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Email Marketing Campaigns

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					Email Marketing Campaigns
Fact Sheet




What are they?                                                                We provide a one stop shop for any email-marketing needs. Each campaign
                                                                              could include the following processes:
A highly effective way of communicating with your clients or prospective
customers; email marketing allows you to build lasting relationships          Design
and convert recipients into profitable avenues. The immediacy of email        Generated in line with your requirements, we can design bespoke creative
marketing means that you can rapidly disseminate targeted information to      html templates for your emails, source royalty free images to use throughout
the right people - ideal for last minute promotional offers and incentives.   your campaign and produce html web pages of the email.

A great way of driving traffic to your website.
                                                                              Data Management

Any size and type of campaign can be created; whether you need one            The data you provide will be run through our software and checked for

email to go out to one hundred people, or for a series of emails to reach     duplicates and errors - which means you will receive your data cleansed

fifty thousand people over two years, we have the creative and analytical     and up-to-date.

resources to ensure your campaign is as effective as possible.
                                                                              Eshot Delivery
                                                                              We will link your email message content with a contact database and
How does it work?                                                             tracking system before mailing your audience. You will receive the eshot
                                                                              prior to your recipients to ensure that you are 100% happy with the results.
We work with you through campaign inception, delivery and data reporting,
tailoring each campaign to meet your specific objectives and desired
                                                                              Campaign Tracking & Reporting
outcomes.
                                                                              With the use of metrics, a full campaign report can be produced. This can
By designing email and web content according to your specifications,          provide you with information on campaign delivery rates, open rates, click
dealing with contact database information, delivering e-shots and tracking    through rates displaying a contact’s areas of interest, conversion rates,
response data, we can provide you with a customised, optimised and            unsubscribes and bounceback emails. Effective tracking allows you to know
efficient campaign - allowing you to target your audience and effect the      which parts of your email campaign are working and which
desired outcome.                                                              could be improved.



                                                                              Speak to us to design and employ the perfect email marketing
                                                                              campaign to promote your business, generate leads and create
                                                                              optimal relationships with contacts
Email Marketing Campaigns
Fact Sheet




             Who are they suitable for?                                                                              What are the benefits and outcomes?

             •    Any company, team or organisation wishing to deliver                                               •   Drive traffic to your website
                  targeted information to an audience                                                                •   Increase your sales conversion
             •    Anyone looking to gather information from a contact group                                          •   Generate repeat sales
                                                                                                                     •   Up-sell and cross-sell products and services
                                                                                                                     •   Gain valuable feedback from your site visitors



             Enhancements

             •    We can design and implement web registration pages according to any specification
             •    Include online surveys to gauge and measure further market information




             Timing and Logistics

                 Number of People                        Unlimited

                 Duration                                Dependent on campaign and processes chosen

                 Venue /Setting /Logistics               We will operate the campaign from our offices

                 What we Supply                          Dependent on campaign

                 Pricing                                 On Application

                 Health and Safety                       Risk Assessed, £10million Public & Product Liability and Professional Indemnity Insurance




                            Telephone: +44 (0)1438 861 821           Fax: +44 (0)1438 861 864         Email: ideas@motivaction.co.uk       Web: www.motivaction.co.uk

				
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posted:9/18/2011
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