Facebook, Yahoo, Adobe, Foursquare and CNN’s Soledad O’Brien Join Speaker Lineup for ExactTarget Connections by EON


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									Facebook, Yahoo, Adobe, Foursquare and CNN’s
Soledad O’Brien Join Speaker Lineup for
ExactTarget Connections
Global Tech Leaders, Award-Winning Journalist Join Wikipedia Founder Jimmy Wales and Author Aron
Ralston for World’s Largest Interactive Marketing Conference Sept 13 – 15 in Indianapolis

ExactTarget Connections 2011
August 01, 2011 02:06 PM Eastern Daylight Time 

INDIANAPOLIS--(EON: Enhanced Online News)--ExactTarget, a global provider of interactive marketing
solutions, announced today that leaders from Facebook, Yahoo!, Adobe, Foursquare, Klout and award-winning
journalist and philanthropist Soledad O’Brien have joined the speaker lineup for ExactTarget Connections 2011.

The global tech execs and award-winning O’Brien join previously announced speakers for the three-day event,
including Wikipedia founder Jimmy Wales, Best Buy Global Chief Marketing Officer Barry Judge, Best Buy Chief
Technology Officer Robert Stephens, author Aron Ralston and eMarketer Chief Executive Officer and Co-founder
Geoff Ramsey.

“Technology is breaking down barriers and empowering people to create a conversation that is changing the world,” 
said Tim Kopp, ExactTarget’s chief marketing officer. “There is no better group of experts than Facebook, Yahoo!,
Adobe, Foursquare, Klout and Soledad to demonstrate how the power of one person, one technology and one idea
can make a lasting positive impact locally, nationally and around the globe.” 

Speakers announced today, include:

    l   CNN – Soledad O’Brien, global journalist, news anchor and philanthropist
    l   Facebook – Tom Arrix, vice president of sales
    l   Adobe – Brad Rencher, senior vice president and general manager
    l   Yahoo! – Miriam Geller, director of product management
    l   Foursquare – Siobhan Quinn, product manager
    l   Klout – Joe Fernandez, chief executive officer

Reinforcing the conference theme of “The Power of One,” O’Brien will keynote the final day of Connections ’11
with an address and discussion on the power of one person to make a difference in the world through education and

The conference, which runs Sept. 13 -15, will feature more than 50 breakout sessions ranging from cross-channel
marketing best practices to case studies featuring results with campaigns across email, mobile, social media and the 

Registration is available online at ExactTarget Connections 2011. Marketers who register before Aug. 10 will
receive $200 off the $995 registration fee. Marketers attending Connections ’11 may also register for ExactTarget’s
certification session Sept. 12 in Indianapolis. The day-long program offers registrants the opportunity to earn
certification in three levels - Professional, Marketer and Partner. To register or to learn more,
visit www.Connections2011.com.

Connections ’11 follows ExactTarget Connections ‘10, which welcomed more than 2,000 marketers to Indianapolis
and featured a lineup of industry titans including Virgin Group Founder and Chairman Sir Richard Branson, Twitter
CEO Dick Costolo and a private concert from Grammy Award-winning band Train.

About ExactTarget

ExactTarget is a leading global provider of on-demand email marketing and interactive marketing solutions.
The company’s Interactive Marketing Hub technology provides organizations a single solution to connect
with customers via email, integrated text messaging, landing pages and social media. Supported by
collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing
information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM,
Omniture and Webtrends among many others. ExactTarget powers permission-based multichannel
communications for thousands of organizations around the world including Expedia.com, Best Buy, Papa
John’s, CareerBuilder.com, Gannett Co., Inc., The Leukemia & Lymphoma Society, The Home Depot and
Wellpoint, Inc. For more information,visit www.exacttarget.com.

Mitch Frazier, 317-275-5034
or mfrazier@ExactTarget.com

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