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Sam Projects 2007 Research Paper What Is Computer Ethics

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					Vandana Ramachandran CV



                              VANDANA RAMACHANDRAN
Department of Decision and Information                                     Email: vandana@umd.edu
Technologies                                                  http://www.wam.umd.edu/~vandana
Robert H. Smith School of Business                                             Phone: 240-988-4720
University of Maryland
College Park, MD 20742, USA

__________________________________________________________________


EDUCATION

Ph.D., Information Systems                                                   2003 - 2008(Expected)
Minor Area: Economics
University of Maryland, College Park

Masters in Information Systems                                                          2002 - 2003
University of Arkansas, Fayetteville
GPA: 4.00/4.00

B.S. (Summa cum Laude) in Computer Engineering (minor in Math)                          1998 - 2002
University of Arkansas, Fayetteville
GPA: 3.96 / 4.00

RESEARCH

DISSERTATION
Understanding Consumers’ Online Information Retrieval and Search: Implications for Firm
Strategies
Co-chairs: Prof. Hank Lucas and Prof. Siva Viswanathan

RESEARCH INTERESTS
    •   Economics of Information Systems
    •   E-business strategies
    •   Online search and advertising
    •   Strategic impacts of IT in firms

PUBLICATIONS

    •   Quality Uncertainty and Adverse Selection in Sponsored Search Markets. With Animesh,
          Animesh and Siva Viswanathan
        Conditionally Accepted at Information Systems Research (in November 2007)




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Vandana Ramachandran CV



WORKING PAPERS/ PAPERS UNDER REVIEW
   •   The Impact of Online Information on the Purchase of Certified Used Cars. With Siva
         Viswanathan and Sanjay Gosain
       Under review at Journal of Marketing (3rd round)

   •   Business Strategy and IT-Enabled Business Capabilities: Fits, Misfits, and Firm Performance.
         With Ritu Agarwal and Abhay Mishra
       Under review at Management Information Systems Quarterly (3rd round)

   •   Are Managers’ Judgments of Performance Consistent with Objective Outcomes? Testing the
         Input Bias in the Field. With Anand Gopal
       Status: Manuscript to be submitted to Information Systems Research in December


WORK IN PROGRESS
   •   Click-Tracks: Understanding Consumers’ Online Information Search Behaviors and Purchase
         Outcomes in Online Retailing

   •   Segmentation in Online Brokerages: An Empirical investigation. With Siva Viswanathan

   •   The role of third-party quality signaling mechanisms in online markets. With Siva Viswanathan

   •   Online Sequential Search: A flat payoff issue. With Binglin Gong and John List

PRESENTATIONS/PUBLICATIONS IN REFEREED CONFERENCES
   •   Does Online Information Substitute or Complement Traditional Quality Signals?
          o To be presented at the Workshop on Information Systems Economics (WISE), Montreal,
             December 8-9, 2007

   •   The Impact of Online Information on the Purchase of Certified Used Cars.
           o Conference on Information Systems and Technology (CIST), Seattle, November 3-4,
              2007
           o Association for Consumer Research Conference (ACR), Memphis, October 26-28, 2007
           o E-markets schmooze, University of Maryland, October 19, 2007

   •   An Empirical Investigation of the Performance of Online Sponsored Search Markets.
          o International Conference of Electric Commerce (ICEC), Minneapolis, MN, 2007 (Best
             Paper Nomination)

   •   Are Managers’ Judgments of Performance Consistent with Objective Outcomes? Testing the
         Input Bias in the Field.
           o Academy of Management Conference (AOM), Philadelphia, August 6-8, 2007

   •   Quality Uncertainty and Adverse Selection in Sponsored Search Markets.
          o Proceedings of the International Conference on Information Systems (ICIS), Milwaukee,
               December 10-13, 2006



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Vandana Ramachandran CV


          o   Presented at Conference on Information Systems and Technology (CIST), Pittsburgh,
              November 4-5, 2006

   •   Online Advertisers' Bidding Strategies for Search, Experience, and Credence Goods: An
         Empirical Investigation.
          o Proceedings of the First Sponsored Search workshop held in conjunction with the ACM
              conference on Electronic Commerce in Vancouver, CA, June 5, 2005

OTHER PRESENTATIONS AND INVITED TALKS
   •   The Impact of Online Information on the Purchase of Certified Used Cars.
         Invited Presentation in the Information Systems Economics Track at the Annual INFORMS
         Conference, Seattle, November 4-6, 2007.

   •   Does Online Information Substitute or Complement Traditional Quality Signals?
         Presented in the Global Technology Management Consortium (GTMC), Sophia Antipolis,
         France, June 4-5, 2007.

   •   Click-Tracks: Modeling the link between online search, customization and purchase
         outcomes. Statistical Challenges in E-commerce Research Workshop (SCECR), CIBER,
         University of Connecticut, May 19-20, 2007.

   •   The Impact of Online Information on the Purchase of Certified Used Cars.
         Poster session at the Statistical Challenges in E-commerce Research Workshop (SCECR),
         CIBER, University of Connecticut, May 19-20, 2007.

   •   Quality Uncertainty and Adverse Selection in Sponsored Search Markets: An Empirical
         Investigation.
         Invited talk at TUILES Information, Operations and Management Sciences department
         workshop series, Stern School of Business, New York University, March 27, 2007.

   •   Competition in Sponsored Search Auctions: Do High Quality Firms Bid More?
         Invited Presentation in the Online Auctions track at the Annual INFORMS Conference,
         Pittsburgh, November 5-8, 2006.

   •   IT Capabilities and firm strategy: A configurational perspective.
         Presented at the Global Technology Management Consortium (GTMC) in Groningen,
         Netherlands, June 11-13, 2005.

   •   Bounded by sense-making and limited by cognition- Subjective perceptions of performance in
         offshore software projects.
         Paper presented at the R.H. Smith School of Business, University of Maryland, College Park,
         Spring 2005.

   •   Security Issues with Wireless as an access method to the network and the Internet. With Pam
         Schmidt.
         Paper presented at the Wireless Security Conference held in Fayetteville, AR., May 2003.




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Vandana Ramachandran CV



ACADEMIC HONORS, GRANTS AND AWARDS
   •   Best Paper Award Nomination for “An Empirical Investigation of the Performance of Online
          Sponsored Search Markets” International Conference of Electronic Commerce, Minneapolis,
          MN, 2007.
   •   Nominated for ICIS Doctoral Consortium 2007.
   •   Doctoral Consortium Participant, America’s Conference on Information Systems, August
          2007.
   •   Research Grant for “The Impact of Online Information on the Purchase of Certified Used Cars”.
         NET Institute, New York University, Summer 2007.
   •   Gerald and Deana Stempler Award for Research on family-owned and family-controlled
         businesses, Robert H Smith School of Business, University of Maryland, April 2007.
   •   Research Mentor, Smith Undergraduate Research Fellow Program, 2006-2008.
         Helped supervise undergraduate research projects for Corey Martin and Danny Jamal
   •   Research Grant for “Quality uncertainty and adverse selection in sponsored search markets”
          NET Institute, New York University, Summer 2005.
   •   Invited Participant, Information Systems Economics Workshop, New York University, 2005
         Organized by Prof. Arun Sundararajan and Prof. Roy Radner
   •   Graduate Research Assistantship, Robert H. Smith School of Business, 2003-2008.
   •   Dean's Fellowship for Summer Research, Robert H. Smith School of Business, 2003-2008.
   •   Information Technology Research Center Graduate Research Assistantship, Walton College of
         Business, University of Arkansas, 2002-2003.
   •   Chancellor’s scholarship, University of Arkansas, 1998-2002.
   •   Chancellor's list, College of Engineering, University of Arkansas, 1999-2002.
   •   Dean's list, College of Engineering, University of Arkansas, 1998-2002.
   •   Professional Society Member- Gamma Beta Phi, Golden Key Honors Society, Tau Beta Pi.
   •   Presidential award- school topper in grades 10 and 12, 1996, 1998.

TEACHING
   •   Instructor, BMGT201: Introduction to Business Computing                               Spring 2006
       Undergraduate Core Course, University of Maryland, College Park. This is an introductory
       course for the business major. Computers and computer-based solutions play a key role in today’s
       business organizations. The course is designed to provide familiarity with the field of Information
       Systems, so that one may be able to appreciate and understand the role of business technology in
       the modern business world and in society. In addition, this course will help students gain mastery
       of the use of key desktop applications to analyze and solve business problems. I designed and
       taught the course with an enrollment of 160 students, and supervised 4 TAs who helped conduct
       lab sessions. I introduced "clicker" technology in the course to help provide students immediate
       learning feedback, while increasing their participation and classroom interaction.

   •   Teaching Assistant, Object Oriented programming with Java            Fall 2001 – Spring 2002
       IS Department, Sam Walton College of Business, Arkansas
       Helped develop projects for an intermediate level programming course in Java. Responsibilities
       included conducting lab/discussion sessions, grading, and assisting the students in developing
       course projects.




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Vandana Ramachandran CV



SERVICE & LEADERSHIP

ACADEMIC SERVICE
   •   Committee Member, Association of Doctoral Students, 2006-2007, Robert H. Smith School of
         Business, University of Maryland, College Park.
   •   Doctoral Student Representative, Ethics Committee, 2006-2007, Robert H. Smith School of
         Business, University of Maryland, College Park.
   •   PHD Program Review Committee, 2005-2006, Robert H. Smith School of Business, University
         of Maryland, College Park.
   •   Ad-hoc Reviewer, International Conference on Information Systems, Workshop on Information
         System Economics, Americas Conference on Information Systems, Academy of Management,
         TIM Division.
   •   Member of Association of Information Systems, INFORMS, Academy of Management,
         Association of Consumer Research.

LEADERSHIP AWARDS
   •   Jenny Runkles Watercarrier award for Leadership, University of Arkansas, 2002. One award
          given each year to an outstanding student leader on campus.
   •   Who's Who among students in American colleges and universities, 2001, 2002.
   •   Razorback Classic, University of Arkansas, 2001. One of only six outgoing seniors awarded the
          Classics Award for excellence in academic, social service and leadership activities.

REFERENCES

Prof. Henry Lucas
Professor and Department Chair
4337 Van Munching Hall
Department of Decision and Information Technologies
University of Maryland
College Park, MD 20742
Phone: (301) 405-0100     E-Mail: hlucas@rhsmith.umd.edu

Prof. Siva Viswanathan
Assistant Professor
4313 Van Munching Hall
Department of Decision and Information Technologies
University of Maryland
College Park, MD 20742
Phone: (301) 405-8587      Email: sviswana@rhsmith.umd.edu

Prof. Ritu Agarwal
Professor and Dean's Chair of Information Systems
Department of Decision and Information Technologies
University of Maryland
College Park, MD 20742
Phone: (301) 405-3121      Email: ragarwal@rhsmith.umd.edu




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Vandana Ramachandran CV



                                             APPENDIX

TECHNICAL SKILLS

Languages:              Java, ASP, C, C++, VisualBasic, SQL, Perl and shell scripting, Javascript, XML
Development:            ASP.NET, J2EE
Web servers:            Apache, Tomcat, IIS
Databases:              MySQL, MS Access, SQL Server
Tools/ Applications:    UML, Rational Rose, Visio, Solver Toolpack, DreamWeaver, Expert System
                        KPWin, Crystal Reports, MS Office Suite
Research/ Analysis:     Stata, SPSS, SAS, SEM using AMOS, PLS Graph, Mathematica, MATLAB

RELEVANT PHD COURSES (ECONOMETRICS/ECONOMICS)

QUANTITATIVE RESEARCH METHODS II (G. Macready)
A second-level inferential statistics course with emphasis on analysis of variance procedures and designs.
APPLIED REGRESSION ANALYSIS (C. Dayton)
Multiple regression; continuous and limited dependent variables.
APPLIED MULTIVARIATE ANALYSIS I & II (P. Zantek)
Multivariate statistical methods and their use in empirical research.
QUANTITATIVE METHODS I (H. Kelejian)
Large sample issues and distribution theory.
APPLIED EMPIRICAL MICROECONOMICS (J. Gelbach)
Panel data, nonlinear optimization, limited dependent variables, truncated, censored, and selected
samples, the analysis of natural experiments, and quantile regressions.
MICROECONOMIC ANALYSIS I (L. Ausubel)
A detailed treatment of the theory of the consumer and of the firm, particularly emphasizing the duality
approach. Topics include the household production model, imperfect competition, monopolistic and
oligopolistic markets.
EXPERIMENTAL ECONOMICS (J. List)
Special topics course with hands-on experience in designing experiments to study economic phenomena-
double auctions, auctions vs. posted price mechanisms, bargaining and negotiations, trust, reciprocity and
fairness games, provision of public goods, and others.

Additional Audited Courses
QUANTITATIVE METHODS II (H. Kelejian)
Generalized least squares model, dynamic single equation and simultaneous equation models, and
qualitative dependent variable models. Various tests for heteroskedasticity and autocorrelation, prediction
issues, time series models such as ARCH and GARCH, tests for unit roots, panel data models, and
systems estimation including the GMM procedures for linear and nonlinear models. General testing
principles, such as likelihood ratio, Wald, and Hausman-type test.
ADVANCED MICROECONOMICS (P. Cramton)
Formal treatment of game theory and its microeconomic applications are presented, emphasizing
dynamics and information. Equilibrium concepts for static and dynamic games, and games with complete
and incomplete information are studied.
COMPUTATIONAL ECONOMICS (J. Rust)
A one-semester course designed to give students tools for numerical dynamic programming and
computation of related general equilibrium and game-theoretic problems.




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