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					When Information Saves Lives
Internews Conference, Washington DC , October 2010

FREEDOM FONE
OVERVIEW OF FEATURES
OVERVIEW
 Free, open source voice & SMS telephony platform
 Easy to install
 Intuitive GUI (user interface) for:
     Creating interactive voice menus
     Managing voice messages
     Running SMS polls/surveys
     Receiving SMS

   No internet access required for users and callers
    alike
OVERVIEW (CONT’D)

 Targets the world’s 4 billion+
  mobile phone users
 Audio information overcomes
  barriers associated with
  literacy and language and
  enables users to move past
  the 160 character limitation of
  an SMS
OVERVIEW (CONT’D)

 Facilitates 2-way communications
 Highly scalable - no geographical or community
  size limitations to implementation
OVERVIEW (CONT’D)

   Designed to be connected to GSM network via low
    cost GSM gateway devices
       MobiGater (€65/$100 : 1 sim card device)
        http://www.mobigater.bg/


       2N VoiceBlue Lite (€880/$1200 : 4 sim card device)
        http://www.2n.cz/en/products/gsm-gateways/voip/voiceblue-lite/


       2N OfficeRoute (€ 620/$850 : 4 sim card device)
        http://www.2n.cz/en/products/umts/officeroute/
OVERVIEW (CONT’D)

   Users can set up information on demand
    services without having to wait for assistance
    or approval from mobile network operators. All
    you need from them are local SIM cards and
    GSM coverage.
SKILLS NEEDED
SKILLS NEEDED

 Concise scripting (2-3 minutes)
 Clear enunciation of script

 Audio recording

 Basic audio editing

 Marketing and PR to promote the service
LOGISTICS
LOGISTICS

 Audio recorder
 Dedicated computer for Freedom Fone

 Sufficient call-in/callback lines to match size of
  audience. Backend telephony options:
     GSM – single and multi-SIM devices
     VoIP – requires permanent Internet access & local VoIP
      provider
   Power backup for 24/7 service
LOGISTICS (CONT’D)

   Regular update of voice menu files if operating
    in a developing situation
    eg Election monitoring, epidemic, disaster, early warning
   Regular review of incoming voice messages
    and SMS
    May involve transcription (voice messages) and translation
 Publicity for call-in/SMS numbers
 Public education on use of service
LOGISTICS (CONT’D)
GOOD COMPANIONS
GOOD COMPANIONS

   Community Radio
     Staff already have audio scripting & editing experience
      & audio recording equipment
     Broadcast programmes provide opportunities for public
      education about the Freedom Fone service
     Freedom Fone facilitates feedback from listeners via
      SMS, SMS polls and voice messages
     Voice messages can be exported as mp3 files from
      Freedom Fone and incorporated into subsequent
      broadcasts.
GOOD COMPANIONS

   FrontlineSMS & Bulk SMS gateways
    Since Freedom Fone cannot be used to send SMSs out, phone numbers
    associated with calls/SMS received can be exported in CSV format and
    imported into other applications.

   Ushahidi
    Freedom Fone can assist in crowdsourcing information in audio and SMS
    formats.
    Callback functionality will be available in early 2011 and will assist with
    information validation & verification.

   Sahana, CiviCRM
    We hope to be able to co-operate with these initiatives in time.
SCENARIOS
Scenarios

EPIDEMICS
SCENARIOS - EPIDEMICS

   Voice Menus
     Describe  symptoms
     Provide first aid assistance

     Detail support services & emergency treatment
      centres
     Provide news updates

     Answer Frequently Asked Questions
SCENARIOS - EPIDEMICS

   Voice messages/SMS
     Receive queries
     Crowdsource information

     Receive updates from field workers

     Receive responses to open ended questions sent
      out by SMS or radio
     eg Tell us which town/village you are in and whether symptoms have
     been displayed where you are.
SCENARIOS - EPIDEMICS

   SMS Polls - Surveys comprising questions that
    have fixed answers
       Has anyone in your family experienced diarrhoea today?
        Yes/No/Maybe

       Does each member of your family sleep under a net at
        night? Yes/No/Sometimes
Scenarios

ELECTION MONITORING (POLL MONITORS)
SCENARIOS – ELECTION MONITORING

   Voice Menus
     Provide   regular election updates for staff in remote
      areas
     Share alerts

     Provide election results as they are released
SCENARIOS - ELECTION MONITORING

   Voice messages/SMS
     Receive updates from poll monitors
     Receive details of results posted at poll stations

     Receive responses to open ended questions sent
      out by SMS or radio
     examples:
     - Provide details of perpetrators of violence in your area
     - Are people being prevented from voting - what are the reasons given?
SCENARIOS - ELECTION MONITORING

   SMS Polls - Surveys comprising questions that
    have fixed answers
       Has voting commenced in your area? Yes/No

       Is there any sign of intimidation in your area?
        Much/Some/None
Scenarios

NEWS (INCORPORATING CITIZEN JOURNALISM)
SCENARIOS – NEWS

   Voice Menus
     News  headlines
     Incorporate eye witness reports received as voice
      messages
     Focus on an issue or local business

     Short interviews
SCENARIOS - NEWS

   Voice messages/SMS
     Receive updates from reporters in the field
     Receive updates from members of the public

     Receive responses to open ended questions sent
      out by SMS or radio or print media
     eg Share your thoughts on male circumcision and HIV/AIDS
     What is your opinion about a minimum wage for domestic workers?
SCENARIOS - NEWS

   SMS Polls - Surveys comprising questions that
    have fixed answers
       Can you afford to send your children to school?
        Yes/No/Sometimes

       Has your MP visited your district this year?
        Never/Often/Maybe
Scenarios

OTHER IDEAS
SCENARIOS – OTHER IDEAS

 Discreet information for stigmatised communities
  impacted with HIV/AIDS
 Seasonal agro-extension services to small scale
  farmers
 First aid and health advice for pre- and post-natal
  mothers.
 Counseling and support for victims of abuse
CONTACT DETAILS & LINKS
CONTACT DETAILS & LINKS
   Email: info@freedomfone.org
   Main website: www.freedomfone.org
   Online demo: demo.freedomfone.org
   Wiki: dev.freedomfone.org
   Twitter: twitter/freedomfone
   Facebook:
    http://www.facebook.com/group.php?gid=295464791570

				
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