W cases are structured /into six modu Introduction to the Ivey Casebook Series Paul W appreciation for, the BUILDING EF Cases in Organizational Behavior has been designed to help develop an understanding of, andBeamish / Preface / I:various challe Introduction to collection of relevant, classroom-tested cases. Preface / Introduction Cases in the Environment of Business offers an outstanding the Ivey Casebook Series PAUL W BEAMISH / In discussing the cases Preface / The Change Management Model / Appreciating a new model for organisatio Based on their extensive research and work with organisations, V Nilakant and S Ramnarayan present Change: Industry Analysis / text on change AND DEFINITION OF CHANGE / Introducing Change Management / This updated third edition edition of a popular I: THE IMPACT management guides readers through the technological, organizationa Preface / I: THEORETICAL AND EMPIRICAL BACKGROUND / applications. It takes This book is a ready reference for understanding the concept of Collaborative Research (CR) and its practicalIntroduction to Collab Introduction to provides comprehensive, research-based review of both the determ Compensation: Theory, Evidence, and Strategic Implicationsthe SeriesaDAVID A WHETTEN / I: INTRODUCTION: THE ENIGMAS Introduction / book is a theory Person Pattern / The Business Pattern / The Econom The power to change things lies within us. Presented in thisThe Pattern / Theof how shifts in the self can have profound shifts in co I: INTRODUCTION Ideas and Consumer Behaviour helps readers / develop analy Written in a focused and accessible form by respected marketing /academics,Explanations in Consumer Research toII: CONSUMPT Foreword Preface / coping. A holistic treatment to these topics, using Indian case re This book provides a new perspective to the theories of /stress andUnderstanding Stress and Coping / Complexities of Coping / Ca Introduction / What is the Book About? /saw a tremendous increase in competition fr The year 1991 was a turning point in the history of the Indian economy. Liberalization What Made the Excellent CompaniesSuccee corporate communications and its practical the Beginning / modern organization. J This lucid book is a compelling introduction toIntroduction / The 21st Century Corporate: Inapplication in theCorporate Communicati This— book Preface / I BUILDING BLOCKS / Introduction Time Value of Money / understanding revised and enhanced— examines the role of finance in supporting other functional /areas while fostering an Risk and Retur Preface / first comprehensive, well-researched book on the subject in the Tax Break Corporate Social Responsibility in India is arguably the Introduction / Triple Bottom Line / CSR Reports / CSR Projects / country. Th Readers will gain Support for Teams / From Groups group‟s c A practical guide for building and sustaining top-performing teams Organizationalpractical skills for navigating, from ato Teams: Why Groups? / Effective Preface I. THE BACKDROP / that highlights Behaviour Indian Cultural Context / T Culture and Organizational Behaviour is a textbook for/ management studies Organizationalthe effect of/ the confluence of Western Preface / Prologue / Strategy makes Thinking about Business Strategy and Where keep Customer in the Boardroom? Crafting Customer Based Business Introduction / a compelling case for pursuing a strategy that ‘Cus Foreword / Introduction / The and services that give them more value and this value The Customer is the ultimate driver of a business. Customers buy productsAwakening / The Focusing / The Touching / The Unders Foreword PETER CAPPELLI Prologue / Public Sector Banks: An Overview public se Dare to Lead is the fascinating story of how Anil K Khandelwal transformed /Bank of Baroda (BOB) from being just another / The Be tests, the Introduction / One-Sample Tests / Two Independent Sample Tests / Tw While there are books focusing on parametricPreface / domain of nonparametric tests is mostly unexplored. Data Analysis in Busi s Preface / This practical, step-by-step guide shows business students how to of the S A research guide designed for today’ business studentI: THE FOUNDATIONS / Introduction / Choosing a Topic / The Rolesuccess Foreword is a use this book been long awaited in the business research want To This This is not just another book about research methods! How to book that has / What is Research, and Why would anyone commu / Preface / Indian Developments within the Global safe and E-finance Delivery Chann E-Finance: The Future is Here exhorts the Indian banks to use their post crisis advantages likeContext / sound business practices, Preface to the Third Revised Edition / Preface determinant to professional success in Emotional Intelligence or Emotional Quotient (EQ) is increasingly being recognized as a key to the Second Revised Edition / Prefac Preface / Call Centres as Workplaces The Call Centre Industry in India The Resea Based on a series of qualitative inquiries exploring employee experiences of work in/international facing call centres in/Mumbai and Perspective focuses on the Systems: Nature and Relevance MATHEW J MANIMAL Enterprise Support Systems: An International Preface / Enterprise Supportissues surrounding enterprise support systems, giving a Preface for any student in a Business School doing a Research Methods Topic / Con This exciting text from Jonthan Wilson is a must have / An Introduction to Business Research / Developing a Research course or d Covering the most critical topics and strategies in the field, Essentials of Operations Management provides business students with Preface / Introduction to Operations Management and Productivity / I. MANAGEMEN Foreword by N R MADHAVA MENON / Preface to individuals deal with conflicting qu The Second Edition of this highly acclaimed book on business ethics discusses the way in whichthe Second Edition / Preface to the Foreword by S PRAKASH SETHI / Prologue / b THE SOCIETY, BUSINESS AND ETH s ‘ , This compilation analyses the differences between the concepts of ‘ ocial responsibility’ and I: usiness ethics’ which are often errone s a practical to the Second the reader through step-by-step process of planning, orConcept Every Trainer’ Handbook (Second Edition) is Introductionguide that takesEdition / Introductionato the First Edition / Training— What Executive Coaching Is All About / Approaches to executives. Its objective is to h Executive Coaching is a high-value learning and developmentopportunity aimed at critical corporate Executive Coaching/ Executive Preface / Introduction / Regulatory Framework of Financial an Services in India Risk an Financial Services in India: Concept and Application covers emerging areas of financial services in India— integral part of/ the sylla lead to Acknowledgements / Stereotyping is Inaccurate Business: An Introduction A stereo type is a conceptual image that may Prefacea/ simplified view of a person or a thing.Everyone`s stereotypes serve to const List of Action-Learning Exercises / List strategize the future along by PEEYUSH GU This book provides business leaders, managers, and consultants with tools that helpof Case Studies / Foreword with illuminating th Foreword by J WARREN EVANS Preface / environment development along with This book deals with a major environmental concern across the globe: to ensure/ sustainable Acknowledgements / Greening the S Preface / I. DOMAIN, EVOLUTION, AND suppliers OF customers, relationship mark As businesses increasingly stress the importance of cooperation and collaboration withGROWTHand RELATIONSHIP MARKETIN is a repository ENTERPRISE SYSTEMS-EVOLVING LANDSCAPE AND TECHNOL Handbook of Research in Enterprise SystemsIntroduction / I: of state-of-the-art knowledge about Enterprise Resource Planning (ER Foreword by C at which very / Preface / Introduction / Valuation Ratios related to ma Investing in the stock market is increasingly becoming an art S GOPINATH few are adept. It takes more than just raw statistics and and comprehensive exposition of the concept of Can Make a Difference / Elements This path-breaking book provides a balanced Preface / I. INTRODUCTION: Good HR PracticesHRD audit and the tools and techniq Foreword by UDAI PAREEK / Response Books in 1999) presents for the first time a HRD Score Card 2500: Based on HRD Audit ( HRD Audit was published by Preface / Acknowledgements / I: INTRODUCTION TO s Foreword Professor BRIAN D’ ETTO / Preface / I: HRM STRATEGIC INTEGRATION N Human Resources Management (HRM) has a very important facilitative and strategic role in organizational success. Several financ Preface / Foundations of most dynamic and multifaceted areas MCGUIRE Assess The field of Human Resource Development has emerged as one of theHuman Resource Development DAVIDof business /and man Preface providig IT students TO critical application knowledge pertaining to HUMAN Equipping HR students with critical IT knowledge and / I: INTRODUCTIONwith HUMAN RESOURCE MANAGEMENT and Human R Preface / Introduction DEBI S intensive analyses of traditional personnel Human Re The contributors to this timely and comprehensive volume provide lucid andSAINI / Globalization and Developments in manageme 0 Foreword by MOHAN KAUL / Preface / I. THE CHALLENGE OF HUMAN RESOURC B Foreword by BRIJMOHAN LALL Maestros Preface Change Maestros’ chose to be Gandhi said, “ e the change you want to see in the world.”In Search of ChangeMUNJAL / is a book/ about leaders who Kaleidoscope Preface / Introducing Information Systems Project Management / Aligning is Informa - There are a number of books out there on project management. What is different and specific about this book? Therethea balan Preface / I profit—rests on disciplined management of the innovation Innovation Im Successful innovation—the key to competitive growth andSTRATEGIES AND CONCEPTS FOR INNOVATION / The process, from Foreword by ROLF P institutions Organisational Change and Institution Building in a This collection of case studies captures a range of issues faced by ‘LYNTON / in transformation’ in the social development sector,th I: STRATEGIC, COMPARATIVE Resource Management PERSPECTIVES ON IHR The eagerly-awaited third edition of the hugely successful International HumanAND ORGANIZATIONALsucceeds in maintaining th Preface / International Marketing: An Introduction / Market Potential of Countries / Inte Given the need for Indian managers to be fully aware of the issues related to International Marketing, this has emerged as a major Preface / Introduction to International Project Management / student text that reflects With project management becoming an increasingly global endeavour, a comprehensive and internationalThe Context of Internatio Series to Accounting provides an The Framework of Accounting / The Balance She This fully revised and updated edition of Introduction Editor`s Preface / Preface /extremely accessible text for those students coming Foreword / In Memoriam / Introduction / Current 2 Developments and Key Issues in Isla Islamic Finance is a compilation of selected writings of Dr Venkataraman Sundararajan (1945–010), an international policy maker w Preface / Introduction / Leadership Imperatives for the by analyzing the strategies and Knowledge Leadership: Tools for Executive Leaders explains the concept of Knowledge Leadership Knowledge Economy / Knowle Foreword by Prof (Dr) N R MADHAVA legal experts in the area of business contracts Law of Business Contracts in India brings together in-depth, wide-ranging articles byMENON / Preface / Student-Institution Relation leaderhip theories plus case studies and questionnaires. Adopted at / Skills Approach A perennial best-seller with clear coverage of Preface / Special Features / Audience / Introduction / Trait Approach more than 800 c Foreword by This path-breaking book offers the experiences and perspectives as the Leading with Wisdom portrays an emerging global culture. DEBRA and WILLIAM MILLER / Preface / Introduction: Spirituality of 31 ABRIDGED the most important contributions made BEHAVIOR: marketing in the pas The Legends in Marketing series captures the essence of CONTENTS / VOLUME I: CONSUMER in the field of CONCEPTUAL FOU Abridged of the most important contributions made in the field of marketing in Set In The Legends in Marketing series captures the essenceContents: / VOLUME 1: PROCESSING OF PRICE INFORMATION /the pas Abridged of the most important contributions made in the field of CONJOINT the pas The Legends in Marketing series captures the essenceContents: / VOLUME 1: RESEARCH METHODOLOGY:marketing in ANALY Abridged of the most important contributions made in the The Nature and in the of The Legends in Marketing series captures the essenceContents: / VOLUME 1: MARKETING THEORY:field of marketingScope pas Foreword T S VIJAYAN / Preface / Globalization, Liberalization of Financial Markets Life Insurance in India: Opportunities, Challenges and Strategic Perspective by Dr Sadhak is a pioneering work on Indian Life Insur Preface / An Introduction to Management Accounting Cost Analysis and Decision M This book adopts a new and accessible approach to helping readers understand how management/accounting contributes to decis Introduction to the Landscape for Social Enterprise Social Enterprise in Context – Management for Social Enterprise is an essential text for Management students and practitioners/ studying social enterprise. The b The Preface to the Second and development the First Edition second edition of this insig Organizational Change is a complex yet essential process for growthEdition / Preface toin business. The / I. UNDERSTANDING CH Preface of management of Preface to and innovation, / Technology as the Drivin This updated, second edition offers an understanding to the Second Edition / technology the First Edition not in isolation, but as a dy Foreword Modern Hospital C REDDY / Introduction / Health Care in of writings on m The revised and updated second edition of Managing a by DR PRATHAPcontains a judiciously compiled collection India— Profile and Preface by SID LOWE / their on Editor and Contirbutors I: PERPLEXITY, MANAGE This book brings together distinguished writers from diverse fields andNotes specialised perspectives on/ new ideas and the challen Indian to the The Edition / Preface equips the senior and Preface to the First of This revised and updated edition of ManagingPrefaceBanks:ThirdChallenges Ahead to the Second Edition / middle management Ed Preface / and experiences of companies in India Types of Change / Change practic Drawing upon and integrating current theories, models,Introduction / Perspectives on Change / and abroad, this book offersProgram Preface Convergences and Divergences in Employment Relations / Changing hum Tremendous changes in global and national economic/ environments have led to transformations in employment relations andConte Introduction / Management in and competition require a fresh understanding of the ro NOW AVAILABLE IN PAPERBACK The challenges of globalisation, changeIndia--The Cultural Dilemmas / Planning for Human Re Preface / Introduction tend Salesman / I. STRATEGIC DECISIONS IN SALES MANA Salespersons occupy a vital position in most organizations yet they / Thenot to hold their profession in high esteem. According to th Preface / Introduction / I. ENVIRONMENTAL ANALYSIS: Indian aspects of channel m In this timely book, Pingali Venugopal provides a balanced presentation of the conceptual and implementationChannel Environmen Foreword by Studies explores the innovative management practices adopted by and Marketing Communications Industry: Entrepreneurial CaseATUL TANDAN / Acknowledgements / I: INTRODUCTION / Review som in the rapidly changing I: UNDERSTANDING THE BASICS Needs, wants and Need A contemporary discourse on how to operate Preface / Introduction /environment of the marketplace, this /book provides the mantr Introduction to the Ivey Casebook Series / Preface / using a process-based framewo Mergers and Acquisitions: Text and Cases is a structured view of mergers and acquisitions (M&A) Introduction / I: M&A RESPONSI Preface typical merger transaction—starting from searching for candidates to closing This book covers the entire spectrum of activities in a / Diversification via Acquisition K SANKARAN and VISHWANATH S R / Sear Foreword by J K GOYAL / Preface / Setting Norms / Introduction / Demand / Supply / This book breaks away from standard microeconomics textbooks for management students in numerous ways. Some of its relevan and holistic status of microfinance in the country and System a India`s Poor the fut Microfinance in India provides an informative Foreword / I. Microfinance: An Overview / A Financial suggestsfor road map for PRIYA Preface principles of / Economic Context of Business Activity / Market Forces / Wha Money Matters is a comprehensive guide to the basic / Introductionmacroeconomics. It provides a nuanced yet in-depth understand Foreword by P account of / Preface / Introduction / The Legal Framework of Collecti Negotiated Change presents a definitive and comprehensiveD SHENOYthe way labour-management relations have changed in po Foreword by P account of / Preface / Introduction / The Legal Framework of Collecti Negotiated Change presents a definitive and comprehensiveD SHENOYthe way labour-management relations have changed in po Preface / Introduction / Preface / Part in which the negotiation process takes place.Ne Negotiation is not formulaic. How we negotiate is determined largely by the context I: Foundations of Negotiation / Contextual Natu Preface / Introduction / Strategy and product / Organizing People / Opportunity Identi This book is a concise, comprehensive and balanced treatment of the field of new Process planning which integrates product devel OD CONCEPTS, ISSUES, AND THEORETICAL FOUNDATIONS / decades to to O Ramnarayan and Rao build on the foundationI:of their extensive research and work with organizations over several Introduction ans Preface / An Introduction PRITAM SINGH and a globalized world. It provides insights This book discusses the issues and challenges of organizing and managing in the context ofSUBIR VERMA / Globalization STEWA Preface / Introduction to how it works Management / Planning Performance for Role This book explores the many facets of performance management and Performance as well as extends it to encompass individuals, Preface / foundation for advertising: one that will serve as the Context / Users and This book is a step-by-step guide to producing a sound Setting the Context / Competition / Communication inspringboard to inspireU (PME) is I. PME: WHY ARE WE HERE? / Oh No! Not Another PME Manual? / but re Effective planning, monitoring and evaluation Preface / essential for organisational survival and for sustainable development, PME: Foreword by C RANGARAJAN / the foremost Amaresh policy reformers of Work SU Public Economics is a commemorative volume on Dr Amaresh Bagchi, one of Introduction / economic Bagchi: His Life andIndia, rev Preface / A Conceptual Framework for PR in and an in-depth critical analysis of Public Relations in India is a review of the history of Public Relations (PR) in the world and India / The Growth and Development of Preface / I: MIRAGE OF EXCEPTIONAL LEADERSHIP / Reinventing Davos / redefin Quest for Exceptional Leadership: Mirage to Reality outlines the emergence of a new fifth phase of human enterprise that is Seven Introduction / BASES / for analysis of the macro financialenvironment and the stock The book covers the following key areas:Discussion on a fractal basisUtopian Patterns / The Power of Patterns / PandorianBusinessm s Analytic Contents of Research Techniques / Preface / I: PRELIMINARY CONSIDERA The Third Edition of John W Creswell’ best-selling Research Design enables readers to compare three approaches to research— qu Preface Science Students is a fundamental and easy to Research / II. research met Research Methods for Graduate Business and Social / I. GENERAL INTRODUCTION: Introduction guide to studyingRESEARCH M Message SWAMI BHOOMANANDA TIRTHA / Foreword by RATAN have been writte This volume is a wake-up call to Indians to shape their country as an ethical nation. The articles in the compilationN TATA / Preface Preface to the Second Edition / Preface to the of rural markets in Marketing: Oppor This highly practical and informative book provides unique insights into the essential featuresFirst Edition / RuralIndia as well as ch Preface / Introduction / the unique characteristics of ENVIRONMENT / a variety of c Though India has become a lucrative market for various companies, I: MARKETING AND RETAILits market throw up Marketing: Co The Second Edition of Sales Forecasting Management provides comprehensive coverage of the techniques and applications of sa Managing the Sales Forecasting Process / Sales Forecasting Performance Measurem Foreword P V SATHEESH / a groundbreaking international effort to support the crea SAS2: A Guide to Collaborative Inquiry and Social Engagement represents Introduction / I: SAS2 CONCEPTS AND PROCESS / I. UNDERLYING THEMES: Underpinning Concepts of Services Marketing Manageme This comprehensive book lucidly explains how services are conceptualized, designed and managed, while providing a clear unders S Foreword R A Yadav / Blueprint impression that young professionals / The MBA G t Shaping Business Leaders: What B– chools Don’ Do examines the widespread / Building Future Business Leaders graduating fro Foreword: our commitment to social issues becomes even more JUGNU JAIN, RAJ In this age of global economic crises, the need to renew Inspiring People to Engage in Social Entrepreneurship urgent. Reduction in Preface / Introduction to SPSS / and explain various situations and phenomena in dif There is a growing trend these days to use statistical methods to comprehend Basic Statistical Concepts / Summarizing Data: Desc Preface I: THINKING ABOUT B2B BRANDS / Brands and brand building for B2B m This book aims to uncover the hidden and unexploited/ power of leveraging from the concept of brandand B2B Markets: Putting Thin comprehensive text supports to the Second intersection of corporate / Preface / Pla Blending theory with practical application, thisGlossary of Terms / Foreword courses at the Edition MALLEN BAKER social respons Preface / recognizing to Strategic of their human resources. Strategic human resour Business organizations the world over are increasingly Introduction the potentialHRM / Models of Strategic HRM / Strategic HRM in Foreword JOHN BENSON / Preface and Acknowledgements / Introduction STRATE In recent years, technology has transformed human resource management (HRM). While the task of managing people inI.organisa Introduction / perspective on health system planning and development is required to The Indian health system has a poor global ranking. A new Scaling up Health in Low Income Settings JEFFREY D SACHS / Health Preface / Appreciating Strategy the the Strategist / who remains immersed in the an Strategic Thinking is an exploration of the world of strategic action centred on and strategist actor Strategy and Assets / Strategymu What is with the top Management? JOHN T MENTZER, WILLIAM DE WITT, JAME John Mentzer draws on in-depth, real world interviewsSupply Chainsupply chain executives in twenty companies, and a thorough re Business Process Redesign Approach uniquely integrates traditional Case: The sys Systems Analysis & Design Fundamentals: A Preface / Introduction / I: EMERGING TRENDS IN BUSINESS / Part Iand modernFBI act. It involves thrill, J IRANI I: GENETICS OF CHANGE / Preface CHANGE DYN Managing change is like performing a trapezeForeword JAMSHED passion, /courage, adventure and perfect timing /along with high Introduction / Indian Management: An Overview / II Indianoverlaid with age-old India a Management in India is an amalgam of practices borrowed Ifrom the West–nd more recently from Japan–Management through the Preface / Introduction: The Coaching that focus An Overview of problems, The Coac A tested approach to developing top performers in businessUnlike coaching books Manager / on performance Developmental Coac professionals and those in the academia, this book is a comprehensive, step-by-step Designed to respond to the growing needs of Preface / Introduction / Planning a Presentation / Structuring a Presentation / Creatin Foreword C RANGARAJAN Preface Introduction / Origin of the Crisis / Proximate The Global Economic Crisis through an Indian Looking Glass is about the /onset and/ unfolding of the global financial crisis and the designed Introduction to Competency / Developing Competency Models / Issues Re The Second Edition of this bestselling book isPreface / I.to help human resource managers and professionals understand, develop away from the first two in many ways. It has two Special Credits / Growing Up Print The third edition of Khandekar‟s book moves Foreword by RONNIE SCREWVALA / Preface /new chapters—on events and /out-of as new paradigms of doing business engender new forms of relationships of Ideas / Ways and means of selling are fast evolving, Foreword ROLPH ANDERSON / Preface / Acknowledgements / Selling between s e Introduction MOHAN THITE and BOB RUSSELL / of offshored call centres. This An , India, often referred to as the ‘ lectronic housekeeper of the world’ is home to the largest number I: INDIAN PERSPECTIVES / ma Preface / Introduction / methodology Personality / What Makes Managers Effective? 360 Degree Feedback, or Multi-rater feedback, is an established HR The Effective used in organizations across the world. In this b Foreword SANJAY be extremely Preface Humor: Mankind’ creating rapport and f s Humor can be a powerful management tool. Used properly, it canKIRLOSKAR / effective /in gaining attention,Marvel! / Smile Please Preface / An Introduction to Theory Building and core of every research method lies Research and research methods are extremely important tools in academic scholarship. At theThis Book / Theory in the Broader C Prologue / from linear and static THE SPHERE OF CREATIVITY II: GETTING ORIE Thinking Creatively at Work: A Sourcebook moves away I: UNDERSTANDING notions of creativity to put forth a/dynamic, compreh Preface / Organizational tools for anyone involved in organizational change. Bridging Toolkit for Organizational Change book provides insights and practical Change in Our Complex World / Change Frameworks for Or Foreword ADI Thinking / a follow-up to the author’ Best Practices to Next Practices / Total Customer Value Management: Transforming BusinessGODREJ isPreface / Prologue: From s best-selling book Customer Valu Introduction / of a business enterprise with stock market valuation. It moves beyond This is a pioneering book that integrates functional analysisAdvent, Development and Use of Ratios / Ratio Analysis: An Integrated successful text first published in 2001. It incorporates the Edition Preface to the (a This is a completely revised version of a very Foreword by RAVINDRA H DAVE / Preface to the Secondauthor`s /rich experience Fir Tourism Development Revisited: An Introduction SUTHEESHNA BABU S, SITIKANT The global tourism industry is a growing, dynamic mega industry, despite the temporary setbacks it has faced from time to time due Foreword / Preface / FINANCIAL and the Least’ It provides an in-depth analysis of i . Towards Financial Inclusion in India is a treatise on ‘nclusion of theI:Last, the LostINCLUSION ANALYSED / Financial Inclusion Def E Foreword by for self-development and increasing the level / excellence and effectiv M From the Foreword by Udai Pareek, ‘ ven though the needProfessor Udai Pareek / Preface / Introduction ofSection A—anagerial Sk Preface / I: PAPERS / Routes to Peaks for Building Corporate Renaissance ASHA BH The global meltdown, the concomitant demise of legendary corporate behemoths, and the challenge of competing in a world marke Preface to the Third Edition / Preface to the Second Edition / I: TRAINING: AIMS, ne s This is the third edition of Rolf P. Lynton and Udai Pareek’ bestselling book, Training for Development. Completely revised, thisCO Preface I. RETHINKING TRAINING: Strategic Thrusts: The New Dimension of Train First published in 1967, Training for Development has /been regarded as the most comprehensive work in the field of training and d Preface I. POSITION, TASK, AND PROCESS: AN OVERVIEW: Trainer--Consultant The second volume in the set addresses the needs of/hands-on practitioners of training, and program developers who focus on the Introduction / What is an Emerging Market? / Starting Brazil, Russia, India and China This book provides an overall perspective of the rising power of emerging economies. It focuses onOff / Working Environment / Bu Introduction / I: YOUR talents of the new generation. Face of Our Nation / The the This book focuses on how to identify and nurture the entrepreneurialPERSONAL SKILLS / The NewThe author believes that inNew Foreword by for MISHRA / Preface / History of Value Engineering / Engineering (VE This jargon-free book demystifies all the concepts requiredK N a well rounded understanding of the theory of Value Father Of Value In This fable ‘/ ho will Bell / I: EVOLVE BUSINESS solutions for the entire Cat!) / Da s W This book skillfully expands on the popular children’ Book… Introductionthe Cat?’ to derive holistic STRATEGIES (Bell the gamut of Foreword by CHARLES WILSON / Preface Introduction / Strategy Development tha Winning Strategies for Business is a comprehensive strategic management resource that/ brings together all the business tools Pro nagement / The Role of TQM Methods / List of Methods (by Category) / Purpose of Methods (Alphabetical List) / Management Methods / Analytical Met duction to the Book / Introduction to Statistical Testing / Examples of Test Procedures / List of Tests / Classification of Tests / The Tests / List of Tables MIND / To build a big brand, adopt a short brand name / Do not let jazzy research replace common sense / Use benefit segmentation to build brands / S Need Shaastra: Brand Category Growth Strategy / The Seed Shaastra: Brand Idea Growth Strategy / The Heed Shaastra: Brand Awareness Growth S H PROCESS AND THE ROLE OF ACADEMIC WRITING / Academic Writing and Research Process / Structure and Contents of a Research Paper / II: Advertising and Advertising Agencies / The New Advertising Agency-The Stress is on Client Servicing / On to Copy, Folks! / The Craft of Advertising C ction to Aesthetics / Aesthetics, its Qualities and Attributes / Aesthetics and Design and its Role in Products / Aesthetics, Design and Consumer Behavi ualitative Research: Why and How to Do It / Qualitative and Quantitative Research / Ethics of Qualitative Research / II: FROM THEORY TO TEXT / Ma d Types / Various Effects of Anger on People / Dealing with Anger / Appendix: Definitions of Anger / Index of Human Resources / Equal Employment Opportunity / Job Analysis / Recruitment and Socialization / Selection / Performance Appraisal / Training an I: MEASUREMENT IN MODERN PSYCHOLOGICAL RESEARCH / Basics of Measurement Theory / Errors in Measurement / Speed Test versus Powe the First Edition / Overview / The Characteristics of Body Language / The Face / The Eyes / The Hands / The Legs / Territorial Zones and Spaces / Tr ? / Brand Transformation / Brand Vision: Concepts and Creation / Pushing the Brand to Higher Orbits / Pressing Hot Buttons in Consumer Value Space llence in the Workplace / I. ENTERING THE WORKPLACE / Landing the Job / Getting to Know Your Diverse Workplace / II. DEVELOPING IN THE WO Acknowledgements / The BPO Industry / Changing Dynamics of the Indian BPO Industry / Managing a BPO / Working in a BPO / The Future of BPO ion to Business Transformation Strategies: Concepts, Constructs and Contexts / Towards a Philosophy of Corporate Transformation Strategies / II: TH n Website / I: FUNDAMENTALS OF BUSINESS-TO-BUSINESS MARKETING / Business-to-Business Markets and Marketing / Buyer Behaviour / Inter duction RAJESH CHAKRABARTI and SANKAR De / Equity Markets CHITRA RAMKRISHNA and MADHU SUDHAN SAHOO / Bond Markets RAJESH PAUL W BEAMISH / Preface / Introduction: The Venture Creation Process / SEARCHING FOR VENTURE OPPORTUNITIES: Leveraging Wal-Mart, eB ship Trait Approach / Leadership Skills Approach / Leader Style Approach / The Situational Approach to Leadership / The Contingency Theory of Leade PAUL W BEAMISH / Preface / DEVELOPING WORD-CLASS OPERATIONS: Industrie Pininfarina: The New Customer Decision / Fell-Fab Products (A Paul W Beamish / Preface / I: BUILDING EFFECTIVE ORGANIZATIONS / Trojan Technologies Inc.: Organizational Structuring for Growth and Custom PAUL W BEAMISH / Preface / Introduction / THE DEPENDENCE OF PROFITABILITY ON INDUSTRY STRUCTURE: Samsung and the Theme Park In l / Appreciating Change: Industry Analysis / Appreciating Change: Mental and Business Models / Mobilizing Support / Executing Change / Building Cha ANGE / Introducing Change Management / The Nature of Change / Change and the Manager / Managing Change from a Gender Perspective / Mappin CAL BACKGROUND / Introduction to Collaborative Research / The Challenges Facing Research Since WW II: General Overview / Forms of Collaborat TEN / I: INTRODUCTION: THE ENIGMAS OF COMPENSATION / Objectives / Outline of the Book / II: DIFFERENCES IN PAY LEVEL: WHY DO SOM attern / The Business Pattern / The Economy Pattern / The System Pattern / The Evolution Pattern / The Fractal Ladder / Fractal Properties / The Nature ns in Consumer Research / II: CONSUMPTION PATTERNS / Customer Loyalty / Brand Knowledge, Brand Equity and Brand Extension / Stationary Ma s and Coping / Complexities of Coping / Case Reports and Analyses / Stress Management and Effective Coping / Epilogue / Bibliography / Index What Made the Excellent CompaniesSucceed?: Proposed Business Model / Strategy Theme / Execution ExcellenceTheme / Leadership Theme / Frequen In the Beginning / Corporate Communications: A Brand New World / The Domains of Influence: Audiences, Communities & Publics / Advertising: Bey ion / Time Value of Money / Risk and Return / Estimation of Cost of Capital / Financial Statements and Firm Value / A Case Study: Financial Statement / CSR Reports / CSR Projects / Tax Break on CSR Expenses / CSR Report Assurance / Appendixes / Index upport for Teams / From Groups to Teams: The Stages of Group Development / How Do High Performance Teams Function? / Effective Team Membe onal Behaviour / Indian Cultural Context / The Indian Milieu / II. INDIVIDUALS / Self and Personality / Well-Being : The Ultimate Goal of Life / GROUPS ‘Customer’ Fits into It / The Customer Based Business Strategy Framework / The g about Business Strategy and Where WHERE to Compete Decision (O The Focusing / The Touching / The Understanding / The Creating / The Encircling / The Comparison / The Strategizing / The Reckoning / The Impleme Public Sector Banks: An Overview / The Beginning of a Long Journey / Seed Time / A Jobless Job / An Affair with Operations / Walking on Fire / Trava sts / Two Independent Sample Tests / Two-Related Sample Tests / K-Related Samples Tests / K-Independent Samples Tests / Measures of Cor ction / Choosing a Topic / The Role of the Supervisor / Group Dynamics and the Role of Conflict / Ethical Considerations / II: UNDERTAKING THE RES Research, and Why would anyone want To Do It? / The Scientific Approach to Research / The Interpretive Approach to Research / Reviewing Existing Global Context / E-finance Delivery Channels: Impact on the Bottom line / Websites / Products and Services in India / E-Banking and E-insurance / E-t ace to the Second Revised Edition / Preface to the First Edition / Emotional Intelligence: The Concept / Emotional Intelligence and Your Personality / C e Call Centre Industry in India / The Research Process / Professionalism as Lived Experience / Professionalism and the Reinvention of the Trade Unio ture and Relevance MATHEW J MANIMALA, JAY MITRA and VARSHA SINGH / I: FORMATIVE ENVIRONMENT: ECONOMIC, POLITICAL, SOCIO-C earch / Developing a Research Topic / Conducting a Literature Review / Addressing Ethical Issues / Establishing a Research Design / Primary Data Co gement and Productivity / I. MANAGEMENT AND STRATEGY / Productivity and Process Analysis / Operations Strategy / Managing the Operations W eface to the Second Edition / Preface to the First Edition / Satyam Shivam Sundaram: Evolving Ethical Values / Ekla Chalo Re: Integrating Personal, O ue / I: THE SOCIETY, BUSINESS AND ETHICS: THE BROADER CANVAS / Business Ethics ARABINDA RAY / Governance and Economic Developm Concept, Meaning and Scope / Process of Learning in a Training Programme / Making Stakeholders Partners in Tra uction to the First Edition / Training— proaches to Executive Coaching/ Executive Coaching Structure and Process / Preparing to Be Coached/ Competencies, Capabilities and Skills for Executi work of Financial Services in India / Risk and Return in Financial Services / Banking Services In India / Insurance Services in India / Capital Market Ser ng is Everyone`s Business: An Introduction and Overview / Gender Research: Different Perspectives and Impact on Women Managers / Formation and Case Studies / Foreword by PEEYUSH GUPTA / To the Reader / Acknowledgements / Introduction: Two Tales / Global Crisis 2007-2009: Risks and Op ce / Acknowledgements / Greening the Supply Chain: An Introduction / Greening the Inbound Logistics Phase: Greening the Suppliers and Busines GROWTH OF RELATIONSHIP MARKETING: ALTERNATIVE PERSPECTIVES: The Domain and Conceptual Foundations of Relationship Marketing A -EVOLVING LANDSCAPE AND TECHNOLOGICAL TRENDS / The Enterprise Systems Industry Landscape SACHIN B MODI and VINCENT A MABE ntroduction / Valuation Ratios related to market capitalization / Analysis of EPS and assets per share model / Assessing Indebtedness of a company / Id ractices Can Make a Difference / Elements of Good HRD: Need for Realigning HRD / HRD Audit: Basic Concepts and Components / II. HRD AND HR cknowledgements / I: INTRODUCTION TO HRD AUDIT AND HRD SCORE CARD / The Need for HRD Audit and What it Can Do / The TVRLS Study o eface / I: HRM STRATEGIC INTEGRATION AND ORGANIZATIONAL PERFORMANCE: A CONCEPTUAL FRAMEWORK / Introduction / Strategic HRM e Development DAVID MCGUIRE / Assessing the Effectiveness of Training Solutions DAVID MCGUIRE / Evaluating Training Outcomes DAVID MCGU RESOURCE MANAGEMENT and HUMAN RESOURCE INFORMATION SYSTEMS / Evolution of Human Resource Management and Human Resour balization and Developments in Human Resource Management DEBI S SAINI / Labour-Management Relations in The Era of Globalization C S VENKA THE CHALLENGE OF HUMAN RESOURCE DEVELOPMENT: Human Resource Development: Concepts and Background / Human Resources and Ec / Preface / Change Maestros’ Kaleidoscope / KUMAR MANGALAM BIRLA: Looking Within, Looking Around, and Looking Beyond / M DAMODARAN: R Project Management / Aligning the Information Systems Project with Organizational Goals / Using an Information Systems Development Methodology TS FOR INNOVATION / The Innovation Imperative: Why Innovate? / Case Study 1.1: Tata Steel Ltd / The Innovation Portfolio: What to Innovate / Cas ational Change and Institution Building in the Social Sector— Some Reflections LALITHA IYER / C-POD II SHAIBAL GUHAROY / Case I – Ekta: Swimmi GANIZATIONAL PERSPECTIVES ON IHRM: Strategic Management and IHRM ASHLY H PINNINGTON / Comparative Human Resource Managemen duction / Market Potential of Countries / International Organisations / International Trading / International Competitive Advantage and Buyer`s Profile / I ect Management / The Context of International Projects in Terms of Organizational Strategy and Culture / Defining the International Project / Managing amework of Accounting / The Balance Sheet / Profit Calculated as The Increase In Capital / The Preparation of Accounts From Cash or Incomplete R urrent Developments and Key Issues in Islamic Finance / Monetary Operations and Government Debt Management Under Islamic Banking / Islamic Fin tives for the Knowledge Economy / Knowledge Leadership: What can Top Executives do? / Micro-Knowledge Leadership: Leadership for all Managers NON / Preface / Student-Institution Relationship: Basis for Contract Law SAIRAM BHAT / Infrastructure Contracts SAIRAM BHAT / Consortium Loan A G M roduction / Trait Approach / Skills Approach / Style Approach / Situational Approach / Contingency Theory / Path– oal Theory / Leader– ember Exchang ER / Preface / Introduction: Spirituality as the Basis of Leadership / Section 1: LOVE / JANIECE WEBB, Senior Vice President Motorola, USA Expressin NSUMER BEHAVIOR: CONCEPTUAL FOUNDATIONS / Set Introduction by BALAJI C KRISHNAN / Volume Introduction: Overview of Dr Jagdish N S ESSING OF PRICE INFORMATION / Set Introduction JAGDISH N SHETH / Volume Introduction: Psychophysics and Processing of Price Information C RCH METHODOLOGY: CONJOINT ANALYSIS, MULTIDIMENSIONAL SCALING, AND RELATED TECHNIQUES / Volume Introduction: The Contribut ETING THEORY: The Nature and Scope of Marketing / Set Introduction JAGDISH N SHETH / Volume Introduction: An Introduction to Shelby Hunt’ Con s ization, Liberalization of Financial Markets and Life Insurance / Reforms and Emerging Economic and Financial Environment in India / Indian Life Insur Accounting / Cost Analysis and Decision Making / Costing Products and Services / Management Accounting and the Planning Process - 1 / Managem nterprise / Social Enterprise in Context – The Story So Far / Strategic Management for Social Enterprises / Managing People in a Social Enterprise Envi the First Edition / I. UNDERSTANDING CHANGE: Nature of Change / Forces of Change / Types of Change / Models of Organizational Change / II. OR the First Edition / Technology as the Driving Force of Global Industrial Competition / I: CONCEPTS AND THEMES / The Axes and Atlas of Technolog troduction / Health Care in India—Profile and the Future A V SRINIVASAN / Planning a Modern Hospital K B SUBBA RAO / Hospital Organisation Structu s nd Contirbutors / I: PERPLEXITY, MANAGEMENT AND ORGANIZATION THEORY: Schumacher’ Hierarchy SID LOWE / Capra’ Kite SID LOWE / Pe s he Second Edition / Preface to the First Edition / Introduction / The State We are in: Impact of the Reform Process / The Problems Ahead: Macro Econ hange / Types of Change / Change Programmes / Change Levers / Change as Growth / Change as Transformation / Change as Turnaround / Value-b in Employment Relations / Changing Contexts of Employment Relations and Shift in Capital-Labor Power Balance / Union Decline, Growing Inequality Cultural Dilemmas / Planning for Human Resource Development / Corporate Planning and Training Strategy / Evaluating and Measuring Management T STRATEGIC DECISIONS IN SALES MANAGEMENT / Selling Strategy: Interface between Advertising, Sales Force and Channel / Selling Style / II. OP AL ANALYSIS: Indian Channel Environment / Retail Profiling and Segmenting / Retail Management Practices / II. DEVELOPING THE CHANNEL STRA gements / I: INTRODUCTION / Review and Findings / II: CASE STUDIES : Strategy + Design: Elephant Design / Wonderful Years : Genesis Public Rel NG THE BASICS / Needs, wants and Need Hierarchy / Marketing Product / II: UNDERSTANDING THE MARKET / Marketing Environment / SWOT An Preface / Introduction / I: M&A RESPONSIBILITIES, ROLES, DUTIES, GOVERNANCE / Husky Energy Incorporated / Conagra, Inc. / A Guide for Dire SANKARAN and VISHWANATH S R / Searching for Acquisitions VISHWANATH S R and K SANKARAN / Value Drivers and Target Valuation VISHWA g Norms / Introduction / Demand / Supply / Consumer Behaviour / Applications of Consumer Theory / Demand Estimation and Forecasting / Demand f A Financial System for India`s Poor PRIYA BASU / Microfinance Revisited K G KARMAKAR / II. Microfinance Institutions (MFIs) / MFIs in India: An Ove of Business Activity / Market Forces / What is Macroeconomics? / Goods and Services Market / Money Market / Inflation and Value of Money / Unemp oduction / The Legal Framework of Collective Bargaining / Negotiated Flexibility / Productivity Bargaining / Improved Workplace Relations / Public Sect oduction / The Legal Framework of Collective Bargaining / Negotiated Flexibility / Productivity Bargaining / Improved Workplace Relations / Public Sect undations of Negotiation / Contextual Nature of Negotiation / Theoretical Perspectives / Negotiation Processes / Qualities and Skills of Effective Negoti ess / Organizing People / Opportunity Identification / Concept Generation / Concept Evaluation / Technical Development / Market Planning / Commercia RETICAL FOUNDATIONS / Introduction to Organization Development S RAMNARAYAN and NEHA GUPTA / OD as Planned Change: Checklist for Pra and SUBIR VERMA / Globalization STEWART ROGER CLEGG / Organizational Democracy in the Age of Globalization: Issues and Challenges SUBIR nagement / Planning Performance for Role Clarity, Accountability and Effectiveness / Increasing Self-awareness and Understanding: Self Appraisal / Pe n / Communication in Context / Users and Usage / Segmentation / Understanding Consumers / Motivators and Differentiators / Positioning / Beyond Po Oh No! Not Another PME Manual? / PME: Watching Words and Meanings / II. BRINGING PME INTO DAILY PRACTICE / A Total Organisation Approa on / Amaresh Bagchi: His Life and Work SUDIPTO MUNDLE / Budgetary Rules and Plan Financing: Revisiting the Fiscal Responsibility Act MIHIR RA in India / The Growth and Development of Modern PR / Twentieth Century Corporate PR and PR Writing / Essential Qualities of a PR Person / Practic LEADERSHIP / Reinventing Davos / Seven Allies to Catalyze Change / Five Phases of Human Enterprise / / II: MIRAGE TO REALITY / Emergence of The Power of Patterns / PandorianBusiness / Stock Market Role / THE VITAL LEVEL MACRO-ENVIRONMENT /Evolution of Macro-environment / Where in s / Preface / I: PRELIMINARY CONSIDERATIONS / The Selection of a Research Design / Review of the Literature / The Use of Theory / Writing Strate ntroduction to Research / II. RESEARCH METHODOLOGY:Research Methodology / III. FORMULATION: The Research Cycle / Literature Review and HA / Foreword by RATAN N TATA / Preface / Introduction: What Does it Take to Create an Ethical, Value-based Society? BHARAT WAKHLU / Igniting o the First Edition / Rural Marketing: Opportunities and Challenges / Profile of the Rural Market / Rural Consumer / Researching Rural Markets / Va D RETAIL ENVIRONMENT / Marketing: Consumer Decision Process / Economic Development and Selling Environment / Shopping Environment in Ind / Sales Forecasting Performance Measurement / Time Series Forecasting Techniques / Regression Analysis / Qualitative Sales Forecasting / Sales Fo / I: SAS2 CONCEPTS AND PROCESS / Foundations and Skillful Means / Social Analysis and All-Purpose Techniques / Process Management / G Concepts of Services Marketing Management / Evaluation and Measurement of Services / II. MANAGING SERVICES: Services Marketing in Specific C ng Future Business Leaders / The MBA Graduate— Perceptions of Corporate India / Impact of B-School Education / Conclusions, Implications and Ne Social Entrepreneurship JUGNU JAIN, RAJ MELVILLE and RAKESH PANDEY / Preface by VANITA SHASTRI / From Corporate Social Responsibility t tistical Concepts / Summarizing Data: Descriptive Statistics / Comparing Means: One or Two Samples t-Tests / Comparing Means: Analysis of Varianc NDS / Brands and B2B Markets: Putting Things in Perspective / Organizational Buying and Role of Brands: The Indian Perspective / Brand Managemen nd Edition MALLEN BAKER / Preface / Plan of the Book / I: STRATEGIC CORPORATE SOCIAL RESPONSIBILITY / What Is CSR? / Corporate Strate s Models of Strategic HRM / Strategic HRM in India: Emerging Dimensions / Strategic HRM in India: Understanding the Manager’ perception and the Cor Acknowledgements / Introduction I. STRATEGIC HR TECHNOLOGIES: A FRAMEWORK: Thinking in the Futuristic HRM / II. STRATEGIC HR TECHNO ome Settings JEFFREY D SACHS / Health Systems: A 2020 Vision ANDREW GREEN / Equitable Health Financing: A Dream or a Reality? G N V RAM rategist / Strategy and Assets / Strategy and Organization / Markets and Regulation / Institutions of Finance / Epilogue / References / Index N T MENTZER, WILLIAM DE WITT, JAMES S KEEBLER, SOONHONG MIN, NANCY W NIX, CARLO D SMITH, ZACH G ZACHARIA / Supply Chain M ENDS IN BUSINESS / Part I Case: The FBI`s Virtual Case File / Data, Information, and Knowledge Flow in Business Processes / Return on Investment CS OF CHANGE / Preface / CHANGE DYNAMICS / Preface / Scarecrow Does Not Scare Crows / Why Can`t you Step into the Same River Twice? / Ch verview / II Indian Management through the Ages / Management Outside India / III The Working of Indian Management: Typical Cases / Case Conclusio ager / An Overview of Developmental Coaching / Defining Success as a Coaching Manager / Creating a Coaching-Friendly Context / The Developmen tation / Structuring a Presentation / Creating Visual Aids (VAs) / Delivering a Presentation / Situational Presentation troduction / Origin of the Crisis / Proximate Causes of the Crisis / Impact of the Crisis / Impact on India / The Policy Response / Lessons from the Crisis Developing Competency Models / Issues Related to Developing Competency Models / Competency-Based Application / Formation of a Competency Fra eface / Special Credits / Growing Up / Print / Television / Film / Music / Radio / Telecommunications / Internet / Out-of-Home / Events / Appendix I / App / Acknowledgements / Selling of Ideas / A Series of Challenges / A Theory and Structure in Selling / Planning for the Sale / Self - Management SSELL / I: INDIAN PERSPECTIVES / An Overview of the Indian Contact Centre Industry CATRIONA WALLACE / Human Resource Management i onality / What Makes Managers Effective? / Leaders and their Qualities / Managers and their Leadership Roles / Leadership Styles and their Impact / D s r / Humor: Mankind’ Marvel! / Smile Please: We’ e at Work! / Programming Yourself for Humor / Laughing at Yourself! / Winning People to Your Point of ng and This Book / Theory in the Broader Context of Reality, Knowledge, Science, and Research / Theory: What It Is and Its Role in Research / Units of HERE OF CREATIVITY / II: GETTING ORIENTED / Module 1: Initiating Ideation / Module 2: Thinking Laterally / Module 3: Relayering / Module 4: Fanta omplex World / Change Frameworks for Organizational Diagnosis: How to Change / Change Frameworks for Organizational Discourse: What to Chang ue: From Best Practices to Next Practices / Total CVM and the Company / The Fundamentals / Existing Programmes and Total CVM / The Customer B se of Ratios / Ratio Analysis: An Integrated Approach / Financial Aspects of Manufacturing Management / Ratios for Operational Control of Manufactur e to the Second Edition / Preface to the First Edition / Quality in Education / TQM: Educational Applications / Systems Thinking and Organizational Micr duction SUTHEESHNA BABU S, SITIKANTHA MISHRA and BIVRAJ BHUSAN PARIDA / I: TOURISM DEVELOPMENT CONCEPTS, ISSUES AND PR SION ANALYSED / Financial Inclusion Defined / The Long March since 1793 / Resource-poor Regions and Financial Inclusion / Women Empowermen M Communication Skills / Section C— ace / Introduction / Section A—anagerial Skills / Section B— Group Dynamics Skills / Section D—Environment Managemen r Building Corporate Renaissance ASHA BHANDARKER and PRITAM SINGH / Strategic Positioning Choices for Indian Businesses: Beyond Jugaad in e Second Edition / I: TRAINING: AIMS, CONTEXTS, CHOICES, AND DYNAMICS / What is Training? / Culture and Other Contexts / Choosing Goals, a tegic Thrusts: The New Dimension of Training / Assessing Contexts and Opportunities for Change / Making the Organization into a Learning System / CESS: AN OVERVIEW: Trainer--Consultant--Organizer: Expanding Roles / Training and Learning: Two-Way Transactions / Goals and a Map with Dire ? / Starting Off / Working Environment / Building the Business Model / The Importance of Ethics / Emerging Global Challengers / Appendices / Bibliogr S / The New Face of Our Nation / The New Definitions of Entrepreneurship / The New Entrepreneur / New Soft Skills for Entrepreneurs / New Commun ory of Value Engineering / Father Of Value Analysis/Value Engineering— LAWRENCE DELOS MILES / Professional Societies of Value Engineering / Ce B s W O USINESS STRATEGIES (Bell the Cat!) / Dare Challenge the ‘ asics’ / The Strategic Triangle of 3C’ / Smart Strategies for ‘ ork Smart’ / ‘ ffbeat Strateg e / Introduction / Strategy Development Process— Basic Approach / Impact of New Economic Policy on Business / Core Strategies for Survival / Creating l List) / Management Methods / Analytical Methods / Idea Generation / Data Collection, Analysis and Display / References / Index ssification of Tests / The Tests / List of Tables / Tables / Index / Use benefit segmentation to build brands / Sample, to sell ample / Do not hesitate to communicate / Like salt, use advertising in the right proportion / e Heed Shaastra: Brand Awareness Growth Strategy / The Deed Shaastra: Brand Trials Growth Strategy / The Feed Shaastra: Brand Repeats Growth ucture and Contents of a Research Paper / II: THE ANATOMY OF ACADEMIC WRITING / Good Academic Writing / Mastering the Paragraph / The W On to Copy, Folks! / The Craft of Advertising Copywriting / Writing for Radio, Television and Film / Advertising in the ICT Age: The Future / Bibliography ts / Aesthetics, Design and Consumer Behaviour / Aesthetic Influence on Consumer Behaviour and Durables / Demographic Variables and Branding in Research / II: FROM THEORY TO TEXT / Making Use of the Literature in Qualitative Research / Theoretical Positions Underlying Qualitative Research election / Performance Appraisal / Training and Developing Employees / Compensation and Benefits / Occupational Safety and Health / Employee Rela ors in Measurement / Speed Test versus Power Test / Criterion for Parallel Tests / II: THEORY AND PRACTICE OF PSYCHOLOGICAL TESTING / Intr / The Legs / Territorial Zones and Spaces / Traits and Attitudes / Conclusion: Practice Session / References essing Hot Buttons in Consumer Value Space / Internal and External Leveraging of Brand Assets / Decoding Branding Strategy / Shifting Brand Gears erse Workplace / II. DEVELOPING IN THE WORKPLACE / Building Relationships Through Interpersonal Communication / Strengthening Connections BPO / Working in a BPO / The Future of BPOs / Points to Ponder of Corporate Transformation Strategies / II: THE CEO AS A STRATEGIC LEADER AND CRITICAL THINKER / The CEO as a Strategic Leader / The CE arkets and Marketing / Buyer Behaviour / Inter-Firm Relationships and Networks / II: BUSINESS-TO-BUSINESS MARKETING ANALYSIS AND STRAT U SUDHAN SAHOO / Bond Markets RAJESH CHAKRABARTI / Derivatives Markets SUSAN THOMAS and JAYANTH RAMA VARMA / The Asset Mana E OPPORTUNITIES: Leveraging Wal-Mart, eBay and USPS / Barrie Charity Bingo / Takahiko Naraki, the Three Million Yen Entrepreneur / Cascadia W Leadership / The Contingency Theory of Leadership / The Path-Goal Theory of Leadership / The Leader-Member Exchange Theory of Leadership / Tra New Customer Decision / Fell-Fab Products (A) / Unicon Concrete Products (H.K.) Ltd. / PROCESS DESIGN: Earth Buddy® / Greaves Brewery / Quinte anizational Structuring for Growth and Customer Service / Blinds To Go: Staffing Retail Expansion / Five Star Beer - Pay for Performance / Jinjian Garm TRUCTURE: Samsung and the Theme Park Industry in Korea / PharmaPlus in Hungary / Singapore International Air Lines: Preparing for Turbulence A ng Support / Executing Change / Building Change Capability / Leadership and Change / Index g Change from a Gender Perspective / Mapping Change / II: INTERVENTION STRATEGIES / The Systems Approach to Change / Cases in Interventio WW II: General Overview / Forms of Collaborative Research / The Multi-dimensional Model / The Partners and their Roles / II: PRACTICAL ASPECTS / IFFERENCES IN PAY LEVEL: WHY DO SOME COMPANIES PAY MORE THAN OTHERS? / A Tale of Two Markets / The Case for Limited Discretion Fractal Ladder / Fractal Properties / The Nature of Progress / Remaking the Business World / Future Leadership / Alternative Futures / Transformation / nd Equity and Brand Extension / Stationary Markets / Market Dynamics / III: EXPLAINING DECISON-MAKING / Predicting and Explaining Behaviour / In Coping / Epilogue / Bibliography / Index xcellenceTheme / Leadership Theme / Frequently Asked Questions / Wrapping It Up /Appendices / Index ces, Communities & Publics / Advertising: Beyond the Brand / Public Relations: Into the Strategy Realm / The Traditional Media: Between the Lines / Th rm Value / A Case Study: Financial Statements and Industry Structure / A Case Study: Financial Performance of Pharmaceutical Companies / II CAPIT nce Teams Function? / Effective Team Members / Effective Team Leadership / Navigating Stage 1 / Surviving Stage 2 / Reorganizing at Stage 3 / Susta l-Being : The Ultimate Goal of Life / GROUPS / Individuals and Group Dynamics / Working for Self and Others / Teamwork / Power and Politics / Effect WHERE to Compete Decision (OR Deciding Strategic Market Priorities) / The HOW Compete Decision / Designing the Value Package a mework / The to he Strategizing / The Reckoning / The Implementing / The Concluding / Index ffair with Operations / Walking on Fire / Travails of Co-Leadership / Dena Bank: My First Brush with Leadership / Return of the Native / First 100 Days / dependent Samples Tests / Measures of Correlation and Association / Tests of Interaction and Multiple Comparison / Multivariate Nonparametric Te Considerations / II: UNDERTAKING THE RESEARCH / Planning the Research Project / Literature Review / Data Gathering / Qualitative Data Analysis ve Approach to Research / Reviewing Existing Literature / Theory, Conceptualisation and Hypotheses / Concepts, Constructs and Measurement / The P ces in India / E-Banking and E-insurance / E-trading / Click and Brick Marketing / General Aspects of Risk Management / Risk Management for E-bank motional Intelligence and Your Personality / Can EQ Be Developed? / Emotional Skills that Managers Should Learn / Emotional Intelligence: The Empi onalism and the Reinvention of the Trade Union Movement / Professionalism Contested / Final Word / References / Index / ONMENT: ECONOMIC, POLITICAL, SOCIO-CULTURAL AND INFRASTRUCTURAL INFLUENCES / Social Power Bases of Low Country Sinhala Entr blishing a Research Design / Primary Data Collection / Using Secondary Data / Sampling / Analyzing Quantitative Data / Analyzing Qualitative Data / W erations Strategy / Managing the Operations Workforce / The Balanced Scorecard Approach to Operations / Total Quality Management / Sustainable O alues / Ekla Chalo Re: Integrating Personal, Organisational and Other Ethics / The Saint and the Devil: The Liberating Impact of Market Systems / The A RAY / Governance and Economic Development BIBEK DEBROY / Corporate Philanthropy as an Integrated Concept: The Case of the Novartis Found ramme / Making Stakeholders Partners in Training / Steps in Preparing a Training Design / Delivering an Active and Participatory Training Programme / ompetencies, Capabilities and Skills for Executive Coaching / ExecutiveCoaching Tools / Issues Facing Executive Coaching / Building Coaching Culturein O surance Services in India / Capital Market Services / Mutual Fund / Leasing and Hire-purchase / Securitization / Credit Rating / Venture Capital / Factor Impact on Women Managers / Formation and Maintenance of Stereotypes: The Role of Contact / Exploring Indian Managerial Gender Stereotypes / M Tales / Global Crisis 2007-2009: Risks and Opportunities / What Is Your Story? How to Build Powerful Global Narratives / Risk Management with Teles s Phase: Greening the Suppliers and Business Partners / Greening the Production Phase / the Internal Supply Chain and the Role of Suppliers / Gre ptual Foundations of Relationship Marketing ATUL PARVATIYAR and JAGDISH N SHETH / Relationship Marketing: The UK Perspective ADRIAN PAY cape SACHIN B MODI and VINCENT A MABERT / Enterprise Interoperability and Enterprise Systems PETER LOOS, DIRK WERTH, SILKE BALZERT el / Assessing Indebtedness of a company / Identifying companies based on quarterly results / Sector wise Profitability Analysis / Mutual Funds / Uncon Concepts and Components / II. HRD AND HR AUDIT: HRD Strategies / HRD Styles and Culture / HRD Structures / HRD Systems / HRD Competencies udit and What it Can Do / The TVRLS Study on the Effectiveness of HRD Function / HRD Audit of 12 Organizations / What is HRD Audit? / Organizatio L FRAMEWORK / Introduction / Strategic HRM and HRM Strategic Integration / HRM Strategic Integration and Organizational Performance / Research / Evaluating Training Outcomes DAVID MCGUIRE / Performance Management and HRD DAVID MCGUIRE / Human Resource Accounting PETER CL n Resource Management and Human Resource Information Systems: The Role of Information Technology MOHAN THITE and MICHAEL J KAVANAG ations in The Era of Globalization C S VENKATA RATNAM / The New Organization and Human Resource Management SAMI A KHAN / Human Reso s and Background / Human Resources and Economic Development / Strategic Interventions: An Overview / II. STRATEGIC INTERVENTION IN HRD S nd, and Looking Beyond / M DAMODARAN: Renaissance Artiste / SAJJAN JINDAL: Romancing Limitless Growth / K V KAMATH: Enfolding the Future ormation Systems Development Methodology / Defining Project Scope / Estimating Project Costs and Benefits / Managing Information Systems Project e Innovation Portfolio: What to Innovate / Case Study 2.1: Ingersoll-Rand (India) Ltd / The Innovation Voices: How to Innovate / Case Study 3.1: Tata M SHAIBAL GUHAROY / Case I – Chaturya: An Experiment in Collective Leadership / Case III – Ekta: Swimming with the Tide / Case II — Prakruti: Gender / Comparative Human Resource Management CHRIS BREWSTER and WOLFGANG MAYRHOFER / Culture in International Human Resource Mana Competitive Advantage and Buyer`s Profile / International Environment for Business, Customer, Competition and Controls / International Pricing / Intern Defining the International Project / Managing Risk and Uncertainty in an International Project / Planning the International Project in Terms of Time, Co aration of Accounts From Cash or Incomplete Records / The Double Entry System I: The Initial Recording of Transactions / The Double Entry System anagement Under Islamic Banking / Islamic Financial Institutions and Products in the Global Financial System: Key Issues in Risk Management and Ch edge Leadership: Leadership for all Managers / Customer-Focused Knowledge Leadership: MICHAEL DELL / Supplier-Focused Knowledge Managem Contracts SAIRAM BHAT / Consortium Loan Agreements SINDHU SIVAKUMAR and RAGUVARAN GOPALAN / Licensing Intellectual Property Rights ’ G M y / Path– oal Theory / Leader– ember Exchange Theory / Transformational Leadership / Authentic Leadership / Team Leadership SUSAN E KOGLER H enior Vice President Motorola, USA Expressing Love and Compassion / LARS KOLIND, former CEO, Oticon Denmark Making a Difference through L s ume Introduction: Overview of Dr Jagdish N Sheth’ Contributions to Consumer Behavior Theory by RICHARD J LUTZ / Literature Reviews and Critiqu physics and Processing of Price Information CHEZY OFIR / The Beginning: Adapting Psychophysics to Study How Price Information Is Processed / Ide NIQUES / Volume Introduction: The Contributions of a Legendary Marketing Researcher— “ Observations of a Shishya,”Colleague, and Coauthor by JAME s oduction: An Introduction to Shelby Hunt’ Contributions to Marketing Theory PAUL BUSCH / The Nature and Scope of Marketing / Marketing is... / On nancial Environment in India / Indian Life Insurance—changing Market Structure and Emerging Opportunities / Product-Market Relationship and Distribut nting and the Planning Process - 1 / Management Accounting and the Planning Process - 2 / Management Accounting and the Control Process - 1 / M Managing People in a Social Enterprise Environment / Social Enterprise and Financial Management / Marketing for Social Enterprise / Business Ethic nge / Models of Organizational Change / II. ORGANIZATIONAL VISION AND STRATEGIC PLANNING: What is Vision? / Strategic Planning / Basic Pa D THEMES / The Axes and Atlas of Technology Strategic Management of Technology / II: MANUFACTURING TECHNOLOGY / Productivity and Increm B SUBBA RAO / Hospital Organisation Structure S F CHANDRA SEKHAR / Financial Management for Hospitals P JANGAIAH / Human Resource Ma s rchy SID LOWE / Capra’ Kite SID LOWE / Perplexity, Process and PRACTICE KATHRYN PAVLOVICH and ROBERT CHIA / Perplexity: Preparing for Process / The Problems Ahead: Macro Economic and Micro Management / Banks’ Balance Sheets: An Approach to Evaluation Techniques / Corporate sformation / Change as Turnaround / Value-based Change / Subject Index / Author, Name and Company Index r Balance / Union Decline, Growing Inequality, and Divergences in Employment Relations / Divergences in Employment Systems in the Indian Textile I gy / Evaluating and Measuring Management Training and Development / Management Training and Development: An Evaluation Approach / Managem ales Force and Channel / Selling Style / II. OPERATIONAL DECISIONS IN SALES MANAGEMENT / Sales Force Recruitment / Territory Design / Targ ices / II. DEVELOPING THE CHANNEL STRATEGY: Integrating the Channel with the Salesforce and Advertising / Defining the Distribution Objective / Design / Wonderful Years : Genesis Public Relations / The World of Internet and Mobile Phone Unplugged: Hungama.com / A New Beginning in Market MARKET / Marketing Environment / SWOT Analysis / Purchase Process / Competitive Advantage: Building Entry Barriers / III: THE DECISION-MAKING ncorporated / Conagra, Inc. / A Guide for Directors: How Directors can Navigate the Potential Problems of M&As / II: M&A STRATEGY FORMULATION / Value Drivers and Target Valuation VISHWANATH S R and CHANDRASHEKAR KRISHNAMURTI / Valuation of Privately-Held Companies PITABAS mand Estimation and Forecasting / Demand for Assets / Types of Firms, Their Goals and Production / Cost of Production and Financing of a Firm / Pro ance Institutions (MFIs) / MFIs in India: An Overview K MURALIDHARA RAO / Regulatory Framework for MFIs KRISHAN JINDAL / Promoting Linkages Market / Inflation and Value of Money / Unemployment / International Trade / Foreign Exchange, Interest Rates, and GDP / Aggregate Demand and Sup / Improved Workplace Relations / Public Sector Bargaining / Welfare to Moneyfare / The Way Forward / Annexures: Excerpts from Collective Bargainin / Improved Workplace Relations / Public Sector Bargaining / Welfare to Moneyfare / The Way Forward / Annexures: Excerpts from Collective Bargainin esses / Qualities and Skills of Effective Negotiators / When Negotiation Breaks Down / Part II: Interpersonal Negotiation / Consumer Negotiation / Orga l Development / Market Planning / Commercialization and Launch / Life Cycle Management / Special Topics in Product Planning: International Issues, TA / OD as Planned Change: Checklist for Practitioners S RAMNARAYAN / Rethinking Resistance to Change S RAMNARAYAN and CHRISTIAN HAR of Globalization: Issues and Challenges SUBIR VERMA / Sustainability of the International Sourcing Model DAVID KNIGHTS / Organizing for the Globa reness and Understanding: Self Appraisal / Performance Analysis / Improving Quality of Performance Ratings / Performance Review Discussion / Usin The s and Differentiators / Positioning / Beyond Positioning / The Brief— Creative Springboard / Managing a Brand over Time / Index AILY PRACTICE / A Total Organisation Approach to PME / Getting PME Going within the Organisation / Promoting Learning / The Broader Context: PM isiting the Fiscal Responsibility Act MIHIR RAKSHIT / The BBLR Approach to Tax Reform in Emerging Countries RICHARD M BIRD / GST Reforms an g / Essential Qualities of a PR Person / Practical PR, Business Writing and Media Relations / Tools for Internal PR / Tools for External PR / Internationa / / II: MIRAGE TO REALITY / Emergence of Triple Bottom Line Approach / Making the Right Choice / Discovering Triple Top Line / Leadership Lesson T /Evolution of Macro-environment / Where in the Fractal Journey Is the StockMarket? / Theories and Tools to Manage Trading at the Vital Level / LESSO Literature / The Use of Theory / Writing Strategies and Ethical Considerations / II: DESIGNING RESEARCH / The Introduction / The Purpose Statemen : The Research Cycle / Literature Review and Critical Reading / IV. RESEARCH DESIGN: Sampling / V. DATA COLLECTION: Primary Data Collection -based Society? BHARAT WAKHLU / Igniting the Truth Within ARUN MAIRA / Values in Law Enforcement and the Justice System D R KAARTHIKEYA Consumer / Researching Rural Markets / Value Offering / Communicating in the Rural Market Landscape / Communication: Language and Culture ng Environment / Shopping Environment in India / Retail Profiling / Retail Management Practices / II: STRATEGIC DECISIONS IN SALES AND DISTRI ysis / Qualitative Sales Forecasting / Sales Forecasting Systems / Benchmark Studies: The Surveys / Benchmark Studies: The Surveys / Benchmark S pose Techniques / Process Management / Guidelines for SAS2 Events and Process Design / Monitoring and Evaluation / SAS2 Facilitation and Ac the the G SERVICES: Services Marketing in Specific Contexts— For-Profit Sector / Services Marketing in Specific Contexts— Not-For-Profit Sector / Organiz Education / Conclusions, Implications and New Directions / Index STRI / From Corporate Social Responsibility to Global Social Entrepreneurship VANITA SHASTRI and PREETA M BANERJEE / Defining metrics for S Tests / Comparing Means: Analysis of Variance / Chi-Square Test of Independence for Discrete Data / Correlation Analysis / Multiple Regression / Logi s: The Indian Perspective / Brand Management and B2B Marketers: A Deeper Probe / II: CREATING CORPORATE BRANDS: THE KEY ASSET OF AN NSIBILITY / What Is CSR? / Corporate Strategy: A Stakeholder Perspective / How Much Does CSR Matter? / The Strategic Context of CSR / Impleme s standing the Manager’ perception and the Corporate World / Case Studies of Global Organizations Operating in India: The Strategic HR Perspective / E Futuristic HRM / II. STRATEGIC HR TECHNOLOGIES: Spectrum I: HR Technologies for Driving Business / Profiting from Human Resources / Spectr h Financing: A Dream or a Reality? G N V RAMANA / Public-Private Partnership in Health Care MEENAKSHI DATTA GHOSH / Private-Public Participa ce / Epilogue / References / Index SMITH, ZACH G ZACHARIA / Supply Chain Management in the Global Environment NANCY W NIX / The Consequences of Supply Chain Manageme n Business Processes / Return on Investment in Technology / II: UNDERSTANDING BUSINESS PROCESSES / Part II Case: DoD`s Software Procure A an`t you Step into the Same River Twice? / Change Management—Trapeze Feat / If You Do Not Know Where You are Going Any Road Will Take You T Management: Typical Cases / Case Conclusions: Similarity in Differences / IV Indian Management Practices: Employees’ Perspectives / V After All, Wh Coaching-Friendly Context / The Development of a Coaching Manager and the Coaching Mind-set / The Coachable Learner / Stopping the Action and The Policy Response / Lessons from the Crisis and the Way Forward / Annexure I: Causes of the Financial Crisis / Annexure II: The Global Financial Cr d Application / Formation of a Competency Framework / Competency Mapping and Assessment Centres / Resistance and Recommendations / II. Gene rnet / Out-of-Home / Events / Appendix I / Appendix II / References and Select Bibliography / Index W / Planning for the Sale / Self - Management in Selling / Focussing on the Customer / Making the Sales Presentation / Objections—hen the Custom WALLACE / Human Resource Management in Indian Call Centres/Business Process Outsourcing MOHAN THITE and BOB RUSSELL / Work Proces Roles / Leadership Styles and their Impact / Delegation: The Key to Empowerment / Introduction to the Power Tool: 360 Degree Feedback / Basics of 3 at Yourself! / Winning People to Your Point of View / Getting Laugh after Laugh! / Humor in Extraordinary Situations / The Darker Side of Humor / The : What It Is and Its Role in Research / Units of Theory / Some Aspects of the Process of Theory Building for Hypothesis Specification / Theory Building erally / Module 3: Relayering / Module 4: Fantasy Trails / Module 5: Essential Brainstorming s for Organizational Discourse: What to Change / Understanding and Building the Need for Change / Case Study 1: Northwell Inc. / Organizational Stru Programmes and Total CVM / The Customer Bill of Rights and the Circle of Promises / Strategic and Operational Managers and Total CVM / Total CVM / Ratios for Operational Control of Manufacturing Management / Ratios for Operational Control of Manufacturing Management / Ratios for Financial an ns / Systems Thinking and Organizational Micro-Analysis / Percener Focus: Involving All / Assessment of Institutions / Participative Management and T EVELOPMENT CONCEPTS, ISSUES AND PROCESS / Tourism as Discipline and Industry: Some Comments on the Progressing Debates SUTHEESH nd Financial Inclusion / Women Empowerment and Sustainable Livelihoods / Strategy to extend Financial Services to Vulnerable Groups / Financial In Environment Management Skills / Section E— ics Skills / Section D— Self-Enhancement Skills / Section F— Career Planning oices for Indian Businesses: Beyond Jugaad into the Next Orbit ARUN KUMAR JAIN and AJAY SINGAL / Finding the Future and Making It Happen JOH ulture and Other Contexts / Choosing Goals, a Dominant Orientation and Best Modality / Training Strategy / Overview of the Training Process / II: TRA ng the Organization into a Learning System / II. TRAINING POLICY AND RESOURCES: Policy Formulation in Practice: A Case / Building a Training S Way Transactions / Goals and a Map with Directions / Approaches and Strategies / II. TRAINING IN PROCESS: THE VISIBLE TIP: Establishing Objecti ng Global Challengers / Appendices / Bibliography / Index w Soft Skills for Entrepreneurs / New Communication Skills for Entrepreneurs / Your Attitude to Life and Work / II: YOUR INTRAPRENEURIAL SKILLS ofessional Societies of Value Engineering / Certification Programme / Value Engineering Theory / Finance / Human Relation / Techniques / Creativity W O P P rt Strategies for ‘ ork Smart’ / ‘ ffbeat Strategies’ to Beat Competition / ‘ roactive Strategies’ to Stay Ahead / Shared Vision with a Meaning / ‘ anchatant iness / Core Strategies for Survival / Creating Competitive Advantage / Corporate Growth Strategy / Portfolio Management / Globalisation and New Ord lay / References / Index e salt, use advertising in the right proportion / Jo dikhta hai, woh bikta hai (What is visible, sells) / Brand images are fragile, handle with care / Your con / The Feed Shaastra: Brand Repeats Growth Strategy / The Speed Shaastra: Brand Sales Growth Strategy / The Creed Shaastra: Brand Trust Growth mic Writing / Mastering the Paragraph / The Writing Process / III: ACKNOWLEDGING ACADEMIC DEBTS / Using and Citing Sources of Ideas / Append sing in the ICT Age: The Future / Bibliography / Index A bles / Demographic Variables and Branding in Consumer Durables / Total Aesthetic Experience —Discussion / The Aesthetic Framework—Synthesis o A ical Positions Underlying Qualitative Research / Epistemological Background: Construction and Understanding of Texts / III: RESEARCH DESIGN / Th ccupational Safety and Health / Employee Relations and Labor-Management Relations / Organizational Change and Development / International HRM CTICE OF PSYCHOLOGICAL TESTING / Introduction to Psychological Testing / Test Construction / Item Analysis / Scoring of Tests and Problems of S ding Branding Strategy / Shifting Brand Gears to Stay Connected / Power Branding: Unequal among Equals / References Communication / Strengthening Connections With Team Communication / III: EXCELLING IN THE WORKPLACE / Communicating Excellence With T KER / The CEO as a Strategic Leader / The CEO as a Systems Thinker / The CEO as a Critical Thinker of Simple Strategic Problems / The CEO as a C INESS MARKETING ANALYSIS AND STRATEGY / Business-to-Business Marketing Strategy / Researching Business-to-Business Markets / Business d JAYANTH RAMA VARMA / The Asset Management Industry In India RAJESH CHAKRABARTI / The Securities Industry BANDI RAM PRASAD / Sec Three Million Yen Entrepreneur / Cascadia Water Corporation / Russki Adventures / SCREENING VENTURE OPPORTUNITIES: Kalista`s Fine Choco Member Exchange Theory of Leadership / Transformational Leadership / Authentic Leadership / Team Leadership / Strategic Leadership / Women and GN: Earth Buddy® / Greaves Brewery / Quinte MRI / ING Direct Canada / Celestica Inc. - Memory Business Unit / Thera-Aid Medical Devices / Introduc Star Beer - Pay for Performance / Jinjian Garment Factory: Motivating Go-Slow Workers / S-S Technologies Inc. (Compensation) / OP4.com: A Dynam national Air Lines: Preparing for Turbulence Ahead / Swatch and the Global Watch Industry / Whirlpool Corporation`s Global Strategy / Wal-Mart Store ms Approach to Change / Cases in Intervention / Total Project Management / Competing Narratives / III: THE ORGANIZATION DEVELOPMENT MODE and their Roles / II: PRACTICAL ASPECTS / When Should You get into a Collaborative Project? / The Decisive Role of Intellectual Property / The Aca Two Markets / The Case for Limited Discretion: Neoclassical Economic Theory / Post-Institutional Economics: Theory Meets Reality / Why it May Pay to dership / Alternative Futures / Transformation / Notes / References KING / Predicting and Explaining Behaviour / Information Processing and Decision-Making / Consumer Satisfaction and Quality / IV: MARKET RESPON The Traditional Media: Between the Lines / The New Media: Across the Digital Divide / Businesses and Non-profit Organizations: Communication is Co ance of Pharmaceutical Companies / II CAPITAL INVESTMENTS / Overview of Capital Budgeting / Free Cash Flow Valuation / A Case Study: Deterge ving Stage 2 / Reorganizing at Stage 3 / Sustaining High Performance / Bibliography thers / Teamwork / Power and Politics / Effective Leadership / Theories of Leadership / ORGANIZATIONS / Organizational Culture / Knowledge Organ / pete Decision / Designing the Value Package and Value Delivery System The Science and Art of Strategic Business—Market Segmentation / Consumer ership / Return of the Native / First 100 Days / Rowing Together / Crafting the Future / Communication for Action / Engine of Growth: Building Human C Comparison / Multivariate Nonparametric Test for Interdependence / Appendix / References / Index w / Data Gathering / Qualitative Data Analysis / Quantitative Data Analysis / Establishing Recommendations / III: COMMUNICATING THE RESULTS / oncepts, Constructs and Measurement / The Process of Measure Development / Research Design / Collecting Qualitative Data / Qualitative Data Anal k Management / Risk Management for E-banking and E-insurance / Cyber Crimes / Network Security / Cyber Laws / Regulation of E-finance Institution ould Learn / Emotional Intelligence: The Empirical Evidence / Guidelines for Training and Development / Know Your EQ: Emotional Quotient Test / Ref cial Power Bases of Low Country Sinhala Entrepreneurs and their Innovative Patterns TRAVIS PERERA / Entrepreneurial Intention and Personal Chara antitative Data / Analyzing Qualitative Data / Writing Up and Presenting Your Research / Glossary / Index s / Total Quality Management / Sustainable Operations / II. PLANNING / Forecasting and Aggregate Planning / Scheduling for Operations / Facility Loc he Liberating Impact of Market Systems / The Protective Deity: Law as an Instrument of Ethics / The Joy of Living Together: The Indian Process of Soci ated Concept: The Case of the Novartis Foundation for Sustainable Development KLAUS M LEISINGER / Perspectives on Corporate Social Responsib Roles and Functions / Active and Participatory Training Programme / Training Methods and Techniques / Training Group and its Dynamics / The Trainer— utive Coaching / Building Coaching Culturein Organisations / What the HR Function Can Do / FAQs on Executive Coaching/ References and Suggested ation / Credit Rating / Venture Capital / Factoring Services / Plastic Money / Merger and Acquisitions / Miscellaneous / Review Questions / Bibliography ng Indian Managerial Gender Stereotypes / Measures of Inaccuracy in Stereotypes / Exploring Relationships between Contact and Inaccurate Stereoty obal Narratives / Risk Management with Telescopes and Microscopes / A Country is a Business / Analyzing Engines of Growth / Money Talks — Interest Supply Chain and the Role of Suppliers / Greening the Outbound Logistics and the Role of Suppliers and Service Providers / Reverse Logistics and Marketing: The UK Perspective ADRIAN PAYNE / The IMP Perspective: Assets and Liabilities of Business Relationships HAKAN HAKANSSON and IV ETER LOOS, DIRK WERTH, SILKE BALZERT, THOMAS BURKHART, and SEBASTIAN KÄMPER / Service-oriented Composite Applications: Enabli se Profitability Analysis / Mutual Funds / Unconventional ratios for identifying stocks / General Suggestions Compiled from the Available Literature / Inde ructures / HRD Systems / HRD Competencies / III. HRD AUDIT METHODOLOGY AND ISSUES: HRD Audit Methodology: Interviews / HRD Audit Meth ganizations / What is HRD Audit? / Organization of this Manual / II: HRD SYSTEMS AND STRATEGIES / Introduction / HRD Systems / HRD Strategies n and Organizational Performance / Research Issues / Methodology / II: INDIVIDUAL HR PRACTICES AND THEIR IMPACT ON ORGANIZATIONAL PE RE / Human Resource Accounting PETER CLEARY / Creativity and HRD ROBIN S GRENIER and DAVID MCGUIRE / Adult Learning Theories DAVID gy MOHAN THITE and MICHAEL J KAVANAGH / Database Concepts and Applications in HRIS JANET H MARLER and BARRY D FLOYD / Systems C e Management SAMI A KHAN / Human Resource Management: The Road to Neo-Taylorism in Management Thought E M RAO / Human Resource Ma w / II. STRATEGIC INTERVENTION IN HRD SECTORS AND TARGET GROUPS: Health / Basic Education / Adult Education / Technical and Vocation s Growth / K V KAMATH: Enfolding the Future within the Present / SUNIL BHARTI MITTAL: The Game Changer / A M NAIK: Toward the Next Orbit / KIR nefits / Managing Information Systems Project Time and Resources / Leading Information Systems Projects / Developing the Project Plan / Forming the ces: How to Innovate / Case Study 3.1: Tata Motors Ltd / The Innovative Mind: Who Innovates / Case Study 4.1: Reinventing project management at Ta ective Leadership / Case III – Prakruti: Gender Mainstreaming and Organizational Development / Case IV – Triveni: A Journey of Inclusion / Case V – P ulture in International Human Resource Management LAURENCE ROMANI / Human Resource Management in Cross-Border Mergers and Acquisition tion and Controls / International Pricing / International Business-to-Business Marketing / International Marketing of Services / International Strategic Ma the International Project in Terms of Time, Cost and Quality / Organizing the International Project / Implementing and Controlling International Projects g of Transactions / The Double Entry System II: Ledger Accounts and the Trial Balance / The Double Entry System III: Periodic Accounting Reports / stem: Key Issues in Risk Management and Challenges Ahead / Risk Measurement and Disclosure in Islamic Finance and the Implications of Profit Sha s ELL / Supplier-Focused Knowledge Management: Brazil ’ Auto Industry / Managing Change through Knowledge Leadership: JACK WELCH at GE / Ind ALAN / Licensing Intellectual Property Rights ’ Use SUCHITA SAIGAL, PARUL KUMAR and ADITYA VERMA / Joint Venture Agreements ANKUR NARA ship / Team Leadership SUSAN E KOGLER HILL / Psychodynamic Approach ERNEST L STECH / Women and Leadership CRYSTAL L HOYT / Cultur ticon Denmark Making a Difference through Love / N S RAGHAVAN, Joint-founder and former Joint Managing Director, Infosys, India Love and Trust HARD J LUTZ / Literature Reviews and Critiques / Comprehensive Theories / Perspectives of Other Scholars / Richard J Lutz Interviews JAGDISH N S tudy How Price Information Is Processed / Identifying the Domain of Behavioral Pricing Research / Contextual Influences on Price Perceptions / Proces “ a Shishya,”Colleague, and Coauthor by JAMES AGARWAL / Conjoint Analysis / Multidimensional Scaling and Correspondence Analysis / Perspective and Scope of Marketing / Marketing is... / On the Service-Centered Dominant Logic for Marketing / A Responsibilities Framework for Marketing as a Pr es / Product-Market Relationship and Distribution in Convergent Financial Market / Managing Life Insurance Investment / Issues in Life Insurance Gove ent Accounting and the Control Process - 1 / Management Accounting and the Control Process - 2 / Operational Decision Making / Strategic Decision arketing for Social Enterprise / Business Ethics and Social Enterprise / Governance and SEs / Index H ‘ What is Vision? / Strategic Planning / Basic Paradigms to Realize Vision/Strategy / III. MANAGING CHANGE: From ‘ ere’ to There’ / Transformation Pla RING TECHNOLOGY / Productivity and Incremental Innovation / Technology Absorption / Structure of World Class Manufacturing / Crucial Issues in Fle ospitals P JANGAIAH / Human Resource Management in Hospitals S F CHANDRA SEKHAR / Hospital Materials Management V VENKAT REDDY / and ROBERT CHIA / Perplexity: Preparing for the Happenings of Change JOHN SHOTTER / Perplexity, Ecology and Technology JOHN RICHARD ENN s Approach to Evaluation Techniques / Corporate Planning, the Driver’ Seat: A New Road Map / Technology Developments in Banking: Impact Assessme in Employment Systems in the Indian Textile Industry / Restructuring of Firms and Transformation of Employment Relation Systems / Employment Rela elopment: An Evaluation Approach / Management Education and Training in the Changing Environment / Developing Technical Training Schemes / Wo s es Force Recruitment / Territory Design / Target Setting / Sales Force Motivation / Managing the Channel: The Salesperson ’ Role / Performance Evalu vertising / Defining the Distribution Objective / Developing the Channel Design / Internet as an Alternate Channel / III. MANAGING THE CHANNEL: Se d: Hungama.com / A New Beginning in Market Research : Ugam Solutions / Venturing a Pioneering Way : MelCole Public Relations / It`s Showtime Fol g Entry Barriers / III: THE DECISION-MAKING / Segmenting and Targeting / Positioning / Marketing Planning Process / Appendix 1: Indian Consumer of M&As / II: M&A STRATEGY FORMULATION - MOTIVATIONS AND JUSTIFICATIONS / Hewlett-Packard in 2001 / Newell Company: The Rubberma luation of Privately-Held Companies PITABAS MOHANTY / Real Options Analysis in Mergers and Acquisitions CHANDRASHEKAR KRISHNAMURTI ost of Production and Financing of a Firm / Profit Maximisation, Perfect Competition and the Supply Curve / Demand, Supply and Market Equilibrium / O MFIs KRISHAN JINDAL / Promoting Linkages between Banks & MFIs P SATISH / Sustainability of MFIs VIJAY MAHAJAN / III. SHG-Bank Linkage Pro Rates, and GDP / Aggregate Demand and Supply / Subprime Mortgage Crisis / Appendix A: Understanding Graphs and Equations / Appendix B: Data / Annexures: Excerpts from Collective Bargaining Agreements: Agreement on Voluntary Unemployment / Scrapping the Old Plant to Start a New Modern Annexures: Excerpts from Collective Bargaining Agreements: Agreement on Voluntary Unemployment / Scrapping the Old Plant to Start a New Modern nal Negotiation / Consumer Negotiation / Organizational Negotiation / Community Negotiation / International Negotiation / Integrating the Art with the Sc pics in Product Planning: International Issues, Public Policy and Intellectual Property / Product Development Best Practices / Appendix A: Situation Ana ange S RAMNARAYAN and CHRISTIAN HARPELUND / Person-focused OD Interventions UDAI PAREEK / Role-focused OD Interventions UDAI PAR el DAVID KNIGHTS / Organizing for the Global Market: Understanding the Impact of Business Process offshoring ABHOY K OJHA / Building Competit tings / Performance Review Discussion / Using Performance Management Systems Data for HR Decisions and Performance Improvements / Performa Brand over Time / Index Promoting Learning / The Broader Context: PME Challenges and Responses / III. FURTHER CUSTOMISING PME / Every Organisation is Unique / PM ountries RICHARD M BIRD / GST Reforms and Intergovernmental Considerations in India SATYA PODDAR and EHTISHAM AHMAD / Normative Fram ernal PR / Tools for External PR / International Communication / Cross-cultural Communication / Appendices / Bibliography / Index scovering Triple Top Line / Leadership Lessons from History / / III: REALITY OF EXCEPTIONAL LEADERSHIP / Tripod of Exceptional Leadership / W ols to Manage Trading at the Vital Level / LESSONSFROM THE HISTORY OF STOCK MARKET CRASHES / Stock Market Seed /Lessons from 20th Century Sto CH / The Introduction / The Purpose Statement / Research Questions and Hypotheses / Quantitative Methods / Qualitative Procedures / Mixed Method DATA COLLECTION: Primary Data Collection / Secondary Data Collection / Surveys / Interviews / VI. ANALYSIS: Qualitative Data Analysis / Descriptiv nt and the Justice System D R KAARTHIKEYAN / Possible Solutions for Nurturing National Values A P J ABDUL KALAM / Public Administration in Indi ape / Communication: Language and Culture / Operationalising Communication Strategy: Issues and Approaches in Media / Retailer as a Route to t RATEGIC DECISIONS IN SALES AND DISTRIBUTION MANAGEMENT / Selling Strategy— Interface between Advertising, Sales Force and Channel / Ch nchmark Studies: The Surveys / Benchmark Studies: World-Class Forecasting / Benchmark Studies: Conducting a Forecasting Audit / Managing the S ing and Evaluation / SAS2 Facilitation and Active Listening / Writing Guidelines / II: SAS2 TECHNIQUES AND LEARNING / Workshop and Self-S the ic Contexts— Not-For-Profit Sector / Organizational Influences on Services Management / Management Styles and Emphasis for Services Marketing / D , REETA M BANERJEE / Defining metrics for Social impact GURURAJ ‘ ESH DESHPANDE’ MEENAKSHI VERMA AGRAWAL, NISHITH ACHARYA, an orrelation Analysis / Multiple Regression / Logistic Regression / Data Reduction and Scale Reliability: Factor Analysis / Advanced Data Handling in SPS RPORATE BRANDS: THE KEY ASSET OF ANY B2B BRAND / Brand Tata: Leadership with Trust / Brand L&T: Nation Building to Building Nations / Bra er? / The Strategic Context of CSR / Implementation: The Integration of CSR Into Strategy and Culture / II: CSR: ISSUES AND CASE STUDIES / Orga ating in India: The Strategic HR Perspective / Epilogue / Bibliography / Index ss / Profiting from Human Resources / Spectrum II: HR Technologies for Building High-Performing Individuals and Team Culture / Diagnosing the HR S SHI DATTA GHOSH / Private-Public Participation in the Control of Tuberculosis in Tamil Nadu and Kerala (India): What is its Future? V R MURALEED he Consequences of Supply Chain Management: Creating Value, Satisfaction, and Differential Advantage NANCY W NIX / The Role of Marketing in Su SSES / Part II Case: DoD`s Software Procurement from CSC / The Past, Present, and Future of Business Process Redesign / Business Process Mode Where You are Going Any Road Will Take You There / A Boiled Frog Never Jumps Out of the Frying Pan / Dynamic Stability is No Paradox / CHANGE T ces: Employees’ Perspectives / V After All, What is Indian Management? / Whither Indian Management? / Epilogue / Appendix / Bibliography / Index Coachable Learner / Stopping the Action and Starting a Coaching Dialogue / The Coaching Mirror / Providing Balanced and Helpful Feedback / What D July al Crisis / Annexure II: The Global Financial Crisis: A Chronology of Major Events (2007 — 2010) / References / Index / Resistance and Recommendations / II. Generic Competency Dictionary / Generic Competency Model for Leadership Role in any Organization / Comp W s Presentation / Objections—hen the Customer Says No / The Close and Thereafter / Compulsions and Reflections / Selling in the 21st Century / AN THITE and BOB RUSSELL / Work Processes and Emerging Problems in Indian Call Centres PAWAN BUDHWAR, NEERU MALHOTRA and VIRE ower Tool: 360 Degree Feedback / Basics of 360 Degree Feedback or Multi-rater Assessment Feedbacks (MAFs) / Competence Building through 360 y Situations / The Darker Side of Humor / The Humor Menu Card / The Armor of Humor / Putting Humor on the Agenda / Bibliography / for Hypothesis Specification / Theory Building for Hypothesis Specification: Observations and Examples from Published Research / Theory Building for e Study 1: Northwell Inc. / Organizational Structures and Systems and Change / The Emergent or Informal Organization: Resistance to Change, Force rational Managers and Total CVM / Total CVM and Sales and Marketing: Chief Marketing Officer / Total CVM: Support, Staff and Operational Managers acturing Management / Ratios for Financial and Operational Control of Marketing and Sales Management / Ratios for Corporate Control of Operational Institutions / Participative Management and Team Building / Human Resource Development for Quality Institutions / Decision-making for Quality Mana ents on the Progressing Debates SUTHEESHNA BABU S / Modern Tourism and its Development in a Post-Modern Age RICHARD BUTLER / Some R al Services to Vulnerable Groups / Financial Inclusion - Index for Rural India / Institutional Changes Required for Financial Inclusion / II: MAPPING DEM Finding the Future and Making It Happen JOHN PISAPIA / Managing Performance: Beyond Value-based Leadership SHIVGANESH BHARGAVA / Em gy / Overview of the Training Process / II: TRAINING IN PROCESS: THE VISIBLE TIP / Fine-tuning Objectives and Preparing the Partners / Setting the ion in Practice: A Case / Building a Training System / Making the Lead Institution Strong: Location, Leadership, Support and Other Policy Issues / Ensu CESS: THE VISIBLE TIP: Establishing Objectives and Preparing the Partners / Training Methods / Designing the Program / III. ESSENTIAL INFRASTR Work / II: YOUR INTRAPRENEURIAL SKILLS / What Is Intrapreneurship? / The New Executive Environment / New Manufacturing Opportunities / Makin e / Human Relation / Techniques / Creativity Techniques / Managerial Traits / Solution / Bibliography / Index P d / Shared Vision with a Meaning / ‘ anchatantra’ Strategies / Good-fit Strategies / II: STRATEGIC MANAGEMENT TECHNIQUES (How to Bell the Cat? olio Management / Globalisation and New Order Organisation / Competitiveness / Managing Innovation and Creativity / Corporate Excellence / Cases s mages are fragile, handle with care / Your consumer ’ needs come first / Do not underprice yourself / Brands must make profit, not only noise / Focus o egy / The Creed Shaastra: Brand Trust Growth Strategy / The Breed Shaastra: Brand Market Share Growth Strategy / The Exceed Shaastra: Brand Pro S / Using and Citing Sources of Ideas / Appendix 1: Brief Descriptions of Some of the Research Terms Used in Chapter 2 / Appendix 2: Resources for H A sion / The Aesthetic Framework—Synthesis of Concepts / Companies` Approach to Design and Aesthetics / Role of Aesthetics in Marketing / Index nding of Texts / III: RESEARCH DESIGN / The Qualitative Research Process / Research Questions / Entering the Field / Sampling / How to Design Qu hange and Development / International HRM / References / Index Analysis / Scoring of Tests and Problems of Scoring / Reliability / Validity / Norms / III: APPLICATIONS OF PSYCHOLOGICAL TESTING / Application RKPLACE / Communicating Excellence With Technology / Writing With Professional Excellence / Leading With Professional Excellence / IV. PRESENT W f Simple Strategic Problems / The CEO as a Critical Thinker of “ icked“Strategic Problems / III: THE CEO AS A STRATEGIC LEADER OF INNOVATIO hing Business-to-Business Markets / Business Market Segmentation / III: COMMUNICATING AND INTERACTING WITH CUSTOMERS / Market Comm ecurities Industry BANDI RAM PRASAD / Securities Regulation ZIA MODY / Index TURE OPPORTUNITIES: Kalista`s Fine Chocolate / Siam Canadian Foods Co., Ltd. / Asiasports: Hockey Night in Hong Kong / Crystal Corporation of t eadership / Strategic Leadership / Women and Leadership / Culture and Leadership / Ethical Leadership ess Unit / Thera-Aid Medical Devices / Introduction to Process Simulation / Red Cross Mobile Blood Clinics - Improving Donor Service / Introduction to I ies Inc. (Compensation) / OP4.com: A Dynamic Culture / WestJet Airlines (A): The Culture That Breeds a Passion to Succeed / II:LEADING PEOPLE / orporation`s Global Strategy / Wal-Mart Stores Inc.: Dominating Global Retailing / The Global Branding of Stella Artois / UNDERSTANDING AND MAN THE ORGANIZATION DEVELOPMENT MODEL / People Management / Organizations Can Develop / The Objective Outsider / Organizational Politics a Industry Troubled Cooperation / Government: The Silent Partner / How to Run a Successful Collabo ecisive Role of Intellectual Property / The Academy — mics: Theory Meets Reality / Why it May Pay to Pay More / The International Dimension / Differences in Pay Levels for Particular Jobs / Research on Pa atisfaction and Quality / IV: MARKET RESPONSE / Consumer Response to Price and Sales Promotions / The Retail Context / Word-Of-Mouth Influenc on-profit Organizations: Communication is Commitment / Companies and Corporations: Communicating the Corporate / The Corporate Communicator Cash Flow Valuation / A Case Study: Detergents India Limited / Risk Analysis in Capital Investments / A Real Options Perspective of Capital Budgetin S / Organizational Culture / Knowledge Organization / Organizational Change and Development / References / Index Insight for Shaping Business Strategy / Foundation or Baseline Analyses for c Business—Market Segmentation / Consumer Strategy Development / Put r Action / Engine of Growth: Building Human Capital / Engaging the Foot Soldiers / Dealing with Unions / Rebranding: From Plastic Surgery to DNA Ch ons / III: COMMUNICATING THE RESULTS / Presenting the Results / Writing the Report / Oral Presentations / Concluding Remarks / Index ecting Qualitative Data / Qualitative Data Analysis / Collecting Quantitative Data / How and Why Statistics Work / Quantitative Data Analysis I / Quantita yber Laws / Regulation of E-finance Institutions / The Internet Potential / Bibliography / Index Know Your EQ: Emotional Quotient Test / References and Select Bibliography / Index Entrepreneurial Intention and Personal Characteristics in Hong Kong Start-ups K F CHAN, THERESA LAU and K Y LIU / Regional Cluster Formation: nning / Scheduling for Operations / Facility Location / Facility Layout and Waiting Lines / III. INVENTORY, LOGISITICS, AND SUPPLY CHAIN MANAGE of Living Together: The Indian Process of Socialisation / The Tail Wagging the Dog: The High Expectations from the Professional / Nothing Like this Ha / Perspectives on Corporate Social Responsibility (CSR): A case Study of the Tata Group of Companies D K SRIVASTAVA / Ethical Dimensions in Tec Roles and Functions / Evaluation of a Training Programme / Index Dynamics / The Trainer— cutive Coaching/ References and Suggested scellaneous / Review Questions / Bibliography / Index hips between Contact and Inaccurate Stereotypes / Does Contact Help Reduce Inaccurate Gender Stereotyping? / The Implications: Where we Stand a ng Engines of Growth / Money Talks — Interest Rates Listen / Tracking Booms and Busts / Tracking Trade and Forex / Non-economic Risks / Country Du d Service Providers / Reverse Logistics and Waste-free Supply Chain: How they Lead to Conservation of Environment Sustainability / Case Studies ss Relationships HAKAN HAKANSSON and IVAN J SNEHOTA / Relationship Marketing: The Nordic School Perspective CHRISTIAN GRONROOS / T rvice-oriented Composite Applications: Enabling Enterprise Agility and Reuse SUDEEP MALLICK ES as Infrastructure for Analytics and Knowledge Ma s Compiled from the Available Literature / Index udit Methodology: Interviews / HRD Audit Methodology: Observation / HRD Audit Instruments: Questionnaires / HRD Score Card / Writing the HRD Aud Introduction / HRD Systems / HRD Strategies / Calculating the Final Score for Systems Maturity / III: IN-DEPTH AUDIT OF HRD SYSTEMS / Competen ND THEIR IMPACT ON ORGANIZATIONAL PERFORMANCE: EMPIRICAL EVIDENCE / Recruitment and Selection / Performance Management / Train D MCGUIRE / Adult Learning Theories DAVID MCGUIRE / Workplace Learning and HRD ULLA Thøgersen and KENNETH MØLBJERG JØRGENSEN H MARLER and BARRY D FLOYD / Systems Considerations in the Design of an HRIS: Planning for Implementation MICHAEL D BEDELL, MICHAEL C ment Thought E M RAO / Human Resource Management and Corporate Strategy J S SODHI / Performance Management: Systems, Processes and Or ion / Adult Education / Technical and Vocational Education / Higher Education / Science and Technology / Environment / Empowerment of Women / En hanger / A M NAIK: Toward the Next Orbit / KIRAN MAZUMDAR SHAW: Entrepreneurial Path Breaker / CHANGE MAESTROS: Action Architecture and cts / Developing the Project Plan / Forming the Project Team / Assessing Project Risk / Outsourcing and Offshoring Information Systems Projects / Ens C V dy 4.1: Reinventing project management at Tata Steel / Case Study 4.2: Indicorps / II TOOLS FOR PROFIT AND GROWTH / Price – ost–alue / Case S V– Triveni: A Journey of Inclusion / Case V – Panchim: A Story of Renewal / Techniques in Intervention and Design LALITHA IYER / Index ment in Cross-Border Mergers and Acquisitions VLADIMIR PUCIK, INGMAR BJORKMAN, PAUL EVANS and GUNTER K STAHL / Approaches to IHRM keting of Services / International Strategic Marketing / International Stakeholders / International Brands / International Marketing Concepts / Market Co menting and Controlling International Projects / Leading International Projects / Communicating in International Projects / Co-Operating in International ntry System III: Periodic Accounting Reports / Asset Valuation, Profit Measurement and The Underlying Accounting Concepts / Partnerships / Comp mic Finance and the Implications of Profit Sharing Investment Accounts / A Note on Strengthening Liquidity Management of Institutions Offering Islamic wledge Leadership: JACK WELCH at GE / Indian Knowledge Leadership: Y C DEVESHWAR and e-choupals / Global Knowledge Leadership: Percy Ba MA / Joint Venture Agreements ANKUR NARAIN SAXENA and DEBELEENA DAS / Shareholders’Agreements RAGHVENDRA KISHORE SINGH / Escr en and Leadership CRYSTAL L HOYT / Culture and Leadership / Leadership Ethics / Author Index / Subject Index naging Director, Infosys, India Love and Trust / FRANCISCO ROBERTO CANADA, Director/Partner, Errepar S A, Argentina Loving God and Aiming at ars / Richard J Lutz Interviews JAGDISH N SHETH / VOLUME II: CONSUMER BEHAVIOR: EMPIRICAL RESEARCH / Set Introduction by BALAJI C K xtual Influences on Price Perceptions / Processing Price Information: Incorporating Memory and Numerical Cognition Issues / Perspective of other Sch g and Correspondence Analysis / Perspective of Other Scholars / James Agarwal Interviews Naresh K Malhotra / Legendary Contributions to Conjoint A ponsibilities Framework for Marketing as a Professional Discipline / Perspectives of other Scholars / Paul Busch Interviews Shelby D Hunt / VOLUME 2 ce Investment / Issues in Life Insurance Governance / Managing Change and Challenges / Bibliography / Index erational Decision Making / Strategic Decision Making / Management Accountancy and Performance Management Systems / Bibliography and Recom H ‘ GE: From ‘ ere’ to There’ / Transformation Planning / Creating the Support Systems / Managing the Transition / IV. STRATEGIC LEVERAGES TO CHAN rld Class Manufacturing / Crucial Issues in Flexible Technology / Strategic Evaluation of Technological Investments / III: TECHNOLOGY DEVELOPME Materials Management V VENKAT REDDY / Hospital Stores Organisation and Pharmacy A V SRINIVASAN / Selective Systems of Materials Managem cology and Technology JOHN RICHARD ENNALS / Perplexity and Ethics IAN STEERS / Perplexing Images: Relational Identities in Cultural Tempospa y Developments in Banking: Impact Assessment / Cyber Laws: The IT Act 2000 and the Difficulties in Enforcement / Risk Management: Risk Perception ployment Relation Systems / Employment Relations in IT-enabled Services / Multinationals —Convergences and Divergences in Employment Relations: A Developing Technical Training Schemes / Workers` Education: Perspectives for Future Action / Globalisation, Technological Changes and Human Re s : The Salesperson ’ Role / Performance Evaluation / Annexure 1: The Emerging Indian Markets: Marketing Implications for Territory Design / Annexure Channel / III. MANAGING THE CHANNEL: Selection and Appointment / Appraisal of Channel Members / Channel Evaluation / Channel Commitment / : MelCole Public Relations / It`s Showtime Folks : Showtime Events (India) Pvt. Ltd / Communications for a New Age : Vyas Giannetti Creative / A Turn ning Process / Appendix 1: Indian Consumer / Appendix 2: Country of Origin: A Surrogate for Quality / Appendix 3: Do Consumer Loyalty Programmes rd in 2001 / Newell Company: The Rubbermaid Opportunity / MapQuest, Inc. / CIBC-Barclays: Should their Caribbean Operations be Merged? / III: M& sitions CHANDRASHEKAR KRISHNAMURTI and VISHWANATH S R / Design of Consideration in Acquisitions: Cash and Stock Offers VISHWANATH e / Demand, Supply and Market Equilibrium / Optimality of a Competitive Market Structure, Market Failure and Corrective Measures / Game Theory and VIJAY MAHAJAN / III. SHG-Bank Linkage Programme: Progress & Prospects SUKHBIR SINGH / SHGs and Savings Mobilization H R DAVE / Liveliho ng Graphs and Equations / Appendix B: Data / Notes / Glossary / Index / About the Author Scrapping the Old Plant to Start a New Modern Plant / Manpower Adjustment on Revision of Work Norms / Merger Agreement / Indian Drugs and Pharm Scrapping the Old Plant to Start a New Modern Plant / Manpower Adjustment on Revision of Work Norms / Merger Agreement / Indian Drugs and Pharm nal Negotiation / Integrating the Art with the Science of Negotiation / References / Index ent Best Practices / Appendix A: Situation Analysis Data Sources / Appendix B: Reference Sources for Product Planning / References / Index K / Role-focused OD Interventions UDAI PAREEK / Process Consultation: An Effective Approach to Change S RAMNARAYAN and NEHA GUPTA / Su ffshoring ABHOY K OJHA / Building Competitiveness Over Time: The Ambidexterity Factor PATRICK BESSON and MARION SOULEROT / Join the C ns and Performance Improvements / Performance Management Systems and Appraisal Practices in India: The 1990s Scenario / Performance Manage NG PME / Every Organisation is Unique / PME Support and Programme Diversity / The Facilitators` Approach DAR and EHTISHAM AHMAD / Normative Framework of Fiscal Federalism for Economies in Transition M GOVINDA RAO / Global Public Goods: Provi ices / Bibliography / Index RSHIP / Tripod of Exceptional Leadership / Wholeness / Compassion / Transparency / Exceptional Leadership in Practice / Epilogue : Transforming ou k Market Seed /Lessons from 20th Century Stock Market Crashes / Lessons from 21st CenturyStock Market Crashes / EXTERNAL CHANGES AFFECTING T hods / Qualitative Procedures / Mixed Methods Procedures / Glossary / References / Author Index / Index ALYSIS: Qualitative Data Analysis / Descriptive Quantitative Analysis / Correlation and Regression / Advanced Statistical Analysis / VII. QUALITY AND ABDUL KALAM / Public Administration in India: Facing an Ethical Crisis E SREEDHARAN / The Re-birthing of Indian Society FATHER T V KUNNUNK Approaches in Media / Retailer as a Route to the Rural Market / Haats, Melas and Mobile Traders / Access the Rural Consumer: Emerging Channels en Advertising, Sales Force and Channel / Channel Design / Internet as an Alternate Channel / Selling Style and Service Orientation / III: OPERATIONA nducting a Forecasting Audit / Managing the Sales Forecasting Function / References / Index ES AND LEARNING / Workshop and Self-Study Guidelines / A R T (Action-Research-Training) / Order and Chaos : / Problem Tree / Force Field Styles and Emphasis for Services Marketing / Internal Marketing in Service Organizations / Management Competencies for Services Marketing / III. SE I VERMA AGRAWAL, NISHITH ACHARYA, and NAVEEN JHA / Selecting and Setting Corporate Sustainability Measurements DUNCAN WHITE / Less tor Analysis / Advanced Data Handling in SPSS / Bibliography d L&T: Nation Building to Building Nations / Brand Infosys: Excellence in Never-ending Symphonic Marathon / III: BRAND COMMUNICATIONS / Manag I: CSR: ISSUES AND CASE STUDIES / Organizational Issues and Case Studies / Economic Issues and Case Studies / Societal Issues and Case Stud duals and Team Culture / Diagnosing the HR Scenario / Understanding the Present for the Future / Building One Great Legendary Family / Spectrum III a (India): What is its Future? V R MURALEEDHARAN, SONIA ANDREWS, BHUVANESWARI R and STEPHEN JAN / Public-Private Partnership — La Sri e NANCY W NIX / The Role of Marketing in Supply Chain Management SOONHONG MIN / The Dynamic Role of the Sales Function in Supply Chain M s Process Redesign / Business Process Modeling Approaches and Diagrams / III: CHANGING BUSINESS PROCESSES / Part III Case: IBM Global Fi Five Tips Dynamic Stability is No Paradox / CHANGE TECHNIQUES / Managing Creative Change— Actors / Generating Creative Ideas— and Techniques / / Epilogue / Appendix / Bibliography / Index ding Balanced and Helpful Feedback / What Does It All Mean? Collaboratively Interpreting Learning Needs / Goal Setting and Follow-Up: Making Chan or Leadership Role in any Organization / Competency Model for HR / Leadership Competency Model for Automobile Industry / References / Index nd Reflections / Selling in the 21st Century / Index N BUDHWAR, NEERU MALHOTRA and VIRENDER SINGH / Transnationalism in Indian Call Centres KIRAN MIRCHANDANI / II: STAKEHOLDER s (MAFs) / Competence Building through 360 Degree Feedback / Instrumentation in 360 Degree Feedback / Conditions for Successful Multi-rater Asse n the Agenda / Bibliography / rom Published Research / Theory Building for Hypothesis Specification: Some Extensions / References / Author Index / Subject Index al Organization: Resistance to Change, Force Field Analysis and Stakeholder Analysis / The Recipients of Change: Those on the Receiving End / Cha CVM: Support, Staff and Operational Managers / The Frontline People / Bottom-up Total CVM: Customer Circles / Total CVM and Certification / Epilogu / Ratios for Corporate Control of Operational Management / Ratios for Working Capital Management / Ratios for Debt Service Management / Ratios fo nstitutions / Decision-making for Quality Management / Leadership for Building Quality Institutions / Strategic Planning for Total Quality Management / I ost-Modern Age RICHARD BUTLER / Some Reflections on Tourism and Post-Colonialism PETER M BURNS / Trends in Tourism: Specters of New Dis red for Financial Inclusion / II: MAPPING DEMAND SIDE REQUIREMENTS / Role of Savings / Micro-insurance Innovations / Safe Remittances for the d Leadership SHIVGANESH BHARGAVA / Empowerment Practices and Corporate Effectiveness: Either be Democratic or Go Bust SUBIR VERMA / An tives and Preparing the Partners / Setting the Stage / Six Methods to Highlight Experience and Share Reflective Observations / Four Methods for Heig ership, Support and Other Policy Issues / Ensuring High Benefits and Continuing Support / Partners: Managers in Training and Training in Management ning the Program / III. ESSENTIAL INFRASTRUCTURE: Developing the Group and the Climate / Trainers and Training Styles / Evaluation and Follow-u ent / New Manufacturing Opportunities / Making Intrapreneurship Work / The New Meaning of Quality and Finish / III: YOU, THE GLOBALISED ENTRE GEMENT TECHNIQUES (How to Bell the Cat?) / Creative Skills for Strategy Formation / Generating Strategic Ideas / III: LOCATE RIGHT PEOPLE (Wh s and Creativity / Corporate Excellence / Cases Studies / Appendix I: McKinsey’ Economic Reform Route for India / Appendix II: Global Competitiveness nds must make profit, not only noise / Focus on consumption rather than purchase / BRAND MANTRAS FOR THE HEART / Be humble, or you will tum th Strategy / The Exceed Shaastra: Brand Profit Growth Strategy / Succeed ed in Chapter 2 / Appendix 2: Resources for Honing Academic Writing / References / Index cs / Role of Aesthetics in Marketing / Index ering the Field / Sampling / How to Design Qualitative Research: An Overview / IV: VERBAL DATA / Interviews / Narratives / Focus Groups / Verbal D OF PSYCHOLOGICAL TESTING / Applications of Psychological Testing in Educational Setting / Applications of Psychological Testing in Counselling an g With Professional Excellence / IV. PRESENTING IN THE WORKPLACE / Informing and Persuading With Professional Excellence / Designing a Spee O AS A STRATEGIC LEADER OF INNOVATION MANAGEMENT / The CEO as a Strategic Leader of Creativity and Innovation Management / The CEO RACTING WITH CUSTOMERS / Market Communication / Relationship Communication / Relationship Portfolios and Key Account Management / IV: MA Night in Hong Kong / Crystal Corporation of the Philippines / Sequel to Success: The Follow-Up To Abatis Systems / PLANNING AND FINANCING TH s - Improving Donor Service / Introduction to Inventory Control and Independent Demand / McLeod Motors Ltd. / Iron Ore Company of Ontario / VBF T Passion to Succeed / II:LEADING PEOPLE / Coaching for Exceptional Performance Workshop / Martin Brass Company (A) Tom Fuller, Vice-Presiden f Stella Artois / UNDERSTANDING AND MANAGING MACROECONOMIC RISKS: A Global Manager`s Guide to Currency Risk Management / Chauvc e Objective Outsider / Organizational Politics and Change / The Learning Organization / IV: PRACTICAL CASES IN CHANGE MANAGEMENT / Manag ent Partner / How to Run a Successful Collaborative Project / How to Avoid the Pitfalls of the Collaborative Project / Left out: How to Compensate / The ay Levels for Particular Jobs / Research on Pay Level Decision Making / Summary / Resource 2.1 / III: EFFECTS OF PAY LEVEL: WHAT DO EMPLOY / The Retail Context / Word-Of-Mouth Influence / The Response to Advertising / References / Author Index / Subject Index the Corporate / The Corporate Communicator: From Signposts to Milestones / Index Real Options Perspective of Capital Budgeting / A Follow-Up Note on Capital Budgeting / III MANAGING CURRENT ASSETS / Estimation of Working Strategy Development / Putting Customer Based Business Strategy into Practice Organizations / Appendix / Bibliography / Index / eline Analyses for in Rebranding: From Plastic Surgery to DNA Change / Innovating for Customers / Connecting with Customers / Romancing with Retail / Technology on R tions / Concluding Remarks / Index Work / Quantitative Data Analysis I / Quantitative Data Analysis II / Mixing Methods and Paradigmatic Incommensurability / Writing and Talking about AU and K Y LIU / Regional Cluster Formation: A Case Study of the Software Cluster in Birmingham, UK JUN LI and JAY MITRA / Innovation and Entrep LOGISITICS, AND SUPPLY CHAIN MANAGEMENT / Supply Chain Management / Inventory Management and Purchasing / Resource Planning / Proj s from the Professional / Nothing Like this Has Happened Before: Discoveries and Innovations in Corporate Governance / The Kindly Gardener: Practi The R D K SRIVASTAVA / Ethical Dimensions in Technical Education — BITS Experience L K MAHESWARI / XLRI: ‘ enewing the Face of the Earth’ PINGA otyping? / The Implications: Where we Stand and What we Need to Do / Bibliography and Forex / Non-economic Risks / Country Due Diligence: Integrating the Ten Tools / Index of Environment Sustainability / Case Studies / Bibliography / Index ool Perspective CHRISTIAN GRONROOS / The Evolution of Relationship Marketing JAGDISH N SHETH and ATUL PARVATIYAR / II. CONCEPTUAL Infrastructure for Analytics and Knowledge Management GITA A KUMTA / Towards Service-oriented Enterprise Systems: A Business Intelligence Per aires / HRD Score Card / Writing the HRD Audit Report / Designing and Using HRD Audit for Business Improvement / IV. HRD AUDIT — INDIAN EX THE EPTH AUDIT OF HRD SYSTEMS / Competency Mapping / Manpower Planning Audit / Recruitment / Induction and Integration / Performance Manage Selection / Performance Management / Training and Development / Reward and Compensation / Employee Relations / III: LINKING HRM STRATEGIC en and KENNETH MØLBJERG JØRGENSEN / Organisational Learning and HRD KENNETH MØLBJERG JØRGENSEN / Organisational Developmen mentation MICHAEL D BEDELL, MICHAEL CANNIFF and CHERYL WYRICK / II: DETERMINING HRIS NEEDS / HRIS Needs Analysis BRADLEY J A ce Management: Systems, Processes and Organizational Practices SOMNATH GHOSH / A Strategic Approach to Downsizing Y R K REDDY / The Pa / Environment / Empowerment of Women / Entrepreneurial Skills for the Poor and Unemployed / III. STRATEGIC INTERVENTIONS FOR HUMAN RES HANGE MAESTROS: Action Architecture and Persona / Change Maestros’ Gestalt / References / Index Offshoring Information Systems Projects / Ensuring Project Quality / Measuring Project Success / Closing the Project / Index C V FIT AND GROWTH / Price – ost–alue / Case Study 5.1: Viewmax / Case Study 5.2: Air Deccan / Hidden Costs, Hidden Benefits / Case Study 6.1: Pass nd Design LALITHA IYER / Index and GUNTER K STAHL / Approaches to IHRM CHRIS ROWLEY, IRENE HON-FUN POON and MALCOLM WARNER / II: INTERNATIONAL ASSIGN International Marketing Concepts / Market Competitive Forces Worldwide / Advertising and Promotion in International Markets / International Public Re tional Projects / Co-Operating in International Projects / Learning in and Learning from International Projects / Glossary / Reference / Index Accounting Concepts / Partnerships / Company Accounts / Interpretation of Accounts: The Cash Flow Statement / Interpretation of Accounts: Ratio ty Management of Institutions Offering Islamic Financial Services: The Development of Islamic Money Markets / Issues in Managing Profit Equalization s pals / Global Knowledge Leadership: Percy Barnevik’ Matrix Management at ABB / Knowledge Management in Retail: LI & FUNG / Knowledge Based ents RAGHVENDRA KISHORE SINGH / Escrow Agreements LAKSHMI PRAKASH, KOTA CHANDAN and SANDEEP UBEROI / Law of Outsourcing C epar S A, Argentina Loving God and Aiming at Excellence / Section 2: LOOKING AND LISTENING WITHIN / STEPHEN R COVEY, Co-founder and V s L RESEARCH / Set Introduction by BALAJI C KRISHNAN / Volume Introduction: Professor Jagdish N. Sheth’ Contributions to Consumer Behavior Res al Cognition Issues / Perspective of other Scholars / Chezy Ofir interviews Kent Monroe / VOLUME 2: COMPARATIVE PRICE ADVERTISING / Set Int alhotra / Legendary Contributions to Conjoint Analysis, Multidimensional Scaling, and Life Itself / VOLUME 2 : RESEARCH METHODOLOGY: RESEAR l Busch Interviews Shelby D Hunt / VOLUME 2: MARKETING THEORY: Philosophy of Science Foundations of Marketing / Set Introduction JAGDISH N nagement Systems / Bibliography and Recommended Further Reading / Index ition / IV. STRATEGIC LEVERAGES TO CHANGE: Organizational Restructuring / Reorganizing Work Activities: Strategies / Process-Oriented Strategi vestments / III: TECHNOLOGY DEVELOPMENT / The Product Development Cycle — Integration of Design and Manufacturing / Management of Technolo Case Illustration A V SRINIVASAN / MBASIC System for Effective Drug Management K AN / Selective Systems of Materials Management in a Hospital— ges: Relational Identities in Cultural Tempospaces SLAWOMIR JAN MAGALA / Perplexity and Strategy: Moving Towards an Enrolment Advantage Para orcement / Risk Management: Risk Perceptions and Techniques for Assessment and Management / Bank Investments: An Overview / Investment Risk and Divergences in Employment Relations: A Case Study / Employment Relations in Small Firms / Conclusions: Convergences and Divergences / Bib ation, Technological Changes and Human Resource Management / Technology Transfer, Assimilation and Human Resource Development / Redefinin g Implications for Territory Design / Annexure 2: Planning Exercises / References / Author Index / Subject Index / Company and Brand Index Channel Evaluation / Channel Commitment / Logistics Management: Customer Service / References / Index a New Age : Vyas Giannetti Creative / A Turning Point in Public Relations : Hanmer & Partners / A New Paradigm in Marketing Research : GFK Mode ppendix 3: Do Consumer Loyalty Programmes Build Loyalty? / References / Index The eir Caribbean Operations be Merged? / III: M&A VALUATION AND EVALUATION / Empire Company Limited — Oshawa Group Limited Proposal / Th sitions: Cash and Stock Offers VISHWANATH S R and CHANDRASHEKAR KRISHNAMURTI / Accounting and Tax Factors in Mergers and Acquisition and Corrective Measures / Game Theory and Economic Applications / Monopoly / Monopolistic Competition and Oligopoly / Factor Markets / Index and Savings Mobilization H R DAVE / Livelihood Promotion among SHGs PRADEEP KASHYAP / Emerging SHG Federations and Challenges C S RE / Merger Agreement / Indian Drugs and Pharmaceuticals Limited / Ralliwolf Limited, Mumbai / Computerization Agreement / Danone Agreement / Agre / Merger Agreement / Indian Drugs and Pharmaceuticals Limited / Ralliwolf Limited, Mumbai / Computerization Agreement / Danone Agreement / Agre oduct Planning / References / Index nge S RAMNARAYAN and NEHA GUPTA / Survey Feedback as OD Intervention: Some Experiences T V RAO / HRD Audit as an OD Intervention T V SSON and MARION SOULEROT / Join the Club: Entrepreneurial SMEs and Collaborative R&D Networks RONALD C BECKETT and PAUL KENNETH a: The 1990s Scenario / Performance Management Systems and Appraisal Practices in Some Asian Countries / Making Performance Management Sy GOVINDA RAO / Global Public Goods: Provision, Production and Benefits U SANKAR / Effective Carbon Taxes and Public Policy Options EHTISHAM ership in Practice / Epilogue : Transforming our Destiny / Notes and References / Index et Crashes / EXTERNAL CHANGES AFFECTING THE STOCK MARKET/ Current External Changes Affecting Stock Markets / Principles of Sustainability/ V: RE anced Statistical Analysis / VII. QUALITY AND VERIFICATION: Test of Measurement and Quality / VIII. INVOLVEMENT DURING RESEARCH: Condu ing of Indian Society FATHER T V KUNNUNKAL / Values versus Institutions: Moving beyond False Dichotomy JAYAPRAKASH NARAYAN / The Natio ess the Rural Consumer: Emerging Channels / A Competitive Strategy for Rural Markets / Appendix: Reference for Cases on Rural Marketing / Biblio yle and Service Orientation / III: OPERATIONAL DECISIONS IN CHANNEL MANAGEMENT / Channel Member Selection and Appointment / Channel C er and Chaos : / Problem Tree / Force Field / Timeline / Gaps and Conflicts / Causal Dynamics / Validation / Stakeholder Identification / Socia Competencies for Services Marketing / III. SERVICE MANAGEMENT ISSUES: Contemporary Issues in Services Marketing / Services Marketing Mana ability Measurements DUNCAN WHITE / Lessons from working with the Government of India: The Story of Pratham LEONA CHRISTY and VIKAS TAN hon / III: BRAND COMMUNICATIONS / Managing Marketing Communications for B2B Markets / Websites and B2B Brands: A Low-cost Goldmine Lying Case Studies / Societal Issues and Case Studies / Index ng One Great Legendary Family / Spectrum III: HR Technologies for Attracting and Retaining Talent / Doing More with Less / Pay for Performance / Es Sri EPHEN JAN / Public-Private Partnership — Lankan Experience ARUNA RABEL / Governance in Health System S R RAO / Good Governance in Health Role of the Sales Function in Supply Chain Management MICHAEL S GARVER and SOONHONG MIN / Research and Development in Supply Chain SS PROCESSES / Part III Case: IBM Global Financing`s Credit Issuance Process / Selecting a Target for Successful Businesss Process Redesign / Re Tips nerating Creative Ideas— and Techniques / Managing `Change Paradox` / Walking the Tightrope— Hard Change Stories / Managing Transition— Track an ds / Goal Setting and Follow-Up: Making Change Happen / Coaching and Career Development / Developmental Coaching and Performance Problems Automobile Industry / References / Index s KIRAN MIRCHANDANI / II: STAKEHOLDER PERSPECTIVES / A Practitioner ’ Perspective on the Indian Info-services Industry NANDITA GURJAR ck / Conditions for Successful Multi-rater Assessment Feedbacks (MAFs) / Developing Leadership in School Principals through 360 Degree Feedback Author Index / Subject Index of Change: Those on the Receiving End / Change Agent Types and Effectiveness / Case Study 2: Jessica Casserra ’ s Task Force: Hospital Integration Circles / Total CVM and Certification / Epilogue: Total CVM at Glacier Products / Appendix I: Total CVM : Barriers and Possible Solutions / II: Total CVM atios for Debt Service Management / Ratios for Corporate Control of Financial Management / Measurement and Monitoring of Managerial Efficiency: A egic Planning for Total Quality Management / Implementing Total Quality Management / Appendix I: Classroom Teaching Competence Scale (CTCS) / RNS / Trends in Tourism: Specters of New Displacements NINA RAO / Tourism and the Informal Sector: Notes on the Case of Backpacker Tourism AN urance Innovations / Safe Remittances for the Poor / Understanding Rural Debt / Emerging Trends in Microfinance / Financial Inclusion in Tribal Areas be Democratic or Go Bust SUBIR VERMA / Antecedents of Employee Performance and the Role of Job Satisfaction as a Mediator SOUMENDU BISW eflective Observations / Four Methods for Heightening Understanding and Improving Planning / Designing the Program / Developing Group and the Clim agers in Training and Training in Management / To Stay the Course: Learning Agendas for Policy-makers and Change Managers / Index s and Training Styles / Evaluation and Follow-up / Building Competence, Support and the Profession / Index d Finish / III: YOU, THE GLOBALISED ENTREPRENEUR / Our Rapidly Globalising Nation / Having a Global Mindset / Understanding the Overseas Ind G egic Ideas / III: LOCATE RIGHT PEOPLE (Who will Bell the Cat?) / Locate ‘ rowth Supporting’ People / Five Actors for Strategic Management / IV: DEV 09 or India / Appendix II: Global Competitiveness Index 2008— / Glossary / Bibliography / Index FOR THE HEART / Be humble, or you will tumble / Build relationships to build brands / Respect your retailers / Avoid generality to give your brand a pe rviews / Narratives / Focus Groups / Verbal Data: An Overview / V: OBSERVATION AND MEDIATED DATA / Observation and Ethnography / Visual D ons of Psychological Testing in Counselling and Guidance / Applications of Psychological Testing in Clinical Settings / Applications of Psychological Te th Professional Excellence / Designing a Speech with Professional Excellence / Delivering a Speech With Professional Excellence / V. SURVIVING IN ativity and Innovation Management / The CEO as a Strategic Leader of Corporate-wide Innovation Management / The CEO as a Strategic Leader of Inn tfolios and Key Account Management / IV: MANAGING MARKETING PROCESSES / Managing Product Offerings / Routes to Market / Price-Setting in is Systems / PLANNING AND FINANCING THE VENTURE: Frontier Adventure Racing: Pack Lightly, Go Like Hell, Never Give Up / Borders Hotel Corp rs Ltd. / Iron Ore Company of Ontario / VBF Tubing (Abridged) / PLANNING AND CONTROL: Greaves Brewery: Bottle Replenishment / Yield Managem Brass Company (A) Tom Fuller, Vice-President, Manufacturing / Intel in China / Chuck MacKinnon / Elise Smart / Macintosh Financial: Sexual Harassm Guide to Currency Risk Management / Chauvco Resources Ltd: The Argentina Decisions / Crisis in Japan / Procter & Gamble in Eastern Europe (A) / B CASES IN CHANGE MANAGEMENT / Managing Knowledge and Change: an IBM Case Study / A Case Study in Business Growth: Change at Smokie e Project / Left out: How to Compensate / The Future of Collaborative Research / How to Build a Successful Collaborative Research Program / Nationa FECTS OF PAY LEVEL: WHAT DO EMPLOYERS GET IN RETURN FOR HIGHER PAY? / Theories of the Importance of Pay to Individuals / What do CURRENT ASSETS / Estimation of Working Capital / A Case Study: Bharti Dredging and Construction Limited / Cash Management / Receivables Ma anizations / Appendix / Bibliography / Index / About the Author s ers / Romancing with Retail / Technology on Roller Coaster / Back to Basics / Creating India ’ International Bank / Reshaping the Roots / Rebirth of a B commensurability / Writing and Talking about Your Work / Bibliography / Index UN LI and JAY MITRA / Innovation and Entrepreneurship in Indian IT Industry: Contextual Impediments ABHOY K OJHA / SME Growth in Networked V ent and Purchasing / Resource Planning / Project Management / Appendix / Index ate Governance / The Kindly Gardener: Practical Aspects of Human Resource Management / Listening to the Inner Voice: Problems in Whistle-Blowing R XLRI: ‘ enewing the Face of the Earth’ PINGALI VENUGOPAL / Education for a Just, Humane and Equitable Society DILEEP RANJEKAR / Civil Societ H and ATUL PARVATIYAR / II. CONCEPTUAL AND THEORETICAL FOUNDATIONS OF RELATIONSHIP MARKETING: Relationship Marketing of Se nterprise Systems: A Business Intelligence Perspective JAYANTHI RANJAN and B S SAHAY / Enterprise Tomography : An Efficient Application Lifecy THE mprovement / IV. HRD AUDIT — INDIAN EXPERIENCE: Case Studies / Effectiveness of HRD Audit as an Intervention / References / Index uction and Integration / Performance Management / Potential Appraisal and Assessment Centers / Career Planning and Development / Job Rotation / yee Relations / III: LINKING HRM STRATEGIC INTEGRATION AND PERFORMANCE / Measuring Performance through HRM Strategic Integration / H G JØRGENSEN / Organisational Development and HRD LARS BO HENRIKSEN, DORTE SVEISTRUP and HANNE T ANDERSEN / Identity and HRD NEEDS / HRIS Needs Analysis BRADLEY J ALGE and KAREN BRUNER UPRIGHT / System Design and Acquisition RICHARD D JOHNSON and JAM proach to Downsizing Y R K REDDY / The Paradox of Employee Empowerment: Illusion or Reality? R S DWIVEDI / The Human Price of Enterprise: M ATEGIC INTERVENTIONS FOR HUMAN RESOURCE DEVELOPMENT: Using Non-governmental Organisations / Decentralising and Enhancing Part g the Project / Index Costs, Hidden Benefits / Case Study 6.1: Passenger power seat adjuster / Case Study 6.2: Comprehensive trauma consortium / Tradeoffs: Optimizing a LM WARNER / II: INTERNATIONAL ASSIGNMENTS AND EMPLOYMENT PRACTICES: International Assignments B SEBASTIAN REICHE and ANN International Markets / International Public Relations / International Marketing Research / Distribution of Goods Worldwide / International Markets for th ects / Glossary / Reference / Index Statement / Interpretation of Accounts: Ratio Analysis / Decision-making / Standard Costing and Budgetary Control / Appendix Solutions to Quest arkets / Issues in Managing Profit Equalization Reserves and Investment Risk Reserves in Islamic Banks / Towards Developing a Template to Assess I ment in Retail: LI & FUNG / Knowledge Based Performance Management Strategies of Leaders / Knowledge Leadership in the Not-for-Profit World / Bib nd SANDEEP UBEROI / Law of Outsourcing Contracts UTTARA GHARPURE and ADITYA BANDYOPADHYAY / Standard Form of Contracts MALLIKA IN / STEPHEN R COVEY, Co-founder and Vice Chairman, FranklinCovey Co., USA Peace of Conscience / RAMON OLLE, President, Epson Europe s eth’ Contributions to Consumer Behavior Research by C WHAN PARK / Attitude and Intentions / Consumer Research in Brands / Risk of Information P OMPARATIVE PRICE ADVERTISING / Set Introduction JAGDISH N SHETH / Volume Introduction ALBERT J DELLA BITTA / Extending the Reference A E 2 : RESEARCH METHODOLOGY: RESEARCH DESIGN AND DATA ANALYSIS / Volume Introduction: Naresh K Malhotra—True Marketing Legend, M ons of Marketing / Set Introduction JAGDISH N SHETH / Volume Introduction: Philosophy of Science Foundations of Marketing JAGDIP SINGH / The M tivities: Strategies / Process-Oriented Strategies / Competitor- and Customer-Oriented Strategies / V. MANAGING CHANGE: ORGANIZATIONAL CULT and Manufacturing / Management of Technological Innovation / Technology Fusion and the New R&D / Core Competencies in Technology and its Com A SIC System for Effective Drug Management K P KUMAR / Customer Experience Management—Marketing Initiative POOJA ELIZABETH GEORGE / Me Moving Towards an Enrolment Advantage Paradigm JONATHAN GANDER / II: PERPLEXITIES IN SELECTIVE INTERNATIONAL CONTEXTS: Perplex k Investments: An Overview / Investment Risk Management / Analysing Treasuries: A Brief Review of Techniques / Asset and Liability Management: It is lusions: Convergences and Divergences / Bibliography / Index nd Human Resource Development / Redefining Industrial Relations / Managing Transformation: Indian Initiatives in Organisational Change through Net Index / Company and Brand Index Paradigm in Marketing Research : GFK Mode Pvt. Ltd / Index The Cost ited — Oshawa Group Limited Proposal / The Gillette Company`s Acquisition of Duracell International Inc.— of Capital / FirstCaribbean: The Propo ng and Tax Factors in Mergers and Acquisitions KENNETH R FERRIS and PHILIP DRAKE / Cross-Border Acquisitions CHANDRASHEKAR KRISHNA tion and Oligopoly / Factor Markets / Index ing SHG Federations and Challenges C S REDDY / Sustainability of SHGs N SRINIVASAN / Impact of SGSY on SHG: Bank Linkages THANKSY FRA zation Agreement / Danone Agreement / Agreement on Ancillarization / Reconstitution of Powergrid National Bipartite Committee / Bibliography / Index zation Agreement / Danone Agreement / Agreement on Ancillarization / Reconstitution of Powergrid National Bipartite Committee / Bibliography / Index RAO / HRD Audit as an OD Intervention T V RAO / Action Research Approach to OD S RAMNARAYAN, NEHA GUPTA and K N REKHA / Role of Pow s RONALD C BECKETT and PAUL KENNETH COUCHMAN / Globalization, Migration and Knowledge Transfer: The Reconfiguration of R&D Capabilit ntries / Making Performance Management Systems and Appraisals Work / Monitoring Performance Planning Analysis and Development Systems / Foc n Taxes and Public Policy Options EHTISHAM AHMAD and NICHOLAS STERN / Sustainable Economic Growth and Modeling for Resource and Incom ock Markets / Principles of Sustainability/ V: REDESIGNING THE STOCK MARKET / Current Sustainability in StockExchanges / Summary of Stock Market R NVOLVEMENT DURING RESEARCH: Conducting Your Research / Writing and Presenting the Dissertation / Index otomy JAYAPRAKASH NARAYAN / The National Value Crisis and its Redressal J S VERMA / Eliminating Corruption and Resolving Conflicts: Essentia ference for Cases on Rural Marketing / Bibliography / ember Selection and Appointment / Channel Commitment / Appraisal of Channel Members / Channel Conflict / Channel Management System / Channe Validation / Stakeholder Identification / Social Analysis CLIP (Collaboration, Conflict, Legitimacy, Interests, Power) / Social Domain / VIP (Values, In W Services Marketing / Services Marketing Management—hat Does the Future Hold? / Index of Pratham LEONA CHRISTY and VIKAS TANEJA / Social Entrepreneurship across National Boundaries BEHZAD J LARRY, AZAD OOMMEN, VENKA s and B2B Brands: A Low-cost Goldmine Lying Unexplored / IV: HOLISTIC BRAND MANAGEMENT / Holistic Brand Management : Six Cases of B2B B ng More with Less / Pay for Performance / Essence of Competency Building / Spectrum IV: HR Technologies for Rethinking the Future / Responding to System S R RAO / Good Governance in Health Services H SUDARSHAN / Strategic Leadership and Health Care Delivery JOE CURIAN / Capacity Dev Research and Development in Supply Chain Management ZACH G ZACHARIA / Improving Supply Chain Sales Forecasting CARLO D SMITH / The E Successful Businesss Process Redesign / Representing Information and Knowledge in Business Processes / Redesigning Business Processes / IV: T Hard Techniques and Processes / II: THE SINGARENI LOVE STORY Turna ge Stories / Managing Transition— Track and Soft Track / Change without Pain— mental Coaching and Performance Problems / Using Coaching to Leverage the Investment in the Classroom / Epilogue: The Coaching Manager / App C an Info-services Industry NANDITA GURJAR / Union Formation in Indian Call Centres PHIL TAYLOR, PREMILLA D’ RUZ, ERNESTO NORONHA and The hool Principals through 360 Degree Feedback / Assessing Teachers and Parents / Peer Feedback for Students — ISB Experience / 360 Degree Feed D — T a Casserra ’ s Task Force: Hospital Integration in the Region of Erie / Action Planning, Aligning, and Implementing Change: “ o It” he Imperative of Action Barriers and Possible Solutions / II: Total CVM at Godrej / III: Where We Left off with Customer Value Investment: Formula for Sustained Business Suc ent and Monitoring of Managerial Efficiency: A Ratio-Analytic Approach / Financial Strategies of Growth Oriented Companies: A Ratio-Analytic Framewo s sroom Teaching Competence Scale (CTCS) / Appendix II: Mukhopadhyay ’ Institutional Profile Questionnaire (MIPQ) / Appendix III: School Information Notes on the Case of Backpacker Tourism ANDERS SORENSEN and SUTHEESHNA BABU S / II: TOURISM PRODUCTS, THE GAZE AND EXPERIE rofinance / Financial Inclusion in Tribal Areas / Inclusion Techniques for Farmers / Technology Options and Inclusion / III: SUPPLY SIDE INNOVATION Satisfaction as a Mediator SOUMENDU BISWAS / Managing Talent through Employee Engagement Strategies JYOTSNA BHATNAGAR / Bharat Petro g the Program / Developing Group and the Climate / Trainers and Training Styles / Evaluating Training and Follow-on Support / III: TRAINING AND TRA and Change Managers / Index bal Mindset / Understanding the Overseas Indians / Understanding the Overseas Chinese / Understanding the Koreans / Understanding the Japanese S ve Actors for Strategic Management / IV: DEVELOP PEOPLE’ CAPABILITIES: (Make People Capable to Bell the Cat?) / Develop Ten Essential Capab ilers / Avoid generality to give your brand a personality / Nurture your brand as you would a child / Service is the first step to a great brand / Remember, ATA / Observation and Ethnography / Visual Data: Photography, Film, and Video / Using Documents as Data / Qualitative Online Research: Using the I cal Settings / Applications of Psychological Testing in Organisational Setting / IV: ETHICAL ISSUES IN PSYCHOLOGICAL TESTING / Ethical Issues in h Professional Excellence / V. SURVIVING IN THE WORKPLACE / Balancing Work and Life Through Communication / Epilogue / References / Index / gement / The CEO as a Strategic Leader of Innovative Sustainable Competitive Advantage / The CEO as a Strategic Leader of Innovative Management Offerings / Routes to Market / Price-Setting in Business-to-Business Markets / Glossary / References / Index Like Hell, Never Give Up / Borders Hotel Corp. / SimEx Inc. / Extreme Packet Devices (A) / Diabetogen / Alpha Personal Dental Care Systems / VENT rewery: Bottle Replenishment / Yield Management at American Airlines / MacPherson Refrigeration Limited / Lamson Corporation (R) / Martin Trailers L Smart / Macintosh Financial: Sexual Harassment (A) / III: TEAM MANAGEMENT / Hazelton International / An International Project Manager`s Day (A) n / Procter & Gamble in Eastern Europe (A) / Bank Vozrozhdeniye (V.Bank) / ING and Global Financial Integration / MANAGING WITHIN ALTERNATIV Study in Business Growth: Change at Smokies / Intervention Cases / Organizational Development Cases / Epilogue / References / Index sful Collaborative Research Program / National Application (India) / Bibliography he Importance of Pay to Individuals / What do Employers get in Return for Higher Pay Levels? / Future Research / IV: PAY STRUCTURE: RELATIVE P Limited / Cash Management / Receivables Management / A Case Study: SM Electric (India) Limited / IV THE FINANCING DECISION / Optimal Capital al Bank / Reshaping the Roots / Rebirth of a Branch / Working with the Board / Celebrating the Glory / Last 100 Days / Farewell / My Leadership Code / ABHOY K OJHA / SME Growth in Networked Ventures: The European Experience COLIN GRAY / Sustainable Development through ICT: The Need for o the Inner Voice: Problems in Whistle-Blowing / Judge Not the Go-Getter: The Thankless Tasks of Marketing and Purchase / The Evil Goddess Who T able Society DILEEP RANJEKAR / Civil Society and Governance SUBIR RAHA / II: ETHICS IN BUSINESS AND CORPORATE SOCIAL RESPONSIBIL P MARKETING: Relationship Marketing of Services: Growing Interest, Emerging Perspectives LEONARD L BERRY / Relationship Marketing in Consum e Tomography : An Efficient Application Lifecycle Management Approach Supporting Semi-automatic Localization, Delta-tracking, and Visualization of I an Intervention / References / Index er Planning and Development / Job Rotation / Training and Learning / Organization Development Interventions / 360 Degree Feedback and Leadership rmance through HRM Strategic Integration / HRM Strategic Integration And Performance-Mediating Relationships / Conclusions and Implications / App and HANNE T ANDERSEN / Identity and HRD KENNETH MØLBJERG JØRGENSEN and LARS BO HENRIKSEN / Futures and Strategic Learning – St d Acquisition RICHARD D JOHNSON and JAMES H DULEBOHN / Cost Justifying HRIS Investments KEVIN D CARLSON and MICHAEL J KAVANAG DWIVEDI / The Human Price of Enterprise: Managing Individual and Organizational Boundaries: With New Learning Horizons AJEET N MATHUR / Ind nisations / Decentralising and Enhancing Participation / Mobilising Resources / Enhancing Coordination / Professionalising Government / The Role of G s ve trauma consortium / Tradeoffs: Optimizing and Eliminating Them / Case Study 7.1: Kodak’ tradeoff dilemma / Case Study 7.2: Tata Consultancy Ser ssignments B SEBASTIAN REICHE and ANNE-WIL HARZING / Multinational Companies and the Host Country Environment DAMIAN GRIMSHAW, JI Goods Worldwide / International Markets for the Twenty-first Century, Imports and Exports / International Management for Marketing Personnel / Intern getary Control / Appendix Solutions to Question / Index / / Towards Developing a Template to Assess Islamic Financial Services Industry (IFSI) in the World Bank-IMF Financial Sector Assessment Program (F dge Leadership in the Not-for-Profit World / Bibliography HYAY / Standard Form of Contracts MALLIKA ABIDI and SHREYA AREN / E-Contracts ABHISHEK KRISHNAN and RAKSHITHAA / Hospital Contracts ce / RAMON OLLE, President, Epson Europe B.V, The Netherlands Know Thyself / RICARDO B LEVY, Co-founder and Chairman, Catalytica, Inc., US mer Research in Brands / Risk of Information Processing / Applied Consumer Research / Perspectives of Other Scholars / C Whan Park Interviews JAG RT J DELLA BITTA / Extending the Reference Price Concept / Examining the Effects of Contextual Information / Extensions to Online Marketing / Persp A Naresh K Malhotra—True Marketing Legend, My Professor, and Coauthor by LAN WU / Measurement and Validation / Discrete Choice Models / Structu ndations of Marketing JAGDIP SINGH / The Morphology of Theory and the General Theory of Marketing / A Crucial Test for the Howard-Sheth Model of NAGING CHANGE: ORGANIZATIONAL CULTURE AND MENTAL MODES: Organizational Culture and Change / Organizational Mental Modes and Ma Core Competencies in Technology and its Commercialization / IV. THE ORGANIZATIONAL SUPPORT SYSTEM / Structural Imperatives of Technology M Initiative POOJA ELIZABETH GEORGE / Medical Records MAMTA EDWARDS / Operations Research in Hospitals K N GAUR / Computer Aided Diag CTIVE INTERNATIONAL CONTEXTS: Perplexity and Indigenous Leadership Karl-ERIK SVEIBY / Perplexity, Management and Business in India: BALA hniques / Asset and Liability Management: It is an Elementary Requirement / Marketing the Complexities of Brick and Click Marketing / Managing Huma tiatives in Organisational Change through Networking--Case of Oil Sector / Index Cost nc.— of Capital / FirstCaribbean: The Proposed Merger / IV: M&A APPROACH & STRUCTURING / Bluewater Foods Corporation / Merger of Nova C er Acquisitions CHANDRASHEKAR KRISHNAMURTI and VISHWANTH S R / Empirical Evidence on Mergers P Raghavendra Rau / Takeover Defense GSY on SHG: Bank Linkages THANKSY FRANCIS THEKKEKARA / IV. Successful MFI Models / Why Sanghamitra is Different? ALOYSIUS P FERNA onal Bipartite Committee / Bibliography / Index onal Bipartite Committee / Bibliography / Index , NEHA GUPTA and K N REKHA / Role of Power and Politics in OD UDAI PAREEK, S RAMNARAYAN, and NEHA GUPTA / Four Leadership Roles fo ansfer: The Reconfiguration of R&D Capability in Indian Pharmaceutical Firms DINAR KALE and STEPHEN EDGAR LITTLE / Entrepreneurship, Corp ning Analysis and Development Systems / Focusing on Team Performance for Better Results / Rating-less Appraisals for the Future of Performance M Growth and Modeling for Resource and Income Accounting RAMPRASAD SENGUPTA / Do Public Funds Increase Days of Instruction in Primary Scho StockExchanges / Summary of Stock Market Redesign Suggestions / From the Vital tothe Mental Level / The Path Forward / References / About the Aut Corruption and Resolving Conflicts: Essential Elements for Societal Morality K G BALAKRISHNAN / A Case for Institutionalized Probity in Parliament M nflict / Channel Management System / Channel Evaluation / IV: OPERATIONAL DECISIONS OF SALES MANAGEMENT / Sales Force Recruitment / Te sts, Power) / Social Domain / VIP (Values, Interests and Positions) / Ideal Scenario / Option Domain / Competing Goals / Role Dynamics / Leve V BEHZAD J LARRY, AZAD OOMMEN, VENKATESH ‘ ENKY’ RAGHAVENDRA / The Evolution of Ubuntu at Work: Helping Women Micro Entrepreneurs Reality and Po istic Brand Management : Six Cases of B2B Brands / V: THE FUTURE CHALLENGES / Beyond Exports: Creating Indian Global Brands — gies for Rethinking the Future / Responding to Future Needs / III. BRANDING OF HR TECHNOLOGIES: HR Branding / IV. HR WORD POWER: HR W lth Care Delivery JOE CURIAN / Capacity Development: What, Why and How to Meet Future Challenges in Health Management NANCY GEREIN / Ca n Sales Forecasting CARLO D SMITH / The Evolution and Growth of Production in Supply Chain Management ZACH G ZACHARIA / Purchasing in a S ses / Redesigning Business Processes / IV: TECHNOLOGY-BASED BUSINESS PROCESS IMPLEMENTATION / Part IV Case: Investars, Inc.`s Outso ses / II: THE SINGARENI LOVE STORY Turnaround from the Heart (Leadership, Strategies and Execution) / Preface / Acknowledgements / My Roman oom / Epilogue: The Coaching Manager / Appendix / References / Index C REMILLA D’ RUZ, ERNESTO NORONHA and DORA SCHOLARIOS / Outsourcing Careers: Western Theories in an Indian Context LAURIE COHEN — dents The ISB Experience / 360 Degree Feedback Tool for Non-governmental Organizations (NGOs) / Use of Multi-rater Assessment Feedbacks (MAF D — T menting Change: “ o It” he Imperative of Action / Measuring Change: Designing Effective Control Systems / Case Study 3: Oshawa Industries / Summa vestment: Formula for Sustained Business Success / Index riented Companies: A Ratio-Analytic Framework / Towards a Financial Theory of Corporate Bankruptcy: A Ratio-Analytic Approach / Valuation and Sto s aire (MIPQ) / Appendix III: School Information Blank / Appendix IV: Principal’ Questionnaire / Appendix V: Students’ Questionnaire / Appendix VI: Paren RISM PRODUCTS, THE GAZE AND EXPERIENCES / Rural Tourism in Andalucía: Recent Evolution and Normative Regulation ANTONIO FERNÁNDE nd Inclusion / III: SUPPLY SIDE INNOVATIONS / Reducing Transaction Costs for Banks and Their Clients / Business Correspondent and Business Fa tegies JYOTSNA BHATNAGAR / Bharat Petroleum: Building Capabilities through Competency Modeling S MOHAN / Architectural Innovation and SAIL d Follow-on Support / III: TRAINING AND TRAINING SYSTEM DEVELOPMENT/ The Training System / Training Centers and Like Institutions / IV: THE ng the Koreans / Understanding the Japanese / IV: NEW OPPORTUNITIES IN TOURISM / What Part 4 is all About / New Face of Tourism / Handicraft o Bell the Cat?) / Develop Ten Essential Capabilities / Develop Good-fit People / Develop Performing Culture / V: ALIGN AND EXECUTE (Wow! The Ca e is the first step to a great brand / Remember, consumers look for perceived value in brands / Do not sell the right product to the wrong audience / Pay ata / Qualitative Online Research: Using the Internet / Observation and Mediated Data: An Overview / VI: FROM TEXT TO THEORY / Documentation o SYCHOLOGICAL TESTING / Ethical Issues in Psychological Testing / V: FACTOR ANALYSIS / Basics of Factor Analysis / Extraction of Factors by Ce mmunication / Epilogue / References / Index / Photo Credits a Strategic Leader of Innovative Management of Corporate Growth / The CEO as a Person of Self-mastery through Executive Spiritual Development / Alpha Personal Dental Care Systems / VENTURE SETUP: PolicePrep / Ben & Jerry`s - Japan / Textron Ltd. / Tapp Technologies Inc. (A) / Blinds To G ed / Lamson Corporation (R) / Martin Trailers Limited / Illustrious Corporation / PROJECT MANAGEMENT: Note on Project Management Fundamental / An International Project Manager`s Day (A) / eProcure - The Project (A) / Spar Applied Systems (A) / Richard Ivey School of Business - The LEADER egration / MANAGING WITHIN ALTERNATIVE GOVERNMENT STRUCTURES: Mekong Corporation and the Viet Nam Motor Vehicle Industry / Thai T s / Epilogue / References / Index esearch / IV: PAY STRUCTURE: RELATIVE PAY WITHIN ORGANIZATIONS / The Role of Jobs and Job Evaluation in Pay Structure / Theories of Diff THE FINANCING DECISION / Optimal Capital Structure / An Overview of Financing Choices / Initial Public Offerings / Bank Loans / A Case Study: Berm s st 100 Days / Farewell / My Leadership Code / Epilogue / Khandelwal’ Leadership: An Academic Perspective PRADIP KHANDWALLA / Annexures / Bi nable Development through ICT: The Need for Entrepreneurial Action MATHEW J MANIMALA / II: LEARNING AND EDUCATION ENVIRONMENT: LIN eting and Purchase / The Evil Goddess Who Tempts: Growing Ethical Pitfalls of the Investment Industry / Al-Amin, the Trustworthy: Consequences of C S AND CORPORATE SOCIAL RESPONSIBILITY: TOWARDS HORIZON / CSR for Promoting Stakeholder Engagement USHA JUMANI / Integrating E D L BERRY / Relationship Marketing in Consumer Markets: Antecedents and Consequences JAGDISH N SHETH and ATUL PARVATIYAR / Relationsh calization, Delta-tracking, and Visualization of Integration Ontologies in VLBAs JORGE MARX GÓMEZ, and JAN AALMINK / The Paradoxical Impact o ntions / 360 Degree Feedback and Leadership Development / IV: HRD COMPETENCIES / Competencies of the HRD Staff / Learning Attitude of Line M ionships / Conclusions and Implications / Appendices / References / Index NRIKSEN / Futures and Strategic Learning – Strategy Narrative and Storytelling KENNETH MØLBJERG JØRGENSEN / Leadership Development DAVI VIN D CARLSON and MICHAEL J KAVANAGH / III: HRIS IMPLEMENTATION / Project Management Development and HRIS Acceptance SALVATOR ew Learning Horizons AJEET N MATHUR / Industrial Relations in a Globalizing India KURIAKOSE MAMKOOTTAM / Quality of Worklife and Industrial R Professionalising Government / The Role of Government: Priorities and Policies / References and Bibliography / Index S N emma / Case Study 7.2: Tata Consultancy Services Ltd / Cost Functions: ‘ urvival of the Fittest’ / Case Study 8.1: The innovation programme at NEC– a Country Environment DAMIAN GRIMSHAW, JILL RUBERY and PHIL ALMOND / The Transfer of Employment Practices across Borders in Multinationa Management for Marketing Personnel / International Marketing Audit / International Collaborations, Controls and Global Manufacturing / Understanding -IMF Financial Sector Assessment Program (FSAP) / Supervisory, Regulatory, and Capital Adequacy Implications of Profit-Sharing Investment Accoun HNAN and RAKSHITHAA / Hospital Contracts GANEEV KAUR DHILLON, SHIVANI SINGHAL, and SRIJONI SEN / Entertainment Contracts ANANYA C Co-founder and Chairman, Catalytica, Inc., USA Deep Inside We Need a Humility Compass / ANAND PILLAI, Head of Centre for Leadership and Man Other Scholars / C Whan Park Interviews JAGDISH N SHETH / VOLUME III: VISIONING THE FUTURE / Set Introduction by BALAJI C KRISHNAN / V mation / Extensions to Online Marketing / Perspectives of Other Scholars / Albert J Della Bitta Interviews Kent Monroe / VOLUME 3: The Price-Quality-V d Validation / Discrete Choice Models / Structural Equation Modeling and Related Techniques / Review and Prognosis / Perspectives of Other Scholars A Crucial Test for the Howard-Sheth Model of Buyer Behavior / Lawlike Generalizations and Marketing Theory / Are the Logical Empiricist Models of Ex Change / Organizational Mental Modes and Managing Change / VI. MANAGING CHANGE THROUGH PEOPLE: Change Management: Dealing with Ind STEM / Structural Imperatives of Technology Management / Building Organization Culture / The Organization as a Laboratory for Learning / V: COOPE n Hospitals K N GAUR / Computer Aided Diagnosis—Expert Systems JEET PATWARI / Hospital Waste Management HOMI MEHTA / Patient Relations in ity, Management and Business in India: BALAKRISHNAN MUNIAPAN / Perplexity in Southeast Asia: De-Perplexing the Expat ASTRID KAINZBAUER / of Brick and Click Marketing / Managing Human Resources: It is a Different Ball Game / Regulating Banking and E-finance Activities / Epilogue / Bibliog ewater Foods Corporation / Merger of Nova Corporation and TransCanada Pipelines Limited / Accounting for Acquisitions at JDS Uniphase Corporation gers P Raghavendra Rau / Takeover Defenses Sharon Hannes / Spin-Offs, Carve-Outs and Targeted Stocks VISHWANATH S R and CHANDRASHE anghamitra is Different? ALOYSIUS P FERNANDEZ / Beyond Microcredit: Building Nested Institutions of Savings and Credit Groups in India - The Kala nd NEHA GUPTA / Four Leadership Roles for OD S RAMNARAYAN / A Systemic Approach to OD CHRISTINE WAWRA and NIRANJAN JANARDHA EN EDGAR LITTLE / Entrepreneurship, Corporate Governance and Indian Business Elites AJIT NAYAK, MAIRI MACLEAN, CHARLES HARVEY and R ss Appraisals for the Future of Performance Management Systems / Performance Management : From Systems to Spiritual Approach / Implementing P s Increase Days of Instruction in Primary Schools? A Study of Three Districts in India ARNAB MUKHERJI and ANJAN MUKHERJI / Neglected Topics i he Path Forward / References / About the Author ase for Institutionalized Probity in Parliament M N VENKATACHALIAH / The Critical Role of Leadership in Restoring Values LAL KRISHNA ADVANI / M MANAGEMENT / Sales Force Recruitment / Territory Design / Sales Force Motivation / Sales Force Targets and Appraisal / Appendix: Rural Distribution / Competing Goals / Role Dynamics / Levels of Support / The Wheel / Conclusions and Acknowledgements at Work: Helping Women Micro Entrepreneurs Escape the Poverty Trap VIBHA PINGLE / Social Entrepreneurship in a Traditionally Profit-centered Indu Reality and Possibilities / Rekindling Their Aspiration through the Idea of Brands / Reflections and Afterthoughts / Notes Creating Indian Global Brands — HR Branding / IV. HR WORD POWER: HR Word Power / Index The s in Health Management NANCY GEREIN / Capacity Development Model in Enhancing Health Care (Eye Care) Services— Aravind Eye Care Model K ement ZACH G ZACHARIA / Purchasing in a Supply Chain Context NANCY W NIX / The Role of Logistics in the Supply Chain SOONHONG MIN and J TATION / Part IV Case: Investars, Inc.`s Outsourcing of Programming to Belarus / Using IT to Enable New Process Designs / Redesigning Little Italy R A M on) / Preface / Acknowledgements / My Romance with Singareni—Brief Historical Perspective / Reforms with a Human Touch—anagement from the Hea heories in an Indian Context LAURIE COHEN, AMAL EL-SAWAD and JOHN ARNOLD / III: COMPARATIVE PERSPECTIVES / Employment System se of Multi-rater Assessment Feedbacks (MAFs) in some Major Indian Corporations / Determining Development Needs with Multi-rater Assessment Fe s / Case Study 3: Oshawa Industries / Summary Thoughts on Organizational Change / Case Study 4: Self-Managed Work Teams at South Australian Am A Ratio-Analytic Approach / Valuation and Stock Market Ratios / References and Select Bibliography / Index : Students’ Questionnaire / Appendix VI: Parents’ Questionnaire / References / Index d Normative Regulation ANTONIO FERNÁNDEZ-MORALES and MARÍA CRUZ MAYORGA-TOLEDANO/-/`Mainland` and `Entry` Islands: Distinctions i s / Business Correspondent and Business Facilitator Outreach Model for Banks / The Post Office model / Financial Literacy and Counselling / Micro Pe s S MOHAN / Architectural Innovation and SAIL ’ Strategic Response SHUBHABRATA BASU / CEO Leadership, Organizational Culture, and Employee Training Centers and Like Institutions / IV: THE FURTHER DEVELOPMENT OF TRAINING / Building Competence, Support, and the Profession / Build s all About / New Face of Tourism / Handicraft Tourism / Heritage Tourism / Gastronomic Tourism / Festival Tourism / V: AND FINALLY, THE PROJEC ure / V: ALIGN AND EXECUTE (Wow! The Cat is Belled) / Execution Model for Belling the Cat / Robust Strategies / Operational Processes / Tactical Pe the right product to the wrong audience / Pay heed to consumer emotions / Do not prejudge your consumer / Respect the local consumer / Be honest, FROM TEXT TO THEORY / Documentation of Data / Coding and Categorizing / Analyzing Conversation, Discourse, and Genres / Narrative and Herm f Factor Analysis / Extraction of Factors by Centroid Method / Application of Factor Analysis / Bibliography / Index ery through Executive Spiritual Development / The CEO as a Strategic Leader with a Shared Personal and Corporate Vision / Bibliography / Company In Ltd. / Tapp Technologies Inc. (A) / Blinds To Go - Wanted: People to Lead Explosive Growth (A) / VENTURE START-UP: DCF Innovations: Goalie Pad T: Note on Project Management Fundamentals / Gadget Toy Company / H.M.S. Pinafore / CPSim: The Critical Path Simulator (Windows Version) / Wa ichard Ivey School of Business - The LEADER Project (A) / Richard Ivey School of Business - The LEADER Project - Kiev Site (B) / Antar Automobile C nd the Viet Nam Motor Vehicle Industry / Thai Telecoms in the New Economy: Privatization & Liberalization / Lucent in India / Citigroup in Post-WTO Ch b Evaluation in Pay Structure / Theories of Differences in Pay Structure / Work-Life Incentives / Empirical Research on the Effects of Pay Structure / Fut c Offerings / Bank Loans / A Case Study: Bermuda Airways / Debt Markets / A Follow-Up Note on Financing (Executing a Financing Program) / A Case ctive PRADIP KHANDWALLA / Annexures / Bibliography / Index NING AND EDUCATION ENVIRONMENT: LINKING THE FORMATIVE AND FACILITATIVE ENVIRONMENTS / Entrepreneurial Role Models in the Sc Al-Amin, the Trustworthy: Consequences of Corruption / Containing the New Devil: Power, Equity and Spirituality in Environmental Ethics / The Battle o er Engagement USHA JUMANI / Integrating Environmental Management in Small Industries of India: Towards Socially Responsible Initiatives ANANDA SHETH and ATUL PARVATIYAR / Relationship Marketing and Distribution Channels BARTON A WEITZ and SANDY D JAP / An Integrated Model of nd JAN AALMINK / The Paradoxical Impact of Enterprise-wide Integration on Flexibility JUDY E SCOTT / Building Knowledge-intensive Customer-ce of the HRD Staff / Learning Attitude of Line Managers / Top Management Styles / Learning Orientation of Non-supervisory Staff (Unionized) / Credibili ØRGENSEN / Leadership Development DAVID MCGUIRE / Diversity and HRD DAVID MCGUIRE / International HRD DAVID MCGUIRE / Reflections o velopment and HRIS Acceptance SALVATORE BELARDO, PETER OTTO and MICHAEL J KAVANAGH / Change Management: Implementation, Integ OOTTAM / Quality of Worklife and Industrial Relations: Linking the Inevitables JACOB MANKIDY / Democratic Industrial Relations in a Global Perspec N udy 8.1: The innovation programme at NEC– agano / Case Study 8.2: Moser Baer India Ltd / People, Knowledge and Machines: In Search of a Free Lu International Evidence of the Impac ment Practices across Borders in Multinational Companies TONY EDWARDS / High Performance Work Systems – ols and Global Manufacturing / Understanding Case Studies / Index plications of Profit-Sharing Investment Accounts in Islamic Finance / Glossary / Index ONI SEN / Entertainment Contracts ANANYA CHANDRA, CUDDAPAH NANDA GOPAL and POONGKHULALI B / Sports Contracts: Standard Players C LLAI, Head of Centre for Leadership and Management Excellence, HCL, India Connecting with the Source of Being / ALVARO CRUZ, CEO, I C M Ing / Set Introduction by BALAJI C KRISHNAN / Volume Introduction by BALAJI C KRISHNAN / Visions of the Future / Critique of the Marketing Discipline Kent Monroe / VOLUME 3: The Price-Quality-Value Relationship / Set Introduction JAGDISH N SHETH / Volume Introduction DHRUV GREWAL and AN nd Prognosis / Perspectives of Other Scholars / Lan Wu Interviews Naresh K Malhotra / Research Design Insights from a Legendary Methodologist / V heory / Are the Logical Empiricist Models of Explanation Dead? / General Theories and the Fundamental Explananda of Marketing / The Influence of Ph s OPLE: Change Management: Dealing with Individuals / Managing Change: The Three R’ of Management / Relationship Management / Managing Cha ation as a Laboratory for Learning / V: COOPERATION BETWEEN GOVERNMENT AND INDUSTRY / Role, Rationale and Requisites of National Techn nagement HOMI MEHTA / Patient Relations in Hospitals U V N DAS / Medical Audit and its Administration N RAJARAM and SWATI PANDEY / Hospital Perplexing the Expat ASTRID KAINZBAUER / Perplexity and Oikomorphosis; Managing Transformation RONNIE LESSEM and ALEXANDER SCHIEFF ing and E-finance Activities / Epilogue / Bibliography / Index g for Acquisitions at JDS Uniphase Corporation / V: M&A EXECUTION / CNCP Telecommunications Buyout / Accura/Flexco Acquisition / National IR: Ca ocks VISHWANATH S R and CHANDRASHEKAR KRISHNAMURTI / Bankruptcy and Reorganization VISHWANATH S R and CHANDRASHEKAR KR Savings and Credit Groups in India - The Kalanjiam Experience K Narender / Banking with Poor Self-employed Women: JAYSHREE VYAS / Good Pra STINE WAWRA and NIRANJAN JANARDHANAN / OD and the Quality Movement JAGDEEP S CHHOKAR / Eight OD Myths That Keep Consultants f MAIRI MACLEAN, CHARLES HARVEY and ROBERT CHIA / Managerial Values in Developing Countries: Global Convergence or Local Divergence A ystems to Spiritual Approach / Implementing Performance Management Systems / Performance Management Systems in Select Organisations / 360 D I and ANJAN MUKHERJI / Neglected Topics in Public Economics Courses ARINDAM DAS-GUPTA / REMINISCENCES: A Teacher Remembers TAPA n Restoring Values LAL KRISHNA ADVANI / Making Honesty Cool MADHU TREHAN / Designing A Value-based System for Dispensing Justice N VITT ts and Appraisal / Appendix: Rural Distribution Emerging Formats / References / Author Index / Subject Index / Company and Brand Index M neurship in a Traditionally Profit-centered Industry STEVEN F YOUNG / Environmental Sustainability—anaging Stakeholders through Education VITHA Brands / Reflections and Afterthoughts / Notes / References / Index The Care) Services— Aravind Eye Care Model KEERTI BHUSAN PRADHAN / Managing AIDS Control Programme in India RAJEEV SADANANDAN / Na s in the Supply Chain SOONHONG MIN and JAMES S KEEBLER / The Evolution and Growth of Information Systems in Supply Chain Management ZA w Process Designs / Redesigning Little Italy Restaurants / V: ADVANCED TECHNOLOGY ISSUES / Part V Case: Denver International Airport`s Bagga M with a Human Touch—anagement from the Heart / The Power of `Bonding`— The Singarenism / The Magic of Communication / Learning from Adversities— T TIVE PERSPECTIVES / Employment Systems in Call Centres in the United States and India ROSEMARY BATT, VIRGINIA DOELLGAST and HYUNJI opment Needs with Multi-rater Assessment Feedbacks (MAFs) / Coaching in Multi-rater Assessment Feedbacks (MAFs) / Experiences from Other Coun -Managed Work Teams at South Australian Ambulance Service / Index -/`Mainland` and `Entry` Islands: Distinctions in Island Tourism STEPHEN A ROYLE / Marketing National Parks Using Ecotourism as a Catalyst: Towar / Financial Literacy and Counselling / Micro Pension: A Safety Net for Rural India / Joint Liability Groups for Farmers / Rural Infrastructure: The Missing ership, Organizational Culture, and Employee Affect Responses at the Workplace Asha BHANDARKER, ASHITA GOSWAMI, and KSHIPRA RUSTOGI mpetence, Support, and the Profession / Building Institutional Supports for Major Innovations and Developments / Index val Tourism / V: AND FINALLY, THE PROJECT PLAN / Do Your Homework First / Stages of a Project Plan / Opportunity Study / Pre-feasibility Study / E F the T — T trategies / Operational Processes / Tactical People / ‘ initiative’ for Perfect Execution / You— Warrior / ‘ he Mousetrap’ he Last Tip! mer / Respect the local consumer / Be honest, do , Discourse, and Genres / Narrative and Hermeneutic Analysis / Using Computers in Quali d Corporate Vision / Bibliography / Company Index / Author Index / Subject Index URE START-UP: DCF Innovations: Goalie Pad Covers (A) / Catfish Creek Canoe Company / WaveRider Communic ritical Path Simulator (Windows Version) / Waterloo Regional Police Services: The CIMS Project / QUAL ER Project - Kiev Site (B) / Antar Automobile Company - Part I: The Automation n / Lucent in India / Citigroup in Post-WTO China / Point Lisas Industrial Estate: Trinidad / Dell`s Dilemma in Brazil: Research on the Effects of Pay Structure / Future Research / V: PAY BASIS: THEORIES OF MOTIVATION AND PAY FOR PERFORMAN ing (Executing a Financing Program) / A Case Study: Financing NTPC / Special ENTS / Entrepreneurial Role Models in the Scottish Economy JOHN ANDERSON, COLIN BOTTOMLEY and SARAH COOPER / Comparative Evaluat pirituality in Environmental Ethics / The Battle of the Sexes: A Mind ards Socially Responsible Initiatives ANANDA DAS GUPTA / Ethics in Science and Technology: Exploring a Select Perspective PARTHASARATHI BAN Z and SANDY D JAP / An Integrated Model of Buyer-Seller Relationships DAVID T WILSON / Strategic Alliances: A Synthesis of Conceptual Foundatio / Building Knowledge-intensive Customer-centric Supply Chain Organizations MINWIR AL-SHAMMARI / II: ENTERPRISE SYSTEMS-IMPLEMENT f Non-supervisory Staff (Unionized) / Credibility of the HR Department / Final Competencies Score / V: HRD CUL national HRD DAVID MCGUIRE / Reflections on HRD DAVID MCGUIRE / Reference / Index / Change Management: Implementation, Integration, and Maintenance of the HRIS ROMUALD A STONE and JOYCE MASON DAVIS / IV: HRIS APPL ocratic Industrial Relations in a Global Perspective GYORGY SZELL / Managing Separation PRANABESH RAY/ Human Resources in Work Cul wledge and Machines: In Search of a Free Lunch / Case Study 9.1: The Patrio International Evidence of the Impact on Firms and Employees MARGARET HEFFERNAN, PATRICK C FLOOD and WENCHUAN LIU / III: IH Systems – LALI B / Sports Contracts: Standard Players Contract DHRUV NATH, KRISHNA HARIANI and ROHINI KHARKAR / Restraint of Trade and Employmen ce of Being / ALVARO CRUZ, CEO, I C M Ingenieros Ltda, and Governor of Cundinamarca, Colombia Listening to your Int e Future / Critique of the Marketing Discipline / Demographics, Outsourcing, and Customer Centric Marketing / Perspectives of Other Volume Introduction DHRUV GREWAL and ANNE ROGGEVEEN / Price (and Other Cues)-Quality-Value / Dec n Insights from a Legendary Methodologist / VOLUME 3: Consumer Behavior: Information Processing and Decision Making / Volum Explananda of Marketing / The Influence of Philosophy, Philosophies, and Philosophers o nt / Relationship Management / Managing Change: Results Management / Change Management: Dealing with Groups / Overcoming orga The le, Rationale and Requisites of National Technology Policy / Coping with Continuous Change— Structure of An n N RAJARAM and SWATI PANDEY / Hospitals and ISO 9002 Certification K PRABAKAR / ISO 9002 Certification for a Hospital— Illus RONNIE LESSEM and ALEXANDER SCHIEFFER and SUDHANSHU PALSULE / Epilogue by SID LOWE / Index ut / Accura/Flexco Acquisition / National IR: Catalyst Investments Acquisition of Montreaux / VI: M&A - CLOSING TH SHWANATH S R and CHANDRASHEKAR KRISHNAMURTI / Employee Share Ownership Plans COREY ROSEN / Index ployed Women: JAYSHREE VYAS / Good Practices in SHG Book-keeping: Three Case Studies JAN MEISSNER, RAMAKRISHNA and MARIE L AR / Eight OD Myths That Keep Consultants from Doing Their Best Work MARVIN WEISBORD and SANDRA JANOFF / Organization Development: N s: Global Convergence or Local Divergence ALFRED JAEGER, ILAN AVRICHIR, ARIF NAZIR BUTT, MEHDI FARASHAHI and TAIEB HAFSI / Localiz ment Systems in Select Organisations / 360 Degree or Multirater Assessment and Feedback Systems / Potenti MINISCENCES: A Teacher Remembers TAPAS MAJUMDAR / My Friend Amaresh SHANKAR ACHARYA / Index e-based System for Dispensing Justice N VITTAL / Nationalize Your Minds and Hearts! SWAMI BHOOMANANDA TIRTHA / Remem ndex / Company and Brand Index aging Stakeholders through Education VITHAL V DESHPANDE / The Clean Technology Industry: Social Entrepreneurship and Sustainability DANIEL W gramme in India RAJEEV SADANANDAN / National Rural Health Mission: A Brief Introduction DILEEP MAVALANKAR / Achieving the Millennium D ion Systems in Supply Chain Management ZACH G ZACHARIA / Financial Issues in Supply Chain Management JAMES S KEEBLER / Customer Serv V Case: Denver International Airport`s Baggage Handling System / Database Design Concepts and Issues / Object-oriented The In mmunication / Learning from Adversities— Test of True Leadership / The Lovebird— the Green Pastures Y BATT, VIRGINIA DOELLGAST and HYUNJI KWON / Managing Work and Employment in Australian and Indian Call Centres BOB RUSSELL and MO dbacks (MAFs) / Experiences from Other Countries / References and Select Bibliography / Parks Using Ecotourism as a Catalyst: Towards a Theory and Practice STEPHEN WEARING / Globalizing the Tourist Gaze JOHN URRY / Destination or Farmers / Rural Infrastructure: The Missing Link / Joint Liability ASHITA GOSWAMI, and KSHIPRA RUSTOGI / Managerial Work Values in Public Sector Banks in India: An Exploratory Study DEEPA MAZUMDAR / E n / Opportunity Study / Pre-feasibility Study / Explaining the Financial Tables for Non-financial — T e Mousetrap’ he Last Tip! ON AND PAY FOR PERFORMAN and SARAH COOPER / Comparative Evaluation of the Entrepreneurship g a Select Perspective PARTHASARATHI BANERJE liances: A Synthesis of Conceptual Foundations P RAJAN VARADARAJAN and M / II: ENTERPRISE SYSTEMS-IMPLEMENT E and JOYCE MASON DAVIS / IV: HRIS APPLICATIONS / HR Administration and HRIS LINDA C ISENHOUR / Job Analysis H RAY/ Human Resources in Work Cul RICK C FLOOD and WENCHUAN LIU / III: IHRM PRACTICES: Managing Knowledge in Multinational Firms INGMAR BJORKMAN, PAUL HARKAR / Restraint of Trade and Employment Contracts SAIRAM BHAT / Insurance Contracts DIVYA ANNE eting / Perspectives of Other d Decision Making / Volum with Groups / Overcoming orga An tification for a Hospital— Illus SSNER, RAMAKRISHNA and MARIE L NDRA JANOFF / Organization Development: Now and Beyond ROLAND SULLIVAN, SANDHYA GOPALKRI EHDI FARASHAHI and TAIEB HAFSI / Localization o ANANDA TIRTHA / Remem Entrepreneurship and Sustainability DANIEL WEN AVALANKAR / Achieving the Millennium D gement JAMES S KEEBLER / Customer Service in a Supply Chain Manage es / Object-oriented nd Indian Call Centres BOB RUSSELL and MOHAN THITE / Strategic ng the Tourist Gaze JOHN URRY / Destinations as Experience Stages: A Systems An Exploratory Study DEEPA MAZUMDAR / Emerg OUR / Job Analysis ms INGMAR BJORKMAN, PAUL
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