Top tips for getting the most out of Slideshare
Slideshare is a great tool for sharing presentations, overviews of your key
products and services and hints & tips from your industry. We have compiled our
favourite 10 tips for getting the most out of the platform.
Tip 1 - Choose a username that represents your business or your objectives well.
Your company name should be used to build your brand, however if you are not
building a brand name then a more search engine friendly name may be more
For example - compare slideshare.net/mybusinessname with
Tip 2 - Fully complete your profile. Ensure you have a branded image and your
description contains relevant information and keywords -include your website
Tip 3 - Include your business name, web address and contact details within the
first few slides - many people may not watch until the end but just to be on the
safe side - ensure your business name, web address and contact details are on
the final slide.
Tip 4 - Keep presentations short – this means there is more chance of the viewer
watching to the end…and more chance of them wanting to see more (i.e. go to
your website!). Around 10-15 slides is a good number.
Tip 5 - Ensure presentations are highly visual with minimal plain text. You need
to keep your viewers attention – rows & rows of text will not do it so resist the
temptation to overuse bullet points and long paragraphs.
Tip 6 - Include a “call to action” at the end – encourage viewers to visit your
website or phone you. Entice them with a free download – a report or whitepaper.
Tip 7 - Ensure your Title is captivating and contains relevant keywords
Tip 8 - Utilise tags for relevant keywords and key phrases (separate with a
comma). This will help users of slideshare to find your presentations.
Tip 9 - Make time to respond to any comments posted - this is a great way to
create new relationships and an opportunity to cross-sell services.
Tip 10 - Follow other users (there are some really clever people out there freely
sharing information) and set your notifications to update you when a new
presentation is added!
Source: Spider House PR