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					THE
LA SPORTS & ENTERTAINMENT COMMISSION (LASEC)
INVITES YOU TO JOIN US FOR OUR




12 thAnnual
LASEC GOLF CLASSIC
at
THE RIVIERA COUNTRY CLUB
MONDAY, MAY 9, 2011

2011 LASEC
SPORTS & ENTERTAINMENT AMBASSADOR
AWARD OF EXCELLENCE

PRESENTED TO FOX SPORTS’
ED GOREN
LA SPORTS            &     E N T E RTA I N M E N T C O M M I S S I O N

               The LA Sports & Entertainment Commission (LASEC), a
               private nonprofit organization and an affiliate of LA INC.
               The Los Angeles Convention and Visitors Bureau, works to
               increase economic growth and tourism by attracting major
               sports and entertainment events to Los Angeles. The com-
               petition for attracting high-profile events is intense and
               LASEC works to ensure that these events enjoy a positive
               experience and full support of the City. Proceeds from the
 12th Annual LASEC Golf Classic will go directly towards aiding LASEC in
 that effort.

 We are pleased with our successes to date and appreciate the outstanding
 support of our Official Marketing Partners and Corporate Members. We
 host exclusive, exciting experiences that put you up close and personal
 with athletes and entertainers. LASEC also provides you and your organi-
 zation with opportunities to attend events with LA’s premiere business
 and civic leaders.

 Thank you for your interest in the 12th Annual LASEC Golf Classic. We look
 forward to seeing you on the first tee at The Riviera!




 Kathryn S. Schloessman
 President




 For more information on upcoming sports and entertainment
 events in Los Angeles, visit our website at www.lasec.net.


                                          2
2011 LASEC GOLF CLASSIC PARTICIPANTS
CORPORATE SPONSORS
  American Airlines                         Longo Toyota-Scion-Lexus and
  Classic Party Rentals                       Penske Motor Group
  Covington Capital Management              Majestic Realty Co. and
  Enterprise Rent-A-Car                       Pacific Palms Resort
  Farmer John                               Pillsbury Winthrop Shaw Pittman LLP
  First American Title Insurance Co.        Sidley Austin LLP
  LA INC. The Los Angeles Convention        Sprint
    and Visitors Bureau                     State Farm
                                            Wells Fargo
COMMITTED PARTICIPANTS
  Aikenhead, Cipes & Supanich               Los Angeles Dodgers
  Amgraph                                   Los Angeles Memorial Coliseum
  Fox Sports West & Prime Ticket            Occidental Petroleum Corp.
  Grandpoint Bank                           Outbox Enterprises
  Hudson Capital LLC                        Western Asset
  Legends Hospitality Management            Young’s Market Co.

DONORS AND HOLE SPONSORS
  BRockcom                                  Plop Golf
  CMPR                                      Roger Gunn, Golf Pro
  General Cigar                             Sport Chalet
  Golf Tips Magazine                        TaylorMade-adidas Golf
  Oakland Raiders                           Wahoo’s Fish Taco
  Pac-10 Properties

TOURNAMENT COMMITTEE
  John Bendheim, BEI Enterprises
  Dave Brennan, Golf Tips Magazine
  Kevin Kunkel, Sprint
  Sam Lagana, Pepperdine University
  Wing Lam, Wahoo’s Fish Taco
  Mark Liberman, LA INC. The Los Angeles Convention and Visitors Bureau
  Marie Patrick, P&L Consulting
  Bill Shewciw, Consultant
  Stan Washington, Pantheon International LLC
  Rick Welch, Bingham McCutchen LLP
  Michael Yamaki, The Riviera Country Club




                                        3
SCHEDULE OF EVENTS
Monday, May 9, 2011
The Riviera Country Club
1250 Capri Drive, Pacific Palisades
(310) 454-6591


9:30 a.m. - Noon      • Registration Desk and Driving Range opens
                      • Mark Grody Putting Competition takes place on the
                        Putting Green (make sure you putt before 11 a.m.)
                      • Check-in and pick up prize drawing tickets and
                        complimentary mulligans

10:30 a.m.            Golf Clinic with PGA Pro Roger Gunn

11:30 a.m.            Lunch provided by Wahoo’s Fish Taco on the Riviera Terrace
                      Mark Grody Putting Competition Finals

12:00 p.m.            Call to carts

12:30 p.m.            Shotgun start
                      Hole-in-One prize: 2011 Lexus RX350, compliments
                      of Longo Toyota-Scion-Lexus and Penske Motor Group
5:30 p.m.             Golf Tournament Ends
6:00 p.m.             Cocktail Reception and Photo Opportunity
                      Silent Auction

6:30 p.m.             Buffet Dinner and Award Presentations

7:00 p.m.             Silent Auction and Prize Drawing pick-up
                      Adjourn


TOURNAMENT FORMAT
Golf tournament participants can arrive and register anytime after 9:30 a.m. The
shotgun start is at 12:30 p.m. sharp. This will be a Scramble tournament format.
Prizes will be awarded for1st Place/Low Gross and for 1st and 2nd Place/Low Net. Men
play from the WHITE TEES. Women play from the RED TEES.

ATTIRE
All golfers must play with non-metal spiked shoes and wear collared shirts (shorts are
permitted). No denims or blue jeans are permitted.

DIRECTIONS TO THE RIVIERA COUNTRY CLUB
From the 405 Freeway north or south, exit Sunset Boulevard. Go west on Sunset for
approximately 5 miles to Capri. Turn left on Capri and proceed to the club’s entry gate.




                                             4
SPONSORSHIP & PARTICIPANT OPPORTUNITIES

PRESENTING SPONSOR – $35,000
Hospitality:
• Three foursomes (includes cart, caddy, lunch, on-course refreshments, participation
  in all on-course contests)
• PGA player plays one hole with all foursomes
• Twelve (12) tickets (one per player) to cocktail reception/dinner and silent auction
• Twelve (12) deluxe tee packages (one per player)
• Twelve (12) complimentary mulligan and prize drawing tickets (one per player)
• 4 VIP ticket packages to the Northern Trust Open at The Riviera Country Club
• Additional round of golf on another day (to be mutually agreed upon by sponsor and
  LASEC) at The Riviera Country Club for you and three guests
• One of your foursomes to be seated with honoree at reserved table during post
  tournament dinner

Exposure:
• Presenting Sponsor recognition on all tournament-related materials, press releases
  and the invitation
• Prominent banner at registration area
• Recognition (primary) on all golf carts
• Name/Logo on scorecard
• Company name on the winning trophy (“LASEC Golf Classic presented by Your
  Company”)
• Company identification signage on one hole
• Logo’d golfballs (with your company logo on them) to be given out to each guest
• Right of first refusal to be the Presenting Sponsor at the 13th Annual LASEC Golf
  Classic


CORPORATE SPONSOR – $13,500
• One foursome (includes cart, caddy, lunch, on-course refreshments, participation in
  all on-course contests)
• PGA player plays one hole with your foursome
• Company identificaton signage on one hole
• Product sampling at the hole or ability to promote your company with giveaways at
  your hole
• Four tickets (one per player) to cocktail reception/dinner and silent auction
• Four deluxe tee packages (one per player)
• Four complimentary mulligan and prize drawing tickets (one per player)




                                            5
SPONSORSHIP & PARTICIPANT OPPORTUNITIES
(continued)

TEAM FOURSOMES – $9,000
• One foursome (includes cart, caddy, lunch, on-course refreshments, participation in
  all on-course contests)
• Four tickets (one per player) to cocktail reception/dinner and silent auction
• Four deluxe tee packages (one per player)
• Four complimentary mulligan and prize drawing tickets (one per player)


INDIVIDUAL PLAYER – $2,500
• One player (includes cart, caddy, lunch, on-course refreshments, participation in all
  on-course contests)
• One ticket to cocktail reception/dinner and silent auction
• One deluxe tee package
• One complimentary mulligan and prize drawing ticket


HOLE SPONSOR – $2,500
• Company identification signage on one hole or at the tee, or on course drink or food
  station sponsor
• Product sampling and ability to promote your company with giveaways at your
  location
• Four tickets to cocktail reception/dinner and silent auction


COCKTAIL RECEPTION/AWARDS DINNER ONLY – $200 PER PERSON




                                             6
COMMENTS FROM PAST LASEC GOLF CLASSIC ATTENDEES:

“The LASEC Golf Classic is one of the city’s best fundraising tournaments for an
outstanding cause. Aside from a terrific day of golf at The Riviera Country Club, the LASEC
event consistently attracts an exceptional group of players and leaders from all areas of
business, sports and entertainment. This tournament is a time to enjoy great golf, deepen
valuable relationships, entertain clients and support an organization that stimulates
business for all of us in Southern California.”
Victor Coleman
Managing Partner, Hudson Capital, LLC

“Thanks for arranging another tremendous outing at Riviera. Your tournament is so well orga-
nized and makes for such an enjoyable day with friends. The “gold standard” and we look for-
ward to next year!”
Mike Miller
Occidental Petroleum Corporation


“Truly an amazing event. Probably the classiest golf tournament I have ever played in, and
that is saying a lot. Even better than playing in a pro am because it’s a lot more fun…”
Steve Sander
Sander Marketing

“You run a world-class event!”
Stender E. Sweeney II
Regional Vice President, Wells Fargo & Company


“Another amazing tournament – somehow you improve it every time and I did not think that
was possible considering the high quality of previous year’s events. My foursome had a
terrific time. Also, I was really pleased my ‘Vin Memory’ was used in the tribute to Vin Scully
book.”
Leonard Venger
Executive Vice President, Litigation Division, Sony Pictures Entertainment




                                                 7
             MARK GRODY PUTTING CONTEST




                      LASEC GOLF TOURNAMENT DIRECTOR
                               MARK GRODY
                              1938 – 2005

As a tribute to Mark Grody, our public relations representative and LASEC Golf
Classic’s Tournament Director since its inception, each year we host the Mark Grody
Putting Contest. This competition takes place all morning and the finalists participate in
a “putt off” at 11:30 a.m. on the putting green. The winner’s name is then included on a
perpetual trophy provided by Dave Brennan, Publisher of Golf Tips Magazine.

We felt that this was a fitting tribute to Mark. He had an amazing passion for the game
and would do anything to be on a great course like The Riviera. Mark’s legacy also lives on
in a grant program he started with First Tee. His expertise is what makes this event one
of the finest tournaments in the city. He is missed by all of us every day.




  Bruce Schroffel, friend and volunteer, poses with       Mark greets longtime friend and 2005 honoree
  Mark                                                    Bill Dwyre




                                                      8
                    2011 LASEC S PORTS & E NTERTAI NMENT
                      A MBASSADOR AWARD OF E XCELLENCE
                          In May 2010, Ed Goren, a 46-time Emmy Award winner and Executive
                          Producer of FOX Sports since 1994, was elevated to Vice Chairman FOX
                          Sports Media Group. Goren, Chairman David Hill and FOX Sports
                          President Eric Shanks are responsible for the look, sound, editorial content
                          and superior quality of FOX Sports’ studio and game broadcasts and
                          serve as Executive Producers of all FOX Sports productions.

                          Goren also oversees all aspects of FOX Sports’ television investments and
                          partnerships. In addition, Goren spearheads the division’s strategy of
      ED GOREN            pursuing major event programming to insure FOX Sports’ position as a
     Vice President       premier network sports broadcaster.
 FOX Sports Media Group

Goren had been Senior Producer at CBS Sports since 1991, where he worked on nearly every sport
the network broadcast. During his tenure as Senior Producer, CBS Sports broadcasted such major
events as the World Series, the NCAA Basketball Tournament, The Masters and Super Bowl XXVI.

Goren produced CBS Sports’ Major League Baseball studio program in 1990. He also produced
The College Football Report and the annual Heisman Trophy Award presentation (1986-89). As
producer of The College Football Report, he revamped the series, integrating information including
scores, highlights, live interviews and special news segments into a program less than 15 minutes
long. Other credits at CBS Sports include serving as producer of NFL, NBA and NCAA basketball
broadcasts.

He joined CBS in 1966, as a copy boy in the news division and one year later became a news
writer, producer and occasional on-air reporter at the then-CBS affiliate in Miami. Late in 1969,
Goren moved back to CBS News as a producer for Newsnet, the daily news feeds to CBS affiliates.
He joined CBS Sports in 1975 as a coordinating producer for CBS Sports Spectacular, the network’s
sports anthology series.

Goren’s sports roots run deep, as his late father, Herb Goren, was a longtime baseball columnist for
the New York Sun and public relations director for the New York Rangers hockey club.

Goren graduated from Syracuse University in 1966 with degrees in journalism and political science.
In 2005, Newhouse School of Public Communications at Syracuse University honored Goren at its
40th anniversary as one of its most distinguished alumni.

Born June 15, 1944, in Greensboro, N.C., he lives in Los Angeles with his wife Patty. He has one son.




                                                 11
                   LASEC S PORTS & E NTERTAI NMENT
                  A MBASSADOR AWARD OF E XCELLENCE
                          PAST R ECIPIENTS
Each year at our LASEC Golf Classic, we present our annual LASEC Sports & Entertainment Ambassador
Award of Excellence. This award was established to recognize and honor the individual who best exem-
plifies the highest qualities of outstanding achievement in his or her field and, through this work, pro-
jects a positive image for the City of Los Angeles.

Past honorees have included:
• Wayne Gretzky (2010)
• Vin Scully (2009)
• Keith Jackson (2008)
• Sugar Ray Leonard (2007)
• Dick Enberg (2006)
• Bill Dwyre (2005)
• Coach John Wooden (2004)
• Pat Haden (2003)
• Pam Shriver (2002)
                                           Former Mayor Richard Riordan                2002 honoree Pam Shriver
• Al Michaels (2001)                     congratulates honoree Al Michaels              and Kathy Schloessman




   2003 honoree         Joe Pesci greets 2004 honoree        2005 honoree Bill Dwyre      Kathy Schloessman presents 2006
    Pat Haden                Coach John Wooden                on The Riviera course         award to honoree Dick Enberg




  2007 honoree Sugar    Kathy Schloessman presents        2009 honoree Vin Scully poses          2010 honoree Wayne Gretzky
    Ray Leonard with       2008 honoree Keith              with Kathy Schloessman and             with Kathy Schloessman and
 then LASEC Chairman,    Jackson with a proclama-         LASEC Chairman, Bob Graziano        LASEC Board Member, Robin Richards
     John Bendheim          tion from the Mayor



                                                        12
           H IGHLIGHTS FROM PAST YEARS ’
               LASEC G OLF C LASSICS


                                                ⁄Ron Cohen and Sidley Austin foursome




      ŸFred Abdelnour and Brett Bittel,
      Enterprise Rent-A-Car                                                                ◊Guests
                                                                                           pose with
                                                                                           LASEC Board
                                                                                           members
                                                                                           Jim Rishwain
                                                                                           and Riviera
                                                                                           Country
                                                                                           Club’s
                                                                                           Michael
                                                                                           Yamaki




                  Sam Lagana and foursomeŸ                                              ◊Wahoo’s
                                                                                        Fish Taco
                                                                                        owner, Wing
                                                                                        Lam, check-
                                                                                        ing out his
                                                                                        putt




ŸSteve Webster, Chip Namias, Steve Brener and Erikk Aldridge




                                                 13
ENTRY FORM (deadline: April 30, 2011)
Name
Company
Address
City/State/Zip
Telephone (      )                                      E-Mail

SPONSORSHIP LEVEL:
® Presenting Sponsor ($35,000)                   ® Individual Player ($2,500)
® Corporate Sponsor ($13,500)                    ® Hole Sponsor ($2,500)
® Team Foursome ($9,000)                         ® Cocktail Reception/Awards Dinner Only ($200 per person)

Enclosed, please find my payment for $            (please make checks payable to the “LA Sports &
Entertainment Commission”). LASEC is a private, nonprofit corporation.
I cannot participate but enclosed is a donation of $                .


CREDIT CARD INFORMATION:
Name on Card                                                                 Billing Zip Code
CC#                                                                          Expiration Date


PLAYER #1
NAME
COMPANY
ADDRESS
CITY/STATE/ZIP
TELEPHONE ( )                           E-MAIL

PLAYER #2
NAME
COMPANY
ADDRESS
CITY/STATE/ZIP
TELEPHONE ( )                           E-MAIL

PLAYER #3
NAME
COMPANY
ADDRESS
CITY/STATE/ZIP
TELEPHONE ( )                           E-MAIL

PLAYER #4
NAME
COMPANY
ADDRESS
CITY/STATE/ZIP
TELEPHONE ( )                           E-MAIL

PLEASE MAIL OR FAX YOUR COMPLETED FORM TO:
CINDY HANSON
LA Sports & Entertainment Commission • 333 South Hope Street, 18th Floor, Los Angeles, CA 90071
Fax: (213) 452-1461 • Tel: (213) 236-2361 • chanson@lasec.us



                                                        14
                   LA SPORTS & ENTERTAINMENT COMMISSION
                                      BOARD OF DIRECTORS

JOHN BENDHEIM                        LARRY KURZWEIL                        TOM RUDNAI
CEO, Bendheim Enterprises Inc.       President & COO,                      President,
                                     Universal Studios Hollywood           Longo Toyota-Scion-Lexus
BRETT BITTEL
Vice President/General Manager,      BRETT LEE                             KATHRYN SCHLOESSMAN
Enterprise Holdings                  Regional Director                     President, LA Sports &
                                     of Passenger Sales,                   Entertainment Commission
ANDY CAMACHO                         Southern California Region,
Chairman & CEO, Camacho’s Inc.       American Airlines                     CARL SCHUSTER
                                                                           CEO and President,
JOHN CAMPANELLI                      CRAIG LEVRA                           Wolfgang Puck Catering
WILLIAM CHADWICK                     Chairman/CEO, Sport Chalet, Inc.
                                                                           JOHN SEMCKEN
Chairman and CEO, PriceDoc, Inc.     MARK LIBERMAN                         Vice President, Majestic Realty Co.
RON COHEN                            President & CEO,
                                     LA INC. The Los Angeles               STEVEN SOBOROFF
Partner, Sidley Austin LLP                                                 Chairman, Weingart Foundation
                                     Convention and Visitors Bureau
VICTOR COLEMAN                                                             MICHAEL STERN
Managing Partner,                    JON LIEBMAN
                                     CEO and Co-Owner, Brillstein          Executive Vice President and
Hudson Capital, LLC                                                        General Manager, El Segundo
                                     Entertainment Partners
TOM CONLEY                                                                 Classic Party Rentals
Senior Vice President,               GREG LONGSTREET
                                     President, Farmer John/Clougherty     STENDER SWEENEY
State Farm Insurance Companies                                             Regional Vice President
                                     Packing, LLC
ROBERT DOWLING                                                             and Manager,
CEO, The Bob Dowling Group           MICHAEL MEYER                         Los Angeles Regional
                                     Managing Partner,                     Commercial Banking Office,
MIKE FINLEY                          Los Angeles Offices,                  Wells Fargo
Vice President, Qualcomm             DLA Piper US LLP
                                                                           MATTHEW TOLEDO
JEFFREY GLASSMAN                     MARIE PATRICK                         CEO & Publisher,
Managing Director,                   P&L Consulting, LLC                   Los Angeles Business Journal
Covington Capital Management         KEVIN REILLY                          KEVIN TSUJIHARA
BOB GRAZIANO                         President, Entertainment,             President,
Managing Partner,                    Fox Broadcasting Company              Warner Bros. Home
Northern Trust                                                             Entertainment Group
Wealth Advisory Services             ROBIN RICHARDS
                                     Chairman/CEO, internships.com         STAN WASHINGTON
JACKIE HAND                          DAVID RONE                            Chairman & CEO,
Principal, Zephyr Partners, LLC                                            Pantheon International LLC
                                     Managing Director, CAA
SABRINA KAY                          Sports/Creative Artists Agency        RICHARD WELCH
Chairman & CEO,                                                            Los Angeles Managing Partner,
Fremont Private Investments, Inc.    FREDRIC ROSEN
                                     Chief Executive, Outbox Enterprises   Bingham McCutchen LLP
RICK KERSENBROCK                                                           MICHAEL R. YAMAKI
Vice President and                   EDWARD ROSKI, JR.                     Corporate Officer,
LA County Manager                    Chairman/CEO,                         The Riviera Country Club
First American Title Insurance Co.   Majestic Realty Co.
KEVIN KUNKEL
Vice President, Western Region,
Sprint




                                                     15
                        LA SPORTS & ENTERTAINMENT COMMISSION
                                               ADVISORY BOARD
FRED ABDELNOUR                           SAMUEL FOX                              ANDREA KREMER
Director of Community &                  Partner, Fox Law Group, P.C.            Reporter, NBC Sports
Government Relations
Enterprise Holdings                      CARLA GAZZOLO                           SAM LAGANA
                                         Executive Vice President,               Associate Vice Chancellor,
ERIKK ALDRIDGE                           River Rock Real Estate Group            Pepperdine University
CEO, Boys & Girls Club of Venice         DENNIS GILBERT                          WING LAM
RAND APRIL                               President, Gilbert-Krupin Insurance     Co-Founder, Wahoo’s Fish Taco
Office Leader, Skadden, Arps, Slate,     Special Assistant to the Chairman,
Meagher & Flom LLP                       Chicago White Sox                       STEVE LELAND
                                                                                 Manager, Marketing &
ED ARNOLD                                ANNE GLOBE                              Communications, Accenture
Managing Editor & News Anchor,           Head of Worldwide Marketing
KOCE-TV                                  and Consumer Products                   STEVE LOPES
                                         DreamWorks Animation SKG                Senior Associate Athletic Director,
ROGER BLAEMIRE                                                                   USC
ESPN Zone                                BRAD GLUCKSTEIN
                                         CEO & Managing Partner,                 STACEY LUCHS STRUBER
MIKE BONE                                The Conga Room &                        Senior Vice President,
General Manager, Northern Trust Open     President, Apex Realty Inc.             Communications at CBSTD’s
                                                                                 Dr. Phil & The Doctors, CBS
STEVE BRENER                             ALLEN GUTTERMAN
President, Brener Zwikel & Associates    Vice President, Marketing,              PATRICK LYNCH
                                         Santa Anita Park
JAMES D. BRUBAKER                                                                JOHN MASS
Executive Liaison, Universal Pictures    GENE HALE                               The John Mass Company
                                         CEO & President,                        BRYAN MECKELBORG
DAVID CARTER                             G&C Equipment Corporation
Executive Director, USC Marshall                                                 President, BRockcom
Sports Business Institute                LUCIENNE HASSLER                        JOHN MENDEZ
                                         Senior Vice President,                  President, Mendez Strategy Group
BRANDEN CHAPMAN                          Sony Pictures Entertainment
Vice President, Production & Process
Management, The Recording Academy                                                RICK MERRILL
                                         KEVIN HEANEY                            President/CEO, Gibson Amphitheatre
                                         Executive Director,
CARLA CHRISTOFFERSON                     Southern California Golf Assoc.         PAUL MILLER
Co-Owner, Los Angeles Sparks                                                     President, Miller Family Advisors, Inc.
LA Managing Partner,                     JAMES HIRSCHMANN
O’Melveny & Myers                        CEO, Western Asset Management           BETH MOSKOWITZ
                                         Company                                 Board of Directors,
DENNIS CLOUGHERTY                                                                Cedars-Sinai Sports Spectacular
Group Marketing Manager,                 MITCH HUBERMAN
Farmer John                              Senior Vice President,                  TOM MULLEN
                                         Fox Sports Enterprises                  Vice President, American Express
JOE COHEN
Chairman & CEO, HTN Communications       CHARLIE ISGAR*                          CHIP NAMIAS
                                         Los Angeles Memorial Coliseum           President, Athlete & Event Sports Public
GARY COLLINS AND                                                                 Relations
MARY ANN MOBLEY COLLINS                  DENNIS JOHNSON
Actors                                   Director of Communications,             STEVE NISSEN
                                         NFL Network                             Vice President Legal & Government
JUDI CORDRAY                                                                     Affairs, NBC Universal, Inc.
Vice President,                          JERRY KATZMAN
ESPN West Coast Production Center        Professor & Director of Industry        MAIDIE OLIVEAU
                                         Relations, UCLA School of Television,   Sports Counsel, Arent Fox LLP
JOHN COSSETTE                            Film & Theatre
President, John Cossette Productions                                             DEBBIE PATTILLO
                                         KATHERINE KENDRICK                      Promotion Manager, American Airlines
BRAD COX
Managing Director,                       STEVEN KLAPPHOLZ                        RICHARD PINK
Trammell Crow Company                    Executive Director of Development       Managing Director, ING Clarion
Chairman, Los Angeles Business Council   USC Shoah Foundation Institute          Owner, Pink’s Hot Dogs
MITCH DORGER                             JOANN KLONOWSKI                         JEFFREY POLLACK
                                         Quint Events                            CEO, PBR
DARRYL DUNN
General Manager, The Rose Bowl           FRANK KOHLER                            JAMES RISHWAIN, JR.
                                         Chief Financial &                       Firm Chair, Pillsbury Winthrop Shaw
DEREK FISHER                             Administrative Officer                  Pittman LLP
Guard, Los Angeles Lakers                Academy of Television Arts & Sciences
                                                                                 ROB RODIN
PAUL FLAHERTY                                                                    Chairman & CEO, RDN Group Inc.
Member of the Advisory Board, AON


                                                            16
                     LA SPORTS & ENTERTAINMENT COMMISSION
                             ADVISORY BOARD (CONTINUED)
JONNA SABROFF                         JAY SURES                                SHERI WISH
President, Integrated                 Partner, United Talent Agency            Chief Revenue Officer,
Transportation Services, Inc.                                                  Tournament of Roses
                                      THOMAS TELLEFSEN*
WILLIAM SHEWCIW                       Principal, Tellefsen Investments, Inc.   MICHAEL YOUNG
Beverage Consultant                                                            Chief Revenue Officer,
                                      TODD VRADENBURG                          Los Angeles Dodgers
HEATHER SHUEMAKER                     Executive Director,
                                      Will Rogers Institute                    LEE ZEIDMAN
EMILY SIMONITSCH                                                               Senior Vice President/General
Senior Vice President, Special        STEVE WEBSTER                            Manager, STAPLES Center
Markets, Live Nation                  President & CEO, CMPR                    and NOKIA Theatre
STEVE SIMPSON                         KEN WEINER                               ERICA ZOHAR
Senior Vice President/                Senior Associate Athletic                CEO, American Groove
General Manager, FSN WEST             Director-Business Operations
& FSN PRIME TICKET                    UCLA                                     GILLIAN ZUCKER
                                                                               President, Auto Club Speedway
DENISE SIRKOT                         ROY WEINSTEIN
President, Worldwide Brand            President, Micronomics, Inc.
and Chief Financial Officer,                                                   Legal Counsel:
Gracie Films                          KEVIN WELK                               DAVID S. AIKENHEAD
                                      President, Welk Music Group              Aikenhead, Cipes & Supanich,
STEPHAN SMITH                         MATT WIKSTROM                            A Law Corporation
President, SHM Partners               Vice President,
KEN SOLOMON                           Wasserman Media Group                    Chief Financial Officer:
CEO, Tennis Channel & Ovation TV                                               STEF DIETRICH
                                      BOBBY WILKINSON                          Executive Vice President,
JEROME STANLEY                        Zone Marketing Manager,                  LA INC. The Los Angeles
President, Stanley & Associates       State Farm                               Convention & Visitors Bureau

                                                                                       *founding LASEC member




                                LASEC OFFICIAL MARKETING PARTNERS




                                    LASEC CORPORATE MEMBERS
DLA Piper US LLP                                              Pillsbury Winthrop Shaw Pittman LLP
First American Title Insurance Company                        Sidley Austin LLP
Intergrated Transportation Services, Inc. (ITS)               Western Asset Management Company
Micronomics, Inc.

LASEC is the official organization for the City of Los Angeles to seek,
host, promote and retain major sporting and entertainment events that
positively impact the local economy by attracting visitors to the city,
giving them a reason to stay longer and return more frequently. LASEC
is a private nonprofit organization and an affiliate of LA INC. The Los
Angeles Convention and Visitors Bureau.


                                                       17

				
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