SRS Labs Expands Portfolio of Advanced Audio Solutions Available for Tensilica HiFi DSP Cores

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					SRS Labs Expands Portfolio of Advanced Audio
Solutions Available for Tensilica HiFi DSP Cores
SRS and Tensilica Partnership Offers Turn-Key Leading-edge Audio Solutions to Chip Manufacturers in the
Home Entertainment and Mobile Markets

September 14, 2011 08:03 AM Eastern Daylight Time 

SANTA ANA, Calif.--(EON: Enhanced Online News)--SRS Labs (NASDAQ:SRSL), the industry leader in
surround sound, audio enhancement, and voice post-processing technologies, announced today that it has expanded
its audio processing IP portfolio offering for Tensilica processors. Chip manufacturers who license Tensilica’s HiFi 2
and HiFi EP DSP cores are now able to quickly implement and license several industry-leading SRS audio
technologies including the latest advanced suites for their SoCs (system-on-chips).

“Tensilica’s HiFi 2 and HiFi EP DSP cores are the popular choice of our platform partners,” said Joanna Skrdlant,
Senior Director, Global Platform Partner Program. “Over the course of a year, we’ve seen a substantial increase in
our licensee’s projects based upon chips designed with Tensilica HiFi 2 and HiFi EP DSP core solutions. Given this
accelerating demand, we made it a top priority to port our latest audio technologies to the HiFi cores.” 

SRS audio solutions enable equipped products to restore the natural tonality of recorded audio, making music sound
true to the original studio recording and movies and games sound like the listener is actually immersed in the action.
Unlike competing solutions, SRS technologies do not solely flatten a device’s frequency response to overcome
speaker limitations. Rather, SRS audio solutions are designed to accurately locate and restore audio cues that go
missing or get buried during the compression process and deliver improved full-range fidelity, more pronounced
vocals, sculpted bass, an expanded three-dimensional sound stage and virtualized surround sound. Additionally, SRS
solutions allow manufacturers to overcome the tinny, restricted sound that results from physical limitations presented
by small speakers and non-ideal speaker placement.

Libraries for the following SRS audio solutions are now available to OEMs utilizing Tensilica processors:

    l   StudioSound HD™ designed for HDTV applications 
    l   WOW HD® designed for TVs, mobile devices and automotive applications
    l   TruVolume® designed for TV and automotive applications
    l   TruSurround HD™ for TV applications 
    l   CS Headphone™ for TV, mobile, PC, MP3 Player and other applications 
    l   TruEQ™ for TV, mobile, PC and automotive applications 
    l   TruGaming™ for mobile gaming applications 

OEM partners of SRS Labs utilizing Tensilica’s HiFi Audio DSP also get full access to SRS’ engineering team to
ensure that every device wearing the SRS logo sounds its absolute best.

“We have worked closely with SRS for many years because they offer a complete lineup of class-leading audio
enhancement solutions targeting the home entertainment, mobile and automotive markets,” stated Larry Przywara,
Tensilica’s senior director of multimedia marketing. “We are thrilled that SRS has expanded the range of audio
enhancement IP available to our popular Tensilica HiFi Audio DSP IP cores and are confident that our customers
will benefit tremendously from having the SRS packages readily available on our cores.” 

Tensilica's HiFi Audio DSP is the most popular audio DSP core on the market and is licensed by five of the top 10
semiconductor companies and many leading system OEMs. The HiFi Audio DSP solution includes over 80 audio
encoders, decoders, and audio-enhancement software packages for efficient audio processing in applications ranging
from low power mobile devices - such as mobile phones and MP3 players - to high performance home
entertainment systems, set-top boxes, Blu-ray Disc players/recorders, and HDTVs. The HiFi Audio DSP is part of
Tensilica's growing line of dataplane processors (DPUs) that do the challenging, compute-intensive tasks in SOC
(system-on-chip) designs.

Over 40 companies have licensed Tensilica’s HiFi audio DSPs, including the following companies that have been
publicly announced: Fujitsu, HiSilicon, Ibiquity Digital, Intel, LG Electronics, Novatek, NVIDIA, PnPNetwork,
Samsung, Stretch and Wolfson Microelectronics. For more information about this announcement, SRS or our
technologies, please contact us at pr@srslabs.com or visit us on Facebook, Twitter and YouTube.

SRS Labs’ company description and important cautions regarding forward-looking statements made in this release
are available at www.srslabs.com/boilerplate.

About Tensilica

Tensilica, Inc. is the leader in customizable dataplane processor IP cores. Dataplane processors combine the best
capabilities of DSP and CPU while delivering 10 to 100x the performance because they can be optimized using
Tensilica's automated design tools to meet specific signal processing performance targets. Tensilica's DPUs power
SOC designs at system OEMs and six out of the top 10 semiconductor companies for products including mobile
phones, consumer electronics devices (including digital TV, Blu-ray Disc players, broadband set top boxes, digital
still cameras and portable media players), computers, storage, networking, wireless base station and communications
equipment. For more information on Tensilica's patented, benchmark-proven DPUs visit www.tensilica.com.

Contacts
SRS Labs, Inc. Contact:
Michael Farino, PR Specialist
949-442-5404
michaelf@srslabs.com
Twitter: @SRSLabs
or
Investor Relations Contact:
Liolios Group, Inc.
Matt Glover
949-574-3860
info@liolios.com
or
Tensilica Contact:
Paula Jones
408-327-7343
paula@tensilica.com

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