September_Webinar

							Promoting Back-To-School &
  New Spanish Interactives



   an exclusive Webinar for eHC.com
           Network Partners
We all remember the mixture of emotions that
  going back to school often brings. You’re
 anxious and excited, but disappointed that
     summer’s over all at the same time.
              eHC.com – Back to School


Did you know you as an eHC Network Partner,
you have access to dozens of articles covering
back to school issues?

These include:
• Back to School (parents)
• Going Back to School (kids)
• and What Stresses You Out About School? (teens)
                        eHC.com – Back to School


                               First things first.

    Promote directly to the media outlets that you have lots of health
curriculum for students and teachers available for FREE at your website.




Use KidsHealth’s
customizable press
releases to begin your
PR campaign.


www.kidshealth.org/partnerresources
                       eHC.com Back to School


Make sure educators and students
know you have valuable content on
your website.
Promote it with health educators –
they’ll love the resource.
It’s a great way to introduce your site
as an in-school resource with
educators and students.




(Don't forget to promote this with your Child Life staff.)
                        eHC.com Back to School

Have a listing of local schools and
their fax numbers?

Each week during the
school year, fax a copy of a
printer-friendly version of
an article for teachers,
coaches, and nurses to use!
eHC.com Back to School

   Use your homepage to drive students/teachers
            to your KidsHealth content!

                     Differentiate your hospital as
                     the most family-friendly in your
                     area because you offer health
                     information from KidsHealth
                     for parents, kids, and teens.
                     Be sure to use your “Spotlight
                     on Kids” graphic to highlight
                     this content!
    eHC.com Back to School


Focusing on Back to School Topics
            MONTHLY NEWSLETTER: SEPTEMBER
                 eHC.com Back to School


Highlight interactive tools and articles for Kids:
 WHAT’S Back to School
eHC.com NEW: 4Q 2007


          “Making a Change”
          module for Teens.
eHC.com Back to School

             Guerilla Marketing 101:
Use your KidsHealth Customizable, Ready-to-Print
Promotional Brochures as handouts at schools, PTA,
               and sport functions.


                     You can completely customize
                      these brochures for your use
                     directing kids, teens, parents,
                     and teachers back to your site.



                   www.kidshealth.org/partnerresources
 eHC.com Back to School




If you promote it… they will come.
eHC.com Spanish Interactives




    SPANISH
 INTERACTIVES
                    eHC.com Spanish Interactives

KidsHealth has added a collection of new Spanish-language features to your
            KidsHealth library including Spanish home pages.
eHC.com Spanish Interactives


              Features such as Experiments and
              WORD! A Glossary of Terms are
              now available in Spanish.
                eHC.com Spanish Interactives

One of the most popular games on our site!
eHC.com Spanish Interactives


                               Body Basics:
                               KidsHealth’s
                               interactive Flash
                               animations are
                               now available in
                               Spanish.
                   Questions?


Contact:
Jeffrey Santoro
Director of Marketing
(302) 651-4106
santoro@KidsHealth.org


Angela Kates
Partner Relations Liaison
(302) 651-4349
kates@KidsHealth.org