P2 P3 P4 CARPROOF

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							                             VEHICLE CLONING
                             It’s the latest trend in auto theft, and it leaves
                             its victims powerless!



                                                                          P2
                             MANHEIM AND ADESA
                             Use CarProof to take the worry
                             out of U.S. Cars



                                                                          P3
                             New Vehicle Identification Number
                             Requirements




                                                                          P4


    CARPROOF

    CLOSE-UP                                                                                                         Vol 2, Issue 7, July 2008

AUTO TRADER
On June 6th, CarProof and Auto Trader began a               CarProof has always been available to consumers,
combined national brand awareness campaign that             but with our new relationship with Auto Trader,
will see the integration of CarProof reports, logos         consumers will now be able to search for a vehicle,
and information with every print issue of Auto Trader       order and view CarProof reports, all at the same time.
coast-to-coast. In addition, every used vehicle listing     Make sure that you have already run a CarProof report
on the Auto Trader website, including the homepage,         on your inventory so you know at least as much as the
will feature the CarProof logo as well as direct links to   consumer will about your vehicles.
our reports.
                                                            Automotive dealers, including Power Page Gold
With over 300,000 vehicle ads appearing online at           and Trader Dealer Showroom users, watch for exciting
any one time, and with over two million unique              new developments and added functionality …
monthly visitors, Auto Trader is Canada’s highest           coming soon!
volume vehicle trader and classified medium.
CARPROOF CLOSE-UP                                                                                                                                       P2



VEHICLE CLONING
 IT’S THE LATEST TREND IN AUTO THEFT, AND IT LEAVES ITS VICTIMS POWERLESS!
 PART 1 – AN OVERVIEW
Vehicle cloning. It sounds high-tech but in reality involves little more    manufactured in Canada or the United States, (1) the VIN plate
than duplicating a few documents and a VIN plate, giving a similar,         with the 17-digit number can be viewed through the bottom of the
stolen vehicle the personal imprint of another. The VIN or Vehicle          windshield on the driver’s side, and (2) the manufacturer’s label,
Identification Number is the equivalent of a finger print, in that each     located on the driver-side door or door jamb. Many manufacturers are
vehicle has its own unique serial number that cannot be legally             starting to emboss the individualized VIN on additional component
duplicated. Thieves cleverly alter the VIN of a stolen vehicle to make it   parts of the vehicle during the production process, making it more
appear legitimate.                                                          complicated for thieves to replace all references of the original VIN. In
                                                                            addition, aftermarket companies such as Sherlock Antitheft Marking
Important information about a vehicle is stored in many different           Inc., our partner and data provider, offer anti-theft marking services
databases by means of the VIN. A chronological history of a cloned          that individuals can purchase, designed to protect their new or used
vehicle can produce a complicated picture that makes it difficult to        vehicle. This type of encryption deals with the problem of vehicle
distinguish the legal vehicle from the cloned imposter.                     cloning and theft directly, at the source of the problem, deterring
The VIN is located in two specific locations on any vehicle                 thieves from stealing the vehicle in the first place.


   “Best $60 I’ve ever spent. How can you
   put a value on peace-of-mind? I was
   buying a new vehicle and doing so
                                                          OUR MANUFACTURER PROGRAMS
   over the internet. Without ever having                 Manufacturer                Program                                   Start Date
   seen the car, I knew everything about                  Mercedes-Benz               Off-lease                                 June-05
   it...accident history, liens, whether it               Ford                        Certified Pre-owned (CPO)                 September-06
   had ever been brought in or out of
                                                          Subaru                      CPO                                       October-06
   the province or country. I’m buying
                                                          Lexus                       CPO                                       January-07
   the car and feel so much better about
   my decision knowing full well I’m fully
                                                          Honda                       Off-lease                                 April-07
   informed about my decision and have                    BMW                         Off-lease                                 May-07
   done my due diligence! I’ve already                    Toyota                      Off-lease                                 May-07
   recommended the site to four friends!                  Honda                       CPO                                       June-07
   Money well spent!”                                     Chrysler                    Off-lease                                 June-07
                                   T. Jeves, BC
                                                          Infiniti                    Off-lease                                 April-08
                                                          Toyota                      CPO                                       May-08
                                                          Infiniti                    CPO                                       May-08
                                                          Nissan                      CPO                                       May-08
                                                          Nissan                      Off-lease                                 May-08
Vol 2, Issue 7, July 2008                                                                                                                            P3




                                                                                                  WE CONGRATULATE OUR PARTNERS
MANHEIM AND ADESA                                                                                 AT SUBARU CANADA!
                                                                                                  CarProof would like to extend our congratulations
 USE CARPROOF TO TAKE THE WORRY OUT OF U.S. CARS                                                  to our partners at Subaru Canada. J.D. Power and
 There is good reason for Canadians to be concerned about buying U.S. vehicles with bad           Associates recently released its 2008 Canadian
 histories. Recent news stories recount how dishonest dealers have been importing problem         Manufacturer Web Site Evaluation Study, in
 vehicles with Salvage branding, Flood Damage history and Lemon status into Canada from           which Subaru attained the honour of earning
 the U.S., misrepresenting these vehicles as “Normal” to the unsuspecting buyer.                  the highest score for customer satisfaction
                                                                                                  out of the 25 manufacturers reviewed. Subaru
 Car dealers can rest assured that when purchasing at Manheim and ADESA auctions in               Canada in one of the progressive manufacturers
 Canada, they know the true history of the vehicles under consideration. Strict policies          implementing the use of CarProof reports to
 require that a CarProof Verified report accompany every vehicle being imported from the          enhance their CPO programs by including a
 United States (or of known U.S. origin) requiring that any unusual findings identified in the    CarProof Verified report with every Certified Pre-
 VHR be fully disclosed at the time of sale.                                                      owned vehicle sold throughout Canada.

 “Our CarProof Verified reports provide all the crucial U.S. history information as well as
 import verification data from Canada’s Registrar of Imported Vehicles (RIV).” said Joe Luther,
 Executive Vice-President of Product and Business Development for CarProof. Added Mr.             A LITTLE BIT OF CARPROOF HISTORY
 Luther, ”With VHR information being presented at auction, unscrupulous car dealers will          On July 6, 2004 CarProof officially announced
 not be able to channel unfavourable vehicles into Canada through this venue. Individual          its newly formed partnership with Experian
 consumers and car dealers alike need to take similar steps and protect themselves with           Automotive, allowing CarProof Reports to
 CarProof when purchasing vehicles through alternative methods.”                                  integrate Experian’s comprehensive vehicle
 Both Manheim and ADESA claim virtually no auction arbitrations for imported vehicles             history data. Before this day 4 years ago, car
 from the U.S., making it clear that this policy is protecting the auctions as well. “By          dealers, bankers, insurers and consumers alike
 mandating a CarProof report on all vehicles of U.S. origin, we have taken a big step toward      had to search multiple sources in order to
 ensuring both full disclosure and true transparency, ”declared Ron Coyne, Assistant General      “SEE THE WHOLE PICTURE.”
 Manager of Manheim Toronto (TAA). “Since the potential buyer is able to see the true             CarProof is continually growing its partners,
 nature of the vehicle he or she is bidding on, buyer confidence is greatly increased. ”Mr.       industry connections and data providers, part of
 Coyne continued, “We are so impressed with the quality of the data included in a CarProof        our commitment to maintain our reliability and
 report that it has been a key element in our arbitration process for almost three years.”        provide the most comprehensive vehicle history
 Thank you Manheim and ADESA for your progressive policies, ongoing support, and for              report available for our dealer and consumer-
 recognizing the inherent value of the data provided in a CarProof report.                        based customers. CarProof provides the only
                                                                                                  report with “THE BEST DATA. PERIOD.”
Vol 2, Issue 7, July 2008                                                                                                            P4




   PART 2 – TO DETER IS RARELY ENOUGH
  Did you know that at present, there is no offence in the Criminal Code of Canada that
  specifically prohibits the removal or alteration of a VIN? Proposed legislation has been set out
  to change just that. Under new amendments anyone convicted of tampering with a VIN could
  face imprisonment for up to 5 years and/or a maximum fine of $2000.

  How can CarProof be of assistance? CarProof vehicle history reports can aid in identifying
  potential vehicle clones. If a report presents concurrent registrations, brandings and/or
  insurance claims data on the same vehicle in various jurisdictions, alarm bells should sound.
  It just might be that there are two distinct vehicles with that same VIN number whose
  separate information is being compiled into a single report. If the information on a report is
  arranged in a fashion that implies fraudulent connotations, do not hesitate to contact one
  of our CarProof Account Executives at 1-866-835-8612, who will confirm the information
  provided to you in our report.




NEW VEHICLE IDENTIFICATION NUMBER REQUIREMENTS
 Changes to the current VIN system are scheduled to be effective October 27 of this year.            V I N Y E A R CO D E S
 Concerns that the current supply of VINs will run out in the near future, particularly the
 manufacturer’s unique identifier, have spurred this impending change. The 1981 model year
 was the first to require the 17-character VIN that we use today, with its fixed format that could
                                                                                                     Year                Code
 not be duplicated for a period of 30 years. The proposed amendments will double this 30-year        2007....................... 7
 span to a 60-year period beginning with the 1980 model year. In theory, this will ensure a          2008....................... 8
 unique supply of VINs for the next 32 years.                                                        2009....................... 9
                                                                                                     2010....................... A
 Among the more significant changes, VIN “year codes” will need to be revised to include
 character designations that encompass the expanded period of time. Also, the use of the
                                                                                                     2011....................... B
 number “9” in the 3rd position will indicate a low-volume manufacturer, prompting the               2012....................... C
 positions 12-14 to become part of the manufacturer identifier. A low-volume manufacturer is
 differentiated from a high-volume manufacturer by a dividing line of 1000 vehicles – labeling a
 high-volume manufacturer as one that produces greater than 1000 vehicles per annum.                 2028...................... W
 For further information regarding the impending VIN changes refer to the American Association
                                                                                                     2029....................... X
 of Motor Vehicle Administrators website at www.aamva.org.                                           2030....................... Y
                                                                                                     2031....................... 1
                                                                                                     2032....................... 2
CARPROOF CLOSE-UP                                                                                                          P5



WELCOME PARTNERS
                                                    RECENT PARTNERS                       CITY                  PROVINCE
WELCOME!                                            Big M Ford Lincoln                    Medicine Hat             AB
                                                    Parkcity Toyota                       Medicine Hat             AB
We are glad to have you on board as Canada’s        Fourlane Ford Sales                   Innisfail                AB
most recent CarProof partners!                      Stedelbauer Chevrolet                 Edmonton                 AB
                                                    Webb’s Ford Ltd                       Vermilion                AB
June saw over 230 more dealerships sign on to       Kokanee Ford Sales Ltd                Creston                  BC
use the vehicle history report that provides the    Alpha Auto Access Ltd                 Burnaby                  BC
                                                    Jim Pattison Cars Unlimited           North Vancouver          BC
best data available in Canada. Here are just some
                                                    Hilltop Toyota Ltd                    Salmon Arm               BC
of CarProof’s most recent sign-ups from across      London Motorcars                      Vancouver                BC
Canada.                                             Saunders Subaru                       Victoria                 BC
                                                    Schultz Pontiac Buick GMC             Prince George            BC
Congratulations on becoming a CarProof Verified     Northside Mazda                       Brandon                  MB
dealer. By regularly running CarProof reports on    Saturn SAAB of Pointe West            Winnipeg                 MB
                                                    Vickar Mitsubishi                     Winnipeg                 MB
your inventory, you have joined thousands of
                                                    Toyota Plaza Pre-Owned                St. John’s               NL
other dealers across the country that are using     Eastern Hyundai                       Clarenville              NL
Canada’s best tool to help you meet and exceed      Blaikies Dodge Chrysler Ltd           Truro                    NS

any target that you have set for your dealership.   Aitken Chevrolet                      Simcoe                   ON
                                                    Audi Centre Oakville                  Oakville                 ON
We thank you and we look forward to                 Auto One North                        Chelmsford               ON
                                                    Bayview Chevrolet Pontiac Buick GMC   Parry Sound              ON
serving you!
                                                    Blue Star Ford Lincoln Sales          Simcoe                   ON
                                                    Concept Ford                          Georgetown               ON
                                                    Disbrowe Pontiac Buick Cadillac GMC   St. Thomas               ON
                                                    Gallinger Ford Lincoln                Milton                   ON
                                                    Jim Keay Ford                         Orleans                  ON
                                                    Johnston Motors                       Hamilton                 ON
                                                    McKeown Motor Sales                   Spring Brook             ON
                                                    Myers Hyundai                         Nepean                   ON
                                                    Oakville Volkswagen                   Oakville                 ON
                                                    Owen Sound Honda                      Owen Sound               ON
                                                    Volvo of Mississauga                  Mississauga              ON
                                                    Pfaff Oakville                        Oakville                 ON
                                                    Searles Motor Products                Ingersoll                ON
                                                    St-Basile Toyota                      St-Basile-le-Grand       AB
                                                    Dupré Chevrolet Cadillac Inc          McMasterville            QC
                                                    Lessard Hyundai                       Québec                   QC
                                                    Autolux Inc                           Montréal                 QC
                                                    Bel Automobiles                       Canton-de-Granby         QC
                                                    Duval Mazda                           Boucherville             QC
                                                    Garage Clarke Inc                     Cap-Aux-Meules           QC
                                                    Guy Thibault Pontiac Buick            Montmagny                QC
                                                    Landry Automobiles Ltée               Laval                    QC
                                                    Langevin Suzuki                       St-Eustache              QC
                                                    Mazda 2-20 D.D.O.                     Dollard-des-Ormeaux      QC
                                                    Mazda Chambly Inc                     Chambly                  QC
                                                    Saguenay Volkswagen                   Chicoutimi               QC
                                                    Saturn Saab de Sherbrooke             Sherbrooke               QC
                                                    Standard Motors GM                    Swift Current            SK
CARPROOF CLOSE-UP                                                                                                                           P6



          DON’T TAKE OUR WORD FOR IT...
  “We were in the process of taking in a trade on a late model high-end diesel
  truck that looked to be in great shape. I had some minor concerns about
  the paint on the vehicle and decided to request a CarProof report before I
  accepted the trade. The CarProof report showed a claim of over $15,000 on
  the truck! CarProof saved us from making a HUGE mistake and as a result we
  are now in the process of developing a policy to CarProof all vehicles before
  we complete a trade!”
                                               Zane Tucker, Dealer Principal
                                                            Jerry’s Car Sales
                                                                 Gander, NL
                                                                                  DID YOU KNOW?

  “A CarProof vehicle history report is the most comprehensive due                Approximately 170,000 vehicles
  diligence tool the Canadian used car industry has at its disposal. The          are stolen in Canada each year.
  fact that Taylor Ford provides a CarProof report with every used vehicle
  we sell enhances our customers’ confidence in all of our products and
  services. I find it hard to believe that anyone would choose not to use a
                                                                                  The business of stolen vehicles
  product that facilitates consumer trust in their inventory, their sales staff   is estimated to cost Canadians
  and their dealership as a whole.”
                                                                David Hughes
                                                                                  close to one billion dollars a
                                                                  Taylor Ford
                                                                 Moncton, NB
                                                                                  year - from the combined costs
                                                                                  of insurance, policing, health care
                                                                                  and court system expenses.
  “Thanks CarProof, now our used vehicles can talk.
  This is excellent!”
                                                               Andrew Rice         “I used CarProof as a benefit to sell my
                                                     Courtenay Toyota Sales        car. I showed my buyer the package
                                                             Courtenay, BC
                                                                                   and explained the good report on the
                                                                                   vehicle. This gave my buyer a greater
                                                                                   confidence in the purchase of the
  “I found this very informative regarding a U.S. vehicle that had been            vehicle. I will purchase a CarProof on
  imported and offered for sale in Canada. So much more information in             any future vehicle transactions, whether
  the CarProof report than was available from a similar service. I am very         buying or selling. The best money I ever
  impressed - thank you CarProof! I would definitely use the service again,        invested in a vehicle.”
                                                                                                                   G. Smoke, ON
  and highly recommend to anyone purchasing a pre-owned vehicle. It
  could save a lot of headaches - not to mention money!!”
                                                                                                             130 Dufferin Ave., Suite 204
                                                                                                             London Ontario, N6A 5R2
                                                               J. Hayward, AB                                www.carproof.com
                                                                                                             P 519.675.1415
                                                                                                             F 519.675.1043

						
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