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Virtual Mobile Number

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					                                                                                                            April 2010.




        Virtual Mobile Number
        International 2 way SMS solution




        Introduction

        Virtual Mobile Number / Inbound SMS services / Hosted SIM / Long Numbers – all
        names for the same functionality providing the possibility for businesses that need a fast and reliable
        channel to collect feedback, orders, confirmations or simple information from employees and customers.
        Business can receive SMS messages, being internationally available; have their own number rather than
        “short codes” which are generally shared across a lot of brands.


        VMN / Long Numbers allows a wide range of industries to generate large amounts of mobile-originated
        SMS from the subscribers, such as Wireless Application Service Providers, MVNOs, MVNEs, e-sellers,
        advertising agencies and media channels.




www.netfors.com                                                                                           Page 1 of 3..
        VMN / Long Numbers support applications like:

                 Competitions and voting initiated by TV and radio shows
                 Product feedbacks, campaigns and promotions (number printed on any product package)
                 Globally available number for international companies and events
                 Reception of SMS for companies wishing to interact with consumers
                 Reply path to online tools, software packages, etc.
                 2-way communication with service engineers, sales forces and suppliers
                 Reception of SMS to be forwarded to computer or user account
                 SMS-to-email applications
                 SMS Chat services
                 Feedback SMS for mass mailings or promotional activities

        International accessibility is the ideal solution for global players who wish to run international campaigns.
        Limited to national borders, short codes have to be activated in each country where the campaign will
        take place, which might be expensive and time consuming.

        VMN / Long Numbers can be obtained directly from an SMS provider with SS7 access, which is the
        shortest way possible to have an SMS reception option. To have access to a short code, service providers
        must enter a bilateral agreement with the mobile network operator that actually owns the number. This
        process can take time, and potentially cause delays in implementing campaigns.


        Netfors Virtual Mobile Number
        Netfors deliver VMN as an optional feature in the SS7 SMSC. SIM card information is administrated in a
        dedicated web menu on the SMSC web GUI. The menu allows administrating SIM information as:

                 MSISDN numbers (mobile subscriber number)
                 IMSI (international mobile subscriber identity for the SIM)
                 Routing of incoming SMS
                 SMPP client
                 email address
                 SMS out number

        A condition for establishing a MVN number is rooming agreement between the Operator where SMSC
        have SS7 access and Operator where the MSISDN number is defined.

        Application Servers providing SW for the VMN applications will typically use SMPP to interface the Netfors
        SMSC.

        Statistics and Billing is natural SMSC facilities used when operating the VMN applications.




www.netfors.com                                                                                             Page 2 of 3.
        Netfors contact information

        Netfors
        Esromgade 15, 1110
        DK-2200 Copenhagen N
        Denmark


        Email:     sales@netfors.com
        Tel:      +45 46931411
        Fax:      +45 46931466


        Web:      http://www.netfors.com/




www.netfors.com                             Page 3 of 3.

				
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