Demag Cranes AG: Company Profile and SWOT Analysis - PDF by ICDResearch

VIEWS: 26 PAGES: 36

More Info
									Demag Cranes AG

_________________________________________________________________________________



Demag Cranes AG                                                          Financial Snapshot

                                                                         Operating Performance
Fast Facts
                                        Forststrasse 16, Duesseldorf,    The company reported revenues of US$1,241.71
Headquarters Address
                                        40597,Germany                    million during 2010, with a CARC of 0.16% during
                                                                         2006–2010. Its revenue declined at an annual rate of
Telephone                               + 49 211 71021218
                                                                         14.66% over the previous fiscal year. In 2010, the
                                                                         company recorded an operating margin of 5.39%, as
Fax                                     + 49 211 71021015                against 1.26% in 2009.

Website                                 www.demagcranes-ag.de
                                                                         Revenue and Margins
Ticker Symbol, Stock Exchange           D9C, XETRA

Number of Employees                     6,115

Fiscal Year End                         September

Revenue (in US$ million)                1,241.71

Revenue (in EUR million)                931.28




SWOT Analysis                                                            Return on Equity

Strengths                               Weaknesses                       The company recorded a return on equity (ROE) of
                                                                         11.09% for 2010, as compared to its peers, SANY
Global Presence                         Decreasing Order backlog         Heavy Industry Co., Ltd. (Ticker: 600031),
                                                                         Konecranes Plc (Ticker: KCR1V) and Hitachi
                                                                         Construction Machinery Co. Ltd. (Ticker: 6305), which
Growth in Operating Margin              Limited Liquidity Position       recorded ROEs of 49.47%, 17.63% and 1.32%
                                                                         respectively. The company reported an operating
Strong Research and Development                                          margin of 5.39% in 2010.
                                        Under performance of Divisions
Initiatives

Strong Solvency Position                                                 Return on Equity

Opportunities                           Threats
Growing Cranes and Lifting Equipment
                                     Gray Market Heavy Equipment Sales
Industry

Growth in the European Infrastructure   Increasing input prices

Organizational Restructuring Program Instable EU Economies

Strategic Expansion Initiatives         Labor Shortage




                                                                         Liquidity Position

                                                                         The company reported a current ratio of 1.28 in 2010,
                                                                         as compared to its peers, SANY Heavy Industry Co.,
                                                                         Ltd., Konecranes Plc and Hitachi Construction
                                                                         Machinery Co. Ltd., which recorded current ratios of
                                                                         1.17, 1.48 and 1.61 respectively. As of September
                                                                         2010, the company recorded cash and short-term
                                                                         investments of worth US$151.23 million, against zero
                                                                         current debt. The company reported a debt to equity
                                                                         ratio of 0.43 in 2010 as compared to its peers, SANY
                                                                         Heavy Industry Co., Ltd., Konecranes Plc and Hitachi
                                                                         Construction Machinery Co. Ltd., which recorded debt
                                                                         to equity ratios of 0.88, 0.18 and 1.05 respectively.




___________________________________________________________________________________________

Demag Cranes AG - SWOT Profile                                                                                  Page 1
Demag Cranes AG

_________________________________________________________________________________


TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 5
    1.1       Company Overview ................................................................................................................................................5
    1.2       Business Description ..............................................................................................................................................5
    1.3       Major Products and Services .................................................................................................................................6
2     Analysis of Key Performance Indicators ............................................................................................... 7
    2.1       Five Year Snapshot: Overview of Financial and Operational Performance Indicators ..........................................7
    2.2       Key Financial Performance Indicators .................................................................................................................10
      2.2.1       Revenue and Operating Profit .........................................................................................................................10
      2.2.2       Asset, Liabilities and Capex .............................................................................................................................11
      2.2.3       Operational Efficiency ......................................................................................................................................12
      2.2.4       Solvency ..........................................................................................................................................................13
      2.2.5       Valuation ..........................................................................................................................................................14
    2.3       Competitive Benchmarking ..................................................................................................................................15
      2.3.1       Market Capitalization .......................................................................................................................................15
      2.3.2       Efficiency ..........................................................................................................................................................16
      2.3.3       Capital Expenditure ..........................................................................................................................................17
      2.3.4       Valuation ..........................................................................................................................................................18
      2.3.5       Turnover – Inventory and Asset .......................................................................................................................19
      2.3.6       Liquidity ............................................................................................................................................................20
3     Mergers & Acquisitions and Partnerships ........................................................................................... 21
    3.1       M&A and Partnerships Strategy ...........................................................................................................................21
4     Recent Developments ........................................................................................................................... 22
5     SWOT Analysis .....................................
								
To top