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        Regional Water Partnership Strategy Discussion Meeting
                      UNDP (RBEC) and The Coca Cola Company (EMED)
                               Istanbul, March 15 – 17, 2006

On March 15-17, more than 40 representatives of UNDP and Coca-Cola came
together in Istanbul to discuss the challenges, opportunities, and technical
realities with regards to a proposed partnership between Coca-Cola/EMED and
UNDP/RBEC on a Joint Regional Water Initiative 1. This discussion was
predicated by an agreement between UNDP and Coca-Cola to build on its
successful collaboration in Turkey around the ―Hayata-Arti‖ project and to expand
this institutional partnership to a regional level to find solutions and to create
impact on the issue of access to clean water—a mutual concern and objective of
both organisations.

Summary of Discussions
The focus of the discussions highlighted five key issues: 1) Global Water
Challenges; 2) Partnership Experience; 3) Partnership Experiences and Existing
Models; 4) Environment and Industrial Sustainability; and 5) Advocacy and

Plenary: The plenary discussions provided an opportunity for Coca-Cola and
UNDP to become more deeply informed about the objectives and operations of
each respective institution, as a foundation for further building the partnership on
a regional and country-specific level. This was done through in-depth
presentations about TCCC’s approach to community partnership programmes
focused on water access; the TCCC and UNDP experience with small grants
through the Hayata Arti project; UNDP’s ongoing work with TEST and the Global
Environment Facility; and opportunities through the UNDP Regional Water Fair.

Sub-regional working discussions: The meeting also provided a platform for
sub-regional working group discussions on concrete priorities and possible areas
of collaboration to further explore options for partnership on a regional water
    See ―Annex 1‖ for list of participants

project, and to elaborate further on possible components and activities of the
UNDP/Coca-Cola Joint Regional Water Initiative. The discussions focused on
specific national or community level activities that could be taken into account
through the partnership to address concrete priorities in the pilot countries to
ensure access to clean drinking water.

Recommendations for programming: These discussions produces a number
of specific conclusions and recommendations, including the following:

   Initial pilot projects and collaboration are foreseen in Turkey, Kazakhstan,
    Romania and Croatia. Prospects in Serbia-Montenegro and Macedonia as
    well as other candidate Country Offices will be evaluated by the Steering
   The timeframe of the project is expected to be 5 years, with an annual budget
    of over $1,000,000.
   The possibility of the partnership will cover two levels of grants; a national
    grant at a range of $ 100.000 – 150.000 (to be implemented by UNDP COs),
    and community grants up to $ 30,000. The example of the GEF/Small Grants
    Programme can be utilized as a fund management mechanism for the
    community grants scheme.

Partnership Principles
The meeting participants unanimously agreed that there is ample scope,
potential, and opportunity for a concrete partnership between the two
organisations to collaborate on this regional water initiative.

This agreement was predicated on an understanding of key partnership

       The project’s success is grounded in a personal and professional
        commitment of UNDP and Coca-Cola representatives to engage fully in
        these activities and to tangibly make a visible impact on the challenging
        water issues confronting this region.

       The collaboration between UNDP and Coca-Cola should continue on a
        regional level, as well as substantively at the individual country-level.
        While the Regional Water Initiative provides an overall framework of
        cooperation, UNDP and Coca-Cola representatives at the country level
        should tailor their project activities to the reality and needs of the countries

       in which they are working. As such, the regional framework for
       cooperation is designed for the maximum level of flexibility.

      UNDP and Coca-Cola should maintain regular communication and
       information sharing at the regional and country level to continue to identify
       the basis of our partnership, including to identify mutual objectives and to
       develop effective synergies between the two organisations.

      The project’s success is also predicated on advocacy and
       communications, with a focus on: where Coca-Cola and UNDP want to
       see the project in one year’s time; how do we want our constituents to see
       the partnerships; and how to manage expectations.

      Coca-Cola and UNDP will advance the partnership through building
       synergies, replication of best practices, and developing sustainability
       strategies for joint interventions.

The Way Forward
This unanimous agreement and enthusiasm to move towards actual project
development, implementation, and results created the basis for an ―action plan‖
through which UNDP and Coca-Cola will move forward, together, to formally
solidify this partnership and to ensure effective, impact-oriented implementation.

The following action plan steps were identified:

      A Steering Committee of UNDP and Coca-Cola is formed to ensure
       regular communication is maintained, activities are coordinated, and
       decisions are made to move forward with programming. The Steering
       Committee consists of:
                 -   Mr. Gurtay Kipcak, Director, TCCC/EMED Public Affairs and
                 -   Mr. Cumhur Karci, Director, TCCC/EMED; Technical Dept.
                 -   Mr. Kadri Ozen, Manager, TCCC/EMED Public Affairs and
                 -   Mr. Ben Slay, Director, UNDP, Bratislava Regional Center
                 -   Ms. Sarah Poole, Deputy Resident Representative, UNDP Turkey
                 -   Mr. Hansin Dogan, Private Sector Programme Manager, UNDP

   Based on the partnership principle of mutually identifying objectives and
    activities, a number of sub-committees will be formed to address specific
    issues fundamental to the success of the partnership and the project. Each
    sub-committee will consist of up to four participants, involving at least one
    representative from Coca-Cola and two from UNDP.

   Participation in these sub-committees will be on a voluntary basis but with
    firm commitment. They will meet as required and will work on the basis of
    Terms of Reference, the framework of which will be developed by the
    Steering Committee. The Steering Committee will issue the terms of
    reference and call for volunteers by April 24, 2006. The sub-committees have
    initially been formed as:

       o   Communications/Advocacy
       o   Finance
       o   Technology
       o   Project Design
       o   Project Implementation (including Monitoring/Evaluation for results)

   UNDP will prepare an umbrella project document that will be used to finalise
    and clarify the legal programmatic framework. The final draft will be prepared
    by April 28, 2006.

   UNDP and TCCC will sign a cost-sharing agreement on the basis of the
    project document to identify and secure financial resources from both

   UNDP and Coca-Cola will prepare a formal Memorandum of Understanding
    that will provide a visible framework for the partnership between UNDP and
    TCCC. The MOU may be signed by TCCC and UNDP by May 31, 2006 to
    signify the launch of the partnership.

   UNDP and TCCC will develop a project website for knowledge sharing and
    access to information for all participating countries.

   Utmost attention will be paid by both sides that most of the administrative
    costs (i.e.: travels, and DSAs of delegates) will be paid for by each

   institution’s own budget rather than the project budget, to ensure that the
   maximum level of project funds are used to achieve the partnership and
   project objectives.

In conclusion, the TCCC and UNDP organisers thank the participants for their
commitment and substantive contributions to the discussions as an important
step in solidifying this partnership and moving towards concrete, visible results to
address the water issues that are central to the goals and objectives of TCCC
and UNDP in this region.

                                        Participants List

Mr. Ahmet Burak, Turkey Region General Manager
Mr. Gurtay Kipcak, EMED Public Affairs and Communications Director
Mr. Cumhur Karci, EMED Technical Director
Mr. Kadri Ozen, EMED Public Affairs and Communications Manager
Ms. Denise Knight, Global Water Initiative Manager
Ms. Ulker Tokgoz, EMED Quality Assurances Manager
Mr. George Droumev, Adriatic and Balkans Technical Manager
Mr. Taher Shoukry, Middle East Region Commercialization Manager
Ms. Tatiana Kolesnikova, Russia-Ukraine-Belarus Quality System Manager
Mr. Kerem Alikasifoglu, EMED Environment and Quality Projects Manager
Ms. Anna Kozlovskaya, Russia-Ukraine-Belarus, Public Affairs and Comm. Director
Ms. Ebru Bakkaloglu, Turkey, Public Affairs and Comm. Manager
Ms. Sandro Baricevic, Adriatic and Balkans, Public Affairs and Comm. Manager
Ms. Yana Gouskaya, Russia, Public Affairs and Comm. Manager
Mr. Arystanbek Nurmakhanov, Central Asia, Public Affairs and Comm. Manager
Ms. Olesya Zhulnyska, Ukraine, Public Affairs and Comm. Manager
Ms. Natalia Nesterova, Russia, Science and Regulatory Affairs
Mr. Andrey Roschupkin, Belarus, Public Affairs and Comm. Manager
Ms. Lubna Forzley, Lebanon-Jordan-Syria (Levant) Public Affairs and Comm. Manager
Ms. Nancy Taha, Palestine, Public Affairs Specialist
Ms. Dilge Bayer, Turkey, Public Affairs Specialist
Ms. Rana Ongun, Turkey, Public Affairs Associate

United Nations Development Programme

Mr. Ben Slay, Director of Bratislava Regional Center
Mr. Jafar Javan, Director of RBEC Regional Center Policy Support and Programme Unit

Mr. Jonathan Brooks, Practice Team Leader-Poverty & Private Sector
Mr. Vladimir Mamaev, GEF Regional Technical Advisor
Mr. Casper Sonesson, Acting Director, Division of Business Partnerships
Ms. Ruken Tekes Calikusu, Ukraine, RC Coordination Officer and Private Sector Focal Point
Mr. Sascha Graumann , Ukraine, Head of Crimea Programme
Ms. Roxana Suciu, Romania, Head of Energy & Environment Section a.i.
Mr. Gordon Eric Johnson, Kazakhstan, Deputy Resident Representative
Mr. Stevan Vujasinovic, Serbia & Montenegro, Business Partnership Advisor
Ms. Anita Kodzoman, Macedonia, Head of Environment Cluster
Ms. Zlatka Stamboliska-Popovska, Macedonia, Investment Stimulation Project Manager
Ms. Andreja Kocijan, Croatia, Project Associate, CSR/Quality Workplace Project
Ms. Sarah Poole, Turkey, Deputy Resident Representative
Ms. Katalin Zaim, Turkey, Environment Programme Manager
Ms. Lara Romaniuc, Turkey, Programme Analyst
Mr. Hansin Dogan, Turkey, Private Sector Programme Manager
Ms. Aygen Aytac, Turkey, Public Information Officer
Ms. Zeynep Bilgi Bulus, Turkey, GEF/SGP National Coordinator
Ms. Betina Aasted, Turkey, Rapporteur


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