2008 Welding Journal en espanol

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					 The American Welding Society

WELDING JOURNAL
          ˜
  EN ESPANOL
    2008 MEDIA KIT
    The leading magazine in welding
        expands to Latin America
                    Advertise in the new Welding Journal en Español,
                  the Spanish-language edition of the Welding Journal


                                            Take this opportunity to reach the lucrative Mexican audience
                                            with your best products and services. Make history by
                                            advertising in the all-Spanish Welding Journal en Español.
                                                 The debut of this international selling powerhouse will be
                                            at the Weldmex Exhibition in Mexico City, January 29-31,
                                            where an estimated 5,000 show-goers will receive a copy. In
                                            conjunction with this show, an additional 5,000 will be mailed
                                            to a select list of key welding-related Mexican buying
                                            influences. All of them have shown an interest in purchasing
                                            and using welding products.
                                                 The Weldmex Exhibition is in its fifth year and has
                                            steadily grown to become the largest all-welding exhibition in
                                            Latin America. And it’s the biggest welding show in Mexico.
                                                 The Welding Journal en Español will have the best in
                                            features, departments, and news from previous Welding
                                            Journals, translated into Spanish. The editorial content will be
                                            selected for its practicality and universal appeal to an audience
                                            of international fabricators.
                                                 The Welding Journal en Español will be a biannual
                                            publication, with the second issue, scheduled for October 2008,
                                            to be mailed to 10,000 past attendees of the Weldmex
                                            Exhibition who have indicated purchasing or recommendation
                                            authority for welding products.
                                                 Rates are reasonable, expecially with a two-issue contract.
                                            All ads must be provided in Spanish.
                                                 Closing date for ad material is Dec. 1, 2007 for the
                                            January 2008 issue, and Sept. 1 for the October issue.
                                            Don’t miss this historic opportunity!

                                              WELDMEX ATTENDEE WELDING PRODUCTS
                                            PURCHASING PLANS FOR THE NEXT 12 MONTHS


Weldmex attendees are buying for rapidly
expanding companies in Latin America.
2008 DISPLAY ADVERTISING RATES

Basic Ad Rates                                                                                       Color Charges
(AWS Sustaining Company and WEMCO Member rates are printed in red)                                   For page or fraction, earned black-and-white rates plus:
                                           1x                              2x                        Standard 2nd color (AAAA standard colors: red, yellow, blue, and green) ......$350
                                                                                                     3-color: black and two standard colors ................................................................550
   Full page                      $2700           $2565           $2560            $2430             4-color process........................................................................................................750

                                                                                                     Cover Positions
   1/2 page                        1700            1615             1620           1540
                                                                                                     No additional charge for color. Covers are sold only on a non-cancelable contract for 2
   1/3 page                        1200            1140             1140           1085              insertions. AWS WEMCO and Sustaining Company Member rates in red:
                                                                                                     COVER 2                         $3800          $3610
   1/4 page                          900             855             850            805              COVER 3                          3600           3420
                                                                                                     COVER 4                          4300           4085
Ad Size
                                                                                                     Special Positions
SPACE UNIT                                Width                           Depth
                                                                                                     Available on a first-come, first-served basis. Add 10% to black-and-white rates. General
1 Page ..........................................7" ......................9-5/8"
                                                                                                     Conditions: All covers and special positions are sold on a non-cancelable contract basis for
1/2 Page vertical ......................3-1/4" ..................9-5/8"
                                                                                                     2 insertions.
1/2 Page horizontal ....................7" ......................4-3/4"
1/3 Page vertical ......................2-1/8" ..................9-5/8"
                                                                                                     Closing Dates and Terms
1/3 Page square ......................4-1/2" ..................4-3/4"                                Closing date for ad material is Dec. 1, 2007 for the January 2008 issue and Sept. 1, 2008
1/4 Page ..................................3-1/4" ..................4-3/4"                           for the October 2008 issue. A 15% commission is allowed to recognized agencies on space,
                                                                                                     color, and position. All ads must be provided in Spanish. Rates are subject to change with
Trim Size                                                                                            30 days’ notice from publisher. Terms: 30 days net.
8-1/8" x 10-7/8"
                                                                                                     Contacts
Printing/Binding
                                                                                                    Rob Saltzstein                                                          Frank Wilson
Web Offset/Saddle-Stitched.
                                                                                                    Director of sales                                                       Advertising production
                                                                                                    800-443-9353, ext. 243                                                  800-443-9353, ext. 465
Bleed
                                                                                                    salty@aws.org                                                           fwilson@aws.org
SPACE UNIT                  Width                                Depth
1 Page Bleed ..................8-3/8" ............................11-1/8"                           Lea Garrigan Badwy                                                      Carlos Guzman
Spread Bleed ................16-3/4" ............................11-1/8"                            Advertising sales representative                                        Editorial contact
Keep live matter 1/4" in from gutter and trim edges.                                                800-443-9353, ext. 220                                                  800-443-9353, ext. 348
                                                                                                    garrigan@aws.org                                                        cguzman@aws.org
Production and Mail Requirements
All Welding Journal production material should be sent to:
Frank Wilson
American Welding Society
550 NW LeJeune Road, Miami, FL 33126
Phone: 800-443-9353, ext. 465
Fax: 305-443-7404
Email: fwilson@aws.org

AWS Sustaining Company Members save 5% off advertising rates.
For more information, contact the AWS Membership Dept. at
800-443-9353, ext. 253.                                                                                                      Spread                                                                   Full Page
                                                                                                                   Trim size: 16-1/4 x 10-7/8                                                  Trim size: 8-1/8 x 10-7/8
                                                                                                                     Non-bleed: 14 x 9-5/8                                                       Non-bleed: 7 x 9-5/8
                                                                                                                     Bleed: 16-5/8 x 11-1/8                                                      Bleed: 8-3/8 x 11-1/8




                                 1/2 Page Vertical                          1/2 Page Horizontal   1/3 Page Vertical                                 1/3 Page Square                                      1/4 Page
                                   3-1/4 x 9-5/8                                 7 x 4-3/4          2-1/8 x 9-5/8                                    4-1/2 x 4-3/4                                     3-1/4 x 4-3/4
                                            Advertising
                                            Contacts:


                                            Rob Saltzstein
                                            Director of Sales
                                            800-443-9353, ext. 243
                                            salty@aws.org

                                            Lea Garrigan Badwy
                                            Advertising Sales Representative
                                            800-443-9353, ext. 220
                                            garrigan@aws.org

                                            Frank Wilson
                                            Advertising Production
                                            800-443-9353, ext. 465
                                            fwilson@aws.org

                                            Tania Lyter
                                            Advertising Coordinator
                                            800-443-9353, ext. 256
                                            tlyter@aws.org




550 NW LeJeune Road, Miami, Florida 33126
in the U.S. 800-443-9353
outside the U.S. 305-443-9353
Fax: 305-443-7559
Visit our website at www.aws.org

				
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posted:8/2/2011
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