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Google _ Beyond

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Google _ Beyond Powered By Docstoc
					Google & Beyond
Expert Internet Searching Tools & Strategies

Overview
• • • • • • Google advanced features Advanced searching tips Search engines & meta search engines Internet Archive Invisible web & public records Email newsletters

How Do Search Engines Work?

• Spiders or crawlers • Index • Query agent

What Makes Google Great
• • • • • • • • •

LINK

Breadth & depth Ranking technology 12 file formats Cached pages Advanced searching Toolbar Images News Viewer

New Projects at Google Labs

LINK

• Google Deskbar • Google News Alert • Google Viewer

Beyond Google: Meta Search Engines
• Maximize coverage • Multiple search engines • Clustering – Vivisimo LINK – Query Server LINK – Kartoo LINK

A Worker Bee’s Story

Page deleted

Website reorganization Website death or disability

Look for Google’s cached page Try site map or site search

X

Look for Google’s cached page Try site map or site search
Query webmaster Search another SE or MSE

X

X

Look for Google’s cached page Try site map or site search
Query webmaster Search another SE or MSE Check the Internet Archive

Good Answer! Good Answer!! Good Answer!!!

Internet Archive
Wayback Machine LINK • 300+ terabytes • Older than 6 months • Publicly-accessible • 5+ million hits / day

Other IA Features
• • • • Moving images, audio & books Special collections Bookmarklet Recall: the search engine

Missing Information
• • • • • New or obscure No bots allowed Password-protected Intranets & firewalls Databases

The Invisible Web • 500 times larger than the Visible Web • Valuable • Desirable • More info LINK

Spiders Have No Fingers

Cannot type search terms
LINK 1 LINK 2

Signs
• ? in URL • Long, complicated URL • Search used to retrieve info • Proprietary, pass worded

Detecting the Invisible Web
• Subject-based directories
– The Invisible Web Directory – HealthWeb LINK
LINK

• Invisible web portals
– Complete Planet – ProFusion LINK – IncyWincy LINK
LINK

Public Records

• All levels of government • Individual, bu siness, profes sional • Health, medic al?

Options
• Visit the agency • Hire a public records searcher • Search Internet sources • Search commercial sources

Online Directories • Search Systems
LINK

• BRB Publications LINK • Black Book Online LINK

Restricted Access
• Personal privacy • Trade secrets • Permissible uses (need to know) • Restricted by law • National Practitioner Data Bank LINK

Keeping Up-to-Date • Search Engine Watch LINK • Search Engine Showdown LINK • Research Buzz
LINK

• FDA Email Newsletters LINK

Remember • Try advanced search options • Use MSEs for greater efficiency • Employ tools for finding “lost” info • Search the Invisible Web • Stay current with email newsletters

Slideshow available at
http://lib.law.washington.edu/ref /mlace.ppt
Nancy McMurrer & Cheryl Nyberg Gallagher Law Library University of Washington Jan. 2004


				
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