Homewares in Finland to 2015: Market Snapshot by ICDResearch

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									Homewares in Finland to 2015: Market
Snapshot


Reference code: RT2971MS
Published: June 2011



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© ICD Research. This report is a licensed product and is not to be photocopied
TABLE OF CONTENTS


TABLE OF CONTENTS

1      INTRODUCTION ..................................................................................................................... 5
    1.1 What is this Report About? ............................................................................................................... 5
    1.2 Definitions ........................................................................................................................................ 5
2      CATEGORY OVERVIEW ........................................................................................................ 8
3      SALES DATA ......................................................................................................................... 9
    3.1 Sales Value 2005-10 ........................................................................................................................ 9
    3.2 Category Analysis, Sales 2010........................................................................................................10
    3.3 Sales Value Forecast 2010-15 ........................................................................................................11
    3.4 Category Analysis, Sales Forecast 2015 .........................................................................................12
4      APPENDIX ............................................................................................................................ 13
    4.1 Research Methodology ...................................................................................................................13
        4.1.1     Additional Notes ........................................................................................................................................ 13
    4.2 Contact Us ......................................................................................................................................13
    4.3 About ICD Research .......................................................................................................................14
    4.4 Disclaimer .......................................................................................................................................14




Homewares in Finland to 2015: Market Snapshot                                                                                                          Published Jun 2011
© ICD Research. This report is a licensed product and is not to be photocopied                                                                                         Page 2
TABLE OF CONTENTS


LIST OF TABLES
Table 1: ICD Research Retail Channel Definitions ......................................................................................................................5
Table 2: ICD Research Retail Category Definitions .....................................................................................................................6
Table 3: Homewares in Finland, Sales Value (US$ Billion), 2005-10 .............................................................................................9
Table 4: Home & Garden Products in Finland, Category Analysis by Sales (US$ Billion), 2010 ..................................................10
Table 5: Homewares in Finland, Sales Value Forecast (US$ Billion), 2010-15.............................................................................11
Table 6: Home & Garden Products in Finland, Category Analysis by Sales (US$ Billion), 2015 ..................................................12




Homewares in Finland to 2015: Market Snapshot                                                                                                        Published Jun 2011
© ICD Research. This report is a licensed product and is not to be photocopied                                                                                      Page 3
TABLE OF CONTENTS


LIST OF FIGURES
Figure 1: Homewares in Finland, Sales Value (US$ Billion), 2005-10 ............................................................................................9
Figure 2: Home & Garden Products in Finland, Category Analysis by Share (%), 2010 ...............................................................10
Figure 3: Homewares in Finland, Sales Value Forecast (US$ Billion), 2010-15 ...........................................................................11
Figure 4: Home & Garden Products in Finland, Category Analysis by Share (%), 2015 ...............................................................12




Homewares in Finland to 2015: Market Snapshot                                                                                                 Published Jun 2011
© ICD Research. This report is a licensed product and is not to be photocopied                                                                              Page 4
INTRODUCTION


1 INTRODUCTION
1.1 What is this Report About?

This report is the result of ICD Research’s extensive market research covering the Finnish retail industry. It
provides detailed historic and forecast retail market values segmented at category level.

1.2 Definitions

The retail industry can be segmented into the following channels and categories:


Table 1: ICD Research Retail Channel Definitions
 Channel group              Channel                       Definition
 Discount Retailers         Cash & Carries &              Cash & carries sell from a wholesale warehouse to customers (small retailers,
                            Warehouse Clubs               professional users, etc) who pay on the spot and transport goods away themselves.
                                                          Warehouse clubs are no-frills stores that sell discounted goods to members who pay
                                                          an annual fee. Delivered wholesale sales are not included.
                            Discount, Variety Store &     The discount/variety stores category includes all sales through stores that sell
                            General Merchandise           inexpensive items (especially cleaning supplies, toys, and confectionery) at a single or
                            Retailers                     limited number of price points and are named for the price of the merchandise (e.g.
                                                          dollar store, pound store). General merchandise includes all sales through stores that
                                                          offer a wider selection of primarily non-food goods at inexpensive prices.
 General Retailers          Convenience Stores & Gas      Includes all sales through stores of an area generally less than 300 sq m that
                            Stations                      specialize in a limited range of Food & Grocery products designed primarily for
                                                          convenience-seeking consumers. This category also includes sales in retail outlets
                                                          attached to gas stations where fuel is the main revenue driver, kiosks, and
                                                          newsstands.
                            Department Stores             Includes all sales through multi-category retailers, focusing primarily on non-grocery
                                                          categories with distinct departments specializing in defined product areas. Examples
                                                          include Bloomingdale's, Macy's, John Lewis, El Corte Ingles
                            Hypermarkets &                Hypermarkets/mass merchandisers include all sales through retailers with a floor area
                            Supermarkets                  of over 2,500 sq m that carry full lines of both grocery and general merchandise (e.g.
                                                          Wal-Mart). Supermarkets include all sales through retailers with floor area of 300 sq m
                                                          -2,500 sq m that offer a wide, departmentalized range of grocery, and may carry some
                                                          general merchandise lines (e.g. Sainsbury's, Kroger).
                      
								
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