Business Plan Design: the Business Idea
Assuring coherence between the Business Idea, opportunity/environmental restriction and personal characteristics
• How to assess the entrepreneur • How to analyze and evaluate the business idea
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The Business Idea
Is it a dream?
How to work on ideas with entrepreneurs
2-2
3
Micro ideas for Micro business?
• What is more important, the person or the idea? • Coherence between person and idea • People make the difference
2-2
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Micro ideas for Micro business?
• The risk of failure • What happen if there are no ideas or too many ideas? • How to analyze and evaluate the business idea
2-2
5
Group Work (15 min)
• You are a special commission and are requested to select business ideas to be financed. In your material you find 3 business ideas • Please:
– indicate the ranking – write 3 questions you would like to be answered about the business ideas – specify the criteria you used to rate business ideas (at least 3 elements)
2-2
6
After the Group Work Check list for the business idea
• Is the idea consistent with the person? • Why is this person the best to implement this idea? • Where will the idea implemented? • Who will take care of sales? production? accounting? • Are there examples of success with the same idea? Where?
2-2
7