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					  New Name…Same Great Conference

     Make an Impact!




             Advertise
Program • Conference Daily • Online




formerly the National Educational Computing Conference (NECC)


            www.iste.org/iste2010
                                                                       Go the extra
                                                          Advertise today and get r
                                                                           in Print &
   Final Program & Exhibit Guide
   COMBINED…CONVENIENT…COMPREHENSIVE
   Our combined Final Program & Exhibit Guide is a single, content-packed publication that provides
   convenience for the attendee—and—a focused, value-added promotional opportunity to our corporate
   partners. Companies can purchase advertising in the document placed in every attendee’s registration
   packet! From cover positions, premium placement, to quarter-page ads—there are a variety of advertising
   options to meet a variety of marketing budgets.
                                                                      We are also offering a high-pro le, 3-panel roll-
                                                                      out position as the front cover of the program.
             Flap              Inside             Content             Advertisers get the inside front cover, plus the
                               Cover                                  two pages revealed under the ap.

                                                   Table of           The possibilities are almost endless. If you don’t
                   Roll-out Positions              Contents            nd an advertising option you like, give us a call
                                                                      to discuss other creative possibilities that would
                                                                       t your needs! Premium space is limited—be sure to act quickly to con rm
                                                                      the placement of your choice. See the following pages for details.




                                         The Official Conference Daily for ISTE 2010
                                         Have your company featured in the only conference daily hand-delivered to EVERY attendee as they arrive
                                         at the convention center each day! The ISTE Daily Leader—the of cial event daily—expands its onsite
                                         weekday distribution to include ISTE hotel shuttles! Plus, advertisers in the Sunday issue will also have
                                         their ads placed on the seat of every chair in the Opening Keynote in our special Keynote Issue!
                                          Fresh each day with onsite coverage, news, previews, and analysis, the ISTE Daily Leader is chock-full
                                          of must-see editorial content that conference attendees can trust. A high editorial-to-advertising ratio
                                          (maximum 40% ad content) ensures both high reader engagement and an outstanding platform for
                                           getting your message seen by attendees. This second-to-none event daily is available not only onsite
                                           at the conference, but also long after in PDF format at ISTE’s website. Year-round, thousands of highly
                                           motivated educators that could not attend the conference in person can access the latest editorials in
                                            the ed tech event industry, increasing advertiser exposure that much more!
                                            Don’t miss this extraordinary opportunity to reach every ISTE 2010 attendee. Ad space will ll
                                            quickly, so submit your order today! Details on rates, options, and submission guidelines follow in
                                            the next few pages.



                                                                                                  Other Ways to M
                                   Listing Enhancements
                                   ADD A LOGO AND HIGHLIGHT COMPANY NAME
                                   Add that ‘extra punch’ to your company’s listing in the exhibitor directory—purchase a logo
                                                                                                          directory
                                   advertisement! Exhibitors may purchase the opportunity to place their company logo next to their listing within the
                                   full-color exhibitor directory.
                                   Exhibitors can also highlight their company name within the exhibitor indexes to stand out even more! See order
                                   form for details and deadlines.
                                   BUY AN ADDITIONAL LISTING
Sample limited listing             Newly merged with another company? Exhibiting with partners in your booth? No problem—now you can
with logo added
                                   purchase additional listings so that partnering organizations can appear as part of the exhibitor directory and indexes
                                   in the conference program!
a mile…high!
ready to reach thousands
& Online
  Online Interactive Exhibit Hall—
  Logo Advertisements on the Web!                                                                                                                 STAR
                                                                                                                LOGO                           in booth
  Purchase one of our logo advertisements and GET NOTICED before anybody ever sets foot in                                                               &
                                                                                                                next to                         LOGO in
  Denver! We have provided one of the most effective and comprehensive online interactive exhibit              company                         roll over!
                                                                                                              description!
  hall environments available in the industry. Attendees and exhibitors alike have recognized its value
  as a high-speed planning tool for the conference. With each year that passes, we continue to make
  it even better and reach more audience members. It’s not only a planning tool for attendees, but
  also a promotional tool for our corporate partners!
  Now you have the option to STAND OUT among your competitors and MAKE AN IMPACT on the
  audience you wish to reach months before the conference even begins.
  For as many as 6 months (February–July), you can have your company logo appear in your booth,                     LOGO
                                                                                                                   in booth
  your booth rollover, alongside your company description, or all three. For companies in booths                      and
  smaller than 30’x30’ we offer a star–plus–rollover option as another way to catch the eye of anyone               roll over!
  perusing the ISTE Exhibit Hall online!
  Act now to ensure that attendees nd your company—become a web advertiser! Deadlines are early
  to maximize online display time. See Mechanical Requirements & Submission Instructions for details.

  Keep your company’s message in plain sight
  with ISTEVision underwriting.
                       Last year’s ISTEVision Video Network launched to great success, with more than 25,000 unique visits in more than 109
                       countries tuning in to watch and upload great educational content. The free network has its own unique URL, with each
                       uploaded video meta-tagged with content key words, curriculum areas, embed codes, descriptions, and more.
                       New in 2010, the ISTEVision Network will begin accepting corporate and organizational underwriters, with media rates
                       based on the following categories:
  •   Timing (when in the calendar year your message is broadcast)
  •   Frequency (how often your message is broadcast)
  •   Length (duration of your message)
  •   Channels (on which channel and how many channels your message is viewed)
  •   Event-based or year-round (whether your message is available during ISTE 2010 or before/after)
  A complete schedule of pricing and options will be available in January 2010. Feel free to contact ISTE Conference Director, Donella Evoniuk
  at devoniuk@iste.org with any questions. Please be sure to put “ISTEVision” in the subject line to ensure a timely reply!
  COMING SOON! The network will be refreshed with a new look and more content beginning in February 2010. New features will include
  viewer ratings/comments, NETS alignment, subscription capability, contest hosting, and more. Visit www.istevision.org to view the existing
  site and content.



Make an Impact
 We offer either the limited listing, featuring a booth number, company name, and contact information, as well as a cross-
 reference tag line directing readers to the primary contract-holding organization—or the full company listing providing this
 information as well as a full company and product description—up to a 100-word maximum!
 Listing in the company product classi cations index is available at an extra fee. See order form for pricing and submission
 requirements for details.

 Literature Distribution
 Would you like to have your company’s literature made available to conference attendees? Order our Literature
 Distribution service! The Literature Distribution points are an integral part of the exhibit and are strategically located for
 maximum foot traf c.
 This service is an excellent option both for companies who wish to bene t by participating in ISTE 2010 but nd they cannot
 exhibit at this year’s conference, and also for current exhibitors looking for that extra bit of exposure! If you are interested in
 this opportunity, refer to the enclosed application for rates and details.
n



    Mechanical Requirements & Submission Instructions

       Print Advertisements
       Review these important mechanical requirements when developing advertisements for the Combined Program & Exhibit Guide as well as the
       ISTE Daily Leader.


       Dimensions
       Combined Final Program & Exhibit Guide                                               ISTE Daily Leader
       The nal trimmed page size is 7.875” wide x 10.625” high.                             The nal trimmed page size is 11” wide x 17” high.
       Refer to the chart below for live image area.                                        Refer to the chart below for live image area.


              Full Page             Half Page             Quarter Page                             Full Page                  Half Page              Quarter Page
           Live image area:      Live image area:        Live image area:                       Live image area:           Live image area:         Live image area:
                                                                                                 10 W x 15.25 H               10 W x 7 H            4.8 W x 7.125 H
          6.875 W x 9.875 H      6.875 W x 4.75 H         3.25 W x 4.75 H
                                                                                                   (no bleed)
              Bleed Size            Bleed Size
          8.125 W x 10.875 H     8.125 W x 5.25 H          Eighth Page                                                                                Eighth Page
                                                         Live image area:                                                                           Live image area:
                                                         3.25 W x 2.25 H                                                                              4.8 W x 3.4 H



       Format
       • Ads must be supplied as high-resolution (minimum 300 dpi) PDF les.
       • Ads are full color, process only (CMYK).
       • Ads may be submitted digitally on zip disk, CD, or email attachment.
       • Bleed ads are available for Full and Half page advertisements in the Combined Final Program & Exhibit Guide only (please pay close attention
         to live area recommendations described above). There will be no bleed ads in the ISTE Daily Leader.
       • A laserprint/photocopy must be submitted as a proof.

       Color
       All ads are to be speci ed as Process Color only. Spot (Pantone) colors should be matched using process color builds. Ads not supplied as
       process builds will be returned for correction at the advertiser’s expense.
       Complete, sign, and send the order form (enclosed), along with appropriate payment, no later than April 5, 2010 for the Combined Final Program &
       Exhibit Guide, or May 7, 2010 for the ISTE Daily Leader.
       Payment details and a mailing address may be found on the enclosed order form.
       Send artwork according to the mechanical requirements above no later than April 16, 2010 for the Combined Final Program & Exhibit Guide, or
       June 7, 2010 for the ISTE Daily Leader, to the contact information on the order form.
       Please note the following:
       • All advertising costs are non-commissionable.
       • Any deviations from speci cations may compromise the quality of the advertisement and may result in increased costs.
       • ISTE is not responsible for the quality of reproduction when speci cations are not adhered to and reserves the right to alter materials received without
         approval that are at variance with mechanical requirements.
       • Attention Conference Program & Exhibit Guide Advertisers! Submit advertisements by April 16, 2010 and avoid rush charges.
       • Ads cannot be canceled. No refunds will be issued.
       • If artwork is submitted after deadline, advertiser accepts rush charges or placement in the Exhibit Guide Addendum (black and white only).


       Deadline Reminders                                                     All payments due with application no later than June 1, 2010

                                            Feb 1             Feb 8          Apr 5         Apr 16                   May 7              May 24              May 28        Jun 7
        Combined Final Program                                              Application     Artwork
        & Exhibit Guide                                                      Deadline       Deadline
                                                                                                                   Application                                           Artwork
        ISTE Daily Leader                                                                                           Deadline                                             Deadline

        Online Exhibit Hall                Application       Materials
        Advertisements                      Deadline*       Submission
                                                             Deadline*

        Listing Enhancements                                                              Application &
                                                                                            Materials
        & Additional Listings                                                              Submission
                                                                                            Deadline
         Literature Distribution                                                                                                      Application           Shipping
                                                                                                                                       Deadline           Instructions
                                                                                                                                                            Emailed

    *Note: orders accepted after these dates.
Listing Enhancements & Additional Listings
Complete, sign, and send the order form (enclosed), along with appropriate payment, no later than April 5, 2010. Payment details and a mailing
address may be found on the enclosed order form.
Submit materials by April 16, 2010, following guidelines listed below.



     LISTING ENHANCEMENTS
     Bold Company Name               Submit order form as directed.
     in Exhibit Indexes

     Company Logo in                 Submit logo to conf-exhibitorcomm@iste.org. Logo must be submitted at a minimum of
     Exhibitor Directory

    ADDITIONAL LISTINGS
     Company Name
     Listed in Product               appear in the printed Final Program & Exhibit Guide to conf-exhibitorcomm@iste.org. Please
     Classifications Index            reference the interactive exhibit hall enviroment (http://center.uoregon.edu/ISTE/2010/



     Limited Company                 Send full company contact details (company name, address, phone, fax, email, and web
     Listing                         address) and name of exhibiting organization contracted directly with ISTE 2010 Exhibit
                                     Management, to conf-exhibitorcomm@iste.org.

    Full Company Listing             Send the same details as described above in ‘Limited Listing,’ plus a maximum 100-word
                                     description, to conf-exhibitorcomm@iste.org.



Online Interactive Exhibit Hall Advertisements
Complete, sign, and submit the order form (enclosed), along with appropriate payment, by February 1 for maximium online display time starting
in March. Orders and materials may be submitted after February 1, however advertising rates will remain unchanged. Interactive Exhibit Hall
Advertisements will remain live through July 2010. Please allow approximately one week after logo submission for materials to be posted to the
Interactive Exhibit Hall environment.
Submit logos via email to conf-exhibitorcomm@iste.org following the guidelines listed below.
Logo Submission:
online use.
Please note color variations on the web are possible. We reserve the right to return advertisements that do not adhere to the mechanical
requirements listed above.

Literature Distribution
Complete, sign, and send the order form (enclosed), along with payment of $350, no later than May 24, 2010. Payment details and mailing
address may be found on the enclosed order form.
Shipping instructions will be emailed to you upon receipt of application and payment, beginning 30 days prior
to the conference.
Please note the following:
• Do not send display materials to the address on the order form. Exhibit Management will email shipping instructions upon receipt of
  application and payment.
• Leftover materials will not be returned.




                             Contact Exhibit Management
                                   with Questions
                    1.541.346.3537 • conf-exhibitorcomm@iste.org
Advertising Order Form
Combined Final Program & Exhibit Guide
Select ad size and preferred placement
                                  Premium Placement                         Standard Placement                            Premium ad space is limited
                            (1st 16 pages) (2nd 16 pages)                      (Beyond p. 32)                             Call 1.541.346.3537 to confirm availability!
Full Page                            $5,050               $4,050                      $3,050
Half Page                            $3,890               $2,890                      $1,890                              Attention!
Quarter Page                         $3,250               $2,250                      $1,250                              Super discount rates available for ISTE’s
Eighth Page                          N/A                  $950                        $750
                                                                                                                          membership publication (circ 25K + ISTE reg
                                                                                                                          bag distribution) Learning & Leading with
                                                                                                                          Technology advertisers!
COVER POSITIONS (Full page only)
   Outside Back Cover                                                                    $8,450                           Call Exhibit Management at 1.541.346.3537
                                                                                                                          for more information.
   Inside Front Cover Roll-o ut (3-Page Package)                                       $12,150
   Inside Front Cover                                                                    $8,450
                                                                                                                          Please note: ads cannot be canceled. No refunds will
   Inside Back Cover                                                                     $7,250                           be issued for canceled ad orders.

LISTING ENHANCEMENTS
   Bold Company Name in Exhibit Indexes                                                    $250                      Payment & Submission Instructions
   Company Logo in Exhibitor Directory                                                     $300
   Combo Package (Logo plus Bold Company Name)                                             $375
                                                                                                                     1   Calculate the total amount of your order and complete
                                                                                                                         the required fields below:

ADDITIONAL LISTINGS                                                                                                      Final Program & Exhibit Guide Advertising:    $
   Company Name Listed in Product Classifications Index                                       $75                         Cover Positions:                              $
   Limited Company Listing                                                                 $250                          Listing Enhancements:                         $
   Full Company Listing                                                                    $375
                                                                                                                         Additional Listings:                          $

ISTE Daily Leader—The Official Conference Daily!                                                                          ISTE Daily Leader Advertising:                $
Select ad size, frequency, and day of publication. Fees shown below are per insertion.                                   Online Exhibit Hall Advertising:              $
                                                                   Day—For 1x and 2x,
                                  1x           2x         4x       Please indicate days                                  Literature Distribution:                      $

Full Page                            $2,500        $2,000        $1,800          Sunday: Keynote Issue Seat Drop                                            Total Charges $____________
Half Page                            $1,500        $1,250        $1,050          Monday
Quarter Page                         $1,100        $1,000        $800            Tuesday                                 COMPANY

Eighth Page                          N/A           $600          $450            Wednesday                               ADDRESS
Outside Back Cover                   $5,000        $4,000        $3,600
                                                                                                                         CITY                                STATE     ZIP
Inside Front Cover                   $4,375        $3,500        $3,150
Inside Front Cover Half Page         $2,625        $2,188        $1,838                                                  PHONE                                FAX
Inside Back Cover                    $3,750        $3,000        $2,700
                                                                                                                         CONTACT NAME
Inside Back Cover Half Page          $2,250        $1,875        $1,575
                                                                                                                         EMAIL

ISTEVision                                                                                                               CONTACT SIGNATURE

   Check here if you are interested in ISTEVision underwriting. We will then contact you with a                          DATE
   complete list of pricing and options.

Online Interactive Exhibit Hall                                                                                      2   Submit completed order form to exhibit management via
                                                                                                                         email, fax, or mail.
   Logo added to company description                                                       $350
   Star on booth plus logo rollover                                                        $750
                                                                                                                     3   Submit appropriate materials (described under Mechanical
   Standard Combo Package                                                                  $850                          Requirements and Submission Instructions) and remit
   (logo added to company description and star on booth plus logo in rollover)                                           payment by prescribed deadlines.
   Logo on booth plus logo rollover                                                      $1,050
   Premium Combo Package                                                                 $1,150                      4   Please note that credit cards are not accepted.
   (logo added to company description and logo on booth plus logo in rollover; limited to 30’x30’ booth or larger)       Checks should be made payable to ISTE and mailed to:
                                                                                                                         ISTE 2010 Advertising
Literature Distribution                                                                                                  180 W. 8th Street, Suite 300
                                                                                                                         Eugene, OR 97401-2916
   Literature Distribution                                                                 $350
                                                                                                                         Phone: 1.541.346.3537
                                                                                                                         Fax: 1.541.346.3509
Questions?                                                                                                               Email: conf-exhibitorcomm@iste.org
Contact Exhibit Management at 1.541.346.3537 or conf-exhibitorcomm@iste.org
             New Name…Same Great Conference
                               Reach thousands
                                in print & online
            Make your marketing dollars count even more—
             invest in an integrated presence at ISTE 2010!
   Advertising at ISTE is one of the most valuable ways to direct your marketing efforts. As an exhibitor you will reach more
   than 13,000 leaders in educational technology. Get their attention—and keep it year-round—with ads in our print and
   online vehicles!

   Final Conference Program & Exhibit Guide
   Our combined Final Program & Exhibit Guide is a single, content-packed publication that provides convenience for the
   attendee—and—a focused, value-added promotional opportunity to our corporate partners. Companies can purchase
   advertising in the document placed in every attendee’s registration packet. From cover positions, 3-panel roll-folds, premium
   placement, to quarter-page ads—look for a variety of advertising options to meet a variety of marketing budgets! We’ve created
   some new opportunities this year, so be sure to check out the order form for details.

   The Official Daily Newspaper of ISTE 2010
   If you want to make a recurring impression at ISTE, the ISTE Daily Leader remains the best daily advertising option
   available. With all content written by ISTE editorial staff—including vibrant daily features, guest editorials, conference
   and exhibit hall coverage—the ISTE Daily Leader is an attendee “must read” and a great way to get your message to all
   conference-goers! The ISTE Daily Leader is also the only conference daily hand-delivered to EVERY attendee as they
   arrive at the convention center each day! The of cial event daily expands its onsite weekday distribution to include ISTE
   hotel shuttles! Plus, on Sunday evening, the of cial Keynote issue will be placed on each seat at the opening conference
   session. Single and multi-issue advertisements for all budget sizes available!

   Online Interactive Exhibit Hall
   We have provided one of the most effective and comprehensive online                                                    STAR
   interactive exhibit hall environments available in the industry. Attendees       LOGO                               in booth
                                                                                                                                 &
                                                                                    next to                             LOGO in
   and exhibitors alike have recognized its value as a high-speed planning                                             roll over!
                                                                                   company
   tool for the conference. With each year that passes, we continue to make       description!
   it even better and reach more audience members! It’s not only a planning
   tool for attendees, but also a promotional tool for our corporate partners!
   Purchase one of our logo advertisements and get noticed before
   anybody ever sets foot in Denver! For as many as 6 months (starting
   February–July), you can have your company logo appear in your booth,
   your booth rollover, alongside your company description, or all three!
                                                                                        LOGO
                                                                                       in booth
                                                                                          a nd
                                                                                        roll over!

Be Visible. Get Noticed.
We continue to offer a comprehensive set of promotional
opportunities to our corporate partners worldwide.

Go the extra mile…high                                         Contact us to explore advertising
and advertise today!                                           options and packages:
                                                               1.541.346.3537
                                                               www.iste.org/iste2010
                                                               conf-exhibitorcomm@iste.org


Formerly the National Educational Computing Conference (NECC)
New Name…Same Great Conference




     www.iste.org/iste2010
       1.541.346.3537




Reach   ousands in Print & Online

				
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posted:8/28/2011
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