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Starting Your Own Business the Entrepreneurship Alternative

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					                                             BUS 100
                                      Introduction to Business
                                              Section: 002W
                                           Spring 2008 Syllabus

Instructor            Mark DAntonio, M.B.A.            E-mail                 mdantonio@nvcc.edu
                      Assistant Professor
Office                Woodbridge, Room 252             Office Hours           See schedule posted at my office
Phone                 Desk - (703) 878-5789                                   or make appointment
                      Division (703) 878-5712
Fax :                 (703) 878-5676                   Blackboard             http://www.learn.vcss.edu
                                                       Homepage               http://www.nvcc/home/mdantonio

Class meets on Monday and Wednesday at 8:00 AM in room 309 at Woodbridge Campus.

Course Description:
This course presents a broad introduction to the functioning of a business enterprise within the U.S. economic
framework. Students will be introduced to economic systems, essential elements of business organization,
production, human resource management, marketing, finance, and risk management. Emphasis is placed on the
economic and social environments of business and forms of ownership, as well as the management, organization,
finance, operations, production, marketing, automation, and control functions of business firms. As an introductory
course in the field of business administration, the student is offered a broad survey prior to advanced study in
business and related subjects. Lecture three hours per week.

Course Goals and Objectives:
Upon the completion of this course, the student should be able to:
   a) Understand the environment of business in the United States
   b) Distinguish the major forms of business ownership and understand the advantages and disadvantages of
       each
   c) Understand the role of organization in the achievement of business goals
   d) Familiarize him/herself with the basic functions and levels of management
   e) Have an appreciation of what is involved in operations and production management
   f) Understand what is included in marketing - the system to plan, price, promote and distribute products and
       services to satisfy wants or needs
   g) Understand elementary factors of business finance
   h) Familiarize his/herself with the fundamentals of human resource management and labor relations
   i) Understand the role of automation in achieving a firm's objectives
   j) Familiarize his/herself with fundamentals of small business
   k) Explore the realm of international business
   l) Understand the role of the control function in business, including becoming familiar with the format and
       use of the Income Statement and Balance Sheet


   How to succeed in this class and how to be a low maintenance student:
   1) Attend class 2) Do the readings / listen to audio 3) Do assignments on time 4) Bring books,
   pencils, pens, notebooks and scantrons to class 5) Be on time for class 6) Bring a calculator and
   other class materials 7) Pay attention in class 8) Participate in class 9) Do not disrupt class

   Be sure to drop the class if you stop coming (see faculty advisor or student services first).


BUS 100 Section: 002W                                                                                       1 of 11
Assistant Professor - Mark DAntonio                                                          Syllabus- Spring 2008
Major Topics to be Covered:
A. Business and Its Environment
        1. The essential characteristics of capitalism, socialism, and communism
        2. The role of business
        3. Social responsibility
        4. The role of government in business
B. Establishing a Business: Legal forms of ownership
        1. Proprietorships
        2. Partnerships
        3. Corporations
C. Business Finance and Control
        1. Financial Statements: Income Statement and Balance Sheet
        2. Equity and debt financing
        3. Sources of financial information, including an accounting system
D. Operating a Business
        1. Principles of Organization
        2. Marketing
        3. Functions of Management
        4. Production of Goods and Services
        5. Management Information
            a. Source - internal and external
            b. Information system and the computer
        6. Human Resources
        7. Labor Relations and Unions
        8. Automation in Business

Textbook/Technology:
Required:
Contemporary Business, 12th Edition with review CDs, Louis E. Boone and David L. Kurtz
Business and Company Resource Center CD with code

Other resource requirements:
   •   4 SCANTRON Short Essay Forms, Form 883-E (suggested)
   •   Access to a computer with Microsoft Word™ and Excel™
   •   Internet access
   •   VCCS E-Mail account
   •   NVCC Blackboard account

Attendance policy:
Regular attendance is expected and an attendance record will be maintained for each class. Students who fail to
attend class during the first 25 percent of the course will be administratively withdrawn from the course by the
instructor for failure to attend and make satisfactory progress in the course. Absences will affect a student’s grade
due to the student not being able to participate in class/group discussions. Arriving on time for class must be
observed to maximize student’s benefits from course activities and minimize disruption to other students. Late
arrival to class will have a negative impact on the class participation grade. Students missing more than thirty
percent of the scheduled classes without an excused absence from the instructor, will receive ZERO points
for the class participation grade. Class absence does not excuse a student from meeting assignment due dates.




BUS 100 Section: 002W                                                                                        2 of 11
Assistant Professor - Mark DAntonio                                                           Syllabus- Spring 2008
Withdrawal policy:
If for any reason during the semester you are unable to complete the course, you must complete the Course
Withdrawal Form (NVCC 125-47) and submit it to the Office of Admissions and Records. Failure to follow that
procedure will result in a failing grade (F) for the course. The last day for schedule adjustments with a tuition
refund is January 31, 2008. The last day to withdraw without grade penalty (or to audit the class) is
March 31, 2008.

Student Responsibilities:
Students are expected to complete their assignments in a timely manner. Assignments are due at the start of class
outlined in the course schedule. Students are expected to read assignments before class and be prepared for class
discussion. Online Blackboard quizzes may be completed anytime prior to the scheduled exam date covering the
quiz chapter. Students will not be permitted to complete online quizzes after the scheduled exam date covering the
quiz chapter. Scheduled exam dates are listed in the course schedule section of this syllabus. Case studies and the
stock market report are due on dates noted in the course schedule. Students will have one week from the due date
to turn-in a late assignment for case studies and the stock market report. Late assignments will be given a 20
percent grade penalty. To avoid the late penalty students may turn their assignments in early if they are planning
to miss a class when an assignment is due. The instructor may waive the twenty percent grade penalty in cases that
demonstrate the student was unable to complete the assignment due to severe circumstances beyond his/her control.
The instructor will not permit make-up exams without proper documentation and approval.

Email/Blackboard Accounts:
Students are required to use the Virginia Community College System (VCCS) Email account when communicating
with the instructor and other students. Students will also use Blackboard to complete quizzes, case studies, and
view grades. To obtain your VCCS Email and Blackboard User ID and Password, please visit the NVCC
Information Technology Help Desk online at: http://www.nvcc.edu/ithd/. Note: When e-mailing your instructor
please use BUS 100 in the subject line and sign your full name.

To log into the course:
Go to http://learn.vccs.edu/. Enter your Blackboard User ID and Password and then click on BUS 100 from the
“My Courses Panel.

Disruption policy:
Disruptive behavior or threat of physical harm will not be tolerated. This includes, but is not limited to, a variety of
behaviors such as use of cell phones, personal digital assistants (PDAs and handhelds), talking during the lecture,
reading a newspaper, and/or bothering other students. Students in violation will be asked to leave the classroom.
Other disciplinary action may be taken in accordance with the policies in the college Student Handbook.




BUS 100 Section: 002W                                                                                           3 of 11
Assistant Professor - Mark DAntonio                                                              Syllabus- Spring 2008
Evaluation:
 Item                                     Points      Approximate Percent of Grade
 Exam #1 – Chapters 1, 2, 3, 4            100         16%
 Exam #2 – Chapters 5, 6, 7, 8, 9, 10     100         16%
 Exam #3 – Chapters 11, 12, 13, 14        100         16%
 Exam #4 – Chapters 15, 16, 17, 18        100         16%
 Chapter Quizzes (9 at 10 points each)    90          15%
 Four Case Studies @ 10 points each       40          6.5 %
 Stock Market Project                     40          6.5 %
 Class Attendance/Participation           50          8%
 Total Points                             620         100%

Course Grading Scale:
 Points                                   Percent     Grade
 540-600                                  90%-100%    A
 480-539                                  80%-89%     B
 420-479                                  70%-79%     C
 360-419                                  60%-69%     D
 359 and below                            Below 60%   F

Grading Scale for Case Studies:
 Points                                   Percent     Grade
 9-10                                     90%-100%    A
 8-8.9                                    80%-89%     B
 7-7.9                                    70%-79%     C
 6-6.9                                    60%-69%     D
 5 and below                              Below 59%   F

Grading Scale for Stock Market Project:
 Points                                   Percent     Grade
 36-40                                    90%-100%    A
 32-35                                    80%-89%     B
 28-31                                    70%-79%     C
 24-27                                    60%-69%     D
 0-23                                     Below 60%   F




BUS 100 Section: 002W                                                            4 of 11
Assistant Professor - Mark DAntonio                               Syllabus- Spring 2008
 Class Date           Topic                 Blackboard Requirement          Required Reading before class
 Jan 14               Course Introduction
 Monday               and Syllabus          Logon to Blackboard
                      Review                Review Syllabus                 Start thinking of a company you might
                      Evacuation                                            be interested in for the stock market
                      Procedures                                            project. Instructor will approve.
                      Blackboard/VCCS
                      Email Orientation

 Jan 16               Chapter 1                                             •   The Framework of Contemporary
 Wednesday            Purchase Shares                                           Business
                      of Stock and start                                    •   Choose a company for stock
                      tracking stock                                            market project
                      market three times
                      per week

 Jan 21 Mon           MLK day               College Closed                  MLK Day
 Monday
 Jan 23 Wed           Chapter 2                                             Business Ethics and Social
 Wednesday                                                                  Responsibility

 Jan 28 Mon           Chapter 3                                             Economic Challenges Facing Global
 Monday                                                                     and Domestic Business
 Jan 30 Wed           Chapter 4             Case # 1(Chapter 4) Due          •  Competing in Global Markets
 Wednesday

 Feb 4                EXAM # 1              Quizzes 1 and 2 must be
 Monday               Chapters 1-4          completed by class start time


 Feb 6                Chapter 5                                             •   Options for Organizing Large and
 Wednesday                                                                      Small Businesses

 Feb 11               Chapter 6                                             •   Starting Your Own Business: The
 Monday                                                                         Entrepreneurship Alternative

 Feb 13               Chapter 7                                             •   E-Business: Doing Business
 Wednesday                                                                      Online

 Feb 18               Chapter 8                                             •   Management, Leadership, and the
 Monday                                                                         Internal Organization

 Feb 20               Chapter 8                                             •   Management, Leadership, and the
 Wednesday                                                                      Internal Organization

 Feb 25               Chapter 9                                             •   Human Resource Management,
 Monday                                                                         Motivation, and Labor-
                                                                                Management Relations
 Feb 27               Chapter 9                                             •   Human Resource Management,
 Wednesday                                                                      Motivation, and Labor-
                                                                                Management Relations
BUS 100 Section: 002W                                                                                    5 of 11
Assistant Professor - Mark DAntonio                                                       Syllabus- Spring 2008
 Class Date           Topic                Blackboard Requirement         Required Reading before class
 Mar 3                Chapter 10          Case # 2 (Chapter 10) must be   •  Improving Performance through
 Monday                                   completed by start of class        Empowerment, Teamwork, and
                                                                             Communication
 Mar 5                EXAM #2             Quizzes 3, 4 and 5 must be
 Wednesday            Chapters 5-10       completed by class start time

 Mar 10               Spring Break                                        No class
 Monday

 Mar 12               Spring Break                                        No Class
 Wednesday

 Mar 17               Chapter 11                                          •   Production and Operations
 Monday                                                                       Management

 Mar 19               Chapter 12                                          •   Customer-Driven Marketing.
 Wednesday

 Mar 24               Chapter 13                                          •   Product and Distribution Strategies
 Monday

 Mar 26               Chapter 13                                          •   Product and Distribution Strategies
 Wednesday

 Mar 31               Chapter 14                                          •   Promotion and Pricing Strategies
 Monday

 Apr 2                Chapter 14          Case # 3(Chapter 14)            •   Promotion and Pricing Strategies
 Wednesday

 Apr 7                EXAM #3             Quizzes 6 and 7 must be
 Monday               Chapters 11-14      completed by class start time

 Apr 9                Chapter 15                                          •   Using Technology to Manage
 Wednesday                                                                    Information

 Apr 14               In class exercise   Come to class and complete in   •   Instructor out of town
 Monday                                   class exercise

 Apr 16               Chapter 16                                          •   Understanding Accounting and
 Wednesday                                                                    Financial Statements
 Apr 21               Chapter 16 - 17                                     •   Understanding Accounting and
 Monday                                                                       Financial Statements
                                                                          •   Financial Management and
                                                                              Institutions
 Apr 23               Chapter 17                                          •   Financial Management and
 Wednesday                                                                    Institutions

 Apr 28               Chapter 18          Case #4(Chapter 18)             Financing and Investing through
 Monday                                                                   Securities Markets


BUS 100 Section: 002W                                                                                  6 of 11
Assistant Professor - Mark DAntonio                                                     Syllabus- Spring 2008
 Class Date            Topic                 Blackboard Requirement             Required Reading before class
 Apr 30                Chapter 18                                               Financing and Investing through
                                             Sell Shares of Stock and           Securities Markets
 Wednesday                                   calculate profit or loss
 May 5                                      Stock Market Project Due
 Monday
 May 7                 Review               Quizzes 8 and 9 must be
 Wednesday                                  completed by class start time

 May 12                EXAM #4                                                       NOTE: Day/Time of Exam
 Monday                Chapters 15-18                                                  8:00 AM – Room 309



Assignment Instructions:
Exams:
Exams will be a combination of 50 multiple choice and three essay questions of which the student will choose two
to answer. Exam material will come from the text as well as material covered by the instructor. Exams must be
taken on the date listed in the Syllabus Course Schedule. A SCANTRON Mini Essay Book, Form 886-E, is
required for each exam and must be obtained by the student prior to the exam. If a student is unable to sit for the
exam in class on the scheduled date, it is the student’s responsibility to make arrangements with the instructor. The
instructor will not permit make-up exams without proper documentation and approval.

Online Blackboard Quizzes:
There are nine open book quizzes that must be completed on the Internet using Blackboard. There are 20 total
questions per quiz with a combination of true/false and multiple-choice. Each question is one-half point each for a
total of 10 points for each quiz. Students will not be permitted to complete online quizzes after the scheduled
exam date covering the quiz chapters. If students have a problem with a quiz in Blackboard they must contact
the instructor for help prior to the time and date the quiz is due.

        Quizzes: Please check the Assignment Section of Blackboard
         Quiz 1 – Chap 1-2              Quiz 2 - Chap 3-4                        Quiz 3 – Chap 5-6
         Quiz 4 – Chap 7-8              Quiz 5 – Chap 9-10                       Quiz 6 – Chap 11-12
         Quiz 7 – Chap 13-14            Quiz 8 – Chap 15-16                      Quiz 9 – Chap 17-18


Online Case Studies:
Four case studies are due on the dates specified in the course schedule. Students must post answers to the
discussion questions in the Case Studies Folder of the Assignment Section on Blackboard. Answers should be
thorough, complete, coherent, and reflect the concepts of the chapter. Yes/No answers must be supported by
explanation/rationale. Case studies that provide basic answers will receive no higher than 6 out of 10 points.
Students may be required to discuss their case study with the class on the due date (part of the class/group
participation grade). Case studies are to be completed before the start of class on dates noted in the course
schedule.
        Case Studies: Please check the Assignment Section of Blackboard
          Case #1: Chapter 4: Exporting to Afghanistan (page 123)
          Case #2: Chapter 10: Communicating and Listening at Cabela's (page 342)
          Case #3: Chapter 14: Lunesta: The Price of Sleep (page 476)
          Case #4: Chapter 18: The Future of the New York Stock Exchange (page 602)

Class Participation:

BUS 100 Section: 002W                                                                                        7 of 11
Assistant Professor - Mark DAntonio                                                           Syllabus- Spring 2008
Active class participation is expected. Participation includes, but is not limited to, answering questions when called
on, contributing to class and group discussions, discussing case studies, and regular class attendance. Absence will
affect a student’s grade due to the student not being able to participate in the class discussions and group activities.
Disrupting class by a late arrival and/or speaking while others are speaking, will have a negative impact on the class
participation grade. Students missing more than thirty percent of the scheduled classes will receive zero points
for the class participation grade. Class absence does not excuse a student from meeting assignment due dates.
Arriving on time at class must be observed to maximize student's benefits from course activities and minimize
disruption to other students.

Stock Market Project:
Each student will select a company for the purpose of tracking the stock market, conducting research on the
company, and preparing a company report. Select a company that is publicly traded on one of the U.S. stock
exchanges such as the New York Stock Exchange (NYSE), American Stock Exchange (AMEX), or Over-the-
Counter (OTC).

16 January:
Using today’s closing stock quote for your company makes a simulated $10,000 investment. Record share price
and number of shares purchased on the last page of the “Stock Quote Tracking Record.” A copy of the tracking
record is located in the Assignment Section of Blackboard. To check your stock quote, please go to
http://www.usatoday.com and click on the Money Section.

17 January – 30 April:

Chart the company’s stock quote three times per week (Monday through Friday) on the “Stock Quote
Tracking Record.” Record the following: date, price, percent change, open price, high price, low price, and
stock trade volume. Students should be prepared to discuss the status of their project with the class during the
tracking period.

Research the company web page for significant information about the company. Other reference materials include:
Business and Company Resource Center CD, Value Line Investment Survey, Business Week, Forbes, Fortune,
Business Horizons, Wall Street Journal, Barrons, Washington Post, and the Washington Times. Most of the
research on the company will be accomplished on the Internet, however one hard copy reference is required. For an
example on types of information to collect on your company, please check the “Stock Market Report Outline” in
the Assignment Section of Blackboard.

Prepare a written report on the company using information gathered during the research phase. Please use the
“Stock Market Report Outline” in the Assignment Section of Blackboard as a guide in writing the report. The
report must be a minimum of four to five doubled-spaced type written pages in 12 point font with one inch margins.
Under the work-cited section of your report, you must list three different Internet sources and one hard copy
resource. The company web site is considered one source, even if you cite multiple pages. Attach a copy of the
“Stock Quote Tracking Record” to your final report.

The “Stock Market Report Evaluation Sheet” is located in the Assignment Section of Blackboard and will be
used by the instructor to evaluate your paper.

April 30:
Make a simulated sale based on today’s stock quote, calculate the value of your investment, determine profit or
loss, and record on the last page of the “Stock Quote Tracking Record.”

May 5:Turn-in company report and “Stock Quote Tracking Record.” Students will have one week from the
due date to turn-in a late assignment for the stock report. Late assignments will be given a 20 percent grade
penalty. Be prepared to give a brief stock market project presentation to the class.

BUS 100 Section: 002W                                                                                           8 of 11
Assistant Professor - Mark DAntonio                                                              Syllabus- Spring 2008
Other Student Resources:

    Open Computer Lab:
    Lab assistants are available in Room 336 to help you operate the computer equipment and software. The staff may
    be able to assist you with certain computer assignments. For Lab information call 703-878-5713 or visit their
    website at http://www.nvcc.edu/woodbridge/OCLab/index.htm. Normal hours are:
                   Monday - Thursday                    8:30 a.m. to 10:00 p.m.
                   Friday                               8:30 a.m. to 5:00 p.m.
                   Saturday                             9:00 a.m. to 1:00 p.m.
                   Sundays and Holidays                 CLOSED

    Library Resources:
    The College Library is in Room 427. Librarians are available to assist you in using the resources. For information
    call 703-878-5733 or visit online at http://www.nvcc.edu/woodbridge/library/index.htm

    Normal hours are:
                 Monday - Thursday                      8:00 a.m. to 10:00 p.m.
                 Friday                                 8:00 a.m. to 5:00 p.m.
                 Saturday                               9:00 a.m. to 3:00 p.m.
                 Sundays and Holidays                   CLOSED

    Academic Assistance:
    The Math and Writing Center is open five days a week to provide free one-on-one consultations. Peer tutors can
    offer you an additional assistance with your coursework. The center is located in Room 328 and the hours are posted
    on the Center door or visit their website at http://www.nvcc.edu/woodbridge/tutoringcenter/index.html

    Student Development:
    Counseling and other services are available in the Counseling Office in Room 202. For more information on what
    services are available call 703-878-5760 or visit online at
    http://www.nvcc.edu/woodbridge/student/counselingctr/index.htm

    Normal hours are:
                 Monday - Thursday                      8:30 a.m. to 7:30 p.m.
                 Friday                                 8:30 a.m. to 5:00 p.m.
                 Weekends and Holidays                  CLOSED


    Testing Center:
    The Testing Center is located in Room 436. For more information on what is expected when taking tests in the
    Testing Center please call (703) 878-5787 or visit online at http://www.nvcc.edu/woodbridge/TCenter/index.htm

    Normal hours are:
                 Monday - Thursday                     8:30 a.m. – 10:00 p.m.
                 Friday                                8:30 a.m. to 5:00 p.m.
                 Saturday                              9:00 a.m. – 1:00 p.m.
             Reminder:
             All exams (make-up, or any class exams, etc.) will not be given 1 (one) hour
             before closing. Please allow adequate time for each exam, all exams must be
             completed and will be collected 15 minutes before closing.



BUS 100 Section: 002W                                                                                      9 of 11
Assistant Professor - Mark DAntonio                                                         Syllabus- Spring 2008
NVCC Policies:

Students With Disabilities (ADA): If you have a diagnosed and documented disability which may cause you to
have difficulty with any portion of the requirements of this course, please contact the Special Needs Counselor in
the Counseling Office, room 202, as soon as possible so that arrangements can be made. In addition, contact the
instructor and let her know what arrangements are necessary.

Academic Dishonesty Policy: Academic dishonesty includes cheating, plagiarism, and other forms of dishonorable
conduct. Such dishonesty will not be tolerated. Penalties can range from the issuance of failing grades (on an
assignment, an exam, or the course) to being referred to the Dean of Student Development for further disciplinary
action, including possible expulsion from the College. More detailed information about the college policy is in the
College Catalog and Student Handbook or can be viewed on the college web page at
http://www.nvcc.edu/resources/stuhandbook

Fire/Emergency Evacuation Procedures: In the event of fire or other emergency, all students must follow the
posted emergency evacuation plan as discussed on the first day of the class.




BUS 100 Section: 002W                                                                                      10 of 11
Assistant Professor - Mark DAntonio                                                          Syllabus- Spring 2008
BUS 100 Section: 002W                               11 of 11
Assistant Professor - Mark DAntonio   Syllabus- Spring 2008

				
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