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					Toys "R" Us, Inc.




                    Phone:    +44 20 8123 2220
                    Fax:      +44 207 900 3970
                    office@marketpublishers.com

                    http://marketpublishers.com
                                                                                        Phone: +44 20 8123 2220
                                                                                        http://marketpublishers.com



Toys "R" Us, Inc.
MarketLine

Date: Sep, 2010
Pages: 28
Price: US$ 125.00
ID: T8F8CDFDF76EN

Toys "R" Us, Inc. - SWOT Analysis company profile is the essential source for top-level company data and
information. Toys "R" Us, Inc. - SWOT Analysis examines the company’s key business structure and
operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Toys "R" Us (TRU or “the company”)) is a privately held retailer of toys, baby products and children's
apparels. The company operates in the US, Australia, Austria, Canada, France, Germany, Japan, Portugal,
Spain, Switzerland and the UK. It is headquartered in Wayne, New Jersey and employs about 68,000
people. The company recorded revenues of $13,568 million during the financial year ended January 2010
(FY2010), a decrease of 1.1% compared to 2009. Net sales for decreased primarily as a result of a
slowdown in demand for certain video game systems and related accessories, as well as a lower average
transaction amount and a decrease in the number of transactions at the International segment. The
operating profit of the company was $784 million in FY2010, an increase of 26.2% over 2009. The net profit
was $312 million in FY2010, an increase of 43.1% over 2009. The net profit increased due to a reduction in
selling, general and administrative expenses and an increase in gross margin, which primarily increased as
a result of improvements in sales mix.

Scope of the Report

            Provides all the crucial information on Toys "R" Us, Inc. required for business and competitor
            intelligence needs
            Contains a study of the major internal and external factors affecting Toys "R" Us, Inc. in the form of
            a SWOT analysis as well as a breakdown and examination of leading product revenue streams of
            Toys "R" Us, Inc.
            Data is supplemented with details on Toys "R" Us, Inc. history, key executives, business
            description, locations and subsidiaries as well as a list of products and services and the latest
            available statement from Toys "R" Us, Inc.

Reasons to Purchase

            Support sales activities by understanding your customers’ businesses better
            Understand prospective partners and suppliers
            Keep fully up to date on your competitors’ business structure, strategy and prospects
            Obtain the most up to date company information available



Table of Content
SWOT COMPANY PROFILE: Toys "R" Us, Inc.
Key Facts: Toys "R" Us, Inc.
Company Overview: Toys "R" Us, Inc.
Business Description: Toys "R" Us, Inc.
Company History: Toys "R" Us, Inc.
Key Employees: Toys "R" Us, Inc.
Key Employee Biographies: Toys "R" Us, Inc.
Products & Services Listing: Toys "R" Us, Inc.

Toys "R" Us, Inc.                                                                                                     2
                                                         Phone: +44 20 8123 2220
                                                         http://marketpublishers.com


Products & Services Analysis: Toys "R" Us, Inc.
SWOT analysis: Toys "R" Us, Inc.
 - Strengths: Toys "R" Us, Inc.
 - Weaknesses: Toys "R" Us, Inc.
 - Opportunities: Toys "R" Us, Inc.
 - Threats: Toys "R" Us, Inc.
Company View: Toys "R" Us, Inc.
Top Competitors: Toys "R" Us, Inc.
Location and Subsidiary: Toys "R" Us, Inc.
 - Head Office: Toys "R" Us, Inc.
 - Other Locations and Subsidiaries: Toys "R" Us, Inc.




Toys "R" Us, Inc.                                                                      3
                                                                                                                              Phone: +44 20 8123 2220
                                                                                                                              http://marketpublishers.com




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