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					Stevie Wonder Korea Concert
Stevie Wonder Korea Concert

index
1.   Concert info
2.   Venue info
3.   Capacity and Ticket price
4.   Buget
5.   Operation
6.   PR (online, media, offline)
Stevie Wonder Korea Concert
1. Concert info



                    TITLE     Stevie Wonder Concert

                  SUB TITLE   First Live in Seoul


                    DATE      TBD (Friday or Saturday or Sunday)

                   VENUE      Jam-sil Olympic Main Stadium, Seoul, S Korea

                   TICKET     Average $118

                   ARTISTS    Stevie Wonder

                  ORGANIZER

                  CAPACITY    40,000
Stevie Wonder Korea Concert
2. Venue     Venue_Korea’s biggist Stadium
1. Concert info




Jam-sil Olympic Stadium is the biggest arena in Korea.

Capacity : 45,955 / 75,469㎡


The stadium only boasts the top stars of Korea but the foreign artists who
have performed there are Elton John, Michael Jackson, and Metallica.
This is the best stadium for Stevie Wonder's Show.

Not too long ago, even Christina Aguilera and Beyonce performed in a smaller
stadium.
Stevie Wonder Korea Concert



         39   40   41   42   43   44




     B                                 A




                                           VIP      3,000 seats
                                           R        7,000 seats
                                           S       10,000 seats
                                           A       10,000 seats
                                           B       10,000 seats


                                           total   40,000 seats
Stevie Wonder Korea Concert
3. Capacity and Ticket price
                Seats of                                           Ticket             Venue         Performance
Seat grade                     Ticket Price      Total Price                                                                      The Sales
                Quantity                                         commission          Tax(8%)          Tax(3%)
    VIP            3,000            $200            $600,000         $30,000          $48,000            $18,000                   $504,000
     R             7,000            $150           $1,050,000        $52,500          $84,000            $31,500                   $882,000
     S            10,000            $120           $1,200,000        $60,000          $96,000            $36,000                  $1,008,000
     A            10,000             $70            $700,000         $35,000          $56,000            $21,000                   $588,000
     B            10,000             $50            $500,000         $25,000          $40,000            $15,000                   $420,000
   Total          40,000                           $4,050,000       $202,500         $324,000           $121,500                  $3,402,000
  Average          8,000            $118            $810,000         $40,500         $64,800             $24,300                  $1,134,000
                                                     <statement of profit and loss >
                 1 Show            100%              90%         85%            80%                       70%          60%          55%
Total Seats       40,000           40,000            36,000           34,000          32,000              28,000       24,000       22,000
 The Sales                       $4,050,000        $3,645,000       $3,442,500      $3,240,000          $2,835,000   $2,430,000   $2,227,500
                   Ticket
                                  $202,500         $182,250         $172,125         $162,000           $141,750     $121,500      $111,375
Commisson     commission(5%)
   And          Performance
                                  $121,500         $109,350         $103,275          $97,200            $85,050      $72,900      $66,825
   Tax            Tax(3%)
               Venue Tax(8%)      $324,000         $291,600         $275,400         $259,200           $226,800     $194,400      $178,200

    The sales of Ticket
                                 $3,402,000        $3,061,800       $2,891,700      $2,721,600          $2,381,400   $2,041,200   $1,871,100
  - Comminsion and Tax
   Total production cost         $2,021,000        $2,021,000       $2,021,000      $2,021,000          $2,021,000   $2,021,000   $2,021,000
 Proceeds of Ticket Sales        $1,381,000        $1,040,000        $870,700        $700,600            $360,400     $20,200     $-149,900
          Sponcer
         MD Sales
              (For vvip seats, we will take off 500seats of vip seats and planning to sell at 3,000$,                the break-
                                 but excluding on a statement of profit and loss)                                    even point

                                     In korea, usually we expect 60% of seat to be filled in one particular show.
Stevie Wonder Korea Concert
4. Buget


    Artist guaranteed : $800,000 (offer)

                      section                                         details                  price

                     Hard wear               Stage setting, sound, lighting, etc..               $600,000
                                             Concert hall rent fee, tax, hotel, car, etc..
                     Rent fee                (we use 4 days – 2 days : set up / 1 day : show     $200,000
                                                               1 day : remove setting)
                         Broadcast
                           Offline
                           Online
             PR
                           Poster
                            Spot
                                                       Total PR fee                              $321,000
                           Guard
           operati
                            Staff
             on
                                                      Total OP fee                                $80,000
                  extra-expenses                                                                  $20,000
                                    Total expense (include artist guaranteed)                  $2,021,000
Stevie Wonder Korea Concert
5. Operation




Blast Partners, inc. : Capital, Promotion, PR



                Blast Partners is a concert promotion & entertainment company under S. Korean premiere media
                power house: Boston Media. Blast Partners strategic alliance amongst some of Korea’s most
                  influential promoters and nightlife entrepreneurs will place them in the forefront of the concert
     promoting industry in S. Korea. Currently, Blast Partners acquired assets in two night clubs located in Seoul’s
     most affluent district.

     Concerts: Korea's best event planning organization, our goal is to make partnerships within Asia's
     promoters. We have promoters of the most recent Lloyd Banks (G-unit) and Jay-z performance. Blast Partners’
     current business agenda includes creating a strategic alliance with many of the regions top promoters through
     our partnerships with various media outlets. Brian Mcknight, Eagles, and G-Unit’s 50 CENT are both slated for
     future shows with Blast Partners. And Recently we took over J's people, a production company, and
     actively participated on the concert field .

     Night Life: Club Air and Club Catchlight, located in Seoul’s most affluent night life district. They have been
     hosts to many international deejay’s and South Korean celebrities.
   Stevie Wonder Korea Concert
  5. Operation                                Work Experience - J’s people
In korea, as many foreign singers didn't have a show in korea, and it is being activated since last year, so there are not many korean
companies that have some experience in this field. However, our company has experience of promoting not only korean singers but also
foreign singers ,so we could guarantee that we could make stevie wonder's korea show best ever. Even the company which promoted a
show with Christina aguilera and Beyonce, had no experience before.

  Korean singer
  2005.02   White day in love concert – korean singer Lee ki chan and freestyle (Production, Planning, Directing)
  2005.06   double K and Baechiki Concert - korean singer (Production, Planning, Directing)
  2005.06   SG wanabe Concert - korean singer group (Production, Planning, Directing)
  2005.07   Pung-kyung Concert - korean singer group (Production, Planning, Directing)
  2005.08   Park hye-kyung Concert - korean singer (Production, Planning, Directing )
  2005.09   Fly to the sky Concert - korean singer group (Production, Planning, Directing) Olympic Stadium's Chejo gym
  2005.10   Pung-kyung Concert - korean singer group (Production, Planning, Directing )
  2005.11   in my soul Concert – korean singer Park jung hyun, park hyo shin, kim jo hwan (Production, Planning, Directing) Olympic Stadium's Chejo gym
  2005.12   Music to music Concert – korean singer Kim jong kook, SG wanabe, Vibe (Production, Planning, Directing) Olympic gym

  2006.06   See ya Concert - korean singer group (Production, Planning, Directing)
  2006.07   SS501 Concert - korean singer group (Production, Planning, Directing / Olympic Stadium's Chejo Stadium (Production and Planning)
  2006.12   Big4 Concert – korea’s biggist the end of the year Concert (Production, Planning)
  2006.12   MC Mong merry Christmas Concert - korean singer (Production, Planning, Directing)
  2006.12   SS501 ‘s 1th Year Anniversary Concert - korean singer group (Production, Planning, Directing )
  2006.12   Im jye bum Concert - korean singer (Production, Planning, Directing )
  2006.12   DJ DOC Concert - korean singer group (Production, Planning, Directing)
  2006.12   70/80 Concert - korean singer group (Production, Planning, Directing

  2007.01 Kcm Concert - korean singer (Production, Planning, Directing)
  2007.04 Flower Concert - korean singer group (Production, Planning, Directing)
  2007.06~07 SG wanabe Concert - korean singer group (Production, Planning, Directing)
  2007.11 Ma-ya Concert - korean singer (Production, Planning, Directing)
  2007.12 Lee hyun woo Concert - korean singer (Production, Planning, Directing)

  international singer
  2006. 10 JAY-Z The 1st Live in Seoul (Production)
  2007. 02 Dj Spinbad (from NY) Live in Seoul (Production, Planning, Directing)
  2007. 03 Lloyd banks (G-unit) Live in Seoul (Production, Planning, Directing) with A-list talent agency
  2007. 07 Lloyd banks (G-unit) club show in Seoul (Production, Planning, Directing) with A-list talent agency
  2007.10 one-world Music festival- korean singer and world musician (Production) http://www.oneworldmf.or.kr/eng/index.jsp
Stevie Wonder Korea Concert
6. PR- online



      Method                Company                                                   Details
    Homepage
                                                  Search bar promotion “stevie wonder concert in the search bar”
                                                 Artist profile/concert information/tour homepage/special link/related
                            Daum.net
                                                 articles/promotional banner
    Portal sites                                 Sales promotion and free ticket events

                    Naver, Empass, Yahoo Korea    Promotion banner (links to site for details)
                             and others          Free ticket event

                     <<3 world music “mania”
                            websites>             world music related updates
  Music websites    Rhythmer, hiphopplaya, and    Main page banner promotion
                             hiphoper             Free ticket event




                                                  Steaming Music promotion from main website
                            Melon.com             Artist page  Concert information and promotional website
  Streaming Music                                 Free music gift certificate
       sites                                      Free ticket event



                            Other sites           Artist homepage and free music download gift certificates
Stevie Wonder Korea Concert
6. PR- online



    Method              Company                                                 Details
                                              celebrity gossip & entertainment programs ,
                          Basic               music programs  concert information
                                              artist interview and performance recording ticket events

                                             <etn, YTN Star, KM, [V], Mnet, MTV>
      TV                                      Concert recording or live feed
                                              Artist “documentary” (possible)
                          Cable               MTV Spot advertisement 15” promotion (broadcasting company subject
                                             to change)
                                              music program promotion (with VJ assistance)




     Radio          All music program         Radio programs  ticket and concert promotion



                                              Artist and sponsor review page
                Economy, sports, and other
     media
                      newspapers



                                              universal Korea event promotion
      CD                Artist’s CD
                                              Record stores  advertisements and promotion
Stevie Wonder Korea Concert
6. PR- online




                           50,000 posters distributed in high traffic volume key spots
                           (indoor/outdoor)
           Street
                           80,000 flyers in distributed to retailers and retail sponsors throughout
                           the entire country


          Billboard         ICN Airport expressway billboard advertisement (4 weeks)



           Others           LED visual blurb in spot areas in Seoul


                            <GS Convenient stores / 7-11 / etc.>
     Convenience stores
                           Advertisement at all ticket outlets

                            Sponsor company  public advertisements
          Sponsor
                            Sponsor employee ticket promotion

            DM              credit card/communication and other companies


        Vehicle Wrap        Bus wrap on key Seoul metro stations

    Subway Advertisement
                                                                <ex- Rain’s world tour wrapping bus>
Stevie Wonder Korea Concert




       THANK YOU !!

              Joe Lee : promoter
              951-4 4F Seiran B/D Shinsa-dong
              Gangnam-gu Seoul, South Korea
              T.P : 82-2-2233-9351, 82-2-2233-7498
              Fax : 82-2-2233-7494
              Direct : 82-11-9574-0656
              E-mail : promoter@hanmail.net

				
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posted:9/16/2011
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