Advertorials by niusheng11

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									California Real Estate Magazine

                                                                                                                                                                                                                                                                                                                                               Advertorials
                                            Your Story. Our Audience.

                                      California Real Estate magazine advertorials are an effective platform to expand your reach and deliver your
                                      message in greater detail. As a hybrid of editorial and advertising content, advertorials demand tremendous
                                      results because the format, content, and layout give them the appearance of an editorial piece.

                                                                                                                                                                                                                                                                                                                           Advertisement




                                        Advertising + Editorial = Success                                                                                                                                                                                            Are You A Senio




                                                                                                                                                                                                                                                            sres®?
                                                                                                                                                                                                                                                                                      rs Real
                                                                                                                                                                                                                                                                     Estate Specialist®




                                                                                                                                                                                                                                             by becoming an
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                                      Success stories, case studies, and new product launches
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                                                                                                                                                                                                                          What will you gain
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                                      are perfect fits for the advertorial model. Showcase
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                                      your company’s products and services in this unique
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                                                                                                                                                                                                                                                                                                         mod tatum        This is the first
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                                      editorial-like environment by adding an advertorial
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                                                                                                                                                                                                                                                                                                                                                                                                                                              I built my business.
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                                      to your campaign schedule.
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                                                                                                                                                                                                                                                         dunt dit in utat aliquis core modolesto dolum                                           Weichert REALTO ®                                 SRES
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                                                                                                                                                                                                                                                                                                                                                                             RS , Moorestown,
                                                                                                                                                                                                                                                                                                                                                                                                       NJ                                     I became a hero.
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                                                                                 Two-page Spread Advertorial
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                                                                                                                                                                                                                                                                                                                                                                                                                      What will you gain
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                                                                                                                                                                                                                                                                                                                                                                                                                      Seniors Real Estate               SRES®?
                                                                                                                                                                                                                                                                                                                                                                                                                                          Specialists gain access
                                                                                                                                                                                                                                                                                                                                                                                                                      designees, customi                          to
                                                                                                                                                                                                                                                                                                                                                                                                                                         zable marketing material a network of over 16,000
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                                                                                                                                                                                                                                                                             esse dignismod duis                                   facipsum non utpatum ulla at at. La am incilit praese                             buyers in the country                    The largest and wealthie                            Visit us at booth # 818


                                                                                           Includes a full-page 4-color ad
                                                                                                                                                                                                                                                    laoreetuer alis nulla                                 niation ulluptat                                         san heniat. Cum                                                         is over 50. Underst                         st group of
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                                                                                                                                                                                                                                                                                                                                                                                                 adiam,
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                                      In an un-aided survey, 8 out of 10 C.A.R. members named
                                      California Real Estate magazine a membership benefit
                                      they value most.                                                                                                                                                                                                                                                                                                                                            Source: C.A.R. 2010 Membership Study




                                                                                                                                                                                                                                                                                                                                                                                        Rave Reviews
                                                                                                                        Advertisement




                                                                                         e n io rs Re a l
                                                                           A re Yo u A S                                                                                                                                                                             No one knows your company the way you do. So who
                                                  an sres ?




                                                                                         list®?
                                                         ®




                                                                           Estate Specia                                                                                                                                                                             better to highlight the benefits and advantages of
                                                     gain by becoming




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                                                                                                                                                                                                                                                                     your products and services? Submit your advertorial
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                                                           What will you




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                                                                                                                                                                                                                                                                     need you.
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                                                                                                                                                                                                                                                                      California Real Estate magazine advertorials
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                                                                                                                                                                                                                                                                      our editorial while conforming to the same strict
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                                                                                                                                                                                                                                                                      guidelines, encouraging your prospective clients to
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                                                                                                  hend                                                                        ent the largest
                                                                                                                                                                                               and
                                                                                  cipit niscin
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                                                                                                                                                                                of buyers in the
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                                                                                                                                                                                                                                                                      read on. After you submit your copy to us, the Editor
                                                                                                                                                            country. Under
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                                                                                                 Boomer                                                     this growing marke
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                                                                                                                                                                                                                                                                      will discuss any recommended changes to ensure
                                                                                                                                                                                                  64 to
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                                                                                    aliquis dolortisse                                                        Visit sres.org or                     NAR
                                                                                                                                                                                   this prestigious
                                                                                    sis nulputpat.                                                            learn more about                        more,
                                                                                                                                                                                  course dates and
                                                                                                                                                              designation. For
                                                                                                         do odipismod                                                              dar.com


                                                                                                                                                                                                                                                                      the final product meets our advertorial guidelines.
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                                                                                                                                                                                                                 SM
                                                                                                                                                                                                REALTOR Benefits
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                                                                                                                                                                                 Through NAR’s
                                                                                                                                                                                                members receive
                                                                                                                                                                                                                special

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                                                                                                                                                                                 Program, NAR                  on.
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                                                                                                                                                                                                                                                                      Full-page Advertorial
                                                                                                                                                                                                                                                                                    Includes a 1/3-page 4-color ad




                                  8
                                                                                                                                                            California Real Estate Magazine
Advertorial Rates / Dates
                       2011 ADVERTORIAL RATES

Advertorials                         1x             3x            6x              8x

2-page Spread                 $17,040         $15,480      $14,400         $13,380

Full Page                        9,480            8,580       8,010           7,440



                2011 ADVERTORIAL CLOSING DATES

 Issue                             Space Closing          Copy Due          Issue Mails

Jan/Feb                              Oct 26 '10           Nov 23 '10        Jan 14

March/April                               Jan 4            Jan 29           Mar 15

May                                    Feb 17              Mar 18           May 3

June/July                              Mar 25              Apr 29           June 14

August                                 May 18              June 16          Aug 2

Sept/EXPO                             June 17              July 14          Aug 30

October                                July 19             Aug 20           Oct 4

Nov/Dec                                Aug 27              Sept 28          Nov 15



Jan/Feb ’12                            Oct 24              Nov 24           Jan 14




“We’ve been impressed with C.A.R. on many levels. Their
membership is engaged and informed, and we get a great
ROI on our advertising. It’s always a pleasure to work with
the C.A.R. team.”                                                                          Debbie Connell, marketing manager, Market Leader, Inc.




Display ads within advertorials are due at the same time as regular ad materials for that issue. Please see page
7 for dates.

Advertorials will be clearly marked “Advertisement,” “Advertorial,” or “Special Advertising Section” on each page
in a minimum type size of 8 point.

For complete advertorial guidelines, please see page 24.




    Limited availability. All advertorial rates are published in net. Advertorial rates are non-commissionable. Advertorials are sold as one or two
   pages in length, no other sizes or cover positions are available. The above rates apply regardless if written by the advertiser or California Real
         Estate magazine. Your advertorial page(s) will be designed and prepared by California Real Estate magazine as part of the service.


                                                                                                                                                        9

								
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