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					 SUPPORTING, PROTECTING AND PROMOTING NEBRASKA’S SHEEP AND GOAT PRODUCERS




                                                                                              IN THIS ISSUE

                                                                                              g Producer Interview ...................... p.1
 NS&GP Treasurer Represents Nebraska Producers at
 National Level
 Interview by Rita Brhel, newsletter editor                                                   g State Industry News ..................... p.4

 The start to 2010 was a difficult season for sheep and goat producers across Nebraska,
 with a blustery winter and a muddy start to spring, and sheep producer Charles Reppert       g Classified Ads .............................. p.12
 of Pender was no exception – he saw more snow this past winter than he cares to see
 again for quite some time.
                                                                                              g Save the Date ............................. p.14
 But he was able to take a break from the weather in January to represent Nebraska
 producers at the 2010 American Sheep Industry annual convention in Nashville,
 Tennessee – which also saw the convening of the American Goat Federation, Ameri-             g Membership Form .................... p.21
 can Lamb Board, Make It With Wool program, National Lamb Feeders Association,
 American Sheep & Goat Center, National Livestock Producers Association, and the
                                                                                            Available to Members and Associates only!
 Western Range Association. What an exciting opportunity to meet producers, agribusi-
 ness representatives, and government officials from all parts of the national sheep and
 goat industries!                                                                             g Production Notes ...................... p.15
 Longtime Eastern District Board member and current Treasurer for the Nebraska                  • Tricks of the Trade
 Sheep & Goat Producers, Charles was appointed by NS&GP President Mike Wallace
 of Nelson to serve as the state delegate to the convention. Charles is also involved in        • Good Animal Husbandry and “Control”
 the national Production, Education & Research Council and the national Legislative
 Action Council, so he has plenty of experience in speaking for the state industry on           • The American Wool Market
 the national level. I talked with Charles recently about his involvement in the sheep
 industry and news from the national convention.                                                • Co-Species Grazing Improves Cattle
                                                                                                  Pastures
 RITA: It’s quite apparent that you have a passion for this industry. Tell us about
 your operation and how you first became interested in sheep production.                        • Plant Wards off Ruminant
                                                                                                  Gastrointestinal Nematode
 CHARLES: I’ve been raising sheep for about 45 years. When I was in 4-H, I had
 some western-type ewes that I lambed out.                                                      • What Makes a Good Guard Llama?
 When my wife, Margaret, and I moved to this farm, we decided to get livestock. My
 little brother had a few ewes and was looking to sell them, so we started with them. For       • Dairy Goat Milk Composition
 a while, we had both sheep and cattle. But I was working off the farm, and Margaret
                                                                                                • Where to Sell Your Animals
 had a harder time working with the cattle than the sheep, so we decided to sell the
 cattle.                                                                                        • Where to Sell Your Wool




              2010
            Nebraska
Sheep & Goat Conference

             •••
  Get a
Sneak Peak         ... see page 5
      We started out with western ewes, then tried Suffolks for a while but they were too          BOARD OF DIRECTORS
      hard to keep in, so then we went to Polypays. They have good herding instincts, breed        • Mike Wallace, President
      out of season, and are great mothers. They raise marketable lambs, and their wool              Central District Rep
      is worth twice as much as the black-faced sheep. Wool is an inheritable trait and, if          Commercial sheep/Meat goat producer,
                                                                                                     Nelson
      treated properly, is a valuable product. We’ve been happy with the Polypays. They’re           ph: 402-225-2041
      not as big as other breeds, but they also don’t eat as much.                                   e-mail: michael_harry_wallace@yahoo.com
      We now have 120 to 140 ewes. We lamb out our ewes, feed the lambs, and then send             • Clinton Riesen, Vice President
      them to slaughter. We don’t sell feeder lambs and rarely buy feeder lambs.                     Western District Rep
                                                                                                     Commercial sheep/Dairy goat producer,
      RITA: Do you believe this is the most profitable system of sheep production?                   Minatare
                                                                                                     ph: 308-225-0146
      CHARLES: It depends on your set-up and management style. For the way we raise                  e-mail: clintonriesen@fnbnp.com
      sheep, a producer has to have the facilities, labor, and feed available at the particular
      time it’s needed for lambing, weaning, and feeding.                                          • Charles Reppert, Treasurer
                                                                                                     ASI Rep & Eastern District Rep
      RITA: I’ve attended several agricultural conferences in the last several years                 Purebred sheep producer, Pender
      showing an exciting trend where young producers are becoming more interested                   ph: 402-385-2790
                                                                                                     e-mail: creppertfarm@inebraska.com
      in raising sheep and goats because of the lower initial cost and ability to raise
      livestock on fewer acres than it would take for cattle. What advice do you have for          • Julie Becker,Secretary
      the beginning producer?                                                                        Western District Rep
                                                                                                     Cashmere goat producer, Mitchell
      CHARLES: Anyone interested in raising sheep should learn as much as they can                   ph: 308-623-2627
      before they buy their first ewes. There are a lot of books and educational materials           e-mail: ajbecker@bbc.net
      available. They should also go slow – get a smaller flock to start with and take a couple    • Hazen Stone
      years to grow into it. The inexperienced shouldn’t buy old, cheap ewes as they may be          Western District Rep
                                                                                                     Commercial sheep/Meat goat producer, Har-
      buying someone else’s problems.                                                                risburg
      For a lot of people, the facilities they have determine how they will go about it. If they     ph: 308-436-0559
                                                                                                     e-mail: dremkajr9@actcom.net
      want to lamb in the wintertime, they need a good barn. They also need a lot of pasture.
      With ruminants, keeping them in the dry lot all year round is generally not practical.       • Butch Hassler
      Ruminants are designed to graze. It takes a lot more pasture than some people think to         Central District Rep
                                                                                                     Dairy goat producer, Sutton
      keep livestock all year round, because you sure don’t want to overgraze. The only time         ph: 402-705-0633
      a producer isn’t thinking about pasture is if he’s in the feeder business.                     e-mail: bh24344@hotmail.com
      RITA: This is great advice. You have a lot of experience with 45 years under your            • Al Weeder
      belt, and I’m sure the sheep industry has seen a lot of change in that time. What              Eastern District Rep
      stands out for you?                                                                            Commercial sheep producer, Columbus
                                                                                                     ph: 402-276-1816
      CHARLES: The worst time for profitability was when President Bill Clinton was in               e-mail: weedera@hotmail.com
      office. We lost the wool subsidy, and Australia and New Zealand were shipping lamb           • Deb Dauel
      into the United States without any restrictions. For two-and-a-half to three years, the        Eastern District Rep
      lamb market was in the low 30s and 40s (cents per pound). That really hurt the indus-          Meat goat producer, Malmo
      try; there were a lot of producers who got out of sheep at that time. Once someone             ph: 402-642-5887
                                                                                                     e-mail: deburbanek@yahoo.com
      goes out of business, it’s got to get pretty good before they come back into business.
                                                                                                   • Kent Sayer
      It was my understanding that the American Sheep Industry (ASI) organized a group of            Central District Rep
      producers and industry representatives who sued and got an injunction, and out of that         Purebred sheep producer, North Platte
      came higher tariffs on Australian/New Zealand lamb imports. This group took contri-            ph: 308-530-2909
      butions from all the sheep producers to finance it. And it definitely helped. Otherwise,
                                                                                                   AMERICAN SHEEP INDUSTRY DELEGATES
      at the rate it was going, I probably would’ve been looking for something else to do
      besides raising sheep.                                                                       • Charles Reppert
                                                                                                     Production, Education & Research Council
      The lamb market has been up and down through the years, but it has never been down             Legislative Action Council
      like that since.                                                                             • Dwight Tisdale
      RITA: Yeah, the market has been so good lately. What an exciting time to attend                Legislative Action Council
      an ASI convention. How did this year’s national convention compare to other                  • Mike Wallace
      years?                                                                                         Goat Committee

      CHARLES: This was our fifth ASI convention. The only one we (he and his wife)                • Butch Hassler
      have missed the past six years was last year in San Diego, California, for a family            Goat Committee
      commitment. Every convention is different and yet there are a lot of similarities, like      • Tom Drudik
                                                                                                     Genetic Stakeholders Committee
p.2
      the Make It With Wool (MIWW) contest and meetings of dif-            other livestock – but that the increase is due to new agricultural
      ferent associations. There are always two or three things going      producers. The Tennessee Ag Department has been instrumen-
      on at the same time, so you have to pick out what you want to        tal by using tobacco money to offer cost-share for facilities,
      go to.                                                               loans, and grants. They also helped sign in with one day of the
      I most enjoyed taking in the tours and seeing the Tennessee          registration for local producers to attend (the ASI convention),
      countryside – it’s a different agricultural experience down          as well as the youth program.
      there. I saw Tennessee walking horses, which are bred to give        RITA: Thank you Charles for your time. Do you have any
      a very gentle ride. And we toured the Jack Daniels brewery, the      closing thoughts you’d like to share?
      first brewery I’ve ever been to – and it’s a dry county!             CHARLES: The Nebraska Sheep & Goat Producers is the
      We also toured a cooperative sale barn that the Farm Bureau is       state affiliate of the American Sheep Industry, and ASI repre-
      involved in and whose facilities were built a couple years ago       sentatives are who do the lobbying and politicking so that we
      using tobacco money from the state. They sell sheep, goats,          – the producers here in Nebraska – can stay in business. What
      and cattle, with the largest numbers of livestock sold being         Congress does, or what other organizations lobby Congress to
      sheep and goats. Producers come from a 100-mile radius, so           do, definitely affects what we, as producers and as an industry,
      that includes animals being trucked in from Georgia, Ken-            can or cannot do. A lot of people would like to get sheep and
      tucky, and other surrounding states. The animals are also sold       all of animal agriculture off government land -- there’s quite a
      in a unique way: each animal is weighed and graded, sorted           push out there. If that happens, we won’t have enough numbers
      accordingly, and then sold that way. So, what’s sold is a pool       (of sheep or goats) for the industry to stay in business.
      of animals that come from a lot of different owners. It’s a very     That’s why it’s important for Nebraska producers to join the
      uniform product that way.                                            Nebraska Sheep & Goat Producers – to show support for our
      Most of my time was spent in the business and committee              industry to all those people who want our industry to disappear,
      meetings. A lot of what went on in the business meetings has         and to keep our industry profitable, so that more attention from
      been published in the Sheep Industry News (ASI’s monthly             the government will go to their organizations and interests
      magazine available to all NS&GP members). Something that             instead.
      needs to be pointed out to Nebraska producers is the change in
      the term from “guard dogs” to “animal protection dogs.” There
      was a lot of discussion about problems between producers and
      the public when it comes to using animal protection dogs. A
      lot of the problems are that the public doesn’t understand the
      purpose of using animal protection dogs.
                                                                             Top of the Flock
                                                                               Ram & Ewe Sale
      RITA: A year ago, the NS&GP reported on efforts ASI is
      taking to organize the American Goat Federation. What
      progress was made at this year’s convention?
      CHARLES: The American Goat Federation has been formed.
      They got everything organized, and it is now well on its way
      to becoming its own organization. It’s good to see something
                                                                            August 7,
      being developed for goat producers. The goal is for it to be
      separate from ASI, although the American Goat Federation will           2010
      probably have a seat on the ASI Board of Directors like the
      National Lamb Feeders Association.
      RITA: Anything else you’d like to report from the ASI
                                                                            2:00 p.m.
      convention?
      CHARLES: There was also a Rebuilding the Sheep Inventory                 ———
      meeting and American Lamb Board meetings that I was un-
      able to attend, but you can read more about them in the Sheep
      Industry News. It also appears like the wool market might be
                                                                           Seward County
      getting a better.                                                     Fairgrounds             For more information:
      Another interesting thing to note is that Tennessee has had
      a very large increase in the number of sheep and goats. The sta-       Seward, NE             Pat Hodges (402) 242-2891
      tistics show that Tennessee is one of the few states to see a sub-
      stantial increase in sheep and goat numbers the last few years.                               Eric Stehlik (402) 946-2099
      It doesn’t appear that sheep and goats are replacing cattle or         Sponsored by Nebraska Registered Sheep Breeders

p.3
      State Industry News
      A Note from Our President
      By Mike Wallace, NS&GP president
      Plans for the joint NS&GP-NDGA annual
      meetings and symposium, October 8 -9, seem
      to be coming together nicely thanks to the
      prodding of Rita Brhel and the insistence of
      Butch and Suzy Hassler, Angela Smiley, and
      Kent Sayer [joint NDGA-NS&GP conference
      committee members]. Larry Meyer, NS&GP
      member from Riverton, suggested we have
      a first-ever Breeders Showcase at the annual
      meeting. This looks to be an exciting oppor-
      tunity for commercial and purebred sheep and
      goat producers to expose their stock to potential
      buyers. The Clay County Fairgrounds provides
      excellent facilities. This will not be “a sale” but                    Well, the Middle East market is more lucrative than Mexico, so
      an opportunity to connect with buyers.                                 the Aussies quit shipping ewes to Mexico.
      As an organization, we have a vision that this newsletter can          Short-term, this is good news for U.S. producers. Unfortunate-
      become self-sustaining. If your target audience is Nebraska’s          ly, it will likely cause a further erosion of ewe numbers in the
      sheep and goat producers, this is where your advertising needs         U.S. and future reduced slaughter lamb numbers, which may
      to be.                                                                 result in a lack of investment by a packer or closing another
                                                                             slaughter facility – which will result in temporary reductions in
      The NS&GP is trying to forge relationships with other agri-            kill capacity and depressed prices for live slaughter lambs. It’s
      cultural groups such as the Nebraska Dairy Goat Association            a vicious cycle – another example of the incredible imploding
      (NDGA), Nebraska Sustainable Agricultural Society, Nebraska            industry. A low-cost producer can weather these storms.
      Ag 40, Nebraska Cattlemen, University of Nebraska, etc. We
      think these relationships can help sustain and promote the             There’s been a nice jump-up in the commodity lamb market –
      small ruminant industry in Nebraska for the benefit of existing        sold some through Equity Livestock for $118.50/cwt recently.
      and future sheep and goat producers.                                   The USDA is quoting some as high as $122/cwt for commod-
                                                                             ity (120 lbs and up) lambs in the Midwest. Wow! Look out: the
      What’s Happening in the Industry?                                      higher the high, the lower the low. New Holland, PA, quoted
      The price of slaughter ewes is still very high. I sold some bro-       40-90 lb slaughter lambs at $155- $174/cwt.
      ken-mouth, white-faced, medium-wooled ewes and older hair
      rams at Belleville Livestock [at Belleville, KS] in February for       At Belleville in February, we saw several hundred slaugh-
      $30-$57/cwt – and the $30/cwt one was crippled. I’m told the           ter kids from one Nebraska producer sell for $122/hd for 71
      reason that JBS Swift at Greeley is killing ewes for Mexico            pounders ($172/cwt). The lighter and heavier drafts brought
      City, which is causing the high slaughter sheep prices, is the         less per head. Ninety-one pounders were $116/head ($127/
      lack of boatloads of ewes from Australia going to Mexico.              cwt). It was a nice-looking, well-prepared kid crop. It never
      Australia’s sheep numbers are down, and there is an effort to          seems to pay to keep goat kids past 80 pounds.
      rebuild. This reduces the ewes available. These ewes used to           There are lots of good long-term opportunities in the sheep and
      be shipped live via huge ships to the Middle East and Mexico.          goat business. Look around and think outside the box.



          Looking for more marketing advice?
          NS&GP member Tobe Hammond, a long-time stock buyer and sheep producer at Ravenna, offers suggestions to help you
          market your sheep and goats – tricks of the trade borne out of years of experience and key connections in the field. Learn more
          about what makes kids and lambs sell better in the Members-only Section of this newsletter.
          Not yet a member? Join 65+ producers and agribusinesses in supporting the Nebraska sheep and goat industries – and
          enjoy the many benefits of membership: advertising, information on news and trends, education and mentoring for beginning
          producers, and support for all producers through newsletter articles, listserv news tips, and an annual conference. Member-
          ship is only $45 a year – or try NS&GP out through a $15 associate subscription to the newsletter, which gives you access to
          our Members-only Section and the option of joining the listserv. Complete the form in the back of this newsletter, or go online
          at www.nebraskasheepgoat.org and click “Become a Member.”


p.4
      State Industry News
              2010 Nebraska Sheep & Goat Conference
                                 October 8-9 at Clay Center, NE
                                                                                                NEW MEMBERS:

                        Sneak Peak
                                                                                                Donate 80% of Your Membership Dues
                                                                                                to the Nebraska 4-H and FFA Programs




      The 2010 Nebraska Sheep & Goat Conference – the joint convention of the Ne-
      braska Sheep & Goat Producers (NS&GP) and the Nebraska Dairy Goat Association
      (NDGA) – will be held Friday and Saturday, October 8-9, in Clay County, Nebraska.
      The schedule, attendance fees, and vendor/exhibitor fees are still being finalized, but
      the speakers, demonstrations, and tours have been lined up.
                                               •••
                                     Friday, October 8
      • Sessions, demonstrations and/or tours on:
         - Tour of U.S. Meat Animal Research Center (Clay Center, NE) by the Center’s
           public relations specialist Scott Opbroeck and the Center’s sheep manager and
           NS&GP president Mike Wallace
         - “Sheep Genetics Research” by the Center’s Dr. Kreg Leymaster
         - “Machine vs. Hand Milking” with Tour of T’hy’la Dairy Goats (Sutton, NE) by
           NS&GP Board member and NDGA president Butch Hassler and NS&GP and
           NDGA member Suzy Hassler
      • NS&GP Annual Meeting at the American Legion (Sutton, NE)

                                   Saturday, October 9
      • Breeders Showcase – with stalls and trailer space available to showcase animals
      • Sessions, demonstrations and/or tours on:
         - “Replacement Ewe/Doe Nutrition Research” by the Center ‘s Dr. Harvey Freetly
         - “Nebraska’s Scrapie Eradication Research”
         - “Working Dogs” with a Sheep Herding Demonstration by Nebraska Stock Dog              First-time members to the Nebraska
           Association member John Hohlman                                                      Sheep & Goat Producers — new mem-
         - “Co-species Grazing” with a Tour of Double M Ranch (Nelson, NE) by NS&GP             bers who join after October 11, 2009
           president Mike Wallace                                                               – can request that up to 80% of their
         - “Pack Goats” by producer Scott Herbolsheimer                                         membership fee goes to benefit the 4-H
         - “Meat Goat Industry Trends” by producer Doris Uphoff                                 and FFA sheep and meat goat shows at
         - “Wool Industry Trends” by Mid-States Wool Growers representative Alex Mc-            the 2010 Nebraska State Fair at Grand
           Clure                                                                                Island. The potential is unlimited. What
         - Special Youth Session: “Beginning Spinning” by Prairie Fibers Weavers & Spin-        if 20 first-time new members joined
           ners Guild members                                                                   and opted to donate 80% of their $45
         - Spinning Demonstration by NS&GP Secretary and NDGA member Julie Becker               membership dues? That’s $720 going
                                                                                                to improve the youth sheep and meat
      • NDGA’s 2010 Outstanding Youth Award competition and ceremony                            goat programs in this state. It’s a great
      • Door prizes, vendor booths, and informational exhibits                                  way to help a state-funded program
      • Potluck lunch                                                                           when so many programs are facing
                                                                                                tough budget cuts.
      • A silent auction, and a live auction
      • The NDGA Annual Meeting and the continuation of the NS&GP Annual Meeting                Show your support for the youth of this
      • Free admission to the afternoon “Growing Your Rural Business” Seminar                   state by joining the Nebraska Sheep &
                                                                                                Goat Producers. Complete the member-
                                                                                                ship form on page 9, or find it online at
                                               •••                                              www.nebraskasheepgoat.org – be sure
      A registration form will be distributed in the Summer and Fall newsletters, and           to check the “Optional Member Ben-
      will be posted online at www.nebraskasheepgoat.org. For more information or               efit” to donate 80% of your dues – and
      to share your ideas, contact ne.sheep.goat@gmail.com or 402-841-8734.                     send it with your check to the address
                                                                                                at the bottom of the form.
p.5
      State Industry News
      Marketing is a Lot Like Fishing
      By Ellie Winslow, featured speaker at the October 9th “Growing Your Rural Business” Marketing Seminar in Clay Center, NE, article
      reprinted from www.beyondthesidewalk.com
      Suppose on a bright Spring morning, you decided to go fishing.            human nature. Given that good marketing requires you to go a
      Suppose, also, for the sake of this discussion, that one of your          bit against your own human nature, it will involve your atten-
      all-time favorite foods is bananas. As you prepare to go fish-            tion, thought, and practice because it doesn’t come naturally.
      ing, however, you’d never for a moment consider baiting your              So, if you want to be more successful at marketing (catching
      hook with bananas. No, it’s very clear, the fish like worms, or           customers) you’re going to have to get out of your own head,
      mayflies or caddis flies, not bananas. So you proceed to find             walk in the customers’ shoes, and give him what’s interesting
      the right bait for the fish you wish to catch.                            to him.
      The process of catching customers is very like the process of             Let me tell you a few things that it isn’t:
      catching fish. If you are going “fishing” for customers, doesn’t
      it make sense to apply the same kind of logic to the process?                • It isn’t your history – “We started raising alpacas (goats,
      What is it that appeals to potential customers? It turns out that              emus, rabbits, etc.)…”
      what you like, what appeals to you and what you find inter-                  • It isn’t what you need – “I need to sell these animals (prod-
      esting, are almost never the same things that appeal to your                   ucts, etc.)…”
      customer.
                                                                                   • It isn’t facts about your animals or products – “Here’s a
      Let me put it another way. The most interesting thing to you                   group of bred females…” or “We’re offering this (cute,
      in the whole world is you! The most interesting thing in the                   quality, finest, organic, colorful) product…”
      whole world to your potential customer is himself! This is just


                                                              Marketing Seminar
                                                 “Growing Your Rural Business”
                                                               • • • October 9, 2010 • • •
          The Nebraska Sheep & Goat Producers and the Nebraska Dairy Goat Association are teaming up for an additional event for
          2010 – the “Growing Your Rural Business” Marketing Seminar that will be held during the afternoon of Saturday, October 9,
          at the Clay County Fairgrounds in Clay Center, NE, immediately following the conclusion of the Nebraska Sheep & Goat Con-
          ference. Anyone who attends the 2010 Nebraska Sheep & Goat Conference receives free admission to the afternoon seminar.
          The featured speaker will be Ellie Winslow, a highly sought-after business consultant with roots in the goat industry – in fact,
          she has been raising dairy goats for 35 years now and is a regular marketing writer for the NDGA newsletter. She is also the
          author of 2 books, Making Money with Goats and Marketing Farm Products, and the producer of the set-of-4 DVD series,
          “Growing Your Rural Business.” Ellie will by flying in from California to give a comprehensive introduction in business man-
          agement and marketing through a lively, information-packed 3-hour seminar.
          Ellie’s passion is helping rural business owners have a more profitable and satisfying experience. Her philosophy is that the
          universal principles that make urban businesses successful shouldn’t be kept a secret from – and are perfectly applicable – to
          rural businesses, whether you’re selling animals, products, or services.
          Not only has Ellie had a long-time goat operation, but she has also owned business enterprises in arts and crafts, personal
          services, and other small farm ventures. She has more than 25 years of experience in business management, from building and
          managing to reconstructing small businesses. She has also held several positions in sales and marketing. She now consults and
          teaches workshops all over the U.S., helping rural business owners recognize their needs, find appropriate solutions, and learn
          how to implement those solutions. For more information, visit her website at www.beyondthesidewalk.com.
          This “Growing Your Rural Business” Marketing Seminar is appropriate for anyone with an interest in improving or starting
          a business, whether or not you’re a sheep or goat producer and even whether or not you sell farm products or services. What
          Ellie Winslow teaches can be applied immediately to any business – agricultural or not...selling animals, products, or service.
          A registration form will be distributed in the Summer and Fall newsletters, and will be posted online at www.nebraskasheep-
          goat.org. For more information, contact the NS&GP office at ne.sheep.goat@gmail.com or 402-841-8734.
          Interested in Co-sponsoring? NS&GP and NDGA are seeking additional co-sponsors – contact the NS&GP office to discuss
          benefits to your organization or business.


p.6
      State Industry News                                                                                       Re
      Your potential customers are bombarded with about 3,000 mar-                                             wi ach
                                                                                                                 th 10
      keting messages everyday. To most of those, potential custom-                                                 e 00
      ers are subconsciously saying, “So what!” “Who cares?!” and        Advertising Opportunities very + pr
      “What’s in it for me?” The “What’s in it for me?” is where you                                                        ne
                                                                         Members of the Nebraska Sheep and Goat Produc- w odu
      have the opportunity to put that worm on the hook instead of       ers receive up to three 15-word listings for free in thesle cer
                                                                                                                                    tte s
      the banana.                                                        Classifieds section of the quarterly newsletter and on        r!
                                                                         the website, as well as discounts on display advertising
      In the examples I used above, I’ve described features. They are
                                                                         within the newsletter. New rates for display ads have
      the facts about you and your products. They’re what you find
                                                                         been set as:
      most interesting, because they’re about you and your “stuff.”
      They’re what most people talk about. The successfully baited                   Full page (7.5” x 9.25”)
      hook will talk about benefits to your customer. Benefits tell                      • $40 per issue for members
      why the facts matter to the customer!                                              • $120 per issue for non-members
      Why does it matter to a potential customer that you’ve been                          Includes an ad in the e-newsletter
      raising these animals for 10 years? Why does he care if you                          and a listing on the NS&GP website.
      need to sell these animals? Why do bred females matter to
      him? Or, why is a cute, quality, or colorful product what she                   Half page (3.5” x 9.25”)
      wants?                                                                             • $20 per issue for members
                                                                                         • $60 per issue for non-members
      How could the above examples be turned into statements about                         Includes an ad in the e-newsletter
      benefits?                                                                            and a listing on the NS&GP website.
        • “You get comprehensive mentoring and healthy animals,
          because we’ve been raising these animals for…”                              Quarter page (3.5” x 4.625”)
                                                                                         • $10 per issue for members
        • “Exceptional startup value as we downsize our herd.”                           • $30 per issue for non-members.
        • “Free offspring in your first year with these bred females.”
        • “Increased family enjoyments with these cute...”                            Business card (3.5” x 2”)
        • “Better health for your family with organic…”                                  • $5 per issue for members
                                                                                         • $15 per issue for non-members.
        • “Your own business gets off to a better start with these
          quality…”
        • “No dyeing needed with this fiber in beautiful, natural        The newsletter is provided as a full-color print copy
          colors.”                                                       to our paid members and either as a black-and-white
                                                                         print copy or a full-color electronic copy (PDF) to non-
      One of the ways you can do a quick check of the effectiveness
                                                                         paying subscribers. The PDF is delivered electronically
      of your marketing is to be sure you take out all the “I” and
                                                                         via a quarterly e-newsletter, is available via our website,
      “we” statements. Put your customers’ needs in your marketing.
                                                                         and is distributed among other organizations in Nebras-
      You and your “I” statements may show up there, but always
                                                                         ka. An electronic copy of the latest newsletter, as well
      start with the customer and what he wants, as in the examples
                                                                         as circulation details, are available upon request.
      above. You come at the end. He comes first! And remember,
      benefits are almost always non-tangibles. They are about how                                 Ad Deadlines
      your animal or your product make the customer feel better,
      solve his problems and frustrations, and make life easier for
      him.
      When you sit down to prepare a sales presentation, write an                   June 1, 2010                       September 1, 2010
      ad, or prepare a brochure, flyer, or catalog, go ahead and start
      with your list of things you usually say about your products.
      Then ask yourself, “Who is this about?” If it’s about you and
      your “stuff” (facts), you need to do a translating job to make                December 1, 2010                   March 1, 2011
      sure it appeals to the self interest of that potential customer
      first (benefits.) Translate from your own ego into the ego of
                                                                         Ads should be submitted as a TIF, in color, and with the website URL
      that customer you’re fishing for. Then he’ll pay attention. Then
                                                                         you prefer the ad to be hyperlinked to. All ads within the newsletter
      he’ll hear you or read your material, because you made it inter-
                                                                         are clickable to advertiser website in the PDF copy. Payment is due
      esting for him to hear or read. You baited your hook with what
                                                                         at the ad deadline for each issue. For more information, contact the
      he likes. You’ll catch more customers!
                                                                         NS&GP office at 402-841-8734 or ne.sheep.goat@gmail.com.


p.7
      State Industry News
         ----------!
         Renewal Notice                                                                               • • • Reminder • • •
                                     Wondering when it’s time to renew your                        ID Requirements for Exhibition
         membership or associate-level subscription? Look for your address label on                By Gary Stevens, DVM, area epidemi-
         the back of this newsletter, and if it’s circled, your membership or subscription         ologist for the USDA-APHIS Veteri-
         renewal is due by June 15, 2010.                                                          nary Services of Nebraska
         Or, you can contact the NS&GP office at ne.sheep.goat@gmail.com or 402-                   Federal and State of Nebraska regula-
         841-8734 anytime to get an update on your status – as well as to opt in or out            tions require that all sheep and goats,
         of any membership benefit, or change your Classifieds listings.                           except for wethers, be identified prior
                                                                                                   to movement to shows, fairs, and other
                                                                                                   exhibitions. Acceptable forms of identi-
      Thank You New & Renewing Members                                                             fication include:
      Thank you to the following producers, agribusinesses, and other supporters for becom-          • Official ear tags
      ing new or renewing members and associates* of the Nebraska Sheep & Goat Producers:
                                                                                                     • Legible registry tattoos when ac-
        • Albert Jolly, Stratton (sheep producer)                                                      companied by a copy of the regis-
        • Paul Rezac, Valparaiso (sheep producer)                                                      tration certificate or a certificate of
        • Gary Kubicek, Firth (sheep producer)                                                         veterinary inspection

        • Matthew Simmons, Gretna (goat producer, Extension educator)                                • Electronic identification.

        • Beth Smith, Broken Bow (sheep producer)                                                  Official ear tags can be obtained by
                                                                                                   contacting the USDA Veterinary Ser-
        • Mike and Fran Wallace, Nelson (sheep and goat producer)                                  vices office at 1-866-873-2824 or 402-
        • Herb Wellnitz, Rushville (sheep producer)                                                434-2300. Any breeding flock regard-
                                                                                                   less of size is required to obtain a flock
        • Sam Townsend, Clay Center (sheep producer)
                                                                                                   ID number and obtain a supply of tags
        • Janet Melia, Ord (sheep producer)                                                        to identify their sheep and goats.
        • Kevin Fulton, Litchfield (sheep and goat producer)
        • Kiley Hammond, Ravenna (sheep producer, stock and wool buyer)
        • Mickee Towey, Litchfield (goat producer)*
        • Charles and Kay Kreutzer, Kearney (sheep producer, sheep feeder)
        • Eric Stehlik, Dorchester (sheep producer, Extension educator)
        • Nebraska Registered Sheep Breeders
        • Jack & Barb Vierck, Lewellen (sheep and goat producer)
        • Margo Hamilton, Ceresco (goat producer)*
      Among the benefits members receive for their $45 annual fee ($20 for youth) are free
      Classifieds listings online and in the quarterly print newsletter; discounted display
      ad options online, in the monthly e-newsletter, and in the quarterly print newsletter;       Our office will occasionally receive
      a discount to attend the annual Nebraska Sheep & Goat Conference, this year being            calls from exhibitors requesting tags
      held October 8-9 in Clay Center, NE; a color copy of the quarterly print newsletter          for sheep or goats that have been pur-
      plus bonus articles on production, management, and marketing included in a special           chased solely for exhibition. Because
      Members-only Section; a free subscription to the monthly Sheep Industry News na-             they are not actually breeding flocks
      tional magazine; the option of joining a listserv to keep up to date with state, national,   and may have only one or two animals,
      and international news affecting the sheep and goat industries; special marketing op-        it is cost prohibitive to issue them tags
      portunities such as through the NS&GP booth at other producer conferences or through         and a tag applicator – even though we
      exclusive referrals by the NS&GP office to interested; and more. Ready to join? Com-         often do. So, if you are involved with
      plete the membership form in this newsletter or find it online at                            selling or purchasing sheep or goats
      www.nebraskasheepgoat.org, and send it with your check to the address on the form.           that are being used for exhibition only,
      *Not ready to join, but interested in the bonus newsletter articles? For $15 a year,         remember that they are required to be
      as a NS&GP associate, you’ll receive a color copy of the print newsletter plus the bo-       identified before they leave their flock
      nus articles as well as the option of joining the listserv. Complete the membership form     of birth. By identifying these animals,
      in this newsletter or find it online at www.nebraskasheepgoat.org, and send it with          you will be preventing some headaches
      your check to the address on the bottom of the form.                                         for all concerned as fair time ap-
p.8                                                                                                proaches.
      State Industry News
      Nebraska MIWW Delegates Compete at Nationals
      The Nebraska Sheep & Goat Producers voted during its Annual
      Meeting at the 2009 Nebraska Sheep & Goat Conference in
      Wahoo to support the Nebraska Make It With Wool (MIWW)                 From the contestants...
      Contest with a $1,000 donation to help cover winning contes-
      tants’ travel expenses to the national competition in January          “ Make Ityou forWool contest. This was
                                                                               Thank
                                                                                       With
                                                                                             being a sponsor for the
      at the American Sheep Industry Association convention in
      Nashville, Tennessee.                                                     my first year to compete, and it was a lot of fun.
                                                                              ~ Madison Freese, age 9, Plymouth
                                                                                                                                  ”
      MIWW promotes the use of wool and cashmere by requir-
      ing youth and adult contestants to make outfits using fabric of
      either 100% wool or a wool blend of 60% wool or specialty fi-
                                                                             “ tion to the so veryItnice!! Wool contest. Your generous
                                                                               Ewe were
                                                                                           Make With
                                                                                                           Thank you for your contribu-

      bers such as cashmere. The contestants are judged on construc-            support of this event encourages entrants of all ages
      tion of the garments, creativity and versatility in using wool            from youth through adults. (She made her entry for
      fabric, and modeling of the garment.                                      her granddaughter.) Samantha Linder and I were the
      MIWW exposes those outside of sheep and goat production to                winners in the Made for Others Category at the 2009
      using and wearing fabric made from wool and cashmere fibers,              Nebraska Make It With Wool Contest. Samantha and
      helping to boost consumer demand, which then drives the                   her stuffed-toy lamb wore matching 100% Pendleton
      market value of wool and cashmere. If you and someone you                 wool pants and vests that I made for them. She was
      know is interested in learning more about MIWW, or joining                thrilled to win a stuffed bear, and I was equally thrilled
      in next year’s competition, contact coordinator Alice Doane at            to win wonderful Gingher scissors. Thanks for your
      402-786-3555 or td43258@navix.net.                                        support!!”
                                                                              ~ Nancy Peterson, adult, West Point
      Nebraska delegates to the 2010 contest included: youth Natalie
      Dones and Mallorie Hernandez, both of Lexington; and adult
      Jean Bartels of Elmwood.
                                                                             “ pete in you 2010 National Make It opportunityContest.
                                                                               Thank
                                                                                       the
                                                                                           for the experience and
                                                                                                                  With Wool
                                                                                                                            to com-

      Dones constructed and modeled a forest-                                      I was selected to represent the state of Nebraska
      green tailored wool coat featuring a double-                                 in the Junior Division with my autumn plaid
      breasted front closing with a wide-standing                                  swing jacket and chocolate-brown pants. I enjoyed
      collar and a high-waisted front that tapered                                 Nashville and competed against some beautifully
      to a V in the back; and a plaid, A-line wool                                 constructed garments. I also enjoyed making new
      skirt featuring a bias-cut yoke, center front                                friends among the contestants. I appreciate your
      pleat, and in-seam pockets. She placed in                                    generosity in supporting this beneficial competition
      the top 13 in the Senior Division, and was                                   that promotes wool and the sheep industry. Again,
      awarded Coats & Clark thread, a Palmer/                                      thank you for helping me experience an event I
      Pletsch sewing instruction book, Pendleton                                   will never forget.
                                                                                                      ”
                                                                                     ~ Mallorie Hernandez, Lexington
      wool fabric, and Wild Ginger Software to
      create customized sewing patterns.
      Hernandez constructed and modeled an
                                                                                   “    I was very honored to have an opportunity to
                                                                                    compete in the 2010 National Make It With Wool
      autumn-colored plaid wool swing jacket fea-                                   competition in Nashville, Tennessee, January 21-
      turing bias-cut front-and-back yokes with a                                   23. This Tennessee experience was wonderful. I
      shawl collar and raglan sleeves with a bias-      Mallorie Hernandez          met lots of girls and a boy from all over the United
      cut band; and chocolate-brown wool pants          and Natalie Dones       States. I also was able to see more of the wonderful
      featuring a waistband, side front pockets,                                parts of the music city of Nashville. I am very grate-
      and a front fly zipper. She competed in the Junior Division and           ful for your support and sponsorship, which made
      was awarded Pendleton wool fabric, a Palmer/Pletsch sewing                this possible. Thank you for everything. I represented
      instruction book, and Wool Wax Cream skin-care product.                   Nebraska in the Senior Division of the contest. My
      Bartels, a former Nebraska MIWW delegate to the national                  garment, a forest-green dress coat and plaid wool
      contest in the Senior Division, competed in the Adult Division,           skirt, featured a wide-standing collar, two single rows
      which is based on a narrated video and garment construction.              of labor-intensive topstitiching, inseam pockets, and
      She constructed a fitted red coat.                                        a double-breasted closure. I did not win first place,
                                                                                but I was selected for the top 13 and received honor-
      The national trip and state Nebraska contest was co-sponsored             able mention. I was very excited to have gotten so far,
      locally by the NS&GP and the Southeast Nebraska Sheep As-                 thanks to your support. Again, thank you and I hope
      sociation. The NS&GP has received several thank-you notes
      from Nebraska contestants.
                                                                                you will continue to support the wool contest.
                                                                              ~ Natalie Dones, Lexington
                                                                                                                                ”
p.9
       State Industry News
       Listserv Keeps Producers Up-to-Date on Industry News
       The Nebraska Sheep & Goat Producers listserv – an optional benefit of both the $45              Online Sheep Directory
       membership and the $15 associate subscription – keeps you up-to-date with state,                  Add Your Farm Now For Free
       national, and international news stories regarding the sheep and goat industries. List-                           •••
       serv participants can also post questions and messages for group consideration on the          The Nebraska Department of Agricul-
       listserv. Some of the articles shared recently include:                                        ture (NDA) is restructuring its online
         • Goats good for more than just cashmere (more Americans are trying, and liking,             Diversified Livestock Directory, which
           goat meat and milk)                                                                        will include the addition of a sheep
                                                                                                      category. The NDA contacted the
         • Prince of Wales shows the way to lead wool back into the fashion fold                      Nebraska Sheep & Goat Producers for
         • Cleanskin sheep producers discuss opportunities (hair sheep pelts bring higher             input and now offers all sheep pro-
           price than wool pelts)                                                                     ducers the chance to add their farm’s
                                                                                                      listing to the directory, at no cost.
         • Sheep saliva test could reduce drenching
                                                                                                      The directory is designed to introduce
         • Alaska (farmstead) cheese makers seeking lesser regulations
                                                                                                      farms to potential customers and is
         • Miniature goats becoming popular pets                                                      available publicly on the NDA website
       Interested in joining the listserv, or have questions about how it works? Contact the          at www.agr.ne.gov/pub/apd/divlive.
       NS&GP office at ne.sheep.goat@gmail.com or 402-841-8734.                                       htm. (Note: the webpage will be
                                                                                                      undergoing a redesign to make it more
                                                                                                      user-friendly.)
       2010 Nebraska State Fair Adding “Breeders Display”
       By Tom Drudik, NS&GP member & UNL liaison to the Nebraska sheep and goat industry
                                                        The 2010 Nebraska State Fair, to be              If interested, complete the profile
                                                        held this summer in Grand Island, is             form provided and mail it to:
                                                        adding a new opportunity to sheep                NE Department of Agriculture
                                                        and goat producers. Breeders will be             Ag Promotion & Development Division
                                                        able to enter a pen of sheep or goats            301 Centennial Mall St., PO Box 94947
                                                        at the cost of $10 per pen. These dis-           Lincoln, NE 68509-4947
                                                        play-only animals will not be judged
                                                        or qualify for monetary awards.
                                                   More information will be posted at                 For more information, contact Steve
                                                   www.statefair.org. In the mean time,               Martin at the NDA at 800-422-6692 or
                                                   contact me (Tom) at 308-390-5834 or                steve.martin@nebraska.gov.
       308-381-1061, or Extension educator and NS&GP member Jim Mueller of Monroe at
       402-563-4901 or 402-246-2661.


       NS&GP Booth Visits the Healthy Farms Conference and the Governor’s Ag Conference
       The Nebraska Sheep & Goat Producers has so far put up an                 ness cards, brochures, and other print materials for the taking.
       informational booth at the 2010 Healthy Farms Conference in              In addition, a prize drawing was held between these two
       early February in Lincoln and at the 22nd annual Governor’s              conferences for one associate-level annual subscription to
       Ag Conference in early March in Kearney.                                 the NS&GP, valued at $15. Margo Hamilton of Ceresco were
       In addition to promoting the organization and the sheep                  randomly selected to receive this award, which includes a
       and goat industries, and educating others about how sheep                subscription to the color quarterly print newsletter with the
       and goats can fit into their farm, whether large or small, the           bonus Members-only Section articles and the option of joining
       NS&GP booth gives a unique marketing opportunity to all                  the listserv.
       members – not only through a recognition board of all mem-               Look for the NS&GP booth – and another prize drawing – at
       bers and associates, but also through a “Featured Members”               future conferences, including the 2010 Nebraska State Fair
       option that reserves space in the NS&GP booth to market                  in Grand Island during some of the sheep and goat events,
       various farms and businesses. Sheep and goat producers Mike              and the 2010 Scotts Bluff Valley Fiber Arts Fair in Gering on
       and Fran Wallace of Nelson, and sheep producer and fiber artist          September 17-18. Members who are interested in promoting
       Rhonda McClure of Wahoo, chose to take part in the “Featured             their animals, products, or services should contact the NS&GP
       Members” option at these two conferences by setting out busi-            office at ne.sheep.goat@gmail.com or 402-841-8734.

p.10
       State Industry News
                                           Nebraska Department of Agriculture
                                       Diversified Livestock Producer Profile Form
                                                                     (Please type or print.)
       This information will be utilized to publish a directory to increase awareness of livestock opportunities in Nebraska. If you wish to be
       included in this Directory, please complete this form, fold, and return it to the address listed on the back, or fax to (402) 471-2759. For
       further information, our toll-free number is 800-422-6692. To view the current Directory go to: www.agr.ne.gov. Choose
       “Promotions/Development” division. Scroll to bottom and select Diversified Livestock.

       Company name                                                                 Contact person


       Address                                                                      Telephone (          )


       City/State/Zip                                                               County


       E-Mail Address:                                                              Web Site Address:



       Company background (years in operation, special bloodlines, other information.)




       Please answer the following questions. Your assistance helps us support and promote the buying, selling and development of Nebraska’s agricultural
       products. (Answers will not be included in the directory.)

       1.   Markets where you sell your livestock? (Mark all that apply.)
                 Sale barns       Restaurants          Direct marketing (from farm)            Ethnic market (specify city or cities)
                 Retail           Wholesale             Other market, please specify


       2.   Where do you exhibit your livestock? (Please specify where after each selection.)
            County/State fairs
            Regional or national shows
            Other (e.g., antler shows, breed shows, etc.)



       3.   Would you participate in a marketing cooperative that helps market your livestock?               Yes     No         Would like more information


       4.   What assistance do you need from the Nebraska Department of Agriculture or other service providers to better produce and market your livestock?




       5.   Do you wish to be included, at no cost, in the Diversified Livestock Directory ?                 Yes               No

       6.   List my information under the following section(s). (Check all that apply.)

                 Alpaca/llama             Elk/Deer                       Goats                 Sheep
                 Aquaculture              Emu/Ostrich/Rhea               Horses                Swine
                 Bison                    Game birds                     Poultry               Other:


p.11
       Classified Ads
              g SHEEP PRODUCERS g                    Corriedale                                   William Reppert. Pender, NE. 402-385-
                                                                                                   2312. reppertsheep@inebraska.com
       Border Leicester:                             Also Columbia sheep. Larry and Barb
                                                      Meyer. Riverdale, NE. 308-893-2200.
       Archie Murray. Lamar, NE. 308-882-3949.        meyersheep@aol.com
        lamarleicester@chase3000.com                                                                       g GOAT PRODUCERS g
                                                     Dorset:
       Columbia:                                                                                  Alpine
                                                     Jim Mueller. Pride of the Prairie Dorsets.
       Michael Littlefield. Surprise, NE. 402-526-     Monroe, NE. 402-246-2661 or 402-563-       One doeling ready this summer. Chamoise
        2240. michaelrlittlefield@yahoo.com            4901. Jmueller2@unl.edu                     coloring. Rita Brhel. Fairfield, NE. 402-
                                                                                                   841-8734. rita.brhel@gmail.com
       Also Corriedale sheep. Larry and Barb         Eric Stehlik. Dorchester, NE. 402-946-2099
        Meyer. Riverdale, NE. 308-893-2200.                                                       Butch and Suzy Hassler @ Sutton, NE.
        meyersheep@aol.com                           Hampshire:                                    402-773-4471. bh24344@hotmail.com

       Commercial:                                   Ted Doane. Waverly, NE. 402-786-3555.        Boer:
                                                      td43258@navix.net
       Roy and Camille Gerkins. Randolph, NE.                                                     Claire Shogrin and George Darr. Hay
        402-337-0116. cconley_stmarys@huntel.        Ellis Nelson. Nelson Hampshires.              Springs, NE. 308-638-7209
        net                                           Hartington, NE. 402-254-7381
                                                                                                  Toby Creek Boer Goats. Matt Simmons
       Kiley Hammond. Ravenna                        Jacob                                         and Mark Simmons. http://www.
        Land & Livestock. www.                                                                     tobycreekboergoats.com Gretna, NE. 402-
        ravennalandandlivestock.com Litchfield,      Charles and Kay Kreutzer. Kreutzer Farms.     630-7030. msimmons@sarpy.com
        NE. 308-390-3001. nebuyer@yahoo.com           www.blackandwhitesheep.com Kearney,
                                                      NE. 308-237-5713. kkreutzer@kdsi.net        Commercial/Meat:
       Jerry Homolka. Chambers, NE. 402-482-
         5604. jjhomolka@kmtel.net                   Merino:                                      Larry and Deb Dauel. Malmo, NE. 402-
                                                                                                   642-5887. deburbanek@yahoo.com
       Charles and Kay Kreutzer. Kreutzer Farms.     Gayle Mason. Hickman, NE. 402-792-
        Kearney, NE. 308-237-5713                     3389. gaylesmason@yahoo.com                 Kiley Hammond. Ravenna Land &
                                                                                                   Livestock. www.ravennalandandlivestock.
       Gary Kubicek. Firth, NE. 402-480-0882.        Polypay:                                      com Litchfield, NE. 308-390-3001.
        gekubicek@yahoo.com                                                                        nebuyer@yahoo.com
                                                     Charles Reppert. Reppert Polypays. Pender,
       Don and Rhonda McClure. Ewe And Us.            NE. 402-385-2790. creppertfarm@             Liz Sarno. Linwood, NE. 402-543-2217.
        www.eweandus.com. Wahoo, NE. 402-             inebraska.com                                organicu2@windstream.net
        443-5498. rhondamcclure@gmail.com
                                                     Suffolk:                                     Dairy:
       Also Columbia and Corriedale. Larry and
        Barb Meyer. Riverdale, NE. 308-893-                                                       Butch and Suzy Hassler. Sutton, NE. 402-
        2200. meyersheep@aol.com                     Glen Anderson. Coleridge, NE. 402-283-
                                                      4550. glen192@nntc.net                       773-4471. bh24344@hotmail.com

       Ellis Nelson. Nelson Hampshires.                                                           LaMancha
        Hartington, NE. 402-254-7381                 Nancy Basler. Dannebrog, NE. 308-226-
                                                      2436. baslernj@unk.edu
                                                                                                  Butch and Suzy Hassler @ Sutton, NE.
       Kenneth Thiltges family. Bluff Valley                                                       402-773-4471. bh24344@hotmail.com
        Farm. Rulo, NE. 402-245-5460.                Breeding stock for sale. Tom Drudik.
        kmgthiltg@sentco.net                          Drudik Suffolks. Grand Island, NE. 308-
                                                      381-1061                                    Nubian
       White-faced ewes bred with Border
        Leicester buck. Jack and Barb Vierck,        Charles and Kay Kreutzer. Kreutzer Farms.    Butch and Suzy Hassler @ Sutton, NE.
        Lewellen, NE. 308-772-1059                    www.blackandwhitesheep.com Kearney,          402-773-4471. bh24344@hotmail.com
                                                      NE. 308-237-5713. kkreutzer@kdsi.net
       Mike and Fran Wallace. Double M. Nelson,                                                   Jack and Barb Vierck @ Lewellen, NE.
        NE. 402-225-2041. michael_harry_             Fritz Steinhoff. Steinhoff and Sons.           308-772-1059
        wallace@yahoo.com                             Hartington, NE. 402-254-2207. fsteinho@
                                                      esu1.org                                    Oberhasli
       Juan and Jody Yanez. Ansley, NE. 308-
         872-1135 or 308-872-1134. jdyyanez@         Targhee:                                     One doeling and one buckling ready this
         yahoo.com                                                                                 summer. Rita Brhel. Fairfield, NE. 402-
                                                     Blake Reppert. Pender, NE. 402-385-2312.      841-8734. rita.brhel@gmail.com
                                                      reppertsheep@inebraska.com
                                                                                                  Butch and Suzy Hassler @ Sutton, NE.
                                                                                                   402-773-4471. bh24344@hotmail.com


p.12
       Classified Ads
       Saanen                                         Marketing Communications:                                   g SPECIALTY g

       Three doelings ready this summer. Also         Proven marketing strategies for your          Big Game Hunting
        young doe, good milker, for sale. Rita         association or business. Solid track
        Brhel. Fairfield, NE. 402-841-8734. rita.      record. Surprisingly affordable. Rita        Dean Hunting Ranch. Trophy sheep.
        brhel@gmail.com                                Brhel. Brhel Communications. Fairfield,       Various species and crosses. Herbert
                                                       NE. 402-841-8734. rita.brhel@gmail.com        Wellnitz. Rushville, NE. 308-327-2523
       Butch and Suzy Hassler @ Sutton, NE.                                                          evenings. www.western-wings.com
        402-773-4471. bh24344@hotmail.com             Graphic Design: Newsletters, brochures,
                                                       logos, websites, more. Rasmussen             Catering:
                                                       Design. Michel Rasmussen. 402-310-
                                                       8093. michelrasmussen@hotmail.com
                                                                                                    Holding an event? We’re experienced and
                     g STOCK SALES g                                                                 knowledgeable in working with lamb and
                                                      Sale Barns:                                    goat meat. Juan and Jody Yanez. Ansley,
       Sheep Sales                                                                                   NE. 308-872-1135 or 308-872-1134.
                                                      Belleville 81 Livestock Sales. Barry Kort.     jdyyanez@yahoo.com
                                                       Belleville, KS. 785-527-2258
       Top of the Flock Sale. August 7, 2010.
        Seward, NE. Sale starts 2 p.m. Contact:                                                     Direct-Market Lamb:
        Pat Hodges (402) 242-2891 or Eric             Sheep Feeder:
        Stehlik (402) 946-2099                                                                      Naturally grown lamb. Bluff Valley Farm
                                                      Kiley Hammond. Ravenna Land &                  Natural Meats. Kenneth Thiltges family.
                                                       Livestock. www.ravennalandandlivestock.       Rulo, NE. 402-245-5460. kmgthiltg@
                                                       com Litchfield, NE. 308-390-3001.             sentco.net
                                                       nebuyer@yahoo.com
                 g AGRIBUSINESS g
                                                                                                    Fiber Art:
                                                      Charles and Kay Kreutzer. Kreutzer Farms.
       Auctioneering:                                  www.blackandwhitesheep.com Kearney,          Spinning fleece, wool-related art. Ewe And
                                                       NE. 308-237-5713. kkreutzer@kdsi.net          Us. www.eweandus.com. Don & Rhonda
       Derek Schnakenberg. Deshler, NE.                                                              McClure. Wahoo, NE. 402-443-5498.
        402-365-4109 or 402-460-7546.                 Juan and Jody Yanez. Ansley, NE. 308-872-      rhondamcclure@gmail.com
        schnaky120@hotmail.com                          1135 or 308-872-1134. jdyyanez@yahoo.
                                                        com                                         Juan and Jody Yanez. Ansley, NE. 308-872-
       Custom Fencing                                                                                 1135 or 308-872-1134. jdyyanez@yahoo.
                                                      Shearing:                                       com
       HW Fencing would like to bid your next
        fence project. Herbert Wellnitz. Rushville,   Michael Littlefield. Surprise, NE. 402-526-   Raw Fleece:
        NE. 308-327-2523 evenings                      2240. michaelrlittlefield@yahoo.com
                                                                                                    Fine wool. Merino. White and colored.
       Fiber Mills                                    Stock Buyer                                     Gayle Mason. Hickman, NE. 402-792-
                                                                                                      3389. gaylesmason@yahoo.com
       Juan and Jody Yanez. Yanez Farms. www.         Order buying. Kiley Hammond.
         yanezfarms.com Ansley, NE. 308-872-           Ravenna Land & Livestock. www.               ___________________________________
         1135 or 308-872-1134. jdyyanez@yahoo.         ravennalandandlivestock.com Litchfield,
         com                                           NE. 308-390-3001. nebuyer@yahoo.com          Editor’s Note:
       Guard Animals                                                                                All NS&GP members receive a 15-word
                                                      Wool Buyers:
                                                                                                    maximum description to go with their
       Wanted: Guard llama for small flock of                                                       listing in the member directories. The
                                                      Groenewold Fur and Wool. Grant or Greg
        sheep and dairy goats. Prefer young            Groenewold. 815-938-2381                     Producer directory is for sheep and goat
        female. Rita Brhel. Fairfield, NE. 402-                                                     producers; the Agribusiness directory is
        841-8734. rita.brhel@gmail.com                                                              for any agribusiness servicing the Ne-
                                                      Kiley Hammond. Ravenna Land &
                                                       Livestock. www.ravennalandandlivestock.      braska sheep and goat industries and can
       Goat Studs                                      com Litchfield, NE. 308-390-3001.            include veterinarians, guard animals,
                                                       nebuyer@yahoo.com                            herd dogs, shearers, etc.; and the Special
       Toby Creek Boer Goats. Matt Simmons
        and Mark Simmons. http://www.                                                               Products directory is for small and at-home
                                                      Mid-States Wool Growers. Striving             businesses that utilize products from the
        tobycreekboergoats.com Gretna, NE. 402-        to maximize wool value marketing
        630-7030. msimmons@sarpy.com                   cooperatively. Complete line of livestock    Nebraska sheep and goat industries such as
                                                       supplies. Call for catalog. Alex McClure.    milk soap, yarn, and agritourism. You can
       Herding Dogs                                    800-835-9665.                                also be listed under multiple directories.
                                                                                                    Listing in the member directories is avail-
       AKC-registered Collie puppies. Parents on                                                    able free to NS&GP members. To join, go
        site. Farm-raised with sheep. Resemble                                                      to NebraskaSheepGoat.com or contact the
        “Lassie.” Ron Zinnell. Ravenna, NE. 308-
        452-3415. lukeez4@yahoo.com                                                                 NS&GP office at ne.sheep.goat@gmail.com
                                                                                                    or 402-841-8734.



p.13
       Save the Date
          May 1
       g Nebraska Dairy Goat Association Meeting                            October 8-9
          LINCOLN – The Nebraska Dairy Goat Association’s next            g Nebraska Sheep & Goat Conference
          meeting is May 1 at the Golden Corral Restaurant’s party          CLAY CENTER – The 2010 Nebraska Sheep & Goat
          room in Lincoln. Eat at 1 p.m. with the meeting starting at 2     Conference, the joint annual convention of the Nebraska
          p.m. For more information, contact Butch or Suzy Hassler at       Sheep & Goat Producers and the Nebraska Dairy Goat
          402-773-4471 or caprizette@hotmail.com.                           Association (NDGA), will be held on Friday, October
                                                                            8-Saturday, October 9. Hotel reservations can be made at
          August 7-8                                                        Clay Center, Sutton, or Hastings.
       g Caprine Cornhusker Classic                                         Friday activities will begin with a tour of the U.S. Meat
          LINCOLN –The Caprine Cornhusker Classic, a 3-show                 Animal Research Center near Clay Center, with a speaker
          American Dairy Goat Association-sanctioned event, will be         on the latest research in sheep genetics; followed by a dairy
          August 7-8 at the Lancaster Event Center in Lincoln.              farm tour near Sutton, with a speaker on milking goats; and
                                                                            the NS&GP Annual Meeting at a restaurant in Sutton.
          August 28-29: Open Class Sheep & Angora Goat Show
          September 5: Open Class Boer Goat Show                            Saturday activities will take place mostly at the Clay County
       g Nebraska State Fair                                                Fairgrounds in Clay Center and will include speakers on
          The Nebraska Sheep & Goat Producers is planning to                replacement ewe/doe nutrition, scrapie eradication research,
          distribute information at the 2010 Nebraska State Fair,           pack goats, meat goat industry trends, wool industry
          specifically during the open class sheep and goat shows. If       trends, working dogs with a sheep herding demonstration;
          interested in volunteering, as a way to represent Nebraska’s      a beginning spinning class targeted to youth; a farm tour
          sheep and goat industries, contact the NS&GP office at            near Nelson, with a speaker on co-species grazing; a
          402-841-8734 or ne.sheep.goat@gmail.com. Contact your             breeders showcase; NDGA’s 2010 Outstanding Youth Award
          county Extension educator to learn more about the open            competition; NDGA’s Annual Meeting and continuation of
          shows, as well as 4-H and FFA sheep and goat events.              NS&GP’s Annual Meeting; vendor booths and informational
                                                                            exhibits; silent and live auctions, as well as door prizes; a
          September 17-18                                                   potluck lunch; and more – including free admission to the
       g Scotts Bluff Valley Fiber Arts Fair                                “Growing Your Rural Business” Marketing Seminar.
          GERING – The Nebraska Sheep & Goat Producers will be              Watch for updates in future newsletters and on www.
          sharing an informational booth with the Nebraska Dairy            nebraskasheepgoat.org, or contact the NS&GP office at
          Goat Association at Nebraska’s 2nd annual Fiber Arts Fair.        402-841-8734 or ne.sheep.goat@gmail.com for more
          More information can be found at www.nebraskafiberfair.           information or to share your ideas.
          com. If interested in having your farm’s or business’
          promotional materials at the booth, contact the NS&GP             October 9
          office at 402-841-8734 or ne.sheep.goat@gmail.com.              g NS&GP-NDGA “Growing Your Rural Business”
                                                                            Marketing Seminar
          September 21-26                                                   CLAY CENTER – The Nebraska Sheep & Goat Producers
       g Ak-Sar-Ben 4-H Livestock Exposition                                and the Nebraska Dairy Goat Association are co-sponsoring
          OMAHA – The Ak-Sar-Ben 4-H Livestock Exposition will              a “Growing Your Rural Business” Marketing Seminar at
          be September 21-26 at the Qwest Center in Omaha. More             the Clay County Fairgrounds in Clay Center – during the
          than 2,000 4-H famlies from an 8-state region participate         afternoon of October 9, immediately following the close
          in this competition every year, which includes a Market           of the 2010 Nebraska Sheep & Goat Conference. Ellie
          Lamb and Meat Goat show, as well as a unique program to           Winslow, author and rural business consultant, and a long-
          introduce youth to the sheep project – the Lamb Challenge.        time goat producer, will be leading the seminar sharing
          More information can be found at www.rivercityroundup.            proven tips to improvement management and marketing
          com or by contacting your county Extension educator.              of agricultural or rural products and services. Attendees to
                                                                            the 2010 Nebraska Sheep & Goat Conference get in free
          October 2-3                                                       to this valuable event. Others who want to attend just the
       g 4S Goat Expo                                                       Marketing Seminar will be charged a fee.
          LEXINGTON – The Nebraska Sheep & Goat Producers will
                                                                            Watch for updates in future newsletters and on www.
          be putting up an informational booth at the 8th annual 4S
                                                                            nebraskasheepgoat.org, or contact the NS&GP office at
          Goat Expo at the Dawson County Fairgrounds in Lexington.
                                                                            402-841-8734 or ne.sheep.goat@gmail.com for more
          More information can be found at www.4sgoatexpo.com.
                                                                            information. NS&GP and NDGA are seeking additional co-
          If interested in having your farm’s or business’ promotional
                                                                            sponsors – contact the NS&GP office to discuss benefits to
          materials at the booth, contact the NS&GP office at 402-
                                                                            your organization or business.
          841-8734 or ne.sheep.goat@gmail.com.
p.14
       Production Notes
       Tricks of the Trade                                                                             Good Animal Husbandry and "Control"
       By Kiley Hammond, NS&GP sheep producer and stock/wool buyer from Ravenna                        By Stan Potratz, Premier 1 Supplies




                                                       to
       My name is Kiley “Tobe” Hammond. I have a commercial sheep                                      Recall the last time your animals, for any
       flock, and feed lambs, near Ravenna. I am new to the NS&GP, but I                               reason, escaped the pasture and took off on




                                                        es
       am looking forward to making more and new acquaintances in this                                 the road, your neighbor's crops, your garden,
       sheep and goat business. I have been a lifelong cattle producer and                             or the feed bin in the barn. Sheep and goats,




                                                      at
       raised sheep almost as long. Order-buying cattle spilled over into                              it seems, have an uncanny ability to choose



                                        le
       buying sheep and goats for Ralph Wedemeyer in Iowa, and now the                                 the least appropriate time to get out -- you




                                                    ci
       sheep and goats have become an everyday job for me. I have been                                 were in church clothes, you were just about
                                                                                                       to leave for a trip, it was raining hard, etc.



                                                   o
       buying all classes of sheep and goats for three years, and wool for just over one year.
                                                                                                       You likly felt furious at the time wasted and
                                                 ss
                                 b
       I think these commodities have a very promising future here in the U.S., and I try to
       encourage any interest in the business. I will never try to forecast the market, but I can      the damage being caused. Weeds and es-
                                                                                                       caped livestock share something. They are in
                                                A
       try to offer a few market tips to producers on lambs and goats.
                          a
                                                                                                       the wrong place at the wrong time, as far as
       When selling kid goats, it’s like the old say goes: “Fat is the best color.” In most every
                                           d

                                                                                                       we are concerned. In other words, the weeds
                il


       case, condition fetches the largest coin. Depending on the target of your sale, when
                                        n


                                                                                                       and escaped animals were "out of control"
       selling your kid goats for direct slaughter (45-70 lbs), it is best to sell directly off of     from our perspective. Consider examples of
                                    a




       their mothers. This way, the kids are “milk fat” and in the best condition possible.            land, crops, and animals that give most folks
                                s




       However, if your particular program includes weaning and growing, make sure you
  em a




                                                                                                       a good feeling, such as:
                                                        Not yet a weaning. Join 65+ producers
       give the kids ample time to regain condition lost during member?The market usually and
                         er




                                                        agribusinesses in supporting the Nebraska
       favors the kids between 45 to 70 lbs – occasionally custom feeders are looking for kids           • Animals lined up at the feed trough con-
  Av




       from 30 to 40 lbs – but remember: weight beats price most of the time. Even though the
                                                        sheep and goat industries – and enjoy              suming what was just fed them.
    b




                                                         not without a of membership: advertising,
       the kid-goat market is always the highest, it ismany benefits yearly slump. Tradition-            • Entering winter with more than enough
                                                        information on news and trends, education
       ally, demand in the East typically falls off on or before the Fourth of July and waits for          stored hay.
                                                        and November. This also applies to all
       a rally or return as early as September or as late asmentoring for beginning producers, and       • Rotational grazing livestock with weeks
M




                                                        support for all producers through newsletter
       classes of weigh nannies and billies. Sometimes, just when we see signs of the market               of good pastures available, as well as
                                                         have to listserv 4 weeks if and an annual
       gaining strength in the fall or early winter, we articles, wait 2 to news tips, Texas kids          adequate water.
                                                        conference. Membership is only $45 a year
       flood the market in the East. This does not last long, but it is a setback.
                                                        – or try NS&GP out through a $15 associate       • Tilling a field with an implement that's
                                                        of tips I can to the you are planning gives
       If you are a lamb producer, there are a couple subscription offer. If newsletter, which on          working.
                                                        you access usually extreme price is gone
       selling lambs for the Easter market, bear in mind that the to our Members-only Section and
       by Easter and sometimes right before. Last season, most orders were filled even a week          Are not all of these situations actually exam-
                                                        the option of joining the listserv. Complete
       before the holiday. Like the kid market, Easterthe form in bestback of this fat.” It would go
                                                          lambs are the sold “milk newsletter, or      ples of control -- over weeds, wind, weather,
       be a mistake to sell fresh-weaned lambs for the Easter market.                                  and failure? Perhaps, it's because so much
                                                        online at www.nebraskasheepgoat.org and
                                                                                                       of our world is behind our control: prices,
                                                        click “Become a Member.”
       If you sell feeder lambs, most buyers reward the producer if lambs are weaned and               drought, blizzards, ice storms, disease, gov-
       in feeding condition and off to a good start. Also, shots and castrating and docking            ernment. We keepers of land and livestock
       are advised. I cannot stress enough the importance of a proper dock on lambs. Leave             are so pleased by the feeling of control
       considerable “stub” when docking. I always discount feeders, and even in some cases             -- and conversely, so frustrated by moments
       fat lambs, if they are docked too short. Taking the tail off of the lamb right at the rump      when control, without warning, ceases to ex-
       invites prolapse and a discount in price. I know of one buyer that discounts lambs as           ist. Perhaps it's innate in us. The account in
       much as $30/cwt if docked to extreme.                                                           Genesis 1 is that God gives instruction that
       Fat lambs are usually in the most demand, weighing from 120 to 145 lbs. When the                mas was to "subdue" the earth. Regrettably,
       supply is short and demand is high, packers usually do not make any discounts on                there are records on far too many occasions
       lambs as big as 155. But when they are full and numbers are high, packers tend to               when this "subdue" could be described as
       streamline more and tighten their premium requirements. It is usually late spring               "abuse," but that's another story.
       through early fall when fat lambs are most abundant; when supply falls in late fall             As the years pass by, I noticed that my
       through winter, demand strengthens. The price, however, is not at a seasonal mercy              desire to have more control over risk has
       like kid goats. In lambs, the supply can be high along with the price.                          increased. I now want to have more hay in
       A couple of last tips I can offer when marketing your kids or lambs: Have your stock            storage by winter, to use better tools, to have
       marketed before they get their yearling teeth; and weigh your stock. Too many times,            more and better stock handling systems,
       I have seen 34-lb kids sold in a 45-lb+ market, and this costs the producer money. The          and to have more capable tractors and more
       same applies if you bring fat lambs to town under-finished or underweight. Weighing,            adequate supplies on hand than I did when
       can also prevent holding on to stock too long. If kids or lambs are too big, you are out        I was 34. And so, I bid you all well -- that
       time, feed, and a discounted price. For more information, visit www.ravennalandan-              in both little and large ways, each of us can
       dlivestock.com or contact Hammond at 308-390-3001 or nebuyer@yahoo.com.                         savor whatever aspects of our lives seem to
                                                                                                       be under our control.
p.15
       Production Notes
       The American Wool Market
       From the American Sheep Industry




                                                      to
       Sheep production in the United States has a rich history. Sheep        lot size. There are more than 100 wool pools located through
       have been a part of the American agricultural landscape since




                                                       es
                                                                              the country.
       their introduction into the country by Spanish explorers in the
       1500s. In the early American colonies, restrictions on the right       In the Western U.S., growers utilize warehouses, wool pools,




                                                     at
       to raise sheep and produce woolen textiles contributed to the          and direct marketing. Some warehouses do buy wool directly,



                                       le
       American Revolution. By 1810, the U.S. had a thriving woolen           but the majority of the wool is taken in on consignment and




                                                   ci
       textile industry in New England and sheep were a familiar              marketed on behalf of the grower. Warehouses are located in
                                                                              many of the western states. They are particularly concentrated



                                                  o
       sight in the countryside.
                                                                              in Texas and New Mexico where nearly 100% of the wool
                                                ss
                                b
       Today, wool is grown in all 50 United States. The result is a          grown in those states is marketed through a warehouse. In
       range of wools from the finest to the coarsest microns. This           total, there are more than 40 warehouses scattered throughout
                                               A
                          a
       makes American wool suitable for a wide variety of products            the country.
       including fine
                                          d

       worsted suiting,
                il
                                       n



       knitwear, woolen
                                    a




       velours and coat-
       ings, upholstery,
                               s
  em a




                                                      Not yet a member? Join 65+ producers and
                        er




       bedding materi-
       als for futons,                                agribusinesses in supporting the Nebraska
  Av




       mattresses and                                 sheep and goat industries – and enjoy the
    b




       comforters, and                                many benefits of membership: advertising,
       industrial prod-                               information on news and trends, education
       ucts.                                          and mentoring for beginning producers, and
M




                                                      support for all producers through newsletter
       Wool is truly a re-
                                                      articles, listserv news tips, and an annual
       newable resource.
                                                      conference. Membership is only $45 a year
       Sheep produce
                                                      – or try NS&GP out through a $15 associate
       this unique fiber
                                                      subscription to the newsletter, which gives
       through the con-
                                                      you access to our Members-only Section and
       version of natural
                                                      the option of joining the listserv. Complete
       resources, which
                                                      the form in the back of this newsletter, or go
       might otherwise
                                                      online at www.nebraskasheepgoat.org and
       be wasted. In an
                                                      click “Become a Member.”
       age when quality,
       value and ecolog-
       ical concerns are
       paramount in the
       minds of consum-
       ers, wool offers
       the perfect answer: a natural, renewable fiber with exceptional           There is also a network of dealers and brokers who buy wool.
       performance.                                                              Some travel from ranch to ranch to buy wool while others deal
       Wool growers in the Eastern two-thirds of the U.S. produce             directly with the warehouse to purchase their needs. There are
       mostly smaller volumes of wool. These small volumes are not            more than 30 brokers/dealers of wool in the United States.
       efficiently handled individually. Consequently, growers in this        U.S. mills produce many fine textiles, from lightweight wor-
       region of the U.S. market their wool through wool warehouses           steds to fancy woolens. The majority of wool mills are located
       or wool pools. Wool warehouses in this part of the country             along the East Coast. These mills were once concentrated in
       employ shearers who shear wool from the sheep and then ei-             the New England area and this area continues to be the home
       ther purchase it directly from the grower or transport the wool        of several woolen mills. However, many mills have now mi-
       to the warehouse on a consignment basis. In either case, the           grated to the Southeast.
       wool is brought to the warehouse, graded, and put into suitable
       packages for purchase by the wool trade. Producers use a wool          There are two commission-top makers operating in the U.S.,
       pool as another means of bringing together smaller volumes of          along with four wool scourers.
       wool to improve the marketability of the wool through larger


p.16
       Production Notes
       Co-Species Grazing Improves Cattle Pastures
       By Rita Brhel, newsletter editor




                                                       to
       By and large, a pasture is used for either cattle or sheep/goats,        added input. “One ewe [or doe] can be added for each cow




                                                        es
       not both. But a professor at Kansas State University says com-           without affecting cattle performance,” Faris said. In fact, cow-
       bining the two species actually yields more feed for the cows            calf production increases by an average 24% by adding sheep




                                                      at
       – and more money for the producer.                                       to the grazing system.



                                          le
       “When we look at common managed-grazing systems, most                    “Grazing pressure decreases and production increases if two




                                                    ci
       are grazed by just one species of livestock, that being primarily        species are put together, rather than just adding more head of
       cattle. When we look at naturally regulated ecosystems, they’re          the same species,” Faris added. In addition, internal parasite




                                                   o
       going to have multiple species,” said Brian Faris, a meat goat           problems are lessened in both cattle and sheep or goats, as the
                                                 ss
                                 b
       and sheep specialist with Kansas State University who spoke              parasites are species-specific.
       during the 2010 Farmers and Ranchers Cow/Calf College in
                                                A
                                                                                  There are challenges: Sheep and goats require fencing modi-
                          a
       January at Clay Center.                                                    fications, such as a multi-strand electric fence; sheep cannot
                                           d

       Single-species cattle grazing is favored for a few reasons, one            eat the same mineral as cattle; a cattle producer would need to
                il
                                          n


       being that there are simply more producers raising cattle than             educate himself about the small ruminant industry, including
                                    a



       sheep or goats. Cattle also have low management requirements.              available marketing options; and management would become
       And only grazing one species is significantly less complicated             more complex because of the different species. Another major
                                s
  em a




                                                       Not yet a member? Join 65+ producers andcontrol for sheep and goats, which often
       management-wise than grazing multiple species together. But,               hurdle is predator
                         er




                                                                                  require Nebraska
       single-species grazing is also the reason for a drop in quality in supporting thethe addition of guardian animal to the flock such as a
                                                       agribusinesses
  Av




                                                                                  dog, llama, or the
       pastures and rangeland, Faris said. Cattle eat primarily grass, industries – and enjoydonkey.
                                                       sheep and goat
    b




                                                       many weed
       disturbing the ecosystem and leading to an increasedbenefits of membership: advertising, challenges, Faris recommended that cattle
                                                                                  To overcome these
       population in the pasture.                                                  trends, education
                                                       information on news andproducers who do not want to get into the sheep or goat busi-
                                                            mentoring for beginning producers, and producer who already is. This may be fee-
                                                       and natural
       Grazing sheep or goats with cattle can restore the                         ness partner with a
M




                                                       support forbs
       balance of grass and forbs. Sheep graze both grass andfor all producers through newsletter on services: providing pasture to the sheep,
                                                                                  based or a trade-off
                                                       articles, listserv
       but primarily the latter, and goats browse shrubs such as red news tips, and an annual grass-forb ratio for the cattle. What each
                                                                                  while improving the
                                                                                  is only $45 a year
                                                       conference. Membership producer would need to negotiate is the fencing cost, which
       cedar. Sheep and goats are also more likely than cattle to graze
       slopes.                                         – or try NS&GP out through a $15 associate if fences are not already modified for sheep
                                                                                  would be required
                                                       subscription to the newsletter, which gives
                                                                                  and goats.
       “Ideally, you would want to match the amount of each species
                                                       you access to our Members-only Section and
       of animal to what forage is available,” Faris said. For example,           NS&GP president Mike Wallace of Nelson co-species grazes
                                                       the option of joining the listserv. Complete
       a weedy pasture would have a higher number of sheep-to-cow                 mostly sheep and cattle together with some meat goats. He
                                                       the form in the back of this newsletter, or go
       ratio than a pasture that was mostly grass, and goats would be             says he has noticed improved pasture productivity as well
                                                       online at www.nebraskasheepgoat.org and
       added in if there was a portion of the pasture overgrown with              as the benefits of diversifying his ranch income. For more
                                                       click “Become a Member.”
       brush.                                                                     information, contact Mike directly at 402-225-2041 or mi-
       The result is a pasture able to grow more feed for cattle while            chael_harry_wallace@yahoo.com. A tour of his ranch is also
       also producing another livestock species for market, without               being planned as part of the 2010 Nebraska Sheep & Goat
                                                                                  Conference, October 8-9, in Clay Center.

       Plant Wards off Ruminant Gastrointestinal Nematode
       By Sharon Durham, USDA ARS
       A common pasture plant – the Chinese bush clover, which was              After hatching outside the animal,
       introduced to the United States in the 1930s for soil erosion            barber pole larvae molt several
       control – could help sheep and goats ward off damaging gas-              times, resulting in a more devel-
       trointestinal nematodes that can cause illness and death.                oped and infectious larval form on
       Adding the patented dry hay and pelleted forms of this plant to          grass leaves that animals consume
       animal feed thwarts the reproductive cycles of gastrointestinal          during grazing. Once the infectious
       nematodes that are in the digestive tracts of goats and sheep. It        larvae are inside the animal, they
       is particularly effective in controlling the barber pole worm, a         suck the animal’s blood, potentially
       nematode that attaches to the animals’ abomasal (true stom-              leading to anemia, weakness, and
       ach) wall and feeds on their blood. Female worms can produce             death. This parasite causes large
       more than 5,000 eggs per day that are shed in the animal’s               economic losses for farmers around
       manure.                                                                  the world, and the worm has
                                                                                developed resistance to chemical
                                                                                interventions.
p.17
       Production Notes
       What Makes a Good Guard Llama?
       From the International Llama Association                                                          Recommended Reading




                                                       to
       Llamas are successfully being utilized as guard animals for                Llama                      • Caring for Llamas and Alpacas
       sheep and goats. However, not all llamas in all situations are                                          by Clare Hoffman, DVM




                                                        es
                                                                                  Preparation
       successful. Candidate llamas should be selected with care.                 Animals should be
       Some llamas lack the aptitude to be successful guards. The fol-                                       • A Guide to Raising Llamas




                                                      at
                                                                                  manageable and
       lowing characteristics should be considered when evaluating a                                           by Gale Birutta


                                       le
                                                                                  halter- and lead-
       potential guard llama:




                                                    ci
                                                                                  trained. Remember          • Llama Facts for New Owners
         • Age – Llamas should always be at least 18 months of age                that guard animals           from www.InternationalLlama.org



                                                   o
           before being placed in guard situations. Animals younger               are working tools
                                                 ss
                                b
           than this normally do not have the physical size and                   for the new owner,         • Llama Medical Management
           strength to ward off predators, nor do they have the emo-              and if they present          www.InternationalLlama.org
                                                A
                         a
           tional maturity to assume the guardian role. Most custom-              more problems
           ers will expect the animal to be immediately effective as              than they solve,           • Feeding Camelids
                                           d

           a guard and most animals under 18 months are not quite                 they are of no               www.InternationalLlama.org
                il
                                       n



           ready to do this.                                                      value. Animals
                                    a



                                                                                                             • Guard Llamas
         • Sex – All males being sold as guard animals should be                  should be trained
                                                                                                               www.InternationalLlama.org
                               s




                                                                                  to accept the halter
  em a




           gelded. Gelding ideally should take place after the animal
                                                       Not yet a member? Join 65+ should easily
                                                                                        producers and
                        er




           is 2 years old and never before 18 months old. Gelding                 and
                                                                                  lead the load into
                                                       agribusinesses in supporting and Nebraska
  Av




           before 2 years may result in abnormal skeletal develop-
                                                                                  a – and enjoy the
                                                       sheep and goat industries trailer. Introduc-
    b




           ment. Animals gelded as adults, many in later life, can be
                                                       many benefits of membership: advertising,
                                                                                  tion to the target livestock by the producer is the only method
           excellent candidates. Gelding should take place at least 90
                                                                                    trends, education
                                                       information on news andthat ensures that the producer has control of this singularly
           days prior to introduction to the livestock. Non-breeding
                                                       and mentoring for beginning producers, and of placing guards. It is also the only way
                                                                                  most critical aspect
           females possessing the required qualities are good can-
M




                                                       support for all producers through newsletter
                                                                                  for a producer to accurately predict the reaction of his animal.
           didates for guards. Females with crias have been very
                                                       articles, listserv news tips, and an annual
           successful. Introduction and bonding of the female to the              Guard animals housed with target livestock prior to placement
                                                       conference. Membership is only $45 a year
           livestock prior to the cria’s birth may further increase the           is ideal. New owners, with the best of intentions, may not have
                                                       – or try NS&GP out through a $15 associate
           chances for success.                                                   the time, the facilities, or the insight for proper introduction.
                                                       subscription to the newsletter, which gives
                                                       in good health,            Heavy wooled animals should be sheared if the new environ-
         • Desirable traits – Guard llamas should be you access to our Members-only Section and
           conformationally sound, and their athleticthe option of joining the ment dictates. Toenails, vaccinations, and worming should be
                                                        ability must               listserv. Complete
                                                                                  current. Guard
           match specific situation requirements. Largerform inor back of this newsletter, orllamas that are to be used in conjunction with
                                                       the flocks the                              go
           open and rough terrain require greater physical demands.               dogs require introduction to the actual dogs in a controlled en-
                                                       online at www.nebraskasheepgoat.org and
           Natural curiosity and a high level of awareness“Become a Member.”      vironment. With careful selection and proper introduction, this
                                                       click of sur-
           roundings are desirable.                                               partnership can be extremely successful with both guard and
                                                                                  shepherd dogs. However, some llamas will not tolerate dogs
         • Undesirable traits – Animals that show little concern about            and should only be used where dogs will not be a factor.
           surrounding activity or little interest when an unfamiliar
           animal approaches or enters their territory may be slow to             New Owner Preparation
           recognize the danger of a predator. Also llamas that stay              You may be a total stranger to llamas and may not be knowl-
           close to the barn or are reluctant to leave feeding areas and          edgeable about them. You may be reluctant to even handle
           waterers, as well as timid animals and those that panic eas-           them or may be tempted to bully them. Neither extreme is
           ily, are probably not the best candidates for guards. Some             productive. Ask the llama breeder to demonstrate catching and
           animals appear to be timid in the presence of other llamas             haltering, and to discuss toenail maintenance, vaccination and
           but not in other situations; this behavior does not necessar-          worming regimens, shelter requirements (shade in summer and
           ily result in inferior guards.                                         wind protection in winter), heat stress and shearing require-
                                                                                  ments, and nutrition and water requirements. Ask about records
         • Unacceptable traits – Llamas that are aggressive to humans             and contact information for a good llama veterinarian.
           may be too dangerous to place as guards because of the
           probable chance encounters with humans. Animals with                   Guarantees
           physical problems that impair their senses such as having              Most breeders offer a 30-day guarantee, some up to 6 months.
           restricted eyesight or impaired hearing, foot, pastern, or             Most are some variation of “Return the animal in the same
           leg problems, or those that can’t effectively forage would             physical condition and the breeder will replace it with a dif-
           not be acceptable as guards under typical conditions.                  ferent animal.” The best guarantee the breeder can afford is
                                                                                  recommended. Breeders should also maintain open commu-
                                                                                  nication with the new owner to answer questions or provide
                                                                                  suggestions.
p.18
       Production Notes
       Dairy Goat Milk Composition
       By John C. Bruhn & R. Rodden of the University of California-Davis




                                                       to
       Goat husbandry has been part of agriculture since almost the              only smaller than those found in cow’s milkfat. The apparent




                                                        es
       first use of domestic animals and presently its popularity is             reason for creaming is the lack of the protein that individual fat
       increasing throughout the world. This increase is reflected               globules need to cluster and rise. This protein is found in cow’s




                                                      at
       to a greater degree by the rise in the number of small herds              milk. Creaming at higher temperatures, where the rate of clus-



                                        le
       maintained by individuals either as a source of income or as              tering is not as dependent on the protein, is probably somewhat




                                                    ci
       an avocation. Goats are particularly suited to this role because          related to the fat globule size. Secondly, it is often proposed
       they have minimal land use and attention requirements, yet still          that the apparent “small” globules in goat’s milk render the fats




                                                   o
       allow an individual to become actively involved in dairying.              more digestible. No evidence has been presented to substanti-
                                                 ss
                                 b
       The goat’s milk produced by such enterprise is typically sold             ate that point of view.
       as whole milk or processed in cheese, evaporated milk, or dried            Protein
                                                A
                          a
       milk products. Because of this increased interest, it is valu-             The protein fraction of the milk of the goat shows a remark-
       able to be aware of the factors affecting the composition and
                                           d

                                                                                  able similarity to that found in other ruminant species, both in
       nutritional value of caprine milk. Further, it is worthwhile to
                il
                                        n


                                                                                  amount and in composition with respect to the specific amino
       compare the milk of goats with that of cows and note benefits              acids. The relative percentage of protein is similar in both the
                                    a




       or limitations which may result from differences found.                    cow and the goat, despite past assertions that the protein con-
                                s
  em a




       Lipids                                                                     tent of goat’s milk
                                                         Not yet a member? Join 65+ producers and is lower. A recent report has suggested that
                         er




                                                                                  the the Nebraska
       Goat’s milk derives many of its most distinctive properties in supportingbiological value of products processed from caprine milk
                                                         agribusinesses
  Av




                                                                                  may be enjoy higher than encountered in those made from
       from its lipid fraction. The average total fat content in thegoat industries – andslightlythe
                                                         sheep and
    b




                                                          species, despite        bovine milk.
       milk is similar to that found in other ruminant many benefits of membership: advertising,
       reports that the percentage of fat in goat’s milk exceeds that ofnews andStructurally, the milk protein casein of the goat’s milk is suf-
                                                         information on            trends, education
       the cow. Such a misconception is most likely derived from the beginning producers, and
                                                         and mentoring for        ficiently different from that found in cow’s milk. Casein typi-
                                                         with cow’s milk-
       fact that the average percentage of milkfat, as support for all producers through newsletteras much larger or much smaller aggregations
M




                                                                                  cally exists either
       fat, is a variable component, often ranging from 3-6%. There news tips, and an annual
                                                         articles, listserv       than are found in bovine milk. Because of this, although the
       are also district breed differences in fat composition. It should
                                                         conference. Membership quantity andadistribution of amino acids in the casein frac-
                                                                                  is only $45 year
                                                         – or of NS&GP
       be remembered, however, the quality and quantity try feeds, out through a $15the milks of the two species are similar, the sequence
                                                                                  tions of associate
       genetics season, stage of lactation, etc. all influence the average newsletter, which is almost certainly different. A similar difference
                                                         subscription to the      of assembly gives
       percentage of goat milkfat.                                                appears to be and
                                                         you access to our Members-only Sectionfound in the lactalbumin portion as well. The
       The fatty acids in the milkfat are arranged in the triglycer- joining the lactalbumin of bovine milk elicits an allergic response from
                                                         the option of            listserv. Complete
       ides in accordance with a pattern that appears thebe universal back of this newsletter, or goa serious problem especially for young chil-
                                                          to form in the         many individuals,
                                                         online do not           dren. These individuals are often able to consume the milk of
       among ruminants. The percent unsaturated fatty acidsat www.nebraskasheepgoat.org and
                                                          Because of this,
       differ from the average found for cow’s milk. click “Become a Member.”    goats without suffering that reaction, an effect attributed to the
       goat’s milk does not appear to offer an advantage over cow’s              dissimilarities in structure of the two proteins.
       milk in use in diets restricting the intake of saturated fats. A          Lactose
       major difference between the milkfat of the goat and the cow              Lactose is the major free carbohydrate that has been identified
       is the percentage distribution among specific short chain fatty           in the milk of the goat. The lactose concentration is usually
       acids. Goats have an appreciably higher proportion of capric,             found to be lower than that found in cow’s milk.
       caprylic and caproic acids. The high amounts of these specific
       fatty acids are responsible for the characteristic flavor and odor        Ash
       associated with goat’s milk.                                              The total ash (calcium, phosphorous, etc.) content of goat’s
                                                                                 milk ranges from 0.78-0.83 mg per 100 g milk and is consid-
       In terms of cholesterol, goat’s milk appears to offer a specific          ered to be slightly higher than that associated with the cow.
       distinction in comparison to cow’s milk, Cow’s milk typically             However, the relative percentages of the ash components ap-
       contains about 14-17 mg cholesterol per 100 g milk, while                 pear to be comparable. As the nutritional value of milk is often
       goat’s milk is more usually recorded at 11-25 mg per 100 gram             evaluated in terms of the calcium and phosphorous that the
       of milk.                                                                  milk makes available, it is important to note that the concentra-
       Two misconceptions about goat’s milk are associated with                  tions of these two minerals are similar in the cow and the goat.
       the fat globule size. First, it is often claimed that goat’s milk         A significant variation between the milks of the two species
       is naturally homogenized. This statement is derived from the              should be noted in the chloride concentration, which appears
       observations that milkfat from the goat does not cream quickly.           to run higher in the goat. Significant amounts of potassium,
       This slow creaming was attributed to the belief fat globules              sodium, and magnesium are also reported in caprine milk,
       in goat milkfat are very much smaller than those found in                 their concentrations paralleling those found in bovine samples.
       milk. However, the size of the fat globules, on an average is             While few assays have been completed on the citrate in goat’s
p.19
       Production Notes
       milk, indications are that the citrate level is little different than     Vitamins
       that found in cow’s milk, as citrate is an important precursor to         The vitamin content of goat’s milk has been the subject of




                                                          to
       flavor components in cultured dairy foods.                                considerable study. Goat’s milk differs from cow’s milk in its
       Trace mineral analysis of both goat’s milk and cow’s milk are             much lower content of B12. Despite the fact that the concentra-




                                                           es
       very similar in profile; only slight differences existing in the          tions of B6 and B12 are equal or exceed those concentrations
       concentrations recorded for cobalt and molybdenum, differ-                found in human milk, anemia developed by infants is fre-




                                                         at
       ences associated with vitamin B and xanthine oxidase levels,              quently attributed to deficiencies of these vitamins. However,



                                          le
       respectively. The association of both cow’s milk and goat’s               the fact that the addition of copper and iron to the diet acts to




                                                       ci
       milk with infantile anemia appears to stem from low levels                eliminate the anemic condition removes much of the suspicion
       of iron and copper in these fluids, and the condition is easily           with which these levels are regarded. It has also been sug-




                                                      o
       reversed by the addition of those trace minerals to the diet.             gested that such an anemia could result from low levels of folic
                                                    ss
                                  b
                                                                                 acid; however, the concentration of this vitamin does not differ
       Enzymes                                                                   significantly from that found in cow’s milk.
                                                   A
       The enzymes of the milk of the goat are similar to those of the
                           a
       cow, although some specific differences have been described.                It is remarkable that caprine milk derives its vitamin A potency
                                             d

       Of primary interest, it has been shown that the level of alkaline           entirely from the vitamin itself and entirely lacks the precursor
                 il
                                         n


       phosphatase is slightly lower than that found in dairy cattle, but          carotenoid pigments characteristic of bovine milk, which also
                                                                                   causes goat’s milk and milkfat to be much whiter in color than
                                      a



       the enzyme demonstrates the same degree of heat susceptibility
       and therefore serves equally well as a pasteurization marker.               the milk of the cow.
                                 s
  em a




                                                                                   Can Goat Dairying
       Peroxidase activity in the milk of both speciesNot yet a member? Join 65+ producers and Rival that of Cows?
                                                         is the same in
                          er




                                                                                   As can Nebraska
       all respects, while the xanthine oxidase level is lower in the in supporting thebe seen from the foregoing analysis, goat dairying is an
                                                        agribusinesses
  Av




                                                                                   enterprise that the
                                                        sheep and goat industries – and enjoy is capable of producing a product that rivals the
       milk of the goat. Higher levels of activity are observed for both
    b




       ribonuclease and lysozyme in goat’s milk.                                   more advertising,
                                                        many benefits of membership: customary cow’s milk in most respects, and yet is far less
                                                        information on news andintense in its energy and land use requirements. These charac-
                                                                                    trends, education
                                                                                   teristics make and
                                                        and mentoring for beginning producers, it an attractive avenue for many individuals who
M




                                                                                   would like to become
                                                        support for all producers through newsletter involved with dairying.
                                                        articles, listserv news tips, and an annual
                                                        conference. Membership is only $45 a year
                                                        – or try NS&GP out through a $15 associate
                                                                                  Looking for a
            Looking for a place to sell your animals? to the newsletter, which givesplace to sell your wool?
                                                        subscription
            Here are options for Nebraska producers:                              Here are options for Nebraska producers:
                                                        you access to our Members-only Section and
                                                        the option of joining the listserv. Complete Growers – Alex McClure spoke on
               • Belleville 81 Livestock Sales in Belleville, Kansas –                 • Mid-States Wool
                                                                                         wool industry
                 Sale barn manager Barry Kort is a staunch supporter back of this newsletter, or go trends at the 2009 Nebraska Sheep &
                                                        the form in the
                                                        online at www.nebraskasheepgoat.org and in Wahoo. Mid-States also takes a
                 of the Nebraska Sheep & Goat Producers and the                          Goat Conference
                                                        His “Become
                 sheep and goat industries as a whole. clicksale barn a Member.” checkoff on wool, which benefits the Nebraska sheep
                 features a monthly sheep and goat sale, usually the last                and goat industries through the Nebraska Sheep &
                 Saturday of the month. More information can be found                    Goat Producers. For more information, contact him at
                 at www.belleville81.com or by calling 785-527-2258.                     800-835-9665.
                 Market reports are also posted at www.nebraskasheep-                  • Groenewold Fur & Wool – This wool buyer also takes
                 goat.org at the bottom of the left sidebar.                             a checkoff on wool to benefit the industry through the
              • Ravenna Land & Livestock – Order buyer Kiley Ham-                     NS&GP. For more information, contact Grant or Greg
                mond is another NS&GP member and an avid support                      Groenewold at 815-938-2381.
                of the sheep and goat industries. Check out his market-             • Ravenna Land & Livestock – NS&GP member Kiley
                ing article, “Tricks of the Trade,” in this newsletter for            Hammond also buys wool. For more information, con-
                tips to help you sell your goats and lambs for a higher               tact him at 308-390-3001 or nebuyer@yahoo.com.
                price. Find more information at www.ravennalandan-
                dlivestock.com or contact him when it’s time to sell                • Brown Sheep Company in Mitchell
                your stockat 308-390-3001 or nebuyer@yahoo.com.
              • Gothenburg Livestock                                             Know of someone who should be on these lists? Contact
              • Columbus Sales Pavilion                                          the NS&GP office at 402-841-8734 or ne.sheep.goat@
                                                                                 gmail.com and let us know. All sale barns and stock buyers
              • Sutton Livestock Market
                                                                                 receive a listing; however, only NS&GP members receive
              • Norfolk Livestock Auction Market                                 additional free promotional opportunities such as being
              • Southeast Nebraska Livestock Market in Palmyra                   referred to inquiries to the NS&GP office.


p.20
       Membership Form
       g   Membership Level (select one)
           ___ Producer/Agribusiness/Industry Supporter ($45 per year)
           ___ Youth, up to age 18 ($20 per year)
           ___ Associate, non-voting, limited benefits ($15 per year)

       g   Contact Information
           Name: _____________________________________________________________________________ Age (if youth): _________

           Address: _________________________________________________________________________________________________

           Phone: ______________________________ E-mail: _____________________________________________________________

           Website: _________________________________________________________________________________________________

           Reason for joining: _________________________________________________________________________________________

       g   Type of Operation (check all that apply)
           ___ Sheep producer                       ___ Auction market                 ___ Guard animal/herd dog provider
           ___ Goat producer                        ___ Agribusiness                   ___ 4-H/FFA member
           ___ Sheep feeder                         ___ Trucker                        ___ Specialty product (describe): ________________
           ___ Goat feeder                          ___ Stock buyer                    ___ Other: __________________________________
           ___ Extension educator                   ___ Shearer

       g   Interests (check all that apply)
           ___ Purebred flock/herd                  ___ Shearing                       ___ Sustainable farmer/rancher
           ___ Dairy flock/herd                     ___ Predator control               ___ Pasture management/weed control
           ___ Commercial flock/herd                ___ Feedlot                        ___ Wool/Cashmere production
           ___ Hobby farm                           ___ Beginning farmer               ___ Service provider (describe): _________________
           ___ Marketing                            ___ Youth livestock shows          ___ Other: __________________________________

       g   Optional Member Benefits (check all that are of interest to you)
           ___ Donate 80% of my member fee to 4-H/FFA Sheep and Goat Shows at the 2010 Nebraska State Fair (first-time members only)
           ___ Listing in the online and newsletter “Producer Directory”
           ___ Listing in the online and newsletter “Agribusiness Directory”
           ___ Listing in the online and newsletter “Special Products Directory”
           ___ Access to the listserv
           ___ Discounts on display advertising in the quarterly print newsletter, Nebraska Sheep & Goat

       g   Submit Form & Payment
           Mail this completed form and a check (payable to Nebraska Sheep and Goat Producers) to:
                Nebraska Sheep and Goat Producers, Attn: Rita Brhel
                P.O. Box 114
                Sutton, NE 68979


       Thank you for joining the Nebraska Sheep and Goat Producers, you will receive confirmation of your membership soon!
p.21
SUPPORTING, PROTECTING AND PROMOTING NEBRASKA’S SHEEP AND GOAT PRODUCERS




                www.nebraskasheepgoat.org
               PO Box 114
               Sutton, NE 68979




                                                                                            C R E D I T S


Nebraska Sheep & Goat is the quarterly print newsletter of the Nebraska Sheep &             g Composition, Writing & Editing
Goat Producers. It is provided free of charge to Nebraska’s sheep and goat producers          Brhel Communications
and is paid for by the Nebraska Sheep and Goat Producers (NS&GP), a grassroots                rita.brhel@gmail.com
nonprofit organization dedicated to supporting, protecting, and promoting the state’s
sheep and goat industries. For more information about joining Nebraska’s most influ-        g Page Layout & Design
ential sheep and goat association, see the member benefits list and member form at the        Rasmussen Design
back of this newsletter, contact the NS&GP office, or go to NebraskaSheepGoat.org.            michelrasmussen@hotmail.com




PO Box 114, Sutton, NE 68979            |   ne.sheep.goat@gmail.com       |     402.841.8734 (phone)    |    402.762.4138 (fax)

				
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