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Webserv OPD outpatient department

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					                   History

- Opened 200 bed facilities: September 17, 1980
- Listed on the Stock Exchange of Thailand: 1989
- Replacement facility commissioned: January 1, 1997
- Joint Commission International Accreditation:
  since Feb 2, 2002
          Vision & Mission

Vision
     World class medicine ….. World class service
Mission
     We provide efficient world-class health care with
 attentive caring and compassion
                 Product & Service

BI Facilities (opened 1997)                         Outpatient Capacities
     - Largest Private Hospital in Southeast Asia        - 24-hour Emergency care including emergency
     - 12 stories plus basement parking                    cardiac catheterization
     - US Hospital (NFPA) Building/Fire Standards        - Ambulance & Mobile Critical Care Fleet
     - One million square feet                           - Hospital 2000 Information System
     - Fully licensed medical heliport                   - 135 clinic examination suites
                                                         - Capacity : 3,000 OPD patients per day
Inpatient Capacities                                     - Outpatient Surgery Center
     - 554 Inpatient Beds
     - 500 Medical/Surgical/OB/Pediatrics Units Special Facilities
     - 26 Adult Intensive Care Units                     - 2 Cardiac Catheterization Laboratories
     - 14 Cardiac Care (CCU) Units                       - 19 Operating Theaters
     - 9 Pediatric Intensive Care Units                  - MRI, CT and Lithotripsy
     - 5 Level III Neonatal Intensive Care Units         - Nuclear Medicine
     - 57 Deluxe rooms, 21 VIP Suites and 2 royal suites - PACS Radiology• 2 Cardiac Operating Theaters
        Strategic Management

   World class service
   Multinational Management Team
   Span Network from Middle East to the Far East, Dubai, Manila
   Medical Tourism : International Patients from 190 Countries
   Quality certificate = JCIA
   High Technology MIS by Hospital2000
   Brand Building by 60 Minutes
   Center Specialty care : 700 internationally specialists
               Strategy Map (Hospital)
                    สร้ างความพึงพอใจใหักับลูกค้ า        Customers

         บริการมีคุณภาพ        รวดเร็ว          ราคาเหมาะสม


กระบวนการรักษา มีระบบนัดกระบวนการแพทยออก ประสิ ทธิภาพ
                                       ์
 ถูกตองตามหลัก
     ้                   บริการที่ สารวจ การบริหาร
     วิชาการ              รวดเร็ว ตรงเวลา
                                                         Internal Process

           ั
 บุคลากรมีทกษะ เทคโนโลยี + บุคลากรมีขวัญ +
              ระบบสารสนเทศ าลังใจในการทางาน
                          ก                              Learning+Growth

      การใช้จายงบฯ
             ่
    อยางมีประสิ ทธิภาพ               ตนทุน
                                      ้                       Financial
      ่
                                     ลดลง
                                                                     PTT Group : EVA Value Tree

              Asia Health Care Market
              Asia Population Forcast (WHO)

          6
                                   5.6
          5


          4
Billion




                3.2
          3                                                Population


          2


          1

                                                                         Asia Health Care Market Size
          0
              2002              2050
                                                           200,000   Account Payable
                                                                                                188,000
                                                           180,000
                                                           160,000
                                                           140,000
                                              Million US



                                                           120,000
                                                           100,000                                        USdollar
                                                                              90,000
                                                            80,000
                                                            60,000
                                                            40,000
                                                            20,000
                                                                0
                                                                           1999              2013
                    Health Care Industry (SET)
                                                             H e a l t h C a r e In d u s t r y R e v e n u e (S E T )


            40000




            35000                                                                                       34128.67




            30000


                                                                        25921.37

            25000

                                                                                                                                                       Total Industry
M illio n




                                                                                                                                                       BH
            20000                          18445.66
                    18204.53
                                                                                                                                                       BGH
                                                                                                                                                       SVH
            15000


                                                                                                                   10723.73
                                                                                                                                 9885.39
            10000

                                                                                                              6806.78
                                                                              5809.03
                                                4620.31                                     5655.33
             5000        3670.15                                                                                                           3523.76
                                                     3313.99                                                              2973
                              2578.97                                                        2609
                                    1612                     1849                                                                    1923.03
                                                                                                                                                 806

                0
                               2002                   2003                         2004                            2005                2006-Q1
                                                                                   Y e ar
                          % Industry growth
                                                 % R e v e n u e G ro w th

            100
                                                                                                 89.62
             90

             80
                                                                 70.65
             70

             60                                                                                                  Total Industry
P ercen t




                                                                                                                 BH
             50
                                                 40.53                   41.10                                   BGH
             40                                                                                                  SVH
                                                                                 31.67
                                 28.50
             30          25.89                           25.73

             20                                                                          17.18
                                         14.70                                                           13.95

             10
                  1.33
              0
                           2003                            2004                            2005
                                                           Y e ar
         Market and Profit Share

                           Bumrungrad Hospital

    35

    30                            29.42
                       27.75                 28.11
    25                 25.05                            26.09
                                  22.41
    20      20.16                            19.94      19.45   Market Share
%




    15                                                          Profit Share

    10      10.03

    5

    0
         2002       2003       2004       2005       2006

                               Year
Value Chain Structure
        Competitor (Internal)

High-end patient group


     Bangkok General Hospital
     Samitivej Hospital
             Competitive Benchmarking

                              IMPORTANCE             COMPETITOR
                              TO CUSTOMERS           ASSESSMENT
CUSTOMER REQUIREMENTS                        WORST                BEST


  QUALITY AWARD AND DOCTORS       40%



  PRICE                           30%



  PHYSICAL EVIDENT                20%



  LOCATION                        10%


                                               BH
                                               BGH
                                               SVH
     5 Forces (Industry analysis)
    High :                                 Low : Large
  Alternatives,                           investment, high
 low switching                             wage specialist
      cost




Low : Numbers of
                                          Low : General
 medical suppliers
                                           Drug stores,
                                          Nostrum, Folk
                                            medicine
                     High : High growth
                       rate of Industry
       Macro analysis(SPELT)


 Social
 - Demography :
    Population Structure & Number
 - Health concern:
    Consumer Expenditure on Healthcare
 Services and Healthcare Goods
                         Macro analysis(SPELT)

                                     Population Structure Forecast

                120                                   Age > 65 years
                100
   Percentage




                 80                                                                Age 65 and up
                 60                                   Age 18-64 years              Age 20-64
                 40                                                                Age 0-19
                 20
                     0                                Age < 18 years
                 33

                          36

                                39

                                     42

                                           45

                                                 48

                                                       51

                                                             54

                                                                  57

                                                                        60

                                                                              63
                25

                         25

                               25

                                    25

                                          25

                                                25

                                                      25

                                                            25

                                                                 25

                                                                       25

                                                                             25
                                                     Year


  ่
ทีมา: สานักงานคณะกรรมการพัฒนาการเศรษฐกิจและสั งคมแห่ งชาติ สานักนายกรัฐมนตรี
Macro analysis(SPELT)
     Macro analysis(SPELT)

 Political
  - Government policy: “Medical HUB”
  - 911 Event : US immigration against middle
                east country
 Economic
  - GDP decreased
  - Increasing in Oil price
Government Mega Project




                   Medical HUB
Macro analysis(SPELT)
   Macro analysis(SPELT)


 Legal
  - Thailand Immigration Policy
 Technology
  - Advanced Medical Equipment
  - Information Technology
  - Medical Profession
           Macro analysis(SPELT)

             จานวนบุคลากรทางการแพทย์

                               2542      2543       2544      2545




ที่มา : สถิติสาธารณสุข สานักนโยบายและยุทธศาสตร์ กระทรวงสาธารณสุข
 www.moph.go.th
Percent of Net Loss of Doctors
35
                         30.2                                   32.2
30
25
20
15                17.3
10         12.3
 5 8.0                            3.8                  7.7
                                                 4.6
 0
 1994    1995   1996     1997   1998    1999    2000   2001   2002
 5
10
15                                       12.6
                            SWOT Analysis

- High service quality/personnel         - Government policy “Medical hub”
 - Overcome language                      - Suwannabhumi airport




      S                                          O
 - Modern medical equipment              - Health concerns such as
 - Well-managed operation                  medical tourism, bird flu, Sars,
 - Only JCIA approved in Thailand         - 911 effect
 - IT technology(Single data base)
 - Location




      W                                          T
 - No Branch                         - Strong government policy : Singapore, Malaysia
                                     - Energy cost increase
                                     -Baht appreciated
                                     - Loss of Doctors
                 Financial Statement
    INCOME STATEMENT               2001         2002        2003          2004         2005
Revenue
Revenue from hospital operation    3,010,161    3,581,205   4,490,985     5,686,055    6,646,518
Rental Income                         44,682       47,547      49,862        53,074       89,088
Interest Income                         8,054      14,101      21,071        25,434        8,415
Gain (Loss) on Exchange Rate         (82,250)    (53,945)      10,781        16,099       25,216
Other Income                            7,045      27,296      47,612        28,636       34,378
Share of profit (loss) from
                                          (3)           -             -            -       3,160
     investment
Total Revenue                      2,987,689    3,616,204   4,620,311     5,809,299    6,806,775
Expense
Cost of hospital operation         1,900,825    2,274,922   2,871,749     3,665,606    4,145,590
Depreciation and amortization        243,709      246,053     242,888       242,005      291,816
Administrative Expense               505,523      624,151     697,070       763,154      981,990
Director remuneration                  2,595        2,895        5,580        4,365        4,105
Amortization of Goodwill               1,212        9,350       (600)       (1,366)             -
Loss of impairment of assets                -     131,785             -       9,000       11,430
Total Expense                      2,653,864    3,289,157   3,816,688     4,682,764    5,434,932
EBIT                                333,825      327,048     803,623      1,126,535    1,371,843
Interest expense                    138,241      100,915     120,547        118,886      106,868
Corporate income tax                       -            -            -      128,636      217,908
Earning before minority interest    195,583      226,132     683,076        879,013    1,047,067
Minority interest                  5,118              167   (16,588)        (8,444)       5,672
Earning from ordinary operation     200,701      226,299     666,488        870,569    1,052,739
Extraordinary item                         -            -            -        63,978            -
Net earning for the year            200,701      226,299     666,488        934,547    1,052,739
               EPS                      2.25         2.54        6.68           1.36         1.45
                                                                  PTT Group : EVA Value Tree


                                                   Trend Analysis
                                       R evenue                                                R OE

            12,000.00
                                                                   80
            10,000.00                                              70
                                                                   60
            8,000.00
                                                           BH      50
ล้ า นบาท




                                                           BGH     40                                         BH
            6,000.00
                                                           SVH     30                                         BGH
            4,000.00                                               20                                         SVH
                                                                   10
            2,000.00
                                                                   0
                0.00                                              -10       1          2   3          4   5
                            Year                                  -20




                                            R OA                                               ROS


    28
                                                                   20.00
    24
                                                                   15.00
    20
                                                            BH
     16                                                            10.00
                                                            BGH                                               BH
     12                                                     SVH     5.00                                      BGH

        8                                                                                                     SVH
                                                                    0.00
        4                                                                       Year
                                                                    -5.00
        0
                        1          2    3          4   5           -10.00
                     Dupont Analysis

                                2002     2003      2004      2005      2006
Operating profit margin          6.54%    6.17%     14.43%   16.09%     15.47%

Total asset turnover            85.40%   103.05%   103.68%   115.70%   118.84%

Interest expense rate            3.85%    2.83%     2.71%     2.37%     1.87%

Financial leverage multiplier     9.52      6.07      3.54      2.44      2.12

Tax retention rate                1.00      1.00      1.00      0.89      0.84
                                                      PTT Group : EVA Value Tree

                              Symptom
                                                     ROE
                                            46.7 / 72.92/56.65/42.03




                          ROA                                              Leverage Ratio
                  9.14/20.05/23.77/25.53                                6.02/3.54/2.44/2.12



        ROS                                Asset Turnover
6.17/14.43/16.09/15.47                1.03/1.04/1.16/1.19


                                                           Lever ag e r at io


                                 7

                                 6


    Continuously                 5

                                 4
   decreasing of                 3
                                                                                              BH


   leverage ratio                2

                                  1

                                 0
                                       Year

				
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posted:8/5/2011
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