International Council of Shopping Centers 2011 ICSC eDistance Learning Shopping Center Management ● Study from home, from work, or while on the road ● You set the pace, from start to finish ● Easy access from any computer or mobile ● Nine comprehensive self-study modules ● Certificate program ● Networking features to interact with other students ● On-the-job exercises March 1, 2011 August 1, 2011 November 1, 2011 2011 ICSC eDistance Learning Shopping Center Management Learn at Your Own Pace, Wherever Nine Textbook Essentials to You Can Access the Internet Complement the Online Experience Can’t spare time away from the office to attend classes? The ICSC provides nine of its best textbooks ICSC eDistance Learning for Shopping Center Management with your registration fee to help you better brings the classroom to you. This comprehensive web-based understand your subject of study. Each book course is custom built for shopping center management is an ongoing reference throughout your professionals worldwide and offers you a guided, nine- online quest and includes the following: month, independent self-study program. Log on and go—whenever and wherever you go online. The ICSC eDistance Learning Course is 24/7. Each unit has its own study guide, multiple review exercises and exam to take you from start to finish. Stop at any point and pick up where you left off the next time you log on. Nine Units of Study w • Management Overview w • Retailing w • Insurance and Risk Management w • The Lease and Its Language w • Leasing Strategies w • Marketing w w • Finance w • Maintenance • Security WhAT YOU’LL LEARN – UNIT BY UNIT Management Overview The Lease and Its Language w Learn how past, present and future values w Identify all the roles a successful shopping w Uncover the key lease provisions and ways are expressed in compound interest tables, the center manager must play to ensure a to enforce them. impact of lease cancellations on value and how smoothly functioning property. w Understand the financial commitments and funds are invested if not immediately needed. w Know what goes into a shopping center the obligations of all parties in administering w Determine the impact of early loan payment business plan and how to create the optimum the lease. as it relates to interest payments and how plan yourself. w Learn how the letters of intent really work, FFO is vulnerable to property refinancing terms. w Understand personnel issues and how to and how your center uses them to achieve w Understand cap rates and how you can assess create a winning team environment. leasing efficiencies. your own center’s value. w Learn why marketing and management w Create a pro forma that determines the are co-partners when it comes to running Leasing Strategies value of redevelopment or expansion versus a property. w Develop your own leasing strategy through maintaining the status quo. critical appraisal of your competition and Retailing the market. Maintenance w Analyze your center’s merchandise mix w Understand the keys to successful tenant w Learn the science of roof inspections including and determine the opportunities. prospecting. how to conduct your own. w Learn how to execute a tenant audit. w Negotiate a lease agreement that satisfies w Understand the techniques of parking lot w Identify what to look for when evaluating both parties’ objectives. asphalt maintenance and repair. a retailer’s performance. w Learn the process of HVAC maintenance as w Find out how to look at the retailer’s Marketing well as other mechanical upkeep within financial statement and make your risk w Find out how the five-step marketing plan the center. assessment when considering leasing works and how it can be used to its maximum w Evaluate in-house and contract service and space or evaluating rent concessions. potential to increase property value. determine the value of each. w Look at your center through the eyes of Insurance and Risk Management your customers. Security w Identify risk, then learn how to reduce it. w Prepare a sponsorship proposal and w Find out how to prepare a comprehensive w Create the ultimate risk monitoring checklist understand how to leverage your center’s security manual. for your center. strengths to get the best deal. w Understand how foreseeability impacts w Learn the differences in insurance coverage your liability. and the components of a claims manual. Finance w Learn public relations techniques relative w Understand the financial statements to security and how that can be used to temper and what components are indicative of the any negative publicity. center’s financial health. STUdENT COMMENTS ABOUT ThE PROgRAM “I was impressed with the quality of this program. Although it was challenging at times, the topics kept my interest, and I was able to study when I wanted either at work or home. I would highly recommend this course to those who wish to learn about the fundamentals of shopping management” Elise S. Back, Carrollton, Texas “The course was definitely beneficial and the information I gained will prove to be very valuable as my career progresses.” Robert Young, Doha, Qatar “We decided to try eDistance learning as a company wide “This program was an training platform. The results excellent tool to distil have been excellent! It’s been my experience into cost efficient and an awesome knowledge, giving training tool.” me a new perspective for the challenging Ron Becker, CSM Sewell, New Jersey work of shopping center management.” Emmanuel Pissanis, Attiki, Greece “I found the course very beneficial and I am already applying it every day.” Tim Vranic, Ontario, Canada 2011 ICSC eDistance Learning REgISTRATION FORM Shopping Center I am registering for: Management ❏ eDistance Learning cycle beginning March 1, 2011 ❏ eDistance Learning cycle beginning August 1, 2011 ❏ eDistance Learning cycle beginning November 1, 2011 how to Register Continuing Education Credits Fax: +1 732 694 1800 4.0 credits (Credit card registrations only) If you are going to take the Certified Online: www.icsc.org Shopping Center Manager (CSM) Examination, Name (Credit card registrations only) completion of the ICSC eDistance Learning course may substitute for the required Company Mail: ICSC Registration Department fourth year of experience. P.O. Box 26958 New York, NY 10087-6958 Address Cancellations A separate registration form is required for each Cancellations received later than 10 business person enrolling. If additional forms are needed, days before the cycle beginning date are City please photocopy the registration form. subject to a $25 cancellation fee. Refunds Tuition Fees will not be given five business days before State/Province Zip/Postal Code Fees include registration for the course and the cycle begins. All requests for refunds all textbooks, a total textbook value to must be received by ICSC in writing. Country Members of over $400. For More Information ICSC Members: $545 (U.S.) Telephone For more information about ICSC’s eDistance Note: If five or more register for this program at Learning program, contact: one time, the price is $445 (U.S.) per particpant. Fax Mario Chiara Non-members: $1,195 (U.S.) ICSC Programs Administrator +1 646 728 3517 E-mail Confirmation Upon receipt of your registration form Fax: +1 732 694 1800 E-mail: firstname.lastname@example.org Your membership I.D. # and payment, ICSC will send you a confirmation notice via e-mail. A package Minimum System Requirements ❏ Please check here if the above information has recently changed. containing textbooks will be sent to you. PC We use courier services that require a Windows 95, 98, or NT shipping address that is NOT a post office 90 MHZ Pentium Processor METHOD OF PAYMENT box. Materials cannot be delivered to 32 MB of RAM ❏ Check or money order payable to ICSC for $ _______________ (must be in U.S. funds) a post office box. 28.8 kbps modem Sound Card ❏ MasterCard ❏ VISA ❏ American Express $ _______________ (must be in U.S. funds) deadlines Speakers For the program cycle beginning RealPlayer* March 1, 2011: Your registration must be received by January 21, 2011. MAC MacOS 8.1 or Later For the program cycle beginning August 1, Name (as it appears on credit card) 604 PowerPC Processor 2011: Your registration must be received 32 MB RAM by June 24, 2011. Credit Card Number (include all digits) 28.8 kbps modem For the program cycle beginning November 1, Speakers 2011: Your registration must be received RealPlayer* Expiration Date (month/year) by September 23, 2011. Note: Courseware cannot be accessed You will receive your ID and password via using Web TV. Accessibility is also limited with Signature e-mail to access the eDistance Learning America Online (AOL), Prodigy, 2011D1 course on the start date of the class. All who and CompuServe. pre-registered for the course will also *http://www.real.com/player/index.html receive their ICSC textooks on or before the start date. 1221 Avenue of the Americas 41st Floor New York, NY 10020 USA 2011 ICSC eDistance Learning Shopping Center Management Available in English, Spanish, and Mandarin
"Shopping Centers Risk Management"