Phocas Launches New Microsoft Dynamics Reseller Program US partners to benefit from Microsoft Dynamics GP 2010-ready BI software to deliver additional revenue streams Microsoft Convergence, Atlanta, USA April 25, 2010: Phocas, the global provider of simple, intuitive Business Intelligence software (BI), Editorial contact: Chris Martin today launched its first channel program for the North American Waggener Edstrom +44 (0)20 7632 3857 market, aimed at Microsoft Dynamics resellers. email@example.com “Because Phocas is built on Microsoft technologies including SQL and .NET resellers can expect to make the same margins as they do with their existing Microsoft Dynamics solutions,” said Phil Dodds, director, Phocas. “With these sales margins and the validation of our recent Microsoft Gold Certification, we expect to add at least 50 new resellers through our channel program over the next 18 months.” The new program, which has already seen great success in Australia since its launch in Q4 2009, will offer a secure online portal for resellers. This will include access to a comprehensive suite of product information, training material and technical and marketing collateral that enables them to integrate Phocas as part of their Microsoft Dynamics range. Phocas is also set to announce a similar program for the UK and European markets in the near future. Over 600 companies and 5000 users worldwide are using Phocas BI solutions, spanning a wide range of vertical markets including manufacturing, electrical, automotive, plumbing, building, industrial and medical. Phocas’ BI solution is a direct add-on to the Microsoft Dynamics platform, enabling resellers to cross-sell to existing customers already using Microsoft Dynamics AX, Microsoft Dynamics NAV and Microsoft Dynamics CRM, or to deliver additional value with the latest edition of Microsoft Dynamics ERP release – Microsoft Dynamics GP 2010. A framework that is customizable to suit business needs, Phocas enables business users to easily access and analyze real-time data across the suite of Microsoft Dynamics solutions. Microsoft Dynamics Resellers therefore have the opportunity to make fast returns by providing their customer base with a solution to deliver immediate ROI and enable them to make future business decisions that improve profitability and performance. Dodds commented: “The launch of the Microsoft Dynamics program in the US market represents an exciting step forward for Phocas in the US, complementing our existing direct sales model in the region.” Phocas is exhibiting at Microsoft Convergence 2010, April 24-27, Georgia World Congress Center, Atlanta, booth 1044. About Phocas Phocas is simple, intuitive business intelligence software that unleashes companies business potential. A framework that is customizable to suit business needs, Phocas reveals opportunities that deliver immediate impact and helps companies make future business decisions that improve profitability and performance. Phocas delivers simplicity and usability to a complex data landscape, created by existing ERP and CRM systems. Whereas traditional Business Intelligence and software tools focus on turning data into information, Phocas has been specially designed to help business users turn information into results. For more information, please visit www.phocas.biz.