INTERNATIONAL BUSINESS SCHOOL BREDA Budapest Business

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					INTERNATIONAL BUSINESS SCHOOL BREDA

                                                                           Budapest Business School
                                                  Faculty of International Management and Business




        BA in INTERNATIONAL BUSINESS ECONOMICS
               BA in BUSINESS ADMINISTRATION




                                  2011/2012




                              Budapest Business School
                 Faculty of International Management and Business


                                      2011/2012
                                       BA in International Business Economics
                                           BA in Business Administration
General information:
         • The BA in International Business Economics programme starts in
               Academic Year 2011/2012
               • Study period: 7 semesters
         • The BABA programme comprises two stages:
               Stage 1 183 ECTS
               Stage 2 30 ECTS
         • Preconditions of final comprehensive exam:
               Completing the academic requirements of the taught part of the programme
               Submission of the dissertation marked by two tutors
         • Degree title:


               BA in International Business Economics, specialized in International Business Enterprises

         • Degree issued by Avans Hogeschool‟s International School Breda:


               BA in Business Administration

         • The degree is awarded upon fulfilling the following requirements:
               Presentation of two at least intermediate ‟C‟ type state recognized language LSP (business) examinations
_______________________________________________________________________________
Head of International Business Economics programme:
               Dr. Majoros Pál
               Head of the International Business Economics Institute
Secretary:    Bodor Istvánné
_______________________________________________________________________________


Introduction

Hungary has for many years now been increasingly open to international influences in all spheres of its
economy, consequently, it attributes considerable importance to fostering these relations. Nowadays the
need to become integrated into Europe is of top priority both as regards institutions and in the wider
meaning of the word. In order to be able to achieve this, Hungary needs well-qualified experts who are
familiar with the European environment and can flexibly adapt themselves to the new circumstances
and requirements and who are open to new methods and can effectively apply them. The primary focus
of the dual awards programme, set up between the Budapest Business School‟s Faculty of International
Management and Business, Budapest, Hungary and the Avans Hogeschool‟s International School,
Breda, the Netherlands, is the training of experts who, equipped with theoretical and practical
knowledge, can efficiently operate in the various spheres of economy, more specifically in the areas of
finance, trade and commerce. This programme may, in the future, become one of the more prominent
features of the Faculty‟s activities in the field of international relations.

In close cooperation with its partner the dual awards programme consists of a well balanced
curriculum. The quality of the study programmes is guaranteed and has been mutually accepted and
assessed by both partners.

The main aim of the programme, built around a joint curriculum designed by the tutors of both the
Dutch and the Hungarian institution, is to train students to be able to operate successfully and achieve
the results required of them in an increasingly challenging European business environment. The seven-
                                                                   2
semester-programme focuses on familiarising students with the international economic processes
focusing on the domestic, international and global markets.

The European construct and institutions are also studied. The students study the micro- and macro-
economic processes and the various levels of decision-making in Europe. Considerable attention is
devoted to developing analytical, problem-solving and communication skills. During the seven
semesters students acquire a good working knowledge in two foreign languages.

The units for the BABA programme are taught in English by foreign and Hungarian tutors as well as
experts from industry. The units for the Hungarian degree that are not covered by the units for the
BABA programme are taught partly in English and partly in Hungarian. In Years 1 and 2 additional
tuition is provided for students who do not speak Hungarian well enough to understand lectures and
participate in seminars. The assessment for the BABA programme, examinations included, is in
English.

BBS CIMB students should go to Breda to study at ASIS for 3 compulsory semesters, semesters 5, 6
and 7. Those students who do not study at ASIS will not receive their ASIS BA degree. Students can
do their work placement in the 7th semester either in the Netherlands or in any chosen countries.
Students can also participate in the ERASMUS scholarship exchange programme.

After successfully completing their studies, students will be awarded the Budapest Business School
Faculty of International Management and Business‟ BA in International Business Economics degree
and the International School Breda's BA in Business Administration degree. The two institutions
guarantee that the graduates of the programme who are otherwise qualified will be eligible for graduate
and postgraduate educational programmes for which the two degrees are the ordinary prerequisite.

The content and structure of the programme

The duration of the programme is seven semesters full-time. To successfully complete a semester,
students are required to attend the classroom sessions and to satisfy the requirements prescribed in each
unit.

On average the students have to complete 30 credits each semester. The total quantity of credits for the
seven semesters is 210. In the taught part of the programme students need to accumulate 180 credits,
while for the successful completion of the industrial placement they are given 30 credits.

When designing the curriculum the primary aim of the institutions was to satisfy the requirement
whereby the various units in the curriculum link up to each other, both in content and structure, so as to
enable students to pursue further studies in Hungarian or foreign (European Union) institutions of
higher education specialising in economics or business, or to study for a specialised degree.

Among the units in the curriculum top priority is given by both institutions to topics focusing on the
European Union, world economics and international trade policy. A special group of subjects deal with
the market and with the creation, operation and development of the various market forces and pertinent
institutions. The principles and practice of exporting also feature in the curriculum.

The foundation units together with subjects like Statistics, Business Planning, Information Technology
and Operations Research develop problem-solving skills and provide a solid basis on which to build the
acquisition of further knowledge in the areas of world economy, the world of enterprises, marketing
and management.

                                                    3
In the fifth and sixth semesters students have the chance to specialise in areas that they are most
interested in. The specialisations running are: International Business Enterprises, Economic
Diplomacy, International Business Communication. International Business Enterprises can be taken in
English, while the language of tuition on the two other specializations is Hungarian.

Students, who do not speak Hungarian at the commencement of their studies, are required to have a
good working knowledge of Hungarian by Year 3.

Due to the strict curriculum prescribed by IBS Breda and BBS Faculty of International Management
and Business and despite the ECTS system, students studying on the dual awards programme are
required to enrol to courses in semesters recommended in the curriculum.

Assessment

In accordance with the agreement between the two institutions, the students take written examinations
in the prescribed units at the end of each semester. By the end of the sixth semester, students are
required to have at least two intermediate „C‟ type language LSP (business) examinations before they
are allowed to progress on to their final examination in the economics and management subjects. The
students on the BABA1 programme study English as their first foreign language and any other modern
language of their choice as a second foreign language. International students study Hungarian as their
second foreign language. The students are required to complete two 10-week work placements after the
first and second years of studies. The students prepare their dissertation in the seventh semester. In this
semester they also have to complete a 5-month industrial placement.

After the submission and assessment of the dissertation and the completion of the industrial placement,
the students take their final examination. This examination consists of a presentation of the dissertation,
a question dealing with the student's dissertation and a complex question which covers several of the
subjects studied.

Materials used

Each unit prescribes a set of core reading materials and recommended reading which can be found in
the Faculty‟s library. The tutors may also give students articles and other supplementary materials not
stated in the unit requirements.

Degree

The students successfully completing the programme will be awarded the Budapest Business School
Faculty of International Management and Business‟ BA in International Business Economics degree
and the Avans Hogeschool‟s International Business School Breda‟s BA in Business Administration
degree.

In order to be awarded the Hungarian degree, international students are required to learn Hungarian
throughout the programme. It is recommended they achieve an intermediate level knowledge by the
fifth semester, in order to be able to follow lectures and seminars in Hungarian.




1
    BABA = BA in Business Administration
                                                    4
How to apply

All students who have been admitted to the Faculty of International of Management and Business
Studies may apply for admission to the programme by indicating this on their admission form. Before
being admitted on the programme students have to pass an oral and/or written language skills test.

Foreign nationals wishing to be admitted to the programme should address their application to the
Admissions Board. With the application they have to submit their original secondary school leaving
certificate (this will be returned after the admission procedure is completed) and an official Hungarian
translation of this certificate.

For further information please contact the English Language Programme Office at the Budapest
Business School Faculty of International Management and Business.

Address:         1165 Budapest, Diósy L. u. 22-24
Tel:             467-7940        Fax: 467-7941

Or the International Department:

Tel:             467-7800/377

For further details see: www.kkf.hu




                                                   5
                                                   TABLE OF CONTENTS



A. GENERAL CORE UNITS ................................................................................................................... 7
   A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY – FOUNDATION
   LEVEL (19 ECTS)................................................................................................................................ 7
   A.2. ECONOMICS – FOUNDATION LEVEL (21 ECTS) ................................................................. 9
   A.3. ELECTIVE UNITS ..................................................................................................................... 11
   B.1. BUSINESS CORE UNITS (36 ECTS) ....................................................................................... 13
   B.2. LANGUAGES MODULE (8 ECTS) .......................................................................................... 17
   B.3. COMPETENCES MODULE (2 ECTS)...................................................................................... 17
   B.4. OBLIGATORY ELECTIVE UNITS (choice of 2-4 ECTS)....................................................... 18
C. SPECIALIST UNITS ......................................................................................................................... 20
   C.1. SPECIALIST CORE UNITS (53 ECTS) .................................................................................... 20
   C.2. OBLIGATORY ELECTIVE UNITS (6 ECTS) .......................................................................... 26
D. INTERNATIONAL BUSINESS ECONOMICS SPECIALIST ........................................................ 28
   D.1. CORE SPECIALIST UNITS (18 + 12 ECTS) ........................................................................... 28
       D. 1.1. OBLIGATORY ELECTIVE UNITS (choice of two/semester – 12 ECTS) ...................... 29
ANNEX. .................................................................................................................................................. 32
   LIBRARY REGULATIONS .............................................................................................................. 32




                                                                             6
                                         BA in International Business Economics
                                             BA in Business Administration
                                              Description of Units of Study2
                                                        2010/2011

            A. GENERAL CORE UNITS
                                                 Year 1                      Year 2                     Year 3
                 Blocks




                                                                                                                           Credits
                                          Sem. 1          Sem.2        Sem. 3        Sem. 4       Sem. 5       Sem. 6
                                                                                                                                          Prerequisites
                Modules
                                               C Ex          C Ex           C Ex          C Ex         C Ex         C Ex
                 Subjects                L S           L S            L S           L S          L S          L S
       A. GENERAL CORE UNITS                                                                                               42
 A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY– FOUNDATION LEVEL                                                    19
     Mathematics for Economics and
   1                                     1 2 3     K 1 2 3        K                                                            6 A.1.1.
     Business 1,2
   2 Operations Research                                              0 2 3 G                                                  3
                                                                                                                                     Mathematics f or
                                                                                                                                     Economics and Business
   3 Statistics 1,2                                    1 2 3 G 1 2 3            K                                              6
                                                                                                                                     2,
                                                                                                                                     Statistics 1 are
    4 Computer Applications 1, 2         1 1 2 G 1 1 2 G                                                                       4 A.1.4.
A.2. ECONOMICS – FOUNDATION LEVEL                                                                                          19
   1 Microeconomics                      2 2 5 G                                                                               5
   2 Macroeconomics                                    2 2 5      K                                                            5 A.2.1.
   3 International Economics                                          2 0 3 K                                                  3 A.2.2.
   4 Introduction to Finance             2 0 3     K                                                                           3
OBLIGATORY ELECTIVE UNITS
   1 Integration Studies                                              0 2 3 K                                                  3
   2 Economic Policy                                                                             2 0 3 K                             A.2.2.
A.3.ELECTIVE UNITS                                                                                                             4
   1 Psychology                                                       2 0 2 K                                                  2
                                                                                      also
   2 Understanding East-Central Europe                 1 1 2      K                 available                                  2
                                                                                      here



       OBLIGATORY UNITS
       A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY –
       FOUNDATION LEVEL (19 ECTS)
       Unit of study: Mathematics for Economics and Business 1,23
       (Gazdasági matematika 1-2) (the unit is delivered in Hungarian)
       Number of lessons:                    NofLec4: 1, NofPL5: 2, ECTS: 3
       Evaluation:                           Exam
       Recommended term of study:            Term 1 and 2

       2 The course includes the specialization of International Business Enterprises. All the other specializations are taught in
       Hungarian.
       3 The programmes of IS Breda and BBS FIMB run parallel. The course title corresponds to the Hungarian course title
       marked in brackets. Students are required to register for the English course if not indicated otherwise.
       4 NofLec: Number of Lectures
       5 NofPL: Number of Practice Lessons
                                                                        7
Content:
            The main goal is to help our students in study Economics, Probability Theory, Statistics,
            Finance with limitation, derivation and interpretation. After this course our students must
            be able to recognise the problems, select appropriate mathematical methods, solve the
            problems and evaluate the results.

            Topic of the second semester is Classical and Modern Probability Theory. The main goal is
            to help our students in study Statistics (Hypothesis Theory, Estimation, Sampling), Finance,
            Marketing Research, Operations Research.
            After this course the students must be able to recognise uncertain problems, select
            appropriate Probability Distribution to solve the problems and evaluate the results.

Unit of study: Operations Research
(Operációkutatás)
Number of lessons:                        NofLec: 0, NofPL: 2, ECTS: 3
Evaluation:                               Semester mark
Recommended term of study:                Term 3
Content:
            This course is an introduction into Linear Algebra and Operations Research. The goal is to
            form the system approach of deterministic and stochastic problems to help decision making
            processes in business life. Matrix Operations and business application, LP Models and
            graphical solution and simplex method, Transportation Models with distribution method,
            Bayes Decision Models and Critical Path Analysis are dealt with.

Unit of study: Statistics 1,2
(Statisztika 1,2)
Number of lessons:                        NofLec: 1, NofPL: 2, ECTS: 3
Evaluation:                               Term 2: Semester mark, Term 3: Exam
Recommended term of study:                Term 2 and 3
Content:
            Statistics 1 introduces some quantitative techniques which are fundamental to decision
            support in business. It also aims to develop critical awareness and understanding of some
            processes, techniques and technology by which numerical information can be collected and
            communicated. In the unit students learn descriptive statistics, index numbers, RPI,
            sampling theory.
            In Statistics 2 hypothesis testing, one way analysis, test of independence, correlation,
            regression, and time series analysis and estimation are covered.

Unit of study: Computer Applications 1, 2
(Számítástechnika 1,2)
Number of lessons:                          NofLec: 1, NofPL: 1, ECTS: 2
Evaluation:                                 Semester mark
Recommended term of study:                  Term 1 and 2
Content:
          The unit investigates the application of computer technology, looking at the basic, together with
          the applications of computers. Students study the theory of information processing and the
          possible options for information transfer. Work in the computer centre focuses on the commonly
          used software, word processing, databases and statistical programmes.




                                                    8
A.2. ECONOMICS – FOUNDATION LEVEL (21 ECTS)
Unit of study: Microeconomics
(Mikroökonómia)
Number of lessons:                        NofLec: 2, NofPL: 2, ECTS: 5
Evaluation:                               Semester mark
Recommended term of study:                Term 1
Content:
         The students study the principles of the operation, the objectives and the relationship of the
         basic units of the economy, namely, the households, the companies and the state. By analysing
         basic models of market structure, students will gain an understanding of the complexities of
         this environment and its effect on both the companies‟ pricing and non-pricing behaviour.

Unit of study: Macroeconomics
(Makroökonómia)
Number of lessons:                        NofLec: 2, NofPL: 2, ECTS: 5
Evaluation:                               Exam
Recommended term of study:                Term 2
Content:
         The focus is on the examination of the national economic activity from a macro-economic
         perspective. The main aim of the unit is to introduce students to the major macro-economic
         objectives of government and their possible corresponding effects on the economy and
         ultimately business. The theory underpinning unemployment, inflation, budget, external
         balance, etc. is highlighted with special emphasis on the analysis of these issues in Hungary
         today. All democratic market-based economies accept the need for government involvement in
         the day-to-day workings of the economy. Governmental attempts to influence aggregate levels
         of income, output and employment will all impinge upon the operations of the firm. Such
         interventions may take place at the request of the business community, and those, which have
         not, are usually not taken without the consultation of the various pressure groups.

Unit of study: Introduction to Finance
(Pénzügyek alapjai)
Number of lessons:                         NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                                Exam
Recommended term of study:                 Term 1
Content:
         The purpose of this unit is to introduce students to the principal financial products available to
         government, companies and individuals, and to the markets in which these products are traded.
         Comparison is made with EU and Hungarian markets. Students are given an overview of the
         basic concepts and they learn to identify the major points of correlation from the point of view
         of investors and entrepreneurs. Financial institutions are also dealt with as are financial reports
         and the various possibilities of acquiring resources (in this latter instance, costs incurred are
         also examined). Special emphasis is put on introducing capital markets and their role in the
         resource and risk management of enterprises.




                                                     9
Unit of study: International Economics
(Nemzetközi gazdaságtan)
Number of lessons:                         NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                                Exam
Recommended term of study:                 Term 3
Content:
         The aim of the course is to give a comprehensive overview of modern international economics
         for students.
         The main topics of the course are:
            • The basic theory of international trade.
            • Trade policy, free trade vs. protectionism.
            • Globalisation and regional integrations in the world economy.
            • Factor movements, FDI and the multinationals.
            • Foreign exchange policies, macro policies for open economies.
         In the third semester students move away from the theoretical issues of a narrow economic
         sphere to examining various schools of thought and the economic models in a historical
         context. The objective here is to demonstrate to students that the economic theories may only
         be interpreted in the socio-economic structure of a given historical period. The materials used
         focus on the theory of the various phases of development and not on individual authors.

OBLIGATORY ELECTIVE UNITS (choice of two – 6 ECTS)

Unit of study: Integration Studies
(Integrációs ismeretek)
Number of lessons:                        NofLec: 0, NofPL: 2, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 3
Content:
         The objective of the course is to give an overview of the economic functioning of the
         European Union. We give a historic introduction to the foundation of the European Integration
         main economic theories and political situation that had had an effect on the integration
         process. A short introduction into the institutional structure and legislative system that will
         give a basis for detailed discussion of Single European Market issues. We pay special
         attention to the financing of the EU, the monetary and fiscal policies in the context of the
         single market and policies‟ regulation.

Unit of study: Economic Policy
(Gazdaságpolitika)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS:
Evaluation:                               Exam
Recommended term of study:                Term 5
Content:
         During this course, the students can get acquainted with the most important objectives, actors
         and tools of economic policy. The presentation of all these features will be put into an actual
         context: the students can check their knowledge through the analysis of Hungarian, European
         and world economic situations/examples. This approach enables the students to form and
         defend their – well-founded – individual opinions on actual issues and debates of economic
         policy.


                                                   10
A.3. ELECTIVE UNITS
Unit of study: Psychology
(Pszichológia)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 2
Evaluation:                               Exam
Recommended term of study:                Term 3
Content:
         The course covers Psychology as an academic and applied discipline involving the scientific
         study of mental processes and behaviour, including cognitive psychology studying cognition,
         the mental processes hypothesised to underlie behaviour, examining questions about
         sensation, attention, perception, memory and learning; motivation, the basics of biological
         motives, selfpreservation, reproduction, curiosity; personality theories with different
         approaches, including the systems approaches describing the development and different
         components and levels of the personality system and trait theories.

Unit of study: Understanding East-Central Europe
(Közép-kelet európai tanulmányok)
Number of lessons:                        NofLec: 1, NofPL: 1, ECTS: 2
Evaluation:                               Exam
Recommended term of study:                Term 2
Content:
         The objective of the course is to offer a general orientation for students about the recent
         history, economic history and political development of the countries of the East-Central
         European region with a special regard to the transition to market economy and political
         democracy after 1990. Due attention will be given to the re-orientation of foreign trade
         relations and the new security issues in the region, including the process of the countries‟
         integration into the Euro-Atlantic structures.
             Introduction to ECE studies. Course requirements. General features of ECE.
             Historical background: dependence and belated modernisation. The recent past: State
                Socialism in ECE.
             Global and regional changes after 1985. The change of regimes. Key issues and debates
             Democratization of political systems in ECE
             Transition to market economy: privatization, marketization and macroeconomic
                performance
             Foreign policy priorities and security issues. Re-structuring of economic relations. ECE
                and the Euro-Atlantic institutions.




                                                 11
      B. BUSINESS CORE UNITS

                                                            Year 1                       Year 2              Year 3
                     Blocks




                                                                                                                            Credits
                                                     Sem. 1          Sem.2        Sem. 3        Sem. 4         Sem. 5
                                                                                                                                      Prerequisites
                    Modules
                                                          C Ex          C Ex           C Ex          C Ex          C Ex
                     Subjects                       L S           L S            L S           L S           L S
B. BUSINESS CORE UNITS                                                                                                      52
B.1. BUSINESS CORE UNITS                                                                                                    36
  1 Introduction to Business Law 1-2                              2 0 3      K   2 0 3     K                                 6
  2 Introduction to Corporate Business              1 1 3     K                                                              3
  3 Introduction to Management                      1 1 3     K                                                              3
  4 Introduction to Marketing                                                    2 0 3     K                                 3
  5 Taxes and Subsidies                                           1 1 3      K                                               3        A.2.4.
  6 Introduction to Accounting                      2 2 5     G                                                              5
  7 Human Resources Management                                                   2 0 3     K                                 3        B.1.3.
  8 Introduction to Business Finance                              1 1 3      K                                               3        A.2.4.
  9 Applied Computer Science                                                     0 2 3     G                                 3        A.1.3. A.1.4.
 10 Business Communications                         0 2 2     G                                                              2
 11 Introduction to Informatics for Economics                                                  1 1 2     G                   2        B.1.9.
B.2.LANGUAGES MODULE                                                                                                         8
  1 1st foreign language                            0 4 2     G 0 4 2        G                                               4
  2 2nd foreign language                                                                       0 4 2     G 0 4 2        G    4
B.3. COMPETENCES MODULE                                                                                                      8
  1 Business Protocol and Etiquette (not English)   1 1 2     K                                                              2
OBLIGATORY ELECTIVE UNITS
  1 Presentation and Writing Skills                               0 2 2      G                                                  2
  2 Research Methods                                                             0 2 2     G                                    2
  3 Economic Psichology                                           1 1 2      K                                                  2




                                                                  12
B.1. BUSINESS CORE UNITS (36 ECTS)
Unit of study: Introduction to Business Law 1-2
(Gazdasági jog alapjai 1-2)

Number of lessons: NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 2 and 3
Content:
               An introductory unit to the principles of business law on the grounds of the Constitution,
         the Hungarian Civil Code and the main business related legal provisions of the Hungarian
         legal system.. The unit mainly deals with the most essential civil law issues concerning
         commercial contracts, damages, financial collaterals and court proceedings. The students will
         be provided with a thorough presentation on the main forms of business associations in
         Hungary (Kft., Bt., Zrt., Nyrt.) and the study discusses the establishment, operation, winding
         up and liquidation of such companies. Accordingly this unit addresses some key issues of
         corporate mergers and acquisitions. Further, the students may receive elementary
         understanding of such business related legal fields like competition law, consumer protection
         law and also employment law. Though this unit is built on the Hungarian legal provisions, it is
         a top priority goal of the course to highlight those legal principles which are compatible with
         the international business law practices, in order to enable the students to apply the gained
         knowledge in an international environment as well.



Unit of study: Introduction to Corporate Business
(Vállalati gazdaságtan alapjai)
Number of lessons:                       NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                              Exam
Recommended term of study:               Term 1
Content:
         The unit introduces business organisations and discusses the basic features of their operation.
         From a Hungarian point of view, it sums up the principles and approaches adopted by the
leading nations of the world. A separate series of lectures deal with the strategies applied in human
resources management, including the planning of human resources, and the concept, theory, topicality
and financing of innovations.

Unit of study: Introduction to Management
(Menedzsment alapjai)
Number of lessons:                       NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                              Exam
Recommended term of study:               Term 1
Content:
         The course introduces the subject of management and takes the students through the history of
         management from classical through human relations and neo-human relations to contingency
         management theories and contemporary approaches to management. The topics of
         organisational structure, organisational culture as well as managing change and managing
         conflicts are also discussed.The subject provides an overview of the management process,
         focusing on what managers actually do and skills and knowledge they need to be effective
         managers.

                                                   13
          • Analyse the roots of contemporary management perspectives.
          • Examine the process of achieving organizational goals through engaging in four major
              functions of planning, organizing, leading and controlling.
        During the seminars the students analyse case studies and can practice some managerial skills
        and problem-solving tactics.



Unit of study: Introduction to Marketing
(Marketing alapjai)
Number of lessons:                          NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                                 Exam
Recommended term of study:                  Term 3
Content:
         Marketing is designed for students who have little or no marketing knowledge. The unit aims
         to familiarise students with the key concepts and issues of marketing at a tactical rather than
         strategic level. It is limited in scope and is not designed to teach students how to make
         marketing decisions, but to give them a thorough grasp of what marketing decisions there are
         to be made, and what factors affect them. At the end of the unit students should be able
            • to understand the theories and principles surrounding the marketing concept;
            • identify and describe the main macro and micro influences within the marketing
               environment;
            • to assess the relevant economic and marketing factors in the environment of a company
            • identify the problems and issues associated with consumer buying behaviour;
            • understand the need for information for marketing decisions, and identify different
               methods of collecting different types of information;
            • identify the process of market segmentation and understand its importance and
               relationship to the rest of the marketing process;
            • understand key principles associated with the marketing mix variable of product, price,
               place/distribution and promotion.


Unit of study: Introduction to Accounting
(Számvitel alapjai)
Number of lessons:                         NofLec: 2, NofPL: 2, ECTS: 5
Evaluation:                                Semester mark
Recommended term of study:                 Term 1
Content:
         A significant awareness of finance and the financial implications of decisions is essential for
         anyone in business. This unit offers a view of organisations from the financial perspective.
            • It focuses on the role of financial reports and information for an organisation.
            • Finance and accounting are presented as organisational models.
            • These give some insights to business financial structures and decision-making in the
               context of the organisation‟s information system.
            • The unit examines the role of financial information for the different possible users.
            • The content and production of Balance Sheets and Profit and Loss Accounts is briefly
               covered to indicate the mechanics of the process.
            • Subjectivity is discussed through stock valuation and depreciation methods.
            • The development of accounting theory and concepts from a social perspective is then
               introduced.
                                                  14
            • The concept of „true and fair view‟ is contrasted with the approaches of some other
              countries as issues arise.
            • Environmental forces on an organisation lead to the need for simple measures of
              performance evaluation and ideas on working capital.



Unit of study: Taxes and Subsidies
(Adók és támogatások)
Number of lessons:                         NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                                Exam
Recommended term of study:                 Term 2
Content:
The unit examines domestic fiscal policy, the tax system, tax legislation and the structure of subsidies.
It gives an insight into the public finance system and discusses the state‟s roles and functions in public
finance, like allocation, redistribution and fiscal and economic stabilization. Special emphasis is put on
the tax harmonization of the European Union. Students are given an overview of the theories and
practice of international taxation.

Unit of study: Human Resources Management
(Emberi erőforrás menedzsment)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 3
Content:
         This module‟s premise is that the interaction of people in order to achieve set objectives forms
         the basis of management in organisations. An understanding of people and the ways in which
         they relate to other within an organisation is therefore vital to the process and function of
         effective human resources management (HRM).
         The content of the module focuses on two areas:
            • the functional and organisational aspects of human resource management
            • the individual and the interactive processes within the work framework – in particular
               identifying the conflicts and tensions that exist in the real world of work, and noting
               links with the social processes that take place outside the environment.


Unit of study: Introduction to Business Finance
(Vállalkozások pénzügyi alapjai)
Number of lessons:                         NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                                Exam
Recommended term of study:                 Term 2
Content:
         The student is able to make use of managerial instruments most important for running a
         business. At the end of the unit the student will be able
            • to draw up a simple master budget
            • to apply a master budget as an instrument for controlling the business
            • to judge the financial position of company
            • to prepare management decisions regarding a company‟s financial Situation



                                                   15
Unit of study: Business Communication
(Üzleti kommunikáció)
Number of lessons: NofLec: 0, NofPL: 2, ECTS: 2
Evaluation:                               Semester mark
Recommended term of study:                Term 1
Content:
         Effective communication is an important skill for everyone in business today. Good
         communicators have a distinct advantage in building influence and promoting their careers.
         This practical course offers students a clear guide on and comprehensive practice in how to
         communicate effectively in various business situations, ranging from giving sensitive feedback
         to employers to persuasive communication for customers. It offers advice for improving
         writing skills, oral presentations, and one-to-one dealings with others. The content of the
         courses includes: developing presentation, report writing, negotiation and meeting skills, and
         conducting business research.



Unit of study: Applied Computer Science
(Alkalmazott számítástechnika)
Number of lessons:                        NofLec: 0, NofPL: 2, ECTS: 3
Evaluation:                               Semester mark
Recommended term of study:                Term 3
Content:
         The module deals with various procedures that are used in social, economic and market
         analyses, and are linked to quality management problems. Also discussed are computer based
         data analysis techniques that are applied in the process of decision making are also introduced
         and the SPSS programme set is also be dealt with.



Unit of study: Introduction to Informatics for Economics
(Gazdasági informatika)
Number of lessons:                       NofLec: 1, NofPL: 1, ECTS: 2
Evaluation:                              Semester mark
Recommended term of study:               Term 4
Content:
         The aim of the unit is to examine the theoretical background of the information system and the
         information technology model of business organisations. The economic processes of economic
         systems and the related informatics problems are discussed in detail. The life cycle of
         information systems and the information technology models of business organisations are also
         examined.




                                                  16
B.2. LANGUAGES MODULE (8 ECTS)
Unit of study: 1st and 2nd foreign language
(Üzleti idegen nyelv 1. nyelv-English
Üzleti idegen nyelv 2. nyelv-not English)
Number of lessons:                        NofLec: 0, NofPL: 4, ECTS: 2
Evaluation:                               Semester mark
Recommended term of study:                Term 1, 2 and Term 4, 5
Content:
         The unit surveys the environment and structure of businesses in Hungary and in the target
         country. The target language country‟s and Hungary‟s trade relations are discussed too. The
         vocabulary and the body of information involved are aimed to enable the student to
         communicate in two foreign languages in an international business environment. After the
         successful completion of the first two modules of language of business, the third unit aims to
         enable students to communicate in two foreign languages in an international business
         environment both in written and oral forms. The students discuss global economic problems
         and related international cooperation in the target language. At the end of the unit students will
         be able: to communicate effectively in their specialist environment; to describe and analyse
         micro and macro economic concepts and processes; to analyse, synthesise and make
         presentations in the target language, and to fill in and prepare documents like contracts,
         marketing study, minutes or reports.



B.3. COMPETENCES MODULE (2 ECTS)
Unit of study: Business Protocol and Etiquette
(Üzleti etikett és protokoll) (the unit is delivered in Hungarian)
Number of lessons:                         NofLec: 1, NofPL: 1, ECTS: 2
Evaluation:                                Exam
Recommended term of study:                 Term 1
Content:
         The unit deals with the behavioural forms that have developed in international business life,
         and with the written and unwritten rules governing these forms. The relevant basic notions and
         technical terms are discussed, and the foundations for internalising the relevant habits, skills
         and attitudes are established. Special emphasis is given to the area in protocol that has to do
         with effectiveness in commerce, as well as to the social customs adopted in individual
         countries.




                                                    17
B.4. OBLIGATORY ELECTIVE UNITS (choice of 2-4 ECTS)
Unit of Study: Presentation and Writing Skills
(Prezentációs- és íráskészség fejlesztés)
Number of lessons:                       NofLec: 0, NofPL: 2, ECTS: 2
Evaluation:                              Semester mark
Recommended term of Study:               Term 2
Content:
        Effective communication is an important skill for everyone in business today. Good
        communicators have a distinct advantage in building influence and promoting their careers.
        This practical course offers students a clear guide on and comprehensive practice in how to
        communicate effectively in various business situations, ranging from giving sensitive feedback
        to employers to persuasive communication for customers. It offers advice for improving writing
        skills, oral presentations, and one-to-one dealings with others. The content of the courses
        includes: developing presentation, report writing, negotiation and meeting skills, and
        conducting business research.




Unit of Study: Economic Psychology
(Gazdaságpszichológia)
Number of lessons:                      NofLec: 1, NofPL: 1, ECTS: 2
Evaluation:                             Exam
Recommended term of Study:              Term 2
Content:

      In the first semester we give an introduction to management studies, the history of management
      thinking and aspects of organisational structure and culture, organisational change and conflict.
      We analyse case studies on these subject areas

      In this course the aim is to examine the inside of the organisation at the individual and group
      levels. Our main focus is aspects of economic psychology and organisational behaviour.
      15 hours lectures, 15 hours seminars.

      The topics include:
      Organisational behaviour, Organisational communication, Interpersonal communication
      Transactional analysis, Leadership theories, Leadership models, Leaders ad Managers, Case
      studies on leadership and motivation, Motivation theories, The Formation of groups, Roles,
      Rules and group structure, Social control through groups, Group effectiveness, Case studies on
      group studies, The role of Perception in managing yourself and others, Personality theories.




                                                 18
Unit of Study: Research Methods
(Tanulás- és kutatásmódszertan)

Number of lessons:                        NofLec: 0, NofPL: 2, ECTS: 2
Evaluation:                               Semester mark
Recommended term of Study:                Term 3
Content:
         Effective communication is an important skill for everyone in business today. Good
         communicators have a distinct advantage in building influence and promoting their careers.
         This practical course offers students a clear guide on and comprehensive practice in how to
         communicate effectively in various business situations, ranging from giving sensitive
         feedback to employers to persuasive communication for customers. It offers advice for
         improving writing skills, oral presentations, and one-to-one dealings with others. The content
         of the courses includes: developing presentation, report writing, negotiation and meeting
         skills, and conducting business research.




                                                  19
         C. SPECIALIST UNITS
                                                      Year 1                    Year 2                     Year 3     Year 4
                          Blocks




                                                                                                                                   Credits
                                                  Sem. 1 Sem.2              Sem. 3 Sem. 4             Sem. 5   Sem. 6 Sem. 7
                                                                                                                                              Prerequisites
                         Modules
                                                        C Ex         C Ex         C Ex         C Ex         C Ex         C Ex
                         Subjects                 L S          L S          L S          L S          L S          L S      Practice
C. SPECIALIST UNITS                                                                                                                62
C.1. SPECIALIST CORE UNITS                           I.          II.           III.        IV.           V.          VI.      VII. 53
 1 European Common Policies                                                              0 2 4 G                                    4 Integration Studies
 2 International and EU Law                                                              3 0 4 K                                    4 B.1.1.
                                                                              also                      also
 3 International Relations and Institutions       3 0 4 K                   av ailable                av ailable                       4
                                                                              here                      here
 4 International Marketing                                                               2 0 4 K                                       4 B.1.4.
 5 International Marketing Communication and PR                                          3 0 4 K                                       4
 6 Global Business Environment                                                           2 0 4 K                                       4 A.2.3.
 7 International Economic Policy                                                                      2 0 4 K                          4
 8 International Trade and Forw arding 1                                                 2 1 4 K                                       4
   International Trade and Forw arding 2                                                 2 1 4 K                                       4
 9 International Financial Management                                                                 1 1 4 G                          4 B.1.8.
                                                                                                        also
10 Hungary's International Business Relations                               2 0 3 K                   av ailable                       3
                                                                                                        here
11 International Organisational Management                                                                         2 0 3 K             3 B.1.3.
12 Negotiation Strategies                                                                0 2 3 G                                       3
13 1st foreign languauge                                                    0 4 2 G                                                    2 B.2.1.
14 2nd foreign languauge                                                                                           0 4 2 G             2 B.2.2.
C.2. OBLIGATORY ELECTIVE UNITS                                                                                                         9
 1 Cross Cultural Communication                                2 1 3 G                                                                 3
 2 Economics of International Enterprises                                                             2 0 3 K                          3
 3 European History and Culture                                1 1 3 K                                                                 3


         C.1. SPECIALIST CORE UNITS (53 ECTS)
         Unit of study: European Common Policies
         (EU közösségi politikái)
         Number of lessons:                       NofLec: 2, NofPL: 0, ECTS: 4
         Evaluation:                              Semester mark
         Recommended term of study:               Term 4
         Content:
                  The aim of this course is to provide an introduction to the political, legal and economic
                  context of contemporary Europe, to act as a foundation and introductory course on the creation
                  and decision-making structures of the European Communities. After completing this unit
                  students will be able to evaluate the political and economic problems that Europe has faced
                  since World War II and its implications for government and business today.
                  Students will also be able to identify and critically analyse the differing concepts of Europe
                  and European integration theory, as well as to evaluate the decision-making process and the
                  legal framework of the European Community and its relative importance to business today. In
                  addition, they will be able to assess the various attitudes of states towards the European
                  Community.




                                                                 20
Unit of study: International and EU Law
(Nemzetközi és EU jog)
Number of lessons:                         NofLec: 3, NofPL: 0, ECTS: 4
Evaluation:                                Exam
Recommended term of study:                 Term 4
Content:
         This unit will examine the constitutional and legal framework of the European Community. It
         will consider the processes of law making and adjudication in the EU, with regard to the
         respective roles of the institutions. It will also examine the relationship of these institutions to
         one another. The unit will explore certain important concepts such as sovereignty, federalism
         and fundamental rights. Students taking the unit will get a sound insight into the European
         legal order and many of the key issues that affect its operation. This unit will also examine the
         principal ideas of the EU‟s economic law and in doing so will highlight the implications for
         individuals and businesses of continuing membership of a supranational organisation which is
         seeking to create an „ever closer union‟ of its member states and their citizens. The content of
         legal rules relating to such concepts as free movement and competition regulations will be
         considered and the policy objectives underlying EU legislation shall be assessed, as will the
         crucial role played by the European Court of Justice in promoting European integration.

Unit of study: International Relations and Institutions
(Nemzetközi kapcsolatok és intézmények)
Number of lessons:                          NofLec: 3, NofPL: 0, ECTS: 4
Evaluation:                                 Exam
Recommended term of study:                  Term 1
Content:
         The module presents the key concepts in international relations, the participants of
         international economic and political life, highlighting the national states, international
         institutions as well as non- and intergovernmental players. The unit presents the means of
         international conflict management. It outlines the development, the functions, the features and
         procedures of international institutions. It deals with global, regional and interregional
         international institutions like the UN, OECD, WTO and financial institutions, and also
         discusses Hungary‟s participation in these institutions. Non- and intergovernmental
         institutions are also dealt with in the lectures.

Unit of study: International Marketing
(Nemzetközi marketing)
Number of lessons:                       NofLec: 2, NofPL: 0, ECTS: 4
Evaluation:                              Exam
Recommended term of study:               Term 4
Content:
         This unit rounds off the marketing units taken by students inasmuch as on the one hand by
         demonstrating the universality of marketing theory in world-wide situations, and on the other
         by exploring the dimension of environmental change in marketing practice.
         The unit is designed to give students as wide an understanding of both theory and practice as
         can be achieved by the extensive use of case studies and assignments based on current news
         stories in which a marketing stand can be explored. These are supplemented by visiting
         lecturers who are themselves involved in the practice of International Marketing.
         Upon successful completion of the unit, students will be able to compare and contrast export,
         international and multinational marketing; demonstrate the major differences between national
         and multinational marketing planning; identify the factors which distinguish product, price and
                                                     21
        promotional policy formulation for overseas markets as opposed to the domestic market;
        explain the major organisational changes to be made when a company moves from
        international to global marketing; identify and discuss the impact of co-operative and
        restrictive measures regulating international trade.

Unit of study: International Marketing Communication and PR
(Nemzetközi marketing kommunikáció és PR)
Number of lessons:                        NofLec: 3, NofPL: 0, ECTS: 4
Evaluation:                               Exam
Recommended term of study:                Term 4
Content:
         The unit introduces the most up-to-date forms of sale gradually moving from the network of
         shops to malls, describing their economic and management features. Students are able to use
         tools and tactics in keeping and developing clients, reactivating sleeping clients and acquiring
         new clients. They know how to manage a sales and/or account team within a company and
         understand how sales and account planning add to the overall performance and profitability of
         a company.
         The unit addresses such issues as interaction between the organisation and society, set
         approaches to solving problems, corporate culture, common values, organisational behaviour,
         corporate philosophy and personality corporate identity, and PR at profit-oriented and non
         profit-making organisations. It discusses the role of factors influencing market behaviour in
         the development of the organisation‟s communication strategy. It examines the public opinion
         groups of the company and the criteria of group formation. The internal and external public
         opinion groups are also dealt with at length.
         The unit also focuses on the theory and practice of Marketing Communication, and an
         overview of the individual areas and the tools of this activity is given. Advertising, sales
         promotion and direct marketing are highlighted and the application of the visual, audio and
         audio-visual mass media is discussed. In addition, the unit surveys the methods of research
         into advertising and the planning of campaigns.

Unit of study: Global Business Environment
(Világgazdaságtan és nemzetközi kereskedelem)
Number of lessons:                         NofLec: 2, NofPL: 0, ECTS: 4
Evaluation:                                Exam
Recommended term of study:                 Term 4
Content:
         The purpose of the course is to help students better understand changes taking place in
         international economic environment that influence the behaviour of economic actors. The
         global business environment can be defined as the environment in different sovereign
         countries, with factors exogenous to the home environment of the organization, influencing
         decision making on resource use and capabilities. This includes the social, political, economic,
         regulatory, tax, cultural, legal, and technological environments. Globalisation and the
         continued rise of the multinational enterprise have brought about a higher degree of economic
         interdependence. Economic linkages among countries are growing rapidly. Within this
         context, the strategies of the nation-state and international economic actors have had to adapt
         to these new conditions. The unit seeks to explore the nature and form of these changes and
         the evolving relationships.




                                                   22
Unit of study: International Economic Policy
(Külgazdasági politika és piacfejlesztés)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 4
Evaluation:                               Exam
Recommended term of study:                Term 5
Content:
         The course follows the scheme of transition research. It starts with lectures about general
         features of the East-Central European (ECE) region and its historical background with special
         regard to the recent past i.e. the period of State Socialism and the decisive changes in the
         second half of the 1980s. Then the main aspects of transition to democracy and market
         economy in ECE countries will be highlighted along with the evaluation of the results and
         challenges of the first decade of internal, economic and social policies adopted by the freely
         elected parliaments and governments.
         Finally, the new pattern of foreign and security policies will be assessed with special attention
         to the process of accession to NATO, the European Union and the other international and
         regional organisations of the countries concerned.
         Furthermore, the free movement of production factors and the various strategies of
         international trade are discussed. Building on a comparative analysis of international trade, it
         addresses the techniques of export promotion and the protection of markets, as well as the
         relevant tools. It pays attention to presenting the organisations and methods of managing
         international trade at macro, mezzo and micro levels. In compliance with the demands of
         economic and commercial diplomacy, it analyses the economic and political superstructure,
         the existing pressure groups and the potential growth trends of a particular region or country.
         It also discusses the conditions for choosing partners, the operation and the tasks of
         international trade organisations.

Unit of study: International Trade and Forwarding 1 and 2
(Nemzetközi ügyletek feltételei és logisztikája 1 és 2)
Number of lessons:                         NofLec: 2X2, NofPL: 1, ECTS: 4X2
Evaluation:                                Exam
Recommended term of study:                 Term 4
Content:
         The students become familiar with and are able to handle the operational aspects of the
         international trade transactions.
         By the end of the course the students will be able to understand
            • the Hungarian and international rules of international trade,
            • the specialists of the international trade transaction,
            • the elements of international trade transaction,
            • the legal framework like the applicable law, arbitration, alternative dispute resolution
               (ADR)
            • and the different terms of the international sales contract:
                   payment terms: Bill of Exchange, cheque, open account, documentary collection,
                     documentary credit
                   delivery terms, Incoterms 2000
                   packing
                   pricing
                   risks and risk management
                   financing of the international sale transaction


                                                   23
            • the different types of trade transactions: countertrade, re-export, licensing, franchising,
               international leasing, paid work, transactions of commodity exchange, international
               tender and auction.
         The key issues of logistics and its offshoot, transportation-logistics are addressed. The role of
         transportation-logistics in the organisation of distribution processes is discussed. The function
         of international transportation law agreements, specific modes of transport, combined types of
         carriage and the practice of forming unit cargoes is dealt with. A detailed analysis of the
         transportation aspects of Incoterms is given. An overview of customs law and tariffs is also
         presented.

Unit of study: International Finance Management
(Külgazdasági pénzügyek)
Number of lessons:                        NofLec: 1, NofPL: 1, ECTS: 4
Evaluation:                               Semester mark
Recommended term of study:                Term 5
Content:
         Recent years have seen the development of multinational enterprises. Even purely national
         enterprises may be influenced by events in foreign countries. This particular unit focuses on
         the activities of multinational enterprises and the ways in which those activities may be
         influenced by the different environments within which they choose to operate. Particular
         attention will be devoted to the financial environment including markets in foreign exchange
         and international capital markets.

Unit of study: Hungary's International Business Relations
(Magyarország külgazdasági kapcsolatai) (the unit is delivered in Hungarian)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 3
Content:
         The unit discusses Hungary‟s position in international trade and its trade relations with special
         regard to the EU, the developed countries outside the EU, CEFTA, Russia and the developing
         countries. The role in Hungarian economy of foreign direct investment is highlighted as is the
         appearance of Hungarian capital in the world economy. The unit also gives an overview of the
         history of Hungary‟s trade relations.




                                                   24
Unit of study: International Organisational Management
(Nemzetközi vezetés és szervezés)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 6
Content:
         The subject deals with the theory and methodology of structure development. The practice in
         international business life adopted by companies in setting up their management is examined
         in detail. The criteria and conditions indispensable for efficient operation are given. The
         factors at the heart of the management‟s ability to renew itself at the right time and in the
         appropriate manner in response to the changes in the market are examined in detail. The
         method of selecting and evaluating top executives is discussed, showing the extent to which
         experience gained in this country can be applied internationally.
         On completion of this unit, students will: understand the complexity of the decision-making
         process; be able to identify and critically analyse significant aspects of group process;
         recognise the value of understanding interpersonal processes in the workplace and in relation
         to self and others; have made informed choices about learning by completing an independent
         project.

Unit of study: Negotiation Strategies
(Tárgyalástechnika)
Number of lessons:                        NofLec: 0, NofPL: 2, ECTS: 3
Evaluation:                               Semester mark
Recommended term of study:                Term 4
Content:
         People continually find themselves in situations where they need to negotiate or be assertive.
         Their assertiveness in most situations depends at least partly on how well they deal with
         others. What people want from a situation is rarely identical and this usually means having to
         negotiate. The aim of the unit is to teach students how to negotiate efficiently, and to help
         them to understand that one‟s behaviour influences how others behave, and that negotiators
         are responsible for how they deal with each other and it is possible to learn how to deal with
         our partners in ways which meet both our needs. The unit will cover the stages of
         negotiations: preparation, discussion, proposing, and bargaining. The unit will also be
         looking at how negotiators should handle troublesome customers.
         At the end of the unit students will be able to
              plan their work (i.e. identify needs and goals, own and others‟ responsibilities, possible
                 ways of proceeding),
              work towards agreed objectives (i.e. anticipate the needs and goals of others, use
                 assertiveness techniques to achieve goals, accept own responsibility in agreeing
                 matters with others, reach agreement),
              review work (i.e. identify how far goals have been met and factors affecting the
                 outcomes, identify how to improve in the future),
              develop a strategy (i.e. clarify goals of all involved, identify how to use own strengths
                 and allow for own weaknesses in agreeing matters with others, plan how to approach
                 the issue or person),
              monitor progress (i.e. check mutual understanding, monitor and critically reflect on
                 own skills, make ongoing improvements/adaptations),



                                                   25
                evaluate strategy and present outcomes (i.e. ensure that all involved share an
                 understanding of what has been agreed, evaluate the effectiveness of your strategy,
                 identify factors that affected it, identify how to develop skills further).


Unit of study: 1st and 2nd foreign language
(Nemz. gazd. szaknyelv. spec. 1. nyelv -English
Nemz. gazd. szaknyelv. spec. 2. nyelv -not English)
Number of lessons:                        NofLec: 0, NofPL: 4, ECTS: 2
Evaluation:                               Semester mark
Recommended term of study:                Term 3 and Term 6
Content:
         The unit surveys the environment and structure of businesses in Hungary and in the target
         country. The target language country‟s and Hungary‟s trade relations are discussed too. The
         vocabulary and the body of information involved are aimed to enable the student to
         communicate in two foreign languages in an international business environment.
         After the successful completion of the first two modules of language of business, the third unit
         aims to enable students to communicate in two foreign languages in an international business
         environment both in written and oral forms. The students discuss global economic problems
         and related international cooperation in the target language. At the end of the unit students will
         be able: to communicate effectively in their specialist environment; to describe and analyse
         micro and macro economic concepts and processes; to analyse, synthesise and make
         presentations in the target language, and to fill in and prepare documents like contracts,
         marketing study, minutes or reports.




C.2. OBLIGATORY ELECTIVE UNITS (6 ECTS)
Unit of study: Cross Cultural Communication
(Kultúraközi kommunikáció)
Number of lessons:                        NofLec: 2, NofPL: 1, ECTS: 3
Evaluation:                               Semester mark
Recommended term of study:                Term 2
Content:
         This module seeks to equip students with specific knowledge and skills so that they can
         effectively cooperate and collaborate in an international context. Cultural competence is seen
         to have four levels – open attitudes, self and other awareness, cultural knowledge and cross
         – cultural skills –, and this module, using a variety of teaching methods, attempts to develop
         students on all four levels.




                                                    26
Unit of study: Economics of International Enterprises
(Nemzetközi vállalkozástan)
Number of lessons:                         NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                                Exam
Recommended term of study:                 Term 5
Content:
         International Business is now becoming increasingly important. Managers need to know more
         and more about the worldwide environment in which their business can operate. The
         international and cross-cultural dimensions of managerial activity are now critical even to
         managers operating in SMEs (small and medium size enterprises), let alone MNCs
         (multinational corporations). International companies are moving within and between various
         countries, there are rapid political and social changes around the world. The collapse of the
         Soviet bloc, the integration of European countries, the emergence of China and India and so
         on. For these reasons and many more it is important to understand international companies and
         their business world. Objectives - to explore the reasons why certain firms engage in
         international business, - to take a look at the internal and external environments within which
         such firms operate, - to appreciate the major challenges that they face, - to examine the ways
         in which these challenges could be and are met, - to look into the future and see where these
         companies might go from here.
         International Trade Theories and Practices, Labour Standards Government Intervention
         National Cultural Characteristics Internationalisation of the Firm Modes of
         Internationalisation The Internationalisation Process & Types of Firms In-ternationalisation of
         SMSs Financial Risk, Political Risk National Institutions Structuring International
         Organisations Understanding & Managing a Multicultural Workforce Project work

Unit of study: European History and Culture
(Európai történelem és kultúra)
Number of lessons:                       NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                              Exam
Recommended term of study:               Term 2
Content:
         A brief overview is given of the history of the European countries, the preservation of cultural
         values in the multinational European Union, and the practice of international communication.




                                                   27
D. INTERNATIONAL BUSINESS ECONOMICS SPECIALIST
D. INTERNATIONAL BUSINESS ECONOMICS SPECIALIST                                          33
D. 1. INTERNATIONAL BUSINESS ENTERPRISES SPECIALISATION                                 18
 1 EU Programmes and Projects                                          1 1 3 G           3
 2 Business Environment in the EU                                      2 0 4 K           4 C.1.1.
 3 Market Research                                           2 2 4 G                     4 C.1.4.
 4 Foreign Trade Regulations                                           2 0 3 K           3 International Trade and Forwarding 1

 5 Operation Of Physical-Logistical Processes                          2 1 4 G           4 International Trade and Forwarding 2

D.1.1. OBLIGATORY ELECTIVE UNITS (choice of four subjects)                              15
 1 Payments, Risk Management and Financing                             2 1 3 G           3
 2 Strategic Management                                                2 0 3 K           3
 3 Analysis of business situations and processes                                 0 2 3 G 3
 4 Controlling                                                                   1 1 3 G 3
 5 Hungary in the EU                                                             2 0 3 K 3



(INTERNATIONAL BUSINESS ENTERPRISES SPECIALISATION)
D.1. CORE SPECIALIST UNITS (18 + 12 ECTS)
Unit of study: EU Programmes and Projects
(EU programok, projektek)
Number of lessons:                       NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                              Semester mark
Recommended term of study:               Term 5
Content:
         The purpose of the course is to present the EU‟s funding and support system, the process of
         project making and the features and details of project cycle management (PCM). The lectures
         will also present how Hungary has prepared for EU funds (institutional system, National
         Development Plan, operational programmes). Students will learn the most essential steps in
         project making and will be trained to prepare complete projects.

Unit of study: Business Environment in the EU
(Üzleti környezet az EU-ban)
Number of lessons:                     NofLec: 2, NofPL: 0, ECTS: 4
Evaluation:                            Exam
Recommended term of study:             Term 5
Content:
         The aim of this course is to provide an introduction to the political, legal and economic
         context of contemporary Europe. The student should understand the evolution of the European
         Union, the relation of European business to the growth of the single market, and the
         importance of policies to ensure competition in a more integrated and enlarged European
         Union.
         After completing this unit students will be able to evaluate the political and economic
         problems that Europe has faced since World War II and its implications for government and
         business today. Students will also be able to identify and critically analyse the differing
         concepts of Europe and European integration theory, as well as to evaluate the decision-
         making process and the legal framework of the European Community and its relative

                                                                  28
        importance to business today. In addition, they will be able to assess the various attitudes of
        states towards the European Community.
        The student will also be able to identify and understand the economic objectives of the
        integrated European economy and describe their mutual relationship and conflicts. They will
        be able to describe if and how monetary integration will help or hurt European firms and
        national economies and to identify the benefits of a strong and well defined competition
        policy. The course also deals with the problems and opportunities of integrating Central and
        Eastern European economies into an enlarged EU.

Unit of study: Market Research
(Piackutatás)
Number of lessons:                       NofLec: 2, NofPL: 2, ECTS: 4
Evaluation:                              Semester mark
Recommended term of study:               Term 3
Content:
         The purpose of the course is to develop students' ability not only to learn Marketing Research
         in theory, but also to apply it in practice. During this block students have to organise and
         execute a real research project combining research methodology with statistics, marketing,
         finance and accounting.

Unit of study: Foreign Trade Regulations
(Külkereskedelem és szabályozás)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 5
Content:
        The participants get an overview of key elements of international trade environment and general
principles of trade policies. The lecture is aiming to introduce into the world of trade regulations, of
trade barriers. The lecture is focusing on regulations of EU customs union, in terms of export and
import regimes and of the adopted WTO rules. The different forms of market entry strategies and
fundamental elements of pricing are completing the basic knowledge of the subject.


Unit of study: Operation of Physical – Logistical Processes
(Anyagi logisztikai folyamatok szervezése)
Number of lessons:                       NofLec: 2, NofPL: 1, ECTS: 4
Evaluation:                              Semester mark
Recommended term of study:               Term 5
Content:
         The students learn the tasks and practical features related to the flow of commercial goods in
         export-import.



Unit of study: Analysis of business situations and processes
(Üzleti szituációk és folyamatok elemzése)
Number of lessons:                       NofLec: 0, NofPL: 2, ECTS 3
Evaluation:                              Semester mark
Recommended term of study:               Term 6
Content:

                                                  29
The lecture‟s aim is to introduce the students into the concrete processes of international commercial
transactions, and to give an overview on costs elements and legal relationships implied. All those
factors which might have an impact on the profitability of a business deal will be analysed with special
regards on agent fees, banking charges, taxes and customs procedure fees etc. The students are required
to work up case-studies, to make pre-, and post calculations, to provide purchasing orders, to give
orders for transportation, storage. They have to write letters of complaints and to find out how to settle
business disputes between involved parties. Furthermore the knowledge of TARIC Systems is required,
and the students have to fulfil those documents which are being used in international trade. The
individual performance will be assessed on home-work as well.



D. 1.1. OBLIGATORY ELECTIVE UNITS (choice of two/semester – 12 ECTS)

Unit of study: Strategic Management
(Stratégiai Menedzsment)
Number of lessons:                         NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                                Exam
Recommended term of study:                 Term 5
Content:
         The single most important change in the environment of business organisations in the past 20
         years is the increasing tendency towards global competition. If we accept Michael Porter‟s
         statement that, “the essence of competitive strategy is relating an organisation to its
         environment”, then increasingly this is an internationally competitive environment. This unit
         addresses the issues relating to strategy in an international context. Corporate strategy is not an
         agreed body of knowledge but a set of competing perspectives on the strategic operation of
         organisations. These perspectives are necessarily drawn from a multidisciplinary framework
         as they seek to interpret and understand business organisations in their totality as they relate to
         their complex environment.
         The intention of the block is to encapsulate all the previous studies in which the three major
         areas – Marketing, Finance and Management – covered can be synthesized.

Unit of study: Analysis of business situations and processes
(Üzleti szituációk és folyamatok elemzése )
Number of lessons:                       NofLec: 0, NofPL: 2, ECTS: 3
Evaluation:                              Semester mark
Recommended term of study:               Term 6
Content:

Unit of study: Controlling
(Controlling, vezetői számvitel)
Number of lessons:                       NofLec: 1, NofPL: 1, ECTS: 3
Evaluation:                              Semester mark
Recommended term of study:               Term 6
Content:
         The course is an overview of the role of accounting in the areas of planning, decision-making
         and control. Financial and management accounting are contrasted and compared in order to
         give students an indepth view of costs, the planning and management of financial and human
         resources, the importance of cost-benefit analyses, and the methods of handling expenses The
         significance of short-term decision-making, the evaluation of long-term decisions, capital
                                                   30
         investments, financial planning and control is also highlighted. The objective of the unit is to
         help students understand and apply accountancy based on the “principle of responsibility”.

Unit of study: Payments, Risk Management and Financing
(Fizetések, kockázatkezelés, finanszírozás)
Number of lessons:                         NofLec: 2, NofPL: 1, ECTS: 3
Evaluation:                                Semester mark
Recommended term of study:                 Term 5
Content:
        The lecture is purporting to study the different payment methods, dependent and independent
personal securities offered by financial institutions in financing of international trade. It aims to analyse
involved potential risks of payment processes and their interdependencies with non-performance of the
underlying business deal. The threats of fraudulent actions, of remedies and costs in financial
transactions will be highlighted. The fundamental goal is to enable the student to make calculations of
financial aspects of commercial transactions, to evaluate the degree of safety of offered instruments,
and to find the best financing method. Special documents of title are to be discussed. Case studies and
simulated documentary work is planned to introduce student to practice.


Unit of study: Hungary in the EU
(Magyország az EU-ban)
Number of lessons:                        NofLec: 2, NofPL: 0, ECTS: 3
Evaluation:                               Exam
Recommended term of study:                Term 6
Content:
         The objective of the course is to give an overview of Hungary‟s way to and the consequences
         and experiences of EU membership. Prior EU knowledge (e.g. European Business Studies,
         European Integration Studies) can be helpful but successful completion of either of the above
         mentioned courses is not required.
         The first part of the course (weeks 1–3) provides an overview of the way from the first
         contacts of Hungary with the EU (at that time: EC) to the accession treaty. The second part
         (weeks 4–5) focuses on the most tangible general economic consequences of accession. The
         third part (weeks 6–7) deals with selected specific fields with important changes as a result of
         membership. The fourth part of the course (weeks 8–10) deals with the most important
         experiences of Hungary from the first years of its EU membership as well as with its
         preferences regarding the future of the EU.
                Introduction to the course, requirements
                The way from the first contacts to the accession talks
                The way to the accession treaty
                Hungary in the Single European Market
                EU budget, financial transfers
                Agriculture and rural development
                Regional and cohesion policy
                Experiences (1): political and economic development since the accession
                Experiences (2): Hungary in the EU institutions and in the current debates
                Expectations: Hungary‟s position regarding the future of the EU; preparations for the
                   Presidency


                                                     31
ANNEX.
                                   LIBRARY REGULATIONS
                                              2009/2010
REGISTRATION

The signed application form and the Library card constitute the documents of a contract between the
Library and the User.
In order to register as a member of the Library, users are required to fill in a registration form at the
counter in the Borrowing Section of the Library. Readers of the Library must be over 14 and need to
have a valid identity/student card. Students from abroad need to have a Hungarian guarantor before
being issued a Library card. The Library card is valid for one calendar year and has to be renewed
every year. The users personal details are stored in a computer and will only be accessed by the Library
staff. Users must report any changes in their personal details. The Library services can only be used
with a valid Library card. The Library card is not transferable. The holder of the Library card is liable
for any kind of misuse of the Library card. By signing the registration form (application for
membership) users agree to abide by the Library regulations.

LIBRARY REGULATIONS

The Library can be visited only with a valid Library card with a passport size photograph which is has
to be presented at the counter.
Food and drink must not be taken into the Library. Mobile phones must not be used in the Library Bags
and coats must be left in the cloak-room or put into the lockers outside the Library. Users should not
disturb others by talking or with noisy behaviour.
The proper use of the Library documents and belongings is compulsory for each reader. Who wilfully
damages the Library documents and/or belongings, must pay a penalty.
When photocopying users must observe the copyright laws in every respect. Users who repeatedly or
seriously violate the Library regulations may be barred from using the Library with immediate effect.

SERVICES OF THE LIBRARY

Services provided free of charge for users with white Library cards
   • Use of Library catalogues
   • Use of CD-ROM network
   • Information on the documents and services of the Library
   • Use of the Reading Rooms
   • Use of the documents of the Library on the premises

Green Library cards entitle holders to use all the Library’s facilities in addition to the above
mentioned services
   • Reference services
   • Subscribed databases on the Internet
   • Interlibrary loan under special circumstances
   • Reading of dissertations on the premises
   • Photocopying of dissertations is prohibited!

LIBRARY FEES
                                                   32
White Library card in case of free membership
Green Library card in case of paid membership
           Registration fee for student card holders: Ft 800,-
           Registration fee for non student card holders: Ft 1.600,-
           Admission card: Ft 150,-
           Fine: Ft 20,-/document/day
           for overnight lending: Ft 400,-/document/day
           Reservation: Ft 100,-/document
           Substitution of lost Library card: Ft 500,-
           Scanning documents Ft 50-200,-/A4 page
           Printing documents Ft 15-25,-/A4 page
           colour print Ft 100-200,-/A4 page
           (incl. VAT)

BORROWING

Only valid green Library card holders are eligible to borrow documents from the Library. Data
recording of borrowing and withdrawal occurs in the presence of the readers.

a. What can be borrowed?
All documents that are not subject to restrictions and are available in the Library.

b. How many documents can be borrowed?
Readers of the Budapest Business School Faculty of International Management and Business may
borrow a maximum of 10 documents at a time.
Academic and non-academic staff of the Faculty may borrow a maximum of 20 documents at a time.
Outside users may borrow a maximum of 3 documents at a time.

c. Documents not to be borrowed:
    • Daily and weekly papers, journals
    • Reference works with the label ‟Kézikönyvtár‟ in the Reading Rooms
    • Dissertations, the most part on CD-ROM-s
    • Photocopies of compulsory readings which can be found in Rooms 47 and 26/b.
Users may not borrow the documents in the European Union Documentation Centre. Apart from the
documents relating to European integration, users can find reference books, textbooks, encyclopaedias,
and dictionaries here.
Books with the label ‟Humberside‟ and ‟Francia Tagozat‟ can primarily be borrowed by students
studying on the English BA and the French language programme, respectively.
The date when the document is to be returned is stamped on the fly-leaf of every document on loan.
Overnight lending of documents belonging to the reference Library is possible only on special
occasions.

IMPORTANT: Borrowing of a new title does not automatically mean a prolongation of documents
borrowed earlier.

If the reader does not return documents on time she/he has to pay a fine. Until the settlement of the
fine, documents cannot be renewed.
Documents borrowed from the Library must be returned on time without any notice.
The Library sends reminders to users when documents are overdue.
Irrespectively from the date the notice was sent to the reader, the fine is calculated from the date of the
original deadline.
                                                   33
The User is obliged to replace the lost or damaged document with a copy of the same edition when it
substitutes the original in every detail, or reimburse the cost.

d. Renewing books
Documents borrowed can only be renewed in person or via email before the date they are due. If the
documents on loan have been reserved, they cannot be renewed.

e. Reserving books
It is possible to reserve documents on loan. When the reserved document is returned, the Library
notifies the user and shall keep the requested book for 8 days. A reservation fee will be charged on
every book.
In certain cases the Library reserves the right to call in books before the loan date expires.

f. Damaged or lost books
In case of loss or damage the user can be held liable and will have to pay for the repair or the
replacement of the books.

HOW TO USE THE LIBRARY CATALOGUES

Most of the books that can be borrowed from the Library can be found on the shelves according to
languages and within these they are categorised according to disciplines (Classification numbers).
Documents can be chosen from the open shelves or can be brought up from the Library store
rooms/stacks after filling in the ‟Document request‟ form. Documents in the Library store rooms/stacks
will be made available to the User on the day following the submission of the ‟Document request‟
form. Back volumes can also be obtained from the Library store room with the same conditions.
Books used in the Library should not be returned to the shelves but put on the trolleys as indicated.
If a dissertation is sought, please write D/…… number indicated in the computer on the prescribed
form and give it to the Librarian in the Information Section. The requested dissertations can be picked
up on the day following the date written on the form.
Audio and video materials and equipment together with language books and test tasksheets can be
found in the Self Access Centre.
Journals, with the exception of daily political papers, can be found in Room 26/b, Ground floor,
Building D.




                                                  34
                                           Table 5. BA International Economy-Full time-English language programme: A and B modules

                                                                   BSc International Economy-Full time-English language programme
                                                                                          A and B modules
                                                                 Year 1                           Year 2                         Year 3                                              Year 4
                         Blocks




                                                                                                                                                                                                Credits
                                                          Sem. 1         Sem.2           Sem. 3          Sem. 4           Sem. 5        Sem. 6                                       Sem. 7
                                                                                                                                                                                                                  Prerequisites
                        Modules
                                                    C Ex       C Ex                                          C   Ex               C   Ex               C   Ex               C   Ex
                        Subjects                L S      L S         L                              S                 L   S                L   S                L   S                Practice
A. GENERAL CORE UNITS                                                                                                                                                                           45
A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY– FOUNDATION LEVEL                                                                                                                          19
   1 Mathematics for Economics and Business 1,2 1 2 3 K 1 2 3 K                                                                                                                                 6                     A.1.1.
   2 Operations Research                                             0                              2        3   G                                                                              3
                                                                                                                                                                                                          Mathematics for Economics and
  3 Statistics 1,2                                                         1   2        3   K   1   2        3   G                                                                               6          Business 2, Statistics 1 are
                                                                                                                                                                                                                  prerequisites
   4 Computer Applications 1, 2                       1   1        2   G   1   1        2   G                                                                                                   4                     A.1.4.
A.2. ECONOMICS – FOUNDATION LEVEL                                                                                                                                                               22
   1 Microeconomics                                   2   2        5   G                                                                                                                        5
   2 Macroeconomics                                                        2   2        5   K                                                                                                   5                     A.2.1.
   3 International Economics                                                                    2   0        3   K                                                                              3                     A.2.2.
   4 Introduction to Finance                          2   0        3   K                                                                                                                        3
OBLIGATORY ELECTIVE UNITS
   1 Integration Studies                                                                        0   2        3   K                                                                               3
   2 Economic Policy                                                                                                                       2   0       3   K                                                          A.2.2.
A.3.ELECTIVE UNITS                                                                                                                                                                              4
   1 Understanding East-Central Europe                                     1   1        2   K                         also available                            also available                  2
   2 Psychology                                                                                 2   0        2   K                                                                              2
B. BUSINESS CORE UNITS                                                                                                                                                                          52
B.1. BUSINESS CORE UNITS                                                                                                                                                                        36
   1 Introduction to Business Law 1-2                                      2   0        3   K   2   0        3   K                                                                              6
   2 Introduction to Corporate Business               1   1        3   K                                                                                                                        3
   3 Introduction to Management                       1   1        3   K                                                                                                                        3                     B.1.2.
   4 Introduction to Marketing                                                                  2   0        3   K                                                                              3
   5 Taxes and Subsidies                                                   1   1        3   K                                                                                                   3                     A.2.4.
   6 Introduction to Accounting                       2   2        5   G                                                                                                                        5
   7 Human Resources Management                                                                 2   0        3   K                                                                              3                    B.1.3.
   8 Introduction to Business Finance                                      1   1        3   K                                                                                                   3                    A.2.4.
   9 Applied Computer Science                                                                   0   2        3   G                                                                              3                 A.1.3. A.1.4.
 10 Business Communications                           0   2        2   G                                                                                                                        2
 11 Introduction to Informatics for Economics                                                                         1   1       2   G                                                         2
B.2.LANGUAGES MODULE                                                                                                                                                                            8
   1 1st foreign language                             0   4        2   G   0   4        2   G                                                                                                   4
   2 2nd foreign language                                                                                             0   4       2   G    0   4       2   G                                    4
B.3. COMPETENCES MODULE                                                                                                                                                                         8
   1 Business Protocol and Etiquette (not English)    1   1        2   K                                                                                                                        2
OBLIGATORY ELECTIVE UNITS
   2 Presentation and Writing Skills                                       0   2        2   G                                                                                                    2
   3 Economic Psichology                                                   1   1        2   K                                                                                                    2
   4 Research Methods                                                                           0   2        2   G                                                                               2
A and B modules
Credits                                                       33                   30                   28                    4                    2                    0               0       97
                                                     Table 6. BA International Economy-Full time-English language programme: C and D
                                                                                        modules
                                                                              BSc International Economy-Full time-English language programme
                                                                                                                    C and D modules
                                                                          Year 1                                        Year 2                                      Year 3                      Year 4
                          Blocks




                                                                                                                                                                                                               Credits
                                                             Sem. 1                Sem.2                 Sem. 3                  Sem. 4                Sem. 5                Sem. 6             Sem. 7
                                                                                                                                                                                                                                       Prerequisites
                          Modules
                                                                      C Ex                   C Ex               C Ex                      C Ex                  C Ex                 C Ex
                          Subjects                       L   S                 L   S                 L   S                   L    S                L   S                L    S                  Practice
C. SPECIALIST UNITS                                                                                                                                                                                            62
C.1. SPECIALIST CORE UNITS                                       I.                    II.                   III.                 IV.                      V.                 VI.                 VII.         53
   1 European Common Policies                                                                                                2    0        4   G                                                                4        Integration Studies
   2 International and EU Law                                                                                                3    0        4   K                                                                4        B.1.1.
                                                                                                     also available                                also available
   3 International Relations and Institutions            3   0        4   K                               here                                          here
                                                                                                                                                                                                                4
   4 International Marketing                                                                                                 2    0        4   K                                                                4        B.1.4.
   5 International Marketing Communication and PR                                                                            3    0        4   K                                                                4
   6 Global Business Environment                                                                                             2    0        4   K                                                                4        A.2.3.
   7 International Economic Policy                                                                                                                 2   0        4   K                                           4
   8 International Trade and Forwarding 1                                                                                    2    1        4   K                                                                4
   9 International Trade and Forwarding 2                                                                                    2    1        4   K                                                                4
  10 International Financial Management                                                                                                            1   1        4   G                                           4        B.1.8.
                                                                                                                                                   also available                             also available
  11 Hungary's International Business Relations                                                      2   0          3   K                               here                                       here
                                                                                                                                                                                                                3
  12 International Organisational Management                                                                                                                            2    0        3   K                     3        B.1.3.
  13 Negotiation Strategies                                                                                                  0    2        3   G                                                                3
  14 1st foreign languauge                                                                           0   4          2   G                                                                                       2        B.2.1.
  15 2nd foreign languauge                                                                                                                                              0    4        2   G                     2        B.2.2.
C.2. OBLIGATORY ELECTIVE UNITS                                                                                                                                                                                  9
   1 Cross Cultural Communication                                              2   1         3   G                                                                                                              3
   2 Economics of International Enterprises                                                                                                        2   0        3   K                                           3
   3 European History and Culture                                              1   1         3   K                                                                                                              3
D. INTERNATIONAL BUSINESS ECONOMICS SPECIALIST                                                                                                                                                                 33
D. 1. INTERNATIONAL BUSINESS ENTERPRISES SPECIALISATION                                                                                                                                                        18
   1 EU Programmes and Projects                                                                                                                    1   1        3   G                                           3
   2 Business Environment in the EU                                                                                                                2   0        4   K                                           4        C.1.1.
   3 Market Research                                                                                 2   2          4   G                                                                                       4        C.1.4.
   4 Foreign Trade Regulations                                                                                                                     2   0        3   K                                           3        International Trade and Forwarding 1
   5 Operation of Physical - Logistical Processes                                                                                                  2   1        4   G                                           4        International Trade and Forwarding 2
D.1.1. OBLIGATORY ELECTIVE UNITS (choice of four subjects)                                                                                                                                                     15
   1 Payments, Risk Management and Financing                                                                                                       2   1        3   G                                           3
   2 Strategic Management                                                                                                                          2   0        3   K                                           3
   3 Analysis of business situations and processes                                                                                                                      0    2        3   G                     3
   4 Controlling                                                                                                                                                        1    1        3   G                     3
   5 Hungary in the EU                                                                                                                                                  2    0        3   K                     3
D.1.2. ELECTIVE UNITS (in a chosen foreign language)
E. Work Practice                                                                                                                                                                                        30
Criteria                                                                                                                                                                                                        3
   1 PE                                                                                                                                                                                                         0
                                                                                                                                                                                                                         absolve the students of 2009 of the
   2 Communication Training                                                                                                                                                                                     0        subject, for the students of 2010 is
                                                                                                                                                                                                                         already not criteria
                                                                                                                             also available
   3 Student Enterprise                                                                              0   2          3   Kr        here                                                                          3
C and D and (E) moduls together
Credits                                                          4                     6                     12                       31                   27                    18                30          128
A and B moduls together
Credits                                                          33                    30                    25                       7                    2                     0                  0          97
All credits                                                      37                    36                    37                       38                   29                    18                30          225

                                                                                                                             36

				
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