Storyboard- multimedia Storyboard _ Commercial Rubric

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Storyboard- multimedia Storyboard _ Commercial Rubric Powered By Docstoc
					        Word Smart: TV Commercial
        Technology Used: Computer with Internet access, a projector and Flip camera
        Students will create a 30 second commercial convincing everyone to come to their region of Kentucky.
        Commercials will identify and describe the natural resources and or other physical characteristics of
        their region.

                                Storyboard- multimedia : Storyboard & Commercial Rubric
        Teacher: Ms. Hannah
        Student:
             CATEGORY         4                       3                     2                        1
        Required Elements     Storyboard included     Storyboard included Storyboard included        One or more required
                              all required elements   all required elements all required elements.   elements was missing
                              as well as a few        and one additional                             from the storyboard.
                              additional elements.    element.

        Use of Time          Used time well,          Used time well,       Used time for the       Used time poorly for
                             commercial was           commercial was 2      commercial was 3        the commercial. It
                             exactly or within 1      seconds off the 30    seconds off the 30      was 4 or more
                             second of the 30         time frame for the    time frame for the      seconds off the 30
                             time frame for the       commercials.          commercials.            time frame for the
                             commercials.                                                           commercials.
        Clarity and Neatness Storyboard is easy to    Storyboard is easy to Storyboard is hard to Storyboard is hard to
                             read and all elements    read and most         read with rough         read and one cannot
                             are so clearly           elements are clearly drawings and labels. tell what goes where.
                             written, labeled, or     written, labeled, or It would be hard for It would be
                             drawn that another       drawn. Another        another person to       impossible for
                             student could create     person might be able create this              another person to
                             the presentation if      to create the         presentation without create this
                             necessary.               presentation after    asking lots of          presentation without
                                                      asking one or two     questions.              asking lots of
                                                      questions.                                    questions.
        Cooperation           Worked cooperatively Worked cooperatively Worked cooperatively Worked cooperatively
                              with partner all the with partner most of with partner most of with partners some
                              time with no need for time but had a few      the time, but had one of the time, but had
                              adult intervention.     problems that the     problem that            several problems that
                                                      team resolved         required adult          required adult
                                                      themselves.           intervention.           intervention.
        Creativity            Commercial              Commercial            Commercial              Commercial
                              demonstrated a high demonstrated a            demonstrated some demonstrated little
                              level of creativity. It moderate level of     level of creativity. It or no level of
                              was exciting and        creativity. It was    might have been         creativity. It was not
                              interesting. The        interesting. The      interesting. The        interesting. The
                              commercial made you commercial almost         commercial did not      commercial did not
                              want to move to the made you want to          make you want to        make you want move
                              region.                 move to the region. move to the region. to the region




http://teteachnet-lab.org/motthallschool/asalcedo/marketing/CommercialRubric.htm

         Students will complete a commercial storyboard of their commercial. Students will act out their
        commercial and record it on a Flip camera to be shared with the class

				
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