Get documents about "The Buzz - SFUbiz
Document Sample
3
editor’s note
It’s been a while since I took the SeaBus. I Now I shall sell out and promote Karaoke
used to ferry across the inlet every morning Monday, Cheap Wings Wednesday, and Pub
in my commute. The golden sea, the ocean Night Thursday at the Highland Pub.
liners by Canada Place, the occasional tourists
waving their cameras at the golden sea and the Apparently, while students in general are left-
ocean liners by Canada Place. But I digress. winged, we Business students are right-winged.
What if someone is a joint major? What if
The fall at this school is nothing of spectacles. someone takes a Business minor? Actually, I’d
The rains are starting. The concrete walls like to know the different between left-wings
begin to weep with the students. But I shall not and right-winged before anything else…
talk about the weather if a better topic avails
itself. And “convocate” is not a word.
Some acknowledgment is in order for a summer Just thought I’d mention that again, in time for
of many successes at the Buzz. I would like to October convocation.
take a deep bow. To you, you, and you, all of - Henry L.
you, especially all the souls that flickered as the buzz-editor@sfu.ca
Frosh Exclusive darted in and out of existence. http://www.sfubiz.ca/buzz
THE BUZZ staff
question of the month: What’s your most memorable summer moment??
Alan Margovskiy -- columnist Henry Liu -- editor in chief
Mowing my own lawn for the first time in my life
Alina Anghel -- columnist
Jancie Chiu -- editor
Allan Ly -- columnist Dancing in front of 150 people in the UK
Amanda Chan -- layout designer Jane Fu -- layout designer
all those BLaH events (:
Jenny Fei -- columnist
Amin Ladha -- columnist/financial coordinator
Day 7 of 9 in Cancun... I cant really go into anymore details, Ive already Joanne Chen -- layout designer
said too much.
Shannon Chan -- editor
Christine Chow -- columnist
Bumping into Claire Mead from Ugly Betty in NYC! Shashi Selvaraj -- editor
Eunice Koh -- chair Sibil Chan -- editor
My most memorable moment this summer was going to Universal Stu- Steven Chia -- webmaster
dios Orlando in July and almost getting caught in Tropical Storm Fay!
Vivian Lau -- cover artist
Grace Chiu -- promotional coordinator
Meeting #16 - TREVOR LINDEN!!!!
Reader’s opinion
Kenneth Mehr Brian Barbosa Christine Tang
Pemberton Fest Surfing in Hawaii I left this country for an-
other! – Hong Kong.
September 2008
4
Frosh Farewell
by: Pam Hernandez
BASS, VP Events
Before all else, as
BASS VP Events,
I’d like to thank
the entire Buzz
team for their
efforts in making
the first Frosh
Exclusive a reality,
especially given
the time, manpower and other
resource constraints we faced! All 207
Froshees received a copy of the issue,
jam-packed with first-year tailored
content written by numerous student
leaders of our beloved SFU Business
community. The informative, insightful,
and sometimes hilarious articles within
it definitely made it a worthwhile read
for all eager beavers interested in
immersing themselves in the world of
Frosh Mentors on the cruise
student-run organizations, as well as
our faculty as a whole. Thanks, busy to our madness! It goes without saying that Frosh
Buzzers! would not have been possible
Frosh didn’t exist back in 2005... which without the monetary support from
Moving right along, personally, is probably why my first year wasn’t our generous sponsors, especially
Frosh 2008 made my summer particularly exciting! Having never our Gold sponsor, Becker (CPA-
absolutely unforgettable. New been a Froshee myself, I strove to Certified Public Accountant) and Stalla
meaningful friendships with the make Frosh 2008 an unforgettable (CFA- Chartered Financial Analyst).
organizing committee (OC), bubble- experience for all participants. With Hasti Maloufi, our VP External says
tea fueled meetings, emotional Jeff Mak, the Chair, leading our that “Working with Diana Litshauer,
rollercoasters, endless Gmail threads, amazing organizing committee, the Marketing Coordinator for Becker and
unforeseen logistical challenges, and past four Stalla, has
entertaining, though unrelated, tangent months been a
conversations in between! Having ransacked delight from
been a Frosh Leader last year, the by like a the moment
chance to build on that success was whirlwind. I met her.
particularly empowering. My favourite From a She was
moment was probably the dance-off dance extremely
that developed as the last few teams party, to enthusiastic
of the race were streaming into our a race about
Chartwells-sponsored barbecue. I across Frosh as
have to say on behalf of all the other all three soon as
BASS execs, simply being present campuses, she learned
during the registration period of Day and what a
One of Frosh was an adrenaline rush concluding wonderful
like none other! It sounds lame (and with a boat learning
it probably is, so bear with me!) but cruise opportunity
feeling the energy of anticipation from aboard the A band of rockers at Slice it would be. I
the Frosh OC, all 23 Frosh Mentors Queen of can still hear
and more than two hundred Froshees Diamonds, Frosh 2008 will go a long her bubbly voice after she finished
as BMP’s “Slice of the Business way to instil pride in every Froshee reviewing the sponsorship package:
World” kicked off Frosh 2008, was for being a student of the Faculty of ‘This is great, sign me up for the top
exciting for all of us behind the scenes. Business at SFU.
Believe it or not, there was a method Continued on page 5
September 2008
5
A First-Year’s Opinion
by: Alina Anghel When I got accepted into SFU Business, The Art Institute, or Vancouver Film
instead of a “Whoa, Congratulations!” School - clearly the only academic
Columnist
I received in a monotone voice and institution is UBC. The truth is, I don’t
Around this time of year, there are end of subject tone, “ It has the highest know whether or not I got into UBC
thousands of high schools students suicide rate.” Well thank you! It’s great because I never applied. I didn’t want
in BC realizing: “Why the hell have I to hear such a positive outlook on my to. I didn’t know what I wanted to do,
spent four years of my life wanting to future. I’m so pleased you care dearly but SFU seemed completely ok with
graduate?” Some seventeen-year-olds about my well being. Not. Every time that. They seemed fine with the fact
enter panic mode as they realize they I hear that line, I don’t contemplate that I wanted to travel to more than
have no idea what they want to do and suicide, I contemplate homicide. Now one country, and I could maybe even
aren’t necessarily looking forward to at least these people acknowledge make money there through co-op. At
application deadlines. Luckily, some girls
can somewhat ignore that by focusing
on which prom dress they want. Unlike
those girls, I started hyperventilating
when my first application asked me
which faculty I wanted to go into. My
mom actually had to slap me to get me
to see the computer screen again. Pre-
grade twelve, I used to always dream
of actually getting accepted into UBC.
That is, until I went to their presentation
and the university representative’s
answer to a simple question was one
of shock and confusion. I asked her if I
could travel to more than one country
during University, and she answered that
I really should look into it. Um, what?
No, I wanted to hear a definite, “Yes, of
course we have tons of students doing The rivalry
that.” Then I went to SFU’s presentation
and was completely intrigued. They the existence of SFU. I remember on Frosh, I was urged to get involved, to
had unusual combinations of degrees, one nice elevator ride, a lovely old join numerous clubs and engage in my
were embracing a future of change, and woman asked me what I was doing university experience. They not only
had higher entrance scholarships than next year. I responded school, and mentioned travel through AISEC but
UBC. The representative’s answer to she automatically asked, “UBC?” Not, through all these competitions I didn’t
the same question I’d asked UBC was, “Which one?” Not, “What program?” even know existed. No matter what
“Yes of course, we have tons of students No, she asked if it was UBC, as if it was all those people said, I am extremely
doing that.”. the only school in the lower mainland. proud to be a SFU Business student.
Never mind Kwantlen, Langara, UVIC,
Frosh Farewell run for one of the more demanding sponsors, to the faculty and staff,
Continued from page 4 executive positions in BASS. Acquiring from club executives to our Frosh
sponsorship is never easy. Yet a Frosh Mentors, we sincerely appreciate all
spot!’ And from that day she was sold! 2007 success story was instrumental of your time, support and dedication.
BASS is looking forward to a great in balancing the budget for Frosh In addition, we thank all Froshees
future with Becker and Stalla. Thanks 2008! I hope that the Froshees this for being such an amazingly easy
once again to Diana, it has been an year take a page from her book and fun group of individuals for our
absolute pleasure so far.” It is worth and seek out diverse involvement Frosh Mentors to lead (words from
mentioning that Hasti was a Froshee experiences, eventually becoming FM’s themselves!) and wish them all
last year and in the mere 12 months leaders within our vibrant community. the best during their first year in SFU
since, she has immersed herself in the Business!
SFU Business community by being a In closing, the entire Frosh 2008
part of different organizing committees team would like to thank all parties
and clubs. She then decided to that empowered us to dream big and
make our vision our reality. From the
September 2008
6
September 2008
7
The Wallstreet (Not Baystreet) Disaster
by: Andrew Blazenko to include financial figures including of September 14th, 2008, we have
income and assets that were not true been significantly impacted. If you’re
Finance Club, President
so that their clients would save money wondering, however, if RBC or TD
First Fannie Mae with a lower interest rate. As soon as Canada Trust will be next, the answer is
and Freddie Mac, national interest rates went up, however, most likely not.
two huge mortgage the mortgages defaulted, which affected
firms that are now investment tools made up of these The US Federal government has paid
under the US Federal defaulting mortgages – chaos ensued. billions saving financial firms, and even
government’s AIG who insured many of the defaulting
control, then Lehman Could the same thing occur in Canadian investments, was just given an $85
Brothers, a name that banks!? Luckily we are a lot more billion loan on Tuesday, September
had been recognized conservative than our neighbours to the 16th, 2008 for an 80% stake in the
as the 4th largest investment bank south. In order to be approved for a company. Economists argue that this
in the world went bankrupt. We then mortgage you must supply the bank with encourages risk taking behaviour in the
see Merrill Lynch, another enormous a paystub proving your income, they’ll future. If this were a truly free market,
investment bank, being bought out by need to do a credit check and there are those who accepted the risk must deal
Bank of America at a premium after its many other federally legislated steps. with its repercussions.
stock price tumbled! What is happening
here? This does not mean that Canada is It has definitely been an interesting few
immune to the impact of the situation months in the financial world. I have
This crisis was caused by multiple with the US banks. Canada relies only given a quick snapshot of the
cases of unethical behaviour. Before on the US economy for trading and problem, to learn more about it please
the disaster, US mortgages were given exchange purposes, so even though read any one of the major newspapers
out without down payment or credit the TSX did not fall as much as the around (and no, the Buzz doesn’t
checks. Some even encouraged clients free fall the NYSE took over the week count).
Passion and Coffee
by: Christine Chow Chartwell’s. Renaissance Coffee is a the business is the procurement of
success simply because of Mr. Parhar’s raw materials as suppliers are usually
Columnist determination and commitment to his reluctant to work with small business
Recently, my business. owners. This makes it a difficult task
professor assigned to find reasonable pricing for raw
the class the task Mr. Parhar had actually visited the materials. Inevitably, Mr. Parhar is
of interviewing SFU campus by chance and noticed unable to balance family life with his
a successful that there was a niche for a coffee business as his family often complains
entrepreneur. shop. Since childhood, Mr. Parhar about it.
Although I was had a passion for coffee as he often
unable to get a visited his neighbourhood coffee shop. Yet, despite the challenges, Mr. Parhar
reach of Donald Furthermore, after working for a big does not regret opening Renaissance
Trump or Richard corporation, he disliked the inflexibility of Coffee. He says, “It has given me three
Branson, one local entrepreneur did its organizational structure which acted things. It has given me a decent living
respond to my request for an interview. as a barrier to adopting changes. These and this community has given me a
Parminder Parhar, owner of the well- factors inspired him to become an wonderful life. The third thing is all the
known Renaissance Coffee on the entrepreneur and to foster a coffee shop knowledge we have at this campus…I
SFU campus, was kind enough to with an environment where customers get to share everyone’s experiences at
discuss his entrepreneur or perhaps could feel a sense of belonging in no cost.”
entrepreneurial experience with me. today’s impersonal world. Therefore,
he established Renaissance Coffee on Mr. Parhar also attempts to improve
I am sure most of us have tried February 8th, 1996. his business all the time. Products
the coffee or deli-sandwiches at that were unpopular or non-existent
Renaissance Coffee but have never Of course, the business did not have when Parhar first started his business,
heard about the success story behind a fairy-tale beginning. Working 14 such as caramel macchiato and white
the business. And, no, Renaissance hours a day, with the help of his wife, chocolate mocha, now appear on the
Coffee, is not thriving just because the business took one year to become menu. Mr. Parhar also became the first
students refuses to spend money at profitable and two years before sales SFU coffee vendor to support fair trade.
steadied. An ongoing challenge for
Continued on page 8
September 2008
8
The Green Diaries: Return of the Ex
by: Loren Aytona replaced by version 2.0. 3. Zero to Hero!
CaseIT 2008,
In the spirit of discovering the world of Old cell phones can be reprogrammed
Marketing and Media executive Green IT, I propose some solutions on how to solely contact 911. This can be
to dispose at e-waste. Lighten that load, used by as emergency lifelines for
No, I don’t mean the while doing some good! Cheers to the win- survivors of domestic violence. See
kind where that sorry win situation wirelessfoundation.org/CallToProtect
slob is pounding on for further details, your cell phone could
your front door, wanting (By the by, kudos to popularmechanics. just save a life!
you back (can I get an com for being a fantastic resource!)
Amen ladies?). 4. Recycle. Now that was Easy.
Five Ways to Rid the Ex
I’m talking about all Staples accepts certain technologies
your exes. Yes, I 1. Trade IT! (Get it?) for recycling! Warning: you do have
believe you have a to pay a $10 fee to dispose of your
very extensive list, reader of this article. Ipod broken? Cheap-o friends old junk, however this is a decent rate
don’t want to buy it off your hands? compared to what other IT recycling
The Ex List: Your old laptop. Your old Apparently, some retailers accept companies offer. Plus, don’t forget that
cellphone. Old TV…the list goes on. it back to recycle, while offering sweet satisfaction knowing you aren’t
discounts on new purchases. Apple pillaging the world with your old tech
It’s a fresh new Fall September, and does this, while giving you 10% the crap, definitely worth $10!
all I see are people whipping out new replacement purchase. Good deal-
technologies. New laptop for First-year, erings! 5. Screens = DANGER DANGER!
new iPhone for those all patiently waiting,
maybe even a new TV for that new place 2. Take it to School! So let’s say, old monitors and TV
you just moved into to. screens thrown away = BAD. Terrible.
Why not use your old technology Did you know there’s about 2 pounds
So what happens to the Exes? Your for some higher education? The toxic lead contained in those things?
Firsts? Although I’d like to think everyone National Cristina Foundation (cristina. Imagine tons of those sitting in garbage
keeps his or her old technologies in a org) donates your used laptop, digital dumps, toxic whatnots leaking into the
super special keepsake box, I realize not camera, and monitors to non-profit earth…not cool. Whatever you do,
everyone is as romantic as yours truly. So organizations. One foundation actually please make sure you dispose of this
what’s to do then? Do you stuff this thing in utilizes your broken laptop as an properly. See earth911.org for how
the garbage? Maybe utilizing this as some educational tool for disadvantaged or you can!
trendy décor is an option. disabled people to hone their tech fix-it
skills. Who knew your old technology So there you have it, five savvy ways to
But maybe you’re out of ideas, and it’s could do so much good? dispose of all your Technological Exes
still sitting there. Staring at you. Bulky kindly. Now if only Human Exes were so
technology, glaring in scorn of being easy…..
Passion and Coffee Mr. Parhar credits his success to his characteristics: being committed and
Continued from page 7 staff, the SFU community and his being a “servant” of their product.
regular suppliers. He emphasizes that According to Mr. Parhar, entrepreneurs
He now only serves fair trade organic his philosophy of building positive and should not focus only on selling the
coffees after such an idea was proposed personal relationships with customers product, but should understand the
to him by many students. has led to the success of Renaissance product “in and out” and “be proud of it”.
Coffee also. In fact, when asked about
Aside from coffee, Mr. Parhar started his biggest accomplishment from From my previous job experiences, it is
a different line of business in 2006 opening the business, Mr. Parhar says, rare to find someone like Parhar who
when he opened the Pizza Point at “Meeting customers and knowing them is passionate about what he or she
Cornerstone. Like his coffee business, personally. I wanted my coffee shop to does and is willing to take a personal
Pizza Point offers reasonable prices as be their coffee shop and wanted them to approach to each and every customer.
the place offers two slices of pizza and a belong to the shop. I didn’t want it to be These may possibly be the true essence
pop for only $3.69. This is because Mr. a big corporation coffee shop.” of entrepreneurship because Mr. Parhar
Parhar strongly believes that food and established a successful venture based
shelter is a basic right. He believes in Nonetheless, Mr. Parhar believes that on these qualities.
lowering his profit margin so that he can in order for aspiring entrepreneurs to
serve more people. succeed, they should possess two
September 2008
10
The PrettyPancakes.com Chronicles: Part 1
by: Alan Margovskiy -- Hobo Brand Image is a huge factor for
Columnist As a regular walker of downtown streets me when I’m picking which hobo I’m
and an occasional fueling factor of going to invest in next. If you want the
As a columnist for the hobo economy, it often saddens moneyz, you have to convince me that if
The Buzz, I’ve pissed me to see underperforming hobos. An I give you said moneyz, you will spend it
off students, execs, underperforming hobo, according to the wisely. Essentially, you want to present a
co-op staff, faculty Pretty Pancakes dictionary, is one who hobo brand image of yourself, as a hobo
and various outside is not rising up to his or her full potential with future hobo potential, rather than a
organizations. I’ve had in terms of fund-generating ability. While hobo who will take my money and use
hateful article rebuttals this lack of incoming hobo moneyz often it to fund his next drug-induced hobo
and complaints via stems from various factors which we will coma.
facebook, email and not go into, hobo technique is often at the
follow-up articles in The Buzz. I’ve had heart of thangz. I see an example of a well-branded
date-help seminar instructors, students hobo versus one with a not so great
and faculty members alike all compliment You see being a hobo is essentially a reputation every day while making my
and request original copies of articles career. Like most other careers, the job rounds downtown. On one intersection,
for external use and I’ve been randomly entails tremendous competition with there lives a construction-worker-looking
recognized in person, added on facebook others in the industry, who are also trying hobo who spends his day reading a
by random people, approached in to get their bread (in this case, literally). In book and focuses on said book while
lectures and even referred to as “oooooh the end, those who manage to outshine politely offering his hat as a piggybank
that guy” by fans, haters, groupies and (in this case, outhobo) their respective mechanism for fund-collection. When I
Stans. colleagues in the industry achieve the see this hobo I think “smart, educated,
useful, on the verge of reading more
However, it’s my last semester y’all and books from start to finish than I ever have
I’d like to officially announce that this is in my life (i.e. one)”. On the other hand,
my third last Buzz article as a student. down the street is a hobo who spends
Consider this my 3 article notice. his workday passed the fuck out from
his last Meth hit. With this hobo, all I
But before you get all depressed, think to myself is that if I wanted to fund
emotional and angry, let me tell you that someone’s drug habit, I’d much rather
while The Buzz Chronicles are about to just go out and buy an Amy Winehouse
end for me…for us..., I am now about to album. Then again, if I wanted to listen to
embark on something bigger, something an over-rated crazy bitch talkin’ some “I’m
sweeter, something prettier and more crazy” jazz, I’d probably rather just watch
delicious. You see friends, Uncle Pham The View for free.
(our former Editor-in-Chief) and I (The
People’s Columnist) have teamed up our Factor #2: Hobo Nutrition
creative super-powers and our love for
random ranting into a blog of colossal Stemming from the idea of how a hobo
proportions: www.prettypancakes.com. spends their time and the dollar I give
greatest returns, while those who don’t him or her, is hobo nutrition. The way I
Starting…NOW…check out www. put in the work get hobowned. see it, most, if not all of a hobo’s money
prettypancakes.com (which already should be spent on food and dranks,
has plenty of content up!), for blog So call up your underperforming hobo which can potentially enable said hobo
entries (updated more than 4 times a friends and tell them to plug in their to survive and energize them throughout
week) which are chalk full of the same Macbook Pro’s, for I am about to drop their work day.
random, mentally handicapped and often some knowledge in a free tutorial I like to
offensive content you’ve come to expect call Hobo Marketing 101. Pay attention, With that said, the amount of fast-
from me. PrettyPancakes.com: A blog for these basic factors I am about to food eating hobos I see on my daily
about Knick Knacks, Patty Whacks, Flap showcase may determine whether your walkabouts downtown is simply
Jacks and Titty Slaps. hobo is an unsuccessful hobo or a… astounding and this serves as a problem
slightly less unsuccessful hobo? for several reasons. Firstly, no offence to
Here is a sample of one of the blog the Colonel, but the amount of nutrition
entries currently up on the site. I call it Factor #1: Hobo Brand Image that a KFC 2 piece meal is going to
Hobo Marketing 101. Enjoy and check provide for you is little to none. Besides
us out!
Continued on page 11
September 2008
11
Graphic designing: Five (potentially) good advices
by:Joanne Chen extremely dull), and the real thing can choosing. Some trends work, some don’t!
MISA, Director of Communica- fill an encyclopedia, the basic concept is
the colour wheel. Knowing how to apply 4: Have fun with fonts! Fonts are often
tions
colours correctly, you can avoid clashing downloadable for free, and a good choice
In recent years, I have noticed an and get more out of your art. of font makes all the difference. Don’t be
explosion of interest in graphic designing afraid to use fonts as a designing tool,
with more and more people learning 2: Use preset effects with caution! but avoid using hard to read fonts for
to master programs such as Adobe’s Photoshop has all these really cool and main texts to prevent eyestrain.
Photoshop, Illustrator and InDesign. wonderful preset effects that you can
However, graphic design is not apply with a couple clicks of the mouse, 5: Like always, detail matters! It is the
something new to me, as I have been but that does not mean they will combine detail in the design that separates each
practicing since I discovered the Internet. to produce something sensible. In fact, different piece and makes them stand
My background lies in the classics, over applying effects can often ruin your out against one another. In music, it’s the
such as sketching and watercolour, but design and give it that amateur feel. blend of harmony and melody, and every
I do know a bit about drafting. Graphic These presets are mostly there to give note counts. In written works, it’s the way
designing came later when I started you a boost, but you should not rely on the author uses the words and the tools
making websites, and that interest them of the trade to make something quotable.
eventually shifted toward creating In drawn art, it’s in the strokes and the
graphics that would eventually land on 3: Beware of trends! I find that graphic colours, and graphic designing is no
paper. While I do not claim to be the guru designing trends are like fashion; there different. Also, it is a good idea to keep
of graphic designing, or even particularly are good times to follow and bad times everything clean; there is nothing worse
good at it, I do have a wide spectrum to follow. For example, tiny text: I don’t than a cluttered design piece.
of experience when it comes to artistic know if any of you were around the web
aesthetics. That is, I like to say that I designing scene around 2000 and 2001, These are just some of my tips and
know the do’s and don’ts of designing but there was this weird interest with suggestions, and I do all my work in the
(subject to a certain degree of bias, of using tiny, unreadable fonts everywhere, same philosophy. To learn more about
course, as is everything). and while it had its good moments, it Photoshop and other cool designing
was mostly irritating because the text programs, come to one of MISA’s CATT
1: Know your colour theory! If you were useless and generally an over-used tutorials.
took art class in high school or as an effect. Speaking of over-used effects, 3D
extracurricular activity, the first thing you effects are not the answer to everything. Joanne Chen can be reached at jca82@
learn is colour theory. Although what While I can go and on about the bad sfu.ca
they teach there is elementary (and times, it boils down to this: picking and
The Pretty Pancake Chronicles 1 Factor #3: Hobo Fund-generation Factor #4: Level of induced pity
Continued from page 10 Techniques
Last but not least, is the amount of pity a
that, there’s also plenty more you could While how you sell your image is hobo generates from me as a potential
get for under five bucks at Wal-Mart or important, equally as important, is the investor. This is a tough one, because
even a supermarket with the money good or service you provide to the while you want your potential investors
you spend on dem juicy thighs and investors in doing so. Sitting on the to feel sorry and donate to you, you don’t
breasteses. Hell, you could be enjoying a ground with a cup, looking sad may still want to overdo it.
week-load of meals funded by Wal-Mart work for some, but is an approach to
for the price of a 3 piece (believe me, getting moneyz which has become a Furthermore, if you’re going to come up
I’ve been there and done that back in my somewhat outdated norm in the hobo to me and ask for money, at least look
“haven’t had a fruit in a month” days). industry. To truly achieve above-average the part. I had a dude approach me once
returns in this day and age, a hobo asking for food moneyz, dressed in some
But what really amazes me is when I must differentiate themselves from their big-ass shades, tight jeans and a p.
see y’all street dwellers with a Grande competition. For an extreme example, diddy-ass parka.
Starbucks in your hands. How the fuck I’ve heard stories about this one dude
you gonna spend two bucks on a high- who goes around offering investors a There you have it folks? Laughing?
class-ass coffee which will give you chance to kick him in the nuts for the low Offended? Confused? Constipated? Let
nothing but dehydration in the long term? introductory price of 5 dollars. Now that’s us know at www.prettypancakes.com!
Even I can’t spring for that. Hobo please. what I call putting your balls on the line
for your career (I’m going to hell).
September 2008
When you can
make numbers speak,
the world listens.
Make a statement. Becomea.ca
Chartered Accountants are leaders in business – respected
professionals who are essential to the success of the country’s
foremost organizations. Your CA designation will make a powerful
statement about you. About the value of your abilities and ideas.
About the exceptional standards to which you hold yourself. And
about all that you stand to accomplish throughout your career.
For more information, please visit our website at www.becomea.ca
13
You’ve just been poked...
by: Alex Tang new age of
SMA marketing
directly
We have all had positions
our walls written on, consumers
been poked, or even in an
had a sheep thrown already
at us... In real life? interested
Probably not. But on mindset.
Facebook, this would For
be very likely! example, personally think is the most original.
on Facebook, you can see that your Almost every day, on the right side
Facebook is a social networking friend recently became a fan of of the homepage, a free gift exists in
website that connects people with certain brand name, such as Nike, which you can give it to one or more
other users based on their shared or Lululemon. Companies pay top of your friends. These free gifts are
friends, interests, and/or activities. It dollars to regulate their pages on made possible by the sponsoring
was founded four years ago and has Facebook by providing the latest news product. For example, you can give
now grown to over 100 million users and launches of new products via your friend a shoe and it would be
worldwide. So what’s the big deal discussion boards. This can also help an advertisement paid by adidas.
with this site? Well, to answer this companies who sponsor athletes or So subconsciously, the consumer is
question in a nutshell, a huge number celebrities. The exposure is limitless increasing his or her brand recognition
of students and young adults log on and the feedback from the general or loyalty without even thinking about
every day (usually many times, even public is invaluable for the companies. it. So in part, marketing has become
when we’re supposed to be doing so much a part of our lives, we are
homework)! We do this because we There are also the traditional banner barely aware of it. This clever type of
want to stay linked to up-to-the-minute ads that appear on most websites. advertising lets the consumer be in
information with the world around us They usually appear on the sides, control of his or her own choices with
and more specifically, our friends. top, or bottom of a certain page. The regards to brand selection.
average web browsing user finds them
What does this mean to companies, almost a part of the page. But the If digital marketing interests you or if
both small and large? For a price, ads are noticed out of curiosity and for you would like to learn more about this
they can expand their marketing most, our eyes seem to look at them, subject area, keep your eyes and ears
possibilities to a huge target market regardless if they interest us or not. open for SMA’s 19th Marketer’s Night
with high internet traffic. Long gone Companies continue to use this space held on November 7th: Branding the
are the days where brands and creatively and they provide a good Digital You . So now log off Facebook
products were promoted primarily by source of revenue for the website. and get back to your reading!
television or radio. There are also
many other ways to advertise including Lastly, there is a third type of Alex Tang can be reached at apt5@
billboards and contests. However, the advertising used on Facebook, which I sfu.ca.
September 2008
14
My Addiction
by: Allan Ly I came to an epiphany, I need a new I need to give the next generation
Columnist wardrobe. a foundation to build on, unlike that
broken wooden pedestal that my
My BMW pulses down Vancouver’s I’m reading on stocks, bonds, and parents had to rise from. Diamond
skid row giving me a front row seat incentives to lead to that A+ because rings, shiny baby things, and a secure
to what appears to be a dream in my it spells success. I need to C R golden ladder so the little ones can
reality. As the needle pulses through A C K that book open and read it reach the platinum stars. These are
myyouryour veins and releases that intensely like a crack addict would my hopes and dreams that I inject
irresistible seduction, I think to myself-, have seventeen words before. Good from the needle of society.
what a pity, what a shame. You have impressions, preparation and even
no security sitting on that rugged more importantly, no relaxation. Keep My BMW pulses down Vancouver’s
concrete, no barriers while you fall your eye on the prize like an addict skid row giving me a front row seat to
asleep. You are a slave too that drug would chase his next high. what is to be the reality in my dreams.
paraphernalia. Your addicted. As the needle pulses through my
Ah yes, convocation, graduation veins and releases that irresistible
Safety fastened in my heated leather and now success is on the horizon. seduction, I think to myself-, what a
seats I cruise the streets, so free to Get out in the world and target that pity, what a shame. You have no
do what I please. Channel, Burberry, hundred-thousand dollar salary to security sitting on that rugged concrete
Versace, True Religion, Rock and purchase that million dollar penthouse street, but I have too many barriers so
Republic, the list goes on until I catch sweet. Lobster dinners, sushi I’ll just let you fall asleep. I am a slave
that red light from the corner of my bunches, and fillet mignon to wash to society. I am an addict.
eye.s:; STOP!!. Luckily so, because down that apple martini.
A Day in the AIESEC Office
by: Go Go Flamingo I wake every morning to the first Alas, it is hard to meet new friends
AIESEC turning of a key. It is normally a tireless when one is constantly confined
Executive coming in to do a bit of between walls, even if I am a flamingo.
My name is Go work before class. More people file The lack of appropriate mode of
Go. I, am, a, pink, in and out as the day passes; other transportation has long plagued my
flamingo. Plastic. Executives, members from portfolios existence. However I have recently
An heiress of such as Communications, Finance, acquired a rather, what is the word,
the Nguyen clan etc., and anyone else who wants in “ghetto” vehicle. My new manpowered
breathed me life. I on the awesomeness of AIESEC. I ride has taken me to many corners of
am the guardian of also wave to the friendly passers-by the campus, always in search of an
the AIESEC office walking to and from the CMC or the adventure. Oh and yes, I have recently
located near the Biz BASS office. Sadly no one ever waves discovered the joys of Facebook.
Lounge. And this is my world. back. There are a lot of meetings Though typing is yet manageable with
going on in the office all the time. I am my oversized beak, using the mouse
I habitually perch on the Mini Spirit personally not a fan of long meetings. with my chubby feet proves to be a
Keg. It is the highest vantage point in I often have to bat up the temperature perpetual struggle between aquatic
the office. From my sudsless throne inside the office with my flaming wings avian and machine. But never hesitate
I can overlook my entire domain: two and get those keeners to go outside to to give me a shout. And never hesitate
metal file cabinets pockmarked by the balcony and leave me alone. My to join AIESEC.
odd arrays of refrigerator magnets favourite moments are phone calls. Be
and sticker photos, two dilapidated it a conference call with other AIESEC My name is Go Go. I, am, a, pink,
computer desks each housing a more locals in the country or a cold call with flamingo.
dilapidated computer, and a dust-bitten a potential sponsor, everyone get
couch that has known the dreams of so serious and tense. I always try to PINK!
many a fellow AIESECer. This may not have a ball and scream at the top of
be much, but nothing better feels more my throat. It would seem like they can
like home. never hear me.
September 2008
15
September 2008
16
The Dark Night
by: Henry Liu spit into the sink. uncontrollably, hands covering his own
Wayward Bounty Hunter ears. It took a moment to calm him
“What is this?” Vodka. “Where is all down. He was sobbing, still holding his
I stood in the shadows as I saw my the water?” Gone. “Why isn’t the tap head. “Please, you must have water.”
client appearing at the door. His hesitant working?” The pipe is cut. “What are you His eyes searched my face frenetically
gestures left the bouncer with a snigger gonna drink?” Cheers, as I took a sip for a sign of compassion. I could do no
as he impatiently waved the nervous from that same jug. more than shaking my head, and giving
fellow in. I slowly shuffled towards the him some crackers for breakfast. The
entrance, bumping into him as I made He paced around the kitchen for a day went on as the last. Between the two
my way across the pub. Leaning in, I minute, not knowing what to do. Then of us, the jar was nearly empty. He was
casually asked the bouncer for the time, he began a frantic scurry around the growing accustomed to the headache.
all the while purposefully glancing back house. All the doors and windows had Now he could hold his eyes open
at my client, now trying to find a seat been nailed shut. There was defeat on and observe my every move. He was
around the bar. He was watching me. his face. For hours we sat in the kitchen, particularly interested whenever I drank
Perfect. Then without waiting for the wordless. He began making coarse from the jug. But whenever I looked at
bouncer’s irritated reply, I strode directly sounds with his breathing. I walked over, him, he quickly turned away and closed
to him. handing him the jug. his eyes.
Can I see you I.D. again, please? It’s late anyway. Let’s play a game.
He fumbled as he pulled out his wallet He made a visible effort to comprehend He turned back towards me, a dazed
again, dropping a number of cards on my words in his dehydrated state. I curiosity reanimating his face. I took
the floor. His pale hand now gripped onto could not see what manner of resolution out a quarter and silently flipped it into
the high stool with a wavering intensity was piercing through his eyes. He took the air. Without prompting, he called
as he bent down to pick up everything a large gulp of vodka with his eyelids heads. It was the first word he uttered
with the other. He turned away from me; tightly screwed together. But the swallow for some time. I deftly caught the coin.
but I could see him eyeing the entrance. took even more effort. He started to Heads. There was nothing more to say.
I stepped up, planting my foot on a credit cough at the end of it. Not long after, he I pulled over that jug, filled a shot glass
card before he could reach for it. retreated back into unconsciousness. to brim, and drank the content with no
flair. Another flip. He called tails. Tails.
It’s fortunate that you’re turning 19 in a The next morning. We ate some more I drank and went again. One more flip.
week. crackers. He said that a numbing “Tails.” Heads. He was unsure what to
headache was making him dizzy. For do at first. When his reaction caught on,
He looked back at me incredulously. most of the day, he cowered in a corner, he grabbed the jug and poured a shot
Confusion quickly spread across his holding onto his head. There were no for himself. It was strange to use shot
pallid visage. A moment later, a wave of obvious signs of suffering on his face. glasses after days of drinking straight
relief washed away the tension. “So you I had placed the jug beside him. He out of a jug. Another two minutes, the
are…” he began to ask. took six or seven sips throughout the jug was completely empty. He did not
day. Each was a titanic deliberation. right away understand why nothing
Your saviour. His whole body shook as he took in was coming out of the jug. When the
the alcohol, followed by a series of realization hit, I could see a spark of
soft whimpers, his head buried into his humanness streaking across his eyes.
He came to me with one request, to be knees. When the night came, he took a “We are out of liquor. Is this, over?” I
able to drink at his 19th birthday party. particularly large gulp. A hoarse shriek walked to the fridge and took out another
Even though he had had that fake I.D. bubbled through the vodka. For a while, full jug. His eyes immediately dulled back
ever since he came into university, he he simply lay there, eyes closed, mouth to a listless stare.
could never hold his own against a shot shut. But he could not pass out. “Help
glass. But there was no way to avoid me.” He whispered. Prying open his The game went on. I hit an unlucky
drinking on his 19th birthday. We went mouth, I forced one more gulp into his stream and drank 4 shots straight. As I
to his place from the bar. He passed limp body. He finally fell asleep on the grimaced to take that fourth consecutive
out after a few beers. It was high noon kitchen floor, murmuring unintelligible drink, he let out a maniacal cackle.
when he came about again. I gave him phrases to an unnamed muse. He had gotten up from the floor, now
some crackers, which he mindless ate. I leaning against a chair. Little did he
watched as he shuffled into the kitchen, I was woken by a nightmarish scream know I switched the coin at that precise
picked up a jug of water, took a gulp, and the following morning. He was rolling Continued on page 18
September 2008
17
September 2008
18
The Dark Night how, I found myself kneeling, my entire more clearly now. I looked back at her.
Continued from page 16 body weight planted on my knees and Her face was still in the shadows, an
my hands. Get up. I could visualize his expression unreadable. I fondled the
moment. “Tails.” Heads. “Tails.” Heads. dark figure bring up the bat one more lighter for a moment, contemplating the
“Tails.” Heads. His voice turned into time. My consciousness was twirling in alternatives. But what if I screamed more
a menacing hiss. ‘Tails’ seemed to anticipation. A revolting urge was rapidly from the heat? What would she think of
be the only word he knew. After sixth building in my throat. I let out another me?”
time, I had already stopped flipping. He hoarse groan and spewed all over the
was monotonously saying ‘tails’ and floor underneath me. I teetered on my “Then the room was fading away. He
mechanically downing shots. Seconds knees for a second more, before falling was fading away. There was only her
later, he could no longer coordinate face-first into a puddle of half-digested and me in the world. The floor crumbled
his arms and hands to pour the liquor, crackers.” all around us. I braced myself and edged
spilling all over the countertop. For to look down. A black ocean engulfed
a moment, he pushed himself away “He dropped the bat and picked up all the falling pieces. The ceiling, the
from the chair, complete erect to his something else out of nowhere. It was windows, and the curtains were all gone.
own accord. Then he collapsed, taking a bottle of some liquor, because he was But I could not see the moon. The night
the jug and the chair as he went. An now pouring it down the side of my head was absolute. I slowly crawled towards
unceremonious thump was the last that was facing up. My consciousness her; but she was backing away. ‘Don’t
sound he made. was already reeling on the edge from the leave.’ I begged, ‘only one fate awaits
stifling stench of alcohol in my vomit. The me once you are gone.’ Finally, I got
“The room was unlit. I realized after fresh ferment sent another wave of retch close enough to see her expression.
a while that I was lying sprawled on erupting from my throat. I could feel no There was, nothing. No disgust, no
the floor. Every tendon in my body more.” disdain, no recognition. And I could see
was screaming in pain. My eyes were in her eyes, a reflection of the darkness
desperately trying to focus. There was “He kneeled down beside me, picking below, shadows beckoning, promises of
nothing in front of me but darkness. At my head up slightly by the ear. ‘I know bliss, eternal bliss.”
last, I found a stray ray of moonlight. why you try so hard,’ he whispered, ‘I
Seeking its source, I saw a crack in know why you want to learn.’ He pulled “‘Good bye.’ I whispered. She drifted
the curtains. He was standing by the away for a second, spitting onto the floor, back into nothingness, whence she
window, the bounty hunter. Get up, and drenched my ear with more alcohol. came. I could feel myself falling,
he said to me in an emotionless tone. ‘There is someone you want to impress,’ returning to the void, the dark night.”
Fighting against the terrible ache in my he continued, ‘and I know her name. I’ve
limbs, I tried to stir and gather them up. heard it in your sleep murmurs.’” I was invited to his birthday party,
There was no strength left.” observing him from afar. He was a
“A hideous dread was forming in my good host, mingling well, entertaining
“Get up, he said again while walking mind. He dropped my head back down everyone. He did drink, quite a bit
towards me. I made another guttural and stood up. ‘And she is here.’ Cued by actually. But he also said many ‘no’.
sound of effort, and found my voice. ‘I his devilish announcement, another dark There was this girl that he hung with
can’t.’ I immediately regretted speaking. figure drifted into view from the shadows. frequently during the party. They did not
My throat was burning like a furnace. It was her, a face I always wanted to drink a single drop while they talked.
There must have been a ghostly quality hold. ‘What does she think of you now? At the end of the night, she gave him
to my hiss. Get up. He was now right Shall I ask?’ He had now wrapped his a quick kiss before leaving. I left my
beside me, holding something in his right tentacle-like arms around her. A reptilian gift near the fireplace. Under the blue
hand. I tried my best to shake my head.” tongue snaked out from his gaping wrapping paper, a wooden bat lay
mouth, going into one of her ears, and quietly.
“Then I saw what he was holding, come out of the other. I felt my strength
a wooden bat, because he had just returning with blistering rage. I struggled
brought it up into the moonlight. The next to stand up. But all I accomplished was
thing I know, a harrowing pain exploded more wallowing in my vomit. I had to
on my sides. I nearly blacked out from close my eyes and look away. If there
the ensuing adrenaline rush. My ribs and was disgust on her face, I did not want to
my head were throbbing in cacophony. see it.”
Somehow I was able to writhe to my
ear-splitting shriek. Get up, he repeated. “‘You want to kill yourself, don’t you?’ his
I was now lying prone, desperately trying voice was somehow inside my head. A
to get on my knees. But he brought lighter skidded right into my hand. ‘Just
up the bat again. Then the pain on my light it. You are covered in alcohol. It’ll
sides intensified, if that was possible. I take only one small spark.’ I could think
was twitching involuntarily. Not knowing
September 2008
September 2008
A NIVERSO O 2. L I SINESY . T I E BUZZ 4 AL C O MAL 5 . F L A M I 5. O
1 . 1 .NN O T E B A R Y K- 2 . B UB R A R S -33 . MHD T E R M - 4 .. A L O N H O R G O V S K I Y - N GR A V E N S
6 E R M ER D BIZ 7 . W R E - . 8 . E D U C AT O C 9 . R E I I D E N
6 . W . S T E FA L LE-N7 . U M L O U NIG E L E8S SE X C H A N G E - I9 . N O M P E TS T I O N C E
0 . O R SHT PR O
1 0 . 1D A N I E LI E N AA T IIO N
Done? Give up? Don’t Care? Here are the answers!
1 0 . N I N O T R I O E TA MLOFINGA 5.
9. DINCRESEE OAOCLLH 4.
8. OTDNCAUEI MIMTRED 3.
7. RESLEWSI B L I R AY R 2.
6. EERUMRFDEN TNOEOKOB 1.
WORD JUMBLE
Generated by http://www.opensky.ca/~jdhildeb/software/sudokugen/ on Wed Sep 24 05:26:41 2008 GMT. Enjoy!
9 7 8 4
7 5
2 4 8
2 9 6 4
8 6 1 2
MEDIUM
5 6 7 1
6 9 4
3 9
2 8 9 6
Puzzle 1 (Medium, difficulty rating 0.52)
19
SFU Business
Student Organization
Information
Meeting Time: third Wednesday @ 4:30pm
Website: www.sfubiz.ca/bass
Contact: bass-exec@sfu.ca
Clubs:
Meeting Time: Monday @ 5:30PM
Meeting Venue: MBC 2290
Meeting Time: Thursday @ 12:30 PM Meeting Time: Friday @ 12:30PM
Website: www.aiesec.ca/sfu
Meeting Venue: Biz Lounge Meeting Venue: Rotunda
Contact: aiesec@sfu.ca
Website: www.sfubiz.ca/blah Website: www.sfubiz.ca/iba
Contact: blah@sfubiz.ca Contact: iba-info@sfu.ca
Website: Meeting Time: Wednesday @ 11:30 AM Meeting Time: Tuesday @ 5:30 PM
sifesimonfraser.com Meeting Venue: Rotunda Meeting Venue: Rotunda
Contact: ace@sfu.ca Website: www.financeclub.ca/ Website: www.sfubiz.ca/misa
Contact: finclub@sfu.ca Contact: misa-info@sfu.ca
HRSA
Meeting Time: Tuesday @ 12:30 PM Meeting Time: Thursday @ 3:30 PM Meeting Time: Tuesday @ 4:30pm
Meeting Venue: Rotunda Meeting Venue: Rotunda Meeting Venue: MBC 2212
Website: www.sfubusiness.ca/ Website: www.sfubiz.ca/hrsa Website: www.sfubiz.ca/sma
bba/clubs/asa Contact: hrsa@sfu.ca Contact: sma-info@sfu.ca
Contact: asa-exec@sfu.ca
