Is your calendar full?
Bookings are the lifeline of our business.
Our hostesses are our business partners.
Be professional by making time for business.
Treat it like a business NOT A HOBBY!
This is your business Where can you start a
business for $165.00 and have the potential to
What are your GOALS for your business? How
many nights a week do you WANT to work?
Do you want to earn the trip (4-6 shows a
Do you want to be a leader?
Once you have determined what you want
let’s make it happen.
Make sure you have a day timer or an
appropriate calendar to mark down
everything your doing.
You will want to get some stickers and mark
the dates you would like to do shows. When
you open your calendar your hostesses can
see what days you have available.
Book At Your Shows
Be prepared to book shows at you shows
Make sure you have hostess packets made
up ahead of time.
Get a small tote to keep them in your car.
Always make sure you have current
information in the packets and they look
nice and professional.
Make sure you know the monthly customer
and hostess specials.
Be PASSIONATE and EXITED! ENTHISIASM is
contagious. Your attitude makes a difference!
Be confident about what you have to offer. Lia
sophia has BAR NONE the best hostess program in
the business. You are offering a GREAT SERVICE to
your hostess and her guests when you bring your
wonderful products to her home.
Dress for Success and wear the jewellery!
Make it a fun interactive experience with you as the
Change your mind set. When you get to the Show
tell yourself you are not leaving until you get a
booking or two.
If you are concentrating on sales change you mind
set to bookings. You will be better off with a $600.00
show and three bookings than a $1000.00 show and
Be positive and leave your personal problems at
home. Be as excited about your business as you were
the day you started.
Prior to Your Shows
Get a Guest list and mail out the invitations,
this is a service we provide for our hostesses.
Guests like to get a invitation in the mail, they can
put it on there fridge and they won’t forget the
DON’T rely on email as an invitation. People
don’t check there email or it can go into the
It’s easier to delete an email than it is to throw
out an invitation.
You may bring your hostess a small gift as a
thank you and present it to her at the
beginning of your show.
It could be a piece of jewelry from our
previous line, a calendar, a gift certificate to
a coffee shop or a tray to store her
jewellery. Think outside the box; you don’t
have to so spend a lot of money to show
Once you have built a relationship with a
hostess she will call you her advisor.
She will promote you to her friends and
Theme parties are fun.
Five O'clock “Happy Hour’’, Lunch Hour parties,
Sunday Brunch and Bridal Parties are just a few
Think about all the specials occasions:
Valentines day, Grad Fundraisers, Birthday’s,
Men’s Night (Help find the right gift for their loved
ones and offer to wrap it.)
Know and present the hostess program with
excitement and confidence. Print it and put it in a
Picture frame with your display.
Use descriptive adjectives such as When you get all of the
“STUNNING” pieces you desire.
When you have your party you can get all of the “must have”
pieces you want!
Ladies I am confident that you will FALL IN LOVE with the lia
Use the words “free” and “discounted” jewellery. “I can show
you how to get some of these items free and at a discount.”
People book shows because they are fun exciting,
entertaining and they LOVE Jewellery!
When your doing your presentation do a visual of how much
Jewellery the hostess can earn by booking a show.
Take your empty lia sophia boxes and put them in a tray.
Four hostess bonus items, 2-5 items at ½ price and 20-40%
in free. This is a lot of jewellery.
Place the jewellery on your hostess and her guests so they
can get a visual.
At your show’s identify guests while your doing you
presentation and watch people’s actions. Who loves
Contact all former hostess and CUSTOMERS when a new
catalog is released. Twice a year.
Capture information on your order form with
peoples comments. Call me in two months as my
house in under renovation. When you call say “hi
Cathy this is Barb I met you at Danna's party. How
are house renovations coming along?”
People like to hear that you remembered their
Always follow up with people that want to book in
a month or two.
Sit down with each customer and write up the order.
Make sure they got everything they wanted
(knowing they did not). Ask her were you able to
get everything you wanted tonight?
Suggest by booking a show she could get the
coordinating pieces to the items she purchased.
Ask did you have fun, did you see a lot of
things you like? Wouldn’t it be nice to get
some of them for free?
She will say yes or no and that is the worst
that is going to happen.
Feel the fear and do it anyway!!! ALWAYS
The #1 reason people don’t book shows is
their advisor didn’t ask them.
Have a script ready when you are calling your
contact list. Scripts DO WORK. There is a script
in the advisor training under getting started.
Practice it and something will happen when
you pick up the phone.
Don’t take NO personally. You will get 10 no’s
to get a yes.
Creative Booking Ideas
Create a special! Call everyone on your
contact list by PHONE. Do NOT use EMAIL!
You can give away a gift card a piece of
jewelry or whatever you like.
Play a BOOKING game at your party.
Have a Mysterious Hostess Party.
Talk to everyone and engage with everyone!
Creative Booking Ideas
Do a Hostess appreciation afternoon or lunch.
Invite ALL your hostess from the previous year
to your home and have lunch. Present them
with flowers for the highest party, the biggest
guest list and give them each a piece of
retired jewelry. Be creative! This a great idea
when our catalogs change. I guarantee you
will rebook everyone of them.
Get together with a friend and go to the shopping
mall. You can shop if you like but take some
catalogues and a few pieces of jewelry and go have
coffee in the food court
You will get lots of people to have a look at your
jewellery. (Have your calendar with you).
MAKE 5 CALLS A DAY FOR 10 DAYS. When you talk to
50 people you are going to get some yeses!
When you are on your trip send each hostess a post
card and thank her for her business.
Your not alone in this business. If you are feeling
frustrated or having difficulty’s CONTACT the person
that recruited you or your leader. We are HERE TO
Recruit someone within your first month of business.
You will have a business partner to share ideas with.
It is fun to work with someone.
Together you can do a telephone blitz. Get
together with your new recruit and or your leader
and set aside an hour to get on the phone and call
your contacts. It’s fun!
Always attend trainings and meetings, new Jewellery
launches, conference calls and webinars. These are
tools to help you be successful.
Your never alone in this business that‘s why we have
a TEAM so we can share and help each other.
Set your goals for the year and make your business a
BUSINESS IS EVERYWHERE!
Star Division Leader, lia sophia Jewelry