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Summit Proposal for Funding


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                                                                                             CTI 02/2007
                                                                                             Page 1 of 17

                                     APEC PROJECT PROPOSAL


Name of Committee/Working Group:
APEC Automotive Dialogue / Committee on Investment and Trade

Title of Project: APEC Automotive Dialogue Road Safety Summit

Proposing APEC Economy: 1) United States
Co-sponsoring APEC Economies: 2) Australia; 3) Japan

Project number: CTI 02/2007                       Date received by Secretariat:

(Tick  one) [  ] Project seeking APEC funding [         ] Progress Report [     ] Evaluation Report
(Tick  one if applicable) [ ] Operational Account [ ] TILF Special Account [ ] APEC
Support Fund
(Tick  if applicable)    [ ]    QAF attached      [ ]    QAF not applicable       [ ]    QAF
Financial     Total cost of proposal (US$):    Amount being sought from APEC funding (US$):
Information   $150,000                         $50,000
Type of Project: [ ] seminar/symposium [ ] short-term training course [ ] survey or analysis
and research      [ ] database/website    [ ] others (Please specify)

Project start date: September 2006                Project end date: April 2007
Brief Description of Project -- its purpose and the principal activities (including when and
Conduct a one-day conference immediately preceding the APEC Transportation Working Group
Ministerial meeting in Adelaide, Australia, in March 2007, with the objective to raise the awareness of
APEC economies not presently focused on the issue of road safety and provide them with knowledge
of the necessary tools to develop and implement national road safety plans. The focus will be on
sharing good practices and road safety expertise; identifying major road safety issues; promotion of
common data elements that can form the scientific basis for sound regulatory frameworks; and,
encouraging APEC economies to commit to setting road casualty reduction targets. The approach will
be to assist developing economies by bringing them together with various entities that play a role in
implementing road traffic safety plans including government officials, the Global Road Safety
Partnership, World Health Organization, World Bank, Asian Development Bank, and the private
sector, which includes the automakers, road-builders, insurers, large fleet operators, and other key
stakeholders. Participants in the conference will gain an understanding of road safety trends; the
importance of quality data collection and sound analysis; capacity and training needs; strategies to
protect the most vulnerable road users; infrastructure design and implementation; the issues related to
multiple roadway users; successful approaches to training new drivers; child safety initiatives; and, the
initiatives of vehicle manufacturers to enhance the safety of their products.
Project Overseer: Name, Title and Organization               (M/F)
Alex Parle
Trade Specialist
National Center for APEC
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 Postal address:                                Tel: 206-441-9022
 2200 Alaskan Way
 Suite 420                                      Fax: 206-441-1006
 Seattle, WA 98121-1684
 Signature of Project Overseer:
 (Separate written confirmation acceptable for email submission)     Date:
 Signature of Committee Chair/WG Lead Shepherd:            (Not applicable to Progress Report and
 Evaluation Report)

 (Separate written confirmation acceptable for email submission)            Date:

                                  Details of the Project Proposal

A.     Project Design

                                        Project Objectives

1)   Describe briefly how this project directly responds to the priorities set by APEC Leaders and
     Ministers and/or the vision of the host economy. Please make reference to the relevant parts of
     APEC documents.

            Meets the Ecotech objectives of addressing integration into the global economy;
             social dimension of globalization; and, developing human capital.
            Supports the 2004 APEC Economic Leaders’ Santiago Declaration:                   “We
             underscored the need to deepen capacity building initiatives in the region
             through private/public partnerships and increased interaction with international
             financial institutions.” (November 20-21, 2004 Santiago de Chile)
             Supports the 4 APEC Transportation Ministerial Meeting Joint Statement:
             “Implement a road safety technical assistance initiative to establish a model
             traffic safety data collection and evaluation system to better target road safety
             policies and strategies and combat road safety hazards.” (July 27-29, 2004 Bali,
            Supports the 2003 Leaders’ Declaration: Bangkok Declaration on Partnership for
             the Futures: “3. Using APEC to Help People and Societies Benefit from
             Globalization – Sustainable economic development requires empowering people
             and strengthening societies for globalization. In this regard, we welcomed efforts
             to increase APEC’s contribution to this process by making it more effective;
             better focusing and strengthening its work on economic and technical
             cooperation; and increasing its interaction with international financial
             institutions, the private sector, and other outside organizations. This will make
             APEC’s work more effective in bridging the gap between developed and
             developing economies.”
             Supports the 3 APEC Transportation Ministerial Meeting Joint Statement: “15.
             Without limiting the ability of the Transportation Working Group to use its
             initiative in the future, we commend the Group for its efforts to identify major road
             transportation safety problems as a first step to improve road safety in the APEC
             region, and recognize the importance of the improvements in road safety and
             environment as one of the Group’s priorities; encourage the Group to consider
             enhancing its work by seeking cooperation with public and private sectors to
             address road safety as well as environmental concerns through, among other
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             things, development of economically feasible and highly effective measures, and
             assisting economies to implement these measures.” (May 6-9, 2002 Lima, Peru)

2)   Describe the key objectives of the project – usually no more than three

            Raise the importance of the road safety issue as a policy priority in developing
             APEC economies.
            Promote use of common data elements and data collection methodology to
             establish a scientific basis for effective road safety programs.
            Establish a process for sharing good practices and road safety expertise among
             APEC economies and identify where further collaboration and sharing is

3)   Assessment. With reference to each objective in paragraph 2), provide the current status and
     expected end-of-project target, so that the success of the project can be measured over the
     short and medium term. The targets should be quantitative but if this is not possible then a
     precise description of the change aimed at should be given. Where appropriate, sex-
     disaggregated data should be used for assessment in order to detect any differential impact of
     the project on men and women.

            Some, but not all, APEC economies have national road safety improvement plans:
             the objective is to have a commitment from all APEC economies by March 2007 to
             develop and implement such plans including plans focused on major risk factors.
            By March 2007, results from Thailand’s APEC Road Safety Data Project will be
             available for review and discussion as well as recommendation from the private
             sector. Second economy identified for second traffic data project and private
             sector funding secured.
            By March 2007, good practice guides will be completed and ready for
             dissemination and discussion on the challenges of seatbelts; alcohol use;
             helmets; and road safety management guidelines.

4)   Explain who the intended beneficiaries of this project are.

            Policy makers in APEC economies that are not currently focused on road safety
             as a national health or transport priority.
            Developed APEC economies that could make road safety a greater focus of their
             bilateral aid engagement with other APEC economies and encourage them to
             contribute financially, technically and politically to the global coordination on this

5)   Describe precisely the expected project outputs. Describe how these outputs will benefit the
     targeted beneficiaries.

            Data collection proposal: Gain endorsement from Ministers for a commitment to
             use sound data as the foundation for road safety policy development. Gain
             endorsement from developing economies to undertake a rigorous study of road
             traffic statistics and data gathering using the Thailand pilot as a model. A second
             study will be approved for another APEC developing economy that will be funded
             by the private sector and work will commence in mid-2007.
            Presentation of good practices developed by the Global Collaboration (World
             Health Organization, World Bank, Global Road Safety Partnership, FIA
             Foundation) on Helmets, Road Safety Management, Seat Belts & Child Restraints,
             Alcohol, and Data & Speed Management: Adoption of an APEC-wide process for
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             disseminating the good practices guides with appropriate curriculum and training
             that will enable effective implementation.
            National Road Safety Plans: Identification of the components of national road
             traffic safety plans (risk factors, appropriate data, road infrastructure designs,
             legal frameworks, enforcement, vehicle safety design and performance, and
             emergency response capacity and capability).
            Linking these plans into an APEC-wide goal for reduction of road crashes,
             fatalities, and injuries that includes scheduled reviews of plans and status reports
             regarding plan implementation at regular intervals (e.g., APEC Transportation

6)   For applications under the TILF Special Account: Describe briefly how this project will contribute
     to the APEC Trade and Investment Liberalization and Facilitation (e.g. relevance to specific
     parts of the Osaka Action Agenda).

            Not Applicable


7)   Which other APEC fora have been consulted about this project and what were the results?

            APEC Transportation Working Group: At their May 2004 meetings, the TPT-WG
             endorsed the APEC Auto Dialogue’s Road Safety Summit proposal that focuses
             on a public/private partnership to reduce vehicle crashes and associated injuries
             and fatalities. Furthermore, the private sector has provided financial support for
             the ongoing Thailand APEC Road Safety Data Project.
            APEC Health Task Force: Because of the strong linkage between road safety and
             public health, the APEC Auto Dialogue will closely coordinate program content,
             goals, and objectives with the APEC Health Task Force.
            The APEC Business Advisory Council has expressed support for this initiative.

8)   Active Participation Describe how the intended beneficiaries among APEC stakeholders –
     APEC fora, governments, private sector and civil society, men/women – will participate in the
     planning, implementation and evaluation of the project.

            There is broad interest, knowledge, and capacity within APEC to move the road
             safety issue forward and the APEC Auto Dialogue’s Road Safety Summit can
             serve as a useful catalyst to bring these interests together in a collaborative
            Public/private partnerships are a recognized strength of APEC and such an
             approach is proven to be effective in dealing with road safety issues.
            The Road Safety Summit will be planned and coordinated by the APEC Auto
             Dialogue with the United States, Australia, and Japan taking the lead. Work on
             road safety is being undertaken in several national, regional, or global forums but
             important linkages may not be in place to effectively assist developing
             economies. The APEC framework and the Auto Dialogue in particular provide the
             opportunity to make those linkages.
            Industry representatives (automotive, road infrastructure, others), road safety
             experts, government officials and policymakers, and regional economic
             development organizations that have identified road safety as a key area for their
             engagement and support will be participants in the Summit.
            A proposed outcome of the Summit is to achieve progress toward an APEC-wide
             goal for reduction of road safety crashes/fatalities/injuries that includes
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              scheduled reviews of plans and status reports regarding plan implementation at
              regular intervals.

9)    Project influence Describe how this project might contribute to any current or completed
      projects or activities in APEC or elsewhere. Why is APEC the most appropriate institution to
      fund the project?

             APEC is naturally positioned to proactively address the projected road
              crashes/fatalities/injuries challenge across the participating economies. Some of
              the developed APEC economies such as Australia, New Zealand, Canada, Japan,
              and the United States have years of research and experience in helping reduce
              road traffic fatalities and injuries. Some developing economies in APEC have
              also taken important steps to address the issue.
             The Auto Dialogue’s Road Safety Summit will build upon the learnings of the
              Thailand APEC Road Safety Data Project (partially funded by auto industry), as
              well as studies undertaken by the Land Transport Experts Group of the APEC


10)   Describe the project’s methodology. Break down the project implementation into discrete
      functional steps over time with the associated outputs clearly specified. Identify the principal
      risks involved in each step if any, and explain how they will be managed. Risks may include
      major delays and failures, expected cooperation not materializing, etc.

             The APEC Auto Dialogue will hold the one-day Road Safety Summit in March 2007
              in Adelaide, Australia. The event will be scheduled immediately prior to the APEC
              Transportation Ministerial to maximize participation by experts at both functions.
             The approach will combine presentations and discussions.
             Disseminate best practices and provide the tools necessary to develop national
              road safety plans and gain commitment to link them into an APEC-wide goal for
              reduction of road safety crashes, fatalities, and injuries with scheduled reviews of
              plans and status reports regarding plan implementation at regular intervals.

11)   Which APEC member economies will participate in each component of this project and what
      contribution are they expected to make?
             United States:      Project development, project management, private sector
              financial contribution
             Australia: Planning and logistics support
             Japan: Planning, private sector financial contribution

                              Dissemination of Project Output

12)   Please include a plan for the publication and dissemination of the results of the project,
         a.    the nature of the target audience;

                     A summary of findings and recommendations of the Road Safety Summit
                      will be reported to the APEC Transportation Ministers, APEC Health
                      Ministers, APEC Auto Dialogue participants, World Bank, Asian
                      Development Bank, Red Cross, and other appropriate fora.
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        b.       the form and content;

                        Findings and recommendations will be in English.

        c.       format (e.g. hard copies, floppy discs, internet uploading);

                        Materials will be in hard copy and CD, and will be available for posting on
                         the APEC website.

        d.       number of copies for the publication;

                        400

        e.       a publicity plan for:
                 i) briefing the general or specialist media about key components of the project;
                 ii) the promotion of sales or other dissemination of the final product; and a budget for
                     publication and dissemination, to form part of the itemized budget.

                        The APEC Auto Dialogue, the Project Overseer, private industry, and the
                         APEC Secretariat will coordinate to develop an appropriate public
                         relations plan and draft media statements as required.

                                          Gender Concerns

13)   Many projects have the potential to affect men and women differently because of their different
      roles and positions in many societies. What steps does this project take to ensure that it
      benefits both groups and in particular does not disadvantage women? (Common responses
      include: using gender analysis to design project methodologies and inputs (e.g. surveys);
      including women in the planning, management, allocation of resources and implementation of a
      project; taking steps to ensure equitable participation by men and women; making special efforts
      to disseminate project results to women; and using sex-disaggregated data for project

                The Road Safety Summit is a gender neutral initiative. Women will engage in this
                 project as planners, presenters, and implementers.

14)   Show how the objectives of the project provide benefits for women. APEC Ministers have
      indicated (Framework for the Integration of Women in APEC) that benefits might include:
      increasing the involvement of women in the economy and economic institutions; integrating
      women into the global economy; strengthening small and medium sized enterprises; and
      reducing gender inequalities, including through education and training.

                Increasing motorization and access to enhanced personal and goods mobility is
                 a key enabler to economic growth. But unless steps are taken to ensure that this
                 increased motorization is accompanied by an appropriate safety framework,
                 there will be a significant toll in terms of loss of life. While the road traffic
                 fatalities continue their strong downward trend in developed countries, it is
                 projected that they will grow dramatically in developing economies.
                Based on current trends, the World Health Organization forecasts that road traffic
                 fatalities will almost double globally by 2020 to almost 2 million deaths annually,
                 with road traffic fatalities moving from number nine to three in terms of the
                 leading causes of disease/injury globally. Much of this projected increase in
                 fatalities will occur in APEC economies.
                This issue is important not just in terms of public health, but also in terms of
                 economic development, because a disproportionate number of fatalities and
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              injuries occur among primary breadwinners in the family, and the overall costs
              are a significant burden to women and society as a whole.


15)   Please attach an itemized budget for the project in the format at Annex A. Where appropriate,
      provide details of the project’s budget that are allocated to activities that address the specific
      needs of women. The budget should illustrate the assumptions adopted (e.g. unit costs) for the
      computations. Remember to include all self-funding and to consult the list of eligible expenses in
      the Guidebook to APEC Projects. Advice on budget formulation, including acceptable unit costs,
      can be sought from the APEC Secretariat.

            See Annex A.

16)   A timetable for the drawdown of APEC funding requested for the project, including details of any
      advance payment or installment payment requested and justifications for such requests.

            The expenses covered by APEC are travel costs and per diem expenses incurred
             by participants from eligible APEC developing economies and advanced payment
             is requested. The travel costs contained in the budget are based on estimates at
             this point in the planning process and may be revised either up or down once all
             of the participants are identified.

17)   Details of any request for waiver or exception from the normal APEC financial rules with
      justifications. (Examples are from tendering requirements; for advance payment; for government
      officials to receive funding; for active participants from travel-eligible economies to receive per

            Not applicable.

18)   NOT required for projects for consideration at BMC II (July/August meeting) or for ASF
      projects but required for all others. Give reasons for the urgency of the project. (These
      projects should relate to previous APEC Ministers’ or Leaders’ Declarations or current host
      economy’s priorities. Reasons may include the project output as contributing to one of the major
      deliverables for the year)
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                                                                                            Annex A

                                            APEC Project
                                Itemized Budget for Financial Year 2007

(Please tick .)

This project is:
                  a seminar, symposium or short-term training course
                  a survey or analysis and research project
                  neither the above but involves the provision of equipment

              Items           No. of Units       Unit Rate           APEC Funding        Self
                                                                        (USD)         Financing

  Direct Labour

  Speaker’s Honorarium        5 speakers         $1,000                             $5,000
  (government officials

  - Translator’s Fees

  - Short-term clerical       3 people x 2       $150 daily rate                    $ 900
  and secretarial staff       days

  - Consultant (including                                                           $17,500
  Researcher) Fees

  - Consultant’s                                                                    Together with
  Secretary Cost                                                                    consultant


  - Per Diem (incl.           5 speakers x 2     $150/day                           $1,500
  accommodation and           days
  “additional payment”)

  - Airfare                   5 speakers         $1,700                             $8,500

  Travel (Active

  (only from travel-
  eligible economies)
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          Items               No. of Units          Unit Rate   APEC Funding   Self Financing
                                                                   (USD)            (USD)

- Per Diem (incl.           22 participants       $150          $6,600
accommodation and           from travel-
“additional payment”)       eligible
(active participants)       economies x 2

- Airfare (restricted       22 participants       $2,000        $44,000
economy class)              from travel-

Other items

Publication of report       (no. of copies)
(including distribution)

Equipment / Materials       Rental of                                          $4,000
(describe briefly what is   microphones,
required and why)           photocopy
                            machine, audio-
                            visual equipment
                            for 2 days.
                            Purchase of CD-
                            ROMs and office

Photocopying                400                                                $4,800

Communications                                                                 $ 800
(Phone/ Fax/

Hosting (pl. briefly        Transportation of                                  $57,000
describe, e.g.,             automotive safety
conference room rental,     displays and
stationery)                 properties, safety
                            display venue
                            rental, conference
                            room rental, lunch,
                            coffee breaks,
                            cocktail reception
                            and dinner,

Total                                                           $50,000        $100,000

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