Documents
Resources
Learning Center
Upload
Plans & pricing Sign in
Sign Out

JSsailing Sponsorship proposal

VIEWS: 33 PAGES: 10

									Index
1.   Introduction
2.   The Crew
3.   The Global Ocean Race
4.   The Charity
5.   The Boat
6.   Sponsorship Benefits
7.   Sponsorship Packages
8.   Conclusion and Contacts
Introduction

This is a fantastic opportunity to support British talent in the form of two young, offshore sailors; Joe Speakman, 22
and Sam Goodchild, 21 aka JSsailing, as they set out to make history as the youngest crew ever to compete in the
double handed Global Ocean Race.

Driven by ambition and the will to succeed, Joe and Sam will begin their incredible 9 month challenge, taking in
some of the roughest waters on the planet with the ultimate goal being not just to complete but to win The Global
Ocean Race 2011-2012.

Starting in Mallorca, Spain the crew will stop in Cape Town, South Africa; Wellington, New Zealand; Punta
del Este, Uruguay and Charleston, USA before finishing back in Mallorca, a total of approximately 30,000
nautical miles.

As „blue‟ becomes the new „green‟, the opportunity now arises for companies to sponsor JSsailing and in doing
so retain the "cool factor" without the massive carbon footprint, by becoming associated with an eco-friendly,
internationally renowned, fast growing and exciting extreme sport.

Sponsors will benefit from brand building amongst a uniquely powerful, highly prized, yacht racing demographic
where the return on investment can be extraordinary and strategic PR campaigns delivered by a successful media
and PR team dedicated to raising the profile of JSsailing and maximising media potential for their sponsors.

Sponsors will also have the opportunity to partake in corporate hospitality days on board the Class 40, skippered by
Joe and Sam, share in their exciting experiences as they undertake this challenge and will be supporting the work
of the Global Vision Sailing Trust, a charity whose aim is to introduce sailing and its core values to under-privileged
young people.

Time line:
                 -
       01/01/11 01/06/11: Boat currently in build.

       01/06/11 – 11/09/11: Collection of boat, race preparations, qualifier passage (2000nm)

       11/09/11 – 25/09/11: Final race preparation

       25/09/11 – 27/11/11: Start of leg 1 from Mallorca, approximate finish in the first week of November in Cape
        Town.

       27/11/11 - 29/01/12: Start of leg 2 from Cape town, approximate finish is the beginning of January in
        Wellington.

       29/01/12 – 01/04/12: Start of leg 3 from Wellington, approximate finish end of February in Punta del Este.

       01/04/12 – 20/05/12: Start of leg 4 from Punta Del Este, approximate finish May in Charleston.

       20/05/12 – 10/06/12: Start of leg 5 from Charleston and approximated finish in Mallorca.
The Crew

The team is made up of Joe Speakman, from Scotland and Sam Goodchild, from England, two highly experienced,
energetic and personable young sailors with achievements in sailing that goes beyond their years. Their grit,
determination and bravery are precisely the character attributes required to test one's abilities and have been instrumental
in bringing them to this point and will prove vital throughout the race.

Having been sailing from a very young age, Joe and Sam met in Antigua by chance when they were paired up to race in
the very competitive Dragons fleet, in which they achieved a podium finish. Their success in the Dragons fleet led to them
taking part and winning in the Round Antigua Race. It was then that Joe and Sam realised that their sailing techniques
complemented each other and that they worked well as team; the seed was planted for potential future endeavours.
Starting with The Global Ocean Race 2011 – 2012, the pair has high hopes of being able to realise their ambition to
compete in the top offshore races around the world such as the Barcelona World Race, Volvo Ocean Races and the
Vendee Globe.


    •   Joe Speakman                                                                          •   Sam Goodchild

    •   22 Years Old                                                                          •   21 Years Old

    •   50,000+nm                                                                             •   35,000+nm

    •   7 Atlantic Crossings                                                                  •   5 Atlantic Crossings

    •   1 Pacific Crossing                                                                    •   1 Pacific Crossing

    •   Yacht Master Ocean                                                                    •   Yacht Master Ocean




Achievements
         st
       1 - Rolex Maxi Cup 2010
         st
       1 – Round Antigua (Class 40) 2010
         st -
       1        Antigua Classics (Spirit of Tradition, J Class) 2009
            rd
       3 Danish U23 Nationals 2009
         th
       4 RYA Youth Match Racing Nationals 2009
         th
       7 Rolex Fastnet Race (IMOCA 60 Artemis 1) 2009
         st
       1        – RYA Youth Match Racing Nationals 2008
The Global Ocean Race 2011 – 2012
            nd
Now in its 2 Edition, The Global Ocean Race is the brain child of Joss Hall and Joe Harris. Following a realisation that it
was no longer possible to take a 40ft or 50ft boat in any of the existing round the world races that had become the domain
of professional sailors, the pair set about creating a new race that could fill this gap.

At the same time a new breed of offshore racing yacht was being developed – the Class 40 which would prove to be
extremely popular because of their strength, speed and reasonable price. In addition to this, they were relatively cheap to
maintain because their Class rules did not allow the exotic materials which escalated the cost of many other classes of
boats. With this in mind the race eventually evolved into an exclusively Class40 race, with crews racing solo or double-
handed

The race has 5 legs with the stopover ports being chosen for their geographical locations and for the services they can
provide for the skippers. The style of the race is fierce but friendly competition with an aim to create a strong bond between
the skippers and their families.




Yachts leaving Cape Town Harbour in the mist




Starting and finishing in Mallorca, Spain.

A race of 5 legs, stopping in:                                              Covering over 30,000 miles around the
                                                                             globe
       Cape town, South Africa
                                                                            Strong fleet of Class 40‟s
       Wellington, New Zealand
                                                                            Open to Double handed and Single
       Punta del Este, Uruguay                                              handed racers

       Charleston, US                                                      More information at
                                                                             www.globaloceanrace.com
The Charity

Global Ocean Race (GOR) Race Director Josh Hall and a
strong team of trustees have been working on the framework for
a youth sailing programme and charity since the early stages of
the inaugural GOR in 2008. In association with RS Sailing,
Virtual Regatta, the logistics company Peter & May and a group
of sponsors and donors, The Global Vision Sailing Trust
(GVST) will introduce sailing and its core values to under-
privileged young people at all GOR race venues and stopovers
with the ultimate target of creating a permanent facility in each
port to teach children life-skills through sailing. The GVST also
provides all round the world and transatlantic races with an
opportunity to offer a valuable, charitable asset to their host
ports.




Joe and Sam are very excited about the prospect of being involved with the GVST programme and are looking forward to
the time they will be spending with the youth both on and off the water. “Hard work, discipline, determination and also
having fun are key factors for me when I am sailing, and I believe these qualities are vital in life too,” says Joe “being given
the opportunity to have a positive influence on, not only the youth of today but also the future, is an exhilarating prospect!”
he adds.




Not only will it be of great personal benefit for the young sailors to be involved with the local communities on each stopover
of the race, it is also a great opportunity for potential sponsors to make a permanent lasting impression on communities
around the world. “We hope to be involved with GVST for many years to come as we both feel strongly about empowering
young people with a skill they can take with them and use in all aspects of their lives.” says Sam.
The Boat

Joe and Sam will be chartering a new highly competitive, top of the range, Class 40 yacht. The Akilaria RC2,
designed by Marc Lombard, is currently being built in Tunisia at the MC-TEC yard to Category 0 compliant,
making it safe to sail around the world. The RC2 is a well proven boat with podium results in the past.




Dimensions:

     Length: 12.2m

     Width: 4.5m

     Height: 19m

     Water Ballasted

     Sail area: 300m2+

     Weight: 4500kg
Sponsorship Benefits

Sailors understand that teamwork and self-reliance aren't just concepts, they are essential to success. Crewed events
are a testament to teamwork, which lends itself to a company whose image is one of working together to achieve a
mutual goal.

Made up of corporate decision makers, independent-minded investors and those “super-influencers” whose leadership
qualities influence others, the sailing demographic represents both the most sought after and elusive group in the
world.

Moving away from the elitist image of rich old men, sailing is rapidly becoming a modern, young, urbane sport. The
advances in engineering, materials and speed are attracting a younger, more active crowd of enthusiast, interested in
both racing and technology making sailing a cutting edge sport.

Sailing sponsorship is ecologically friendly and can achieve a staggeringly high return on investment. Utilising a
premiere international sporting event we will work with you to develop an exciting and comprehensive sponsorship
package, specifically tailored to engage your target audience, providing superb opportunities for company branding,
PR, extensive media coverage, corporate hospitality and business networking.

Key Benefits:

           Association with an exciting eco – friendly sport with sustainable fuels and low carbon foot-print
           Opportunity to support young British talent
           Approximately 18 months of PR opportunities
           Extensive media coverage both nationally and internationally
           Media package including images and film
           Personal endorsements by athletes
           High ROI
           Improved corporate image
           Increased brand awareness
           Corporate hospitality
           Client entertainment




Media & PR:

JSsailing have retained the services of ExPix an experienced media and PR consultancy who will work with the team
and its sponsors to deliver a strategic PR campaign dedicated to raising the profile of JSsailing and maximising media
potential for their sponsors.

ExPix have a phenomenal understanding of the sports industry and are renowned for their highly effective PR and
media campaigns. The team includes PR consultants, experienced and dedicated sports photographers and
cameramen, video editors, website designers and search engine optimisers, some of whom have been involved in PR
campaigns on major sporting events such as The Commonwealth Games.
Sponsorship Packages

JSsailing will negotiate with potential sponsors to achieve a sponsorship package that reflects and incorporates the
company‟s core values. The aim is to secure sponsorship of £500,000, with opportunities for exclusive sponsorship,
individual title sponsor or a variety of partnerships. Examples of packages are not limited to, but could include the following:

Individual Title Sponsor - £400,000

       Naming rights to team
       Approximately 18 months of PR opportunities
       Extensive National and International media campaign, targeting T.V, radio and press
       Media package including images and film
       Prominent branding and links on JSsailing website
       Identification in PR material and communications
       Prominent display of logo/brand identity on boat/equipment
       Prominent crew kit branding
       Participation in all key JSsailing PR events both in the UK and abroad
       Corporate Experience days
       Sponsor specific PR events
       Sponsor specific corporate hospitality
       Client entertainment
       Personal endorsements by athletes

Key Partner - £200,000

       Approximately 18 months of PR opportunities
       Extensive National and International media campaign, targeting T.V, radio and press
       Media package including images and film
       Branding and links on JSsailing website
       Identification in PR material and communications
       Display of logo/brand identity on boat/equipment
       Crew kit branding
       Participation in all key JSsailing PR events both in the UK and abroad
       Corporate Experience days
       Sponsor specific PR events
       Sponsor specific corporate hospitality
       Client entertainment
       Personal endorsements by athletes

Partner - £20,000

       Benefit from approximately 18 months of JSsailing specific PR opportunities
       Extensive National and International media campaign, targeting T.V, radio and press
       Media package including images and film
       Branding and links on JSsailing website
       Identification in PR material and communications
       Display of logo/brand identity on boat/equipment
       Crew kit branding
       Participation in all key JSsailing PR events in the UK
Conclusion

So to finish as we started, this is a fantastic opportunity to support young British talent as they set out to make history
as the youngest crew ever to compete in the double-handed Global Ocean Race. Joe and Sam are passionate about
sailing, promoting the sport and showcasing their talent. Expect nothing less than total commitment, determination and
enthusiasm from two very dedicated young men who are leading the way in their sport and who are respected and
revered by their peers.

This is the perfect opportunity for Joe and Sam to stamp their mark on the Sailing World; as sponsors you could share
in this success!

Thank you for considering this exciting opportunity; Joe and Sam look forward to sharing this experience with you.




  e-mail :

  info@jssailing.co.uk

  website:

  www.jssailing.co.uk
  Tel no:

  (+44) 07894148074

								
To top