Posterous Guide to Dead Simple Blogging

Document Sample
Posterous Guide to Dead Simple Blogging Powered By Docstoc
					The Social Media Guide

Posterous Guide to Dead Simple Blogging

Page | 1

Posterous is a blogging platform that sits somewhere between micro-blogging (Twitter) and traditional blogging (WordPress). You can post all sorts of rich media to your own Posterous blog including photos, video, MP3’s, files (doc, ppt, pdf), Google maps, links, blog posts, podcasts..all via email. Posterous is the place to post everything. Posterous is the dead simple way to put anything online using email.

Getting Started
Create Account To get started all you need to do is send a blank email to,

You will immediately receive a reply email back from Posterous. The first thing you should do is set a password for your account by clicking on the create password link in the email, ©2009

The Social Media Guide

Page | 2

Choose a name for your Posterous site, enter a password.. then click <Sign up>, ©2009

The Social Media Guide

Page | 3

Edit Profile

Click on Edit Profile, Then enter your name, nickname, a profile blurb and upload a photo.. click <Save> once you are done. You have just created your profile, ©2009

The Social Media Guide

Page | 4

Manage Emails If you want to be able to post to your Posterous blog from your work address or your other email address you will need to add them in. Click on Manage emails and phone,

Add in any additional email addresses you want to be able to post from and click on <Add email>, ©2009

The Social Media Guide

Page | 5

Once you confirm your email address you will be able to post from it. otification Settings Set your notification settings as appropriate then click on <Save notification settings>,

Google Analytics
You can use Google Analytics to collect all sorts of detailed statistics about visitors to your blog such as where they are from in the world, how long they spent viewing your blog, which posts are the most popular and much, much more. If you don’t already have a Google Analytics account signup for a free one here.. then login. Click on Add new account, ©2009

The Social Media Guide

Page | 6

Click on <Sign Up>,

Enter, Website URL: your Posterous URL goes here, eg Account Name: Country: your country Time zone: your time zone Click on <Continue>,

Next enter your contact information, then click <Continue>, ©2009

The Social Media Guide

Page | 7

Agree to the Terms of Service, then click <Create ew Account>. Finally, you will be given a whole heap of code to paste into your site.. don’t worry about this, just click on <Finish>. Your Google Analytics account has now been setup an you will see an ID number (eg UA1234567), which you need to make a note of,

Go back to Posterous and click on Manage at the top of the page,

Click on Manage this site, ©2009

The Social Media Guide

Page | 8

Click on <Edit Site>,

Paste in your Google Analytics ID and click <Save>, ©2009

The Social Media Guide

Page | 9

To see the statistics relating to your Posterous blog just login to your Google Analytics account.

Edit Your Site
While we are on the Edit your Site page let’s do just that, before we get into the fun of actually posting stuff. Edit your site’s name and add a sub heading,

If you want other people to contribute to your blog send them an email and invite them to contribute, ©2009

The Social Media Guide

Page | 10

Next set the control settings on who can do what,

Finally set your privacy settings as appropriate, then click <Save> to save all your changes, ©2009

The Social Media Guide

Page | 11

Posting to Posterous
You can post heaps of different things to your Posterous blog via email which I will run through. When posting via email just remember,
• •

Email Subject = Title of your Post Email Body = Body of your Post

And send the email to It doesn’t get much simpler than that! If you have an email signature and you don’t want it to appear, just end your post with ‘#end’ and everything after that will be ignored, ©2009

The Social Media Guide

Page | 12

Click on My Posterous to view your first post,

Successful post.. also with no email signature,

Posting Photos To post photos just attach them to your email. Photos can be of any size and Posterous will automatically resize them to fit your post. ©2009

The Social Media Guide

Page | 13

Tags can be added to your blog by inserting them in the subject of the email. The syntax for tags is, ((tag: photos))

If you attach more than one photo Posterous will create an image gallery for you, ©2009

The Social Media Guide

Page | 14

Posting Videos Videos can be posted as well. You can either attach a video or paste in the URL of the video, ©2009

The Social Media Guide

Page | 15

YouTube video links become embedded in your blog, ©2009

The Social Media Guide

Page | 16

Posting Music You can attach music to an email and have that posted to your Posterous blog as well, ©2009

The Social Media Guide

Page | 17

Posterous embeds the music file into your blog where you (and others) can play,

Posting Google Maps Google Maps can easily be embedded on your Posterous blog simply by email the link, ©2009

The Social Media Guide

Page | 18

Google Maps are just another thing you can add to your blog, ©2009

The Social Media Guide

Posterous also lets you post files to you blog. These include doc, ppt and pdf. The process is exactly the same as above.. just attach it to an email and click send. Posting via the Web You can always post content from your Posterous dashboard.. Click on Manage, then select Post by Page | 19 web in the drop-down menu,

You can select text, video, music or photos from any web page and post it instantly to your Posterous blog, just by clicking a special bookmark. Get your bookmarklet here. All you need to do is literally drag this bookmark into your toolbar, ©2009

The Social Media Guide

Page | 20

When you are surfing the web and see some content that you want to post to your Posterous blog.. just click on the <Share on Posterous> bookmarklet. A Posterous window will appear similar to an email.. just fill out the title and body and click on <Post>, ©2009

The Social Media Guide

Page | 21

The great thing with Posterous is that you can also post your to your other social networks as well. You can also post to to other sites such as Twitter, Facebook, Flickr, Picasa, YouTube, Tumblr, Vimeo, You can post your photos to Flickr, Picasa and Facebook.. or to your WordPress or Tumblr sites.. all at the same time. You will need to go here to add one of these services.. then click on <Add a Service>, ©2009

The Social Media Guide

Page | 22

Select the service you want to add, I’m adding Twitter,

Click <Add Twitter Account>, ©2009

The Social Media Guide

Page | 23

Enter your Twitter details then click <Allow>,

My Twitter account has just been added, ©2009

The Social Media Guide

Page | 24

Just repeat this process for all the services you want to add. How to Autopost If you want to post EVERYWHERE (ie to all services) then send an email to,

This posts to all my services.. my Posterous blog, ©2009

The Social Media Guide

And my Twitter account (plus any other services I had added),

Page | 25

If you DO ’T want to autopost to any of your other services (ie to Posterous O LY).. then just send an email to,

This posts only to my Posterous blog.. but not on Twitter (or any of the other services I had added),

If you want to post to one of your other services then email, eg,
• •

Twitter – Flickr – ©2009

The Social Media Guide
• • •

Facebook – Tumblr – Any other blog –

Page | 26

This posts both my Posterous and Twitter accounts.. it would not appear on another of the other services I had,

You can use the following service names to email to: twitter, facebook, flickr, picasa, blog, blogger, tumblr, youtube, vimeo, friendfeed, delicious, laconica, identica, livejournal, plurk, shopify. ©2009

The Social Media Guide

You can also combine these services and post to multiple platforms. For example, if you wanted to post to Twitter and Facebook you would send an email to, or if you wanted to post your photos to your online albums you could send an email to
Page | 27

Wherever you have access to email whether it is from your PC or from your phone, you can easily post new and rich content to your Posterous blog. Posterous seems to be getting better everyday with new features being enabled and making things easier for users to share content. It is just dead easy! ©2009

The Social Media Guide

The Social Media Guide
Using Social Media to guide and help you connect to Social etworks: Twitter, Facebook, Google, LinkedIn, MySpace, YouTube using new media

The Social Media Guide provides helpful advice and tips on connecting you to others, through the use of Social Media and Social Networks. The current explosion in Social Media technologies including Twitter, Facebook, LinkedIn, YouTube, etc has made it more easier than ever to connect with friends, groups and customers with similar interests from all around the world. The downside with these new technologies is that often people experience information overload and are either scared off or simply get too confused. The Social Media Guide acts as an authoritative guide on embracing and integrating these new technologies, by presenting clear and simple solutions to common social media problems. My aim is to help you connect. You will be able to connect with more people faster and extend your reach deeper into the social web.

Page | 28

www: email: twitter: @socialguide ©2009

Shared By: