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U.S. Bancorp
2009 Fourth Quarter
Today Statistics
U.S. Bancorp Achieves Record Total
Net Revenue of $4.4 Billion
Ranking U.S. Bank is 5th largest
U.S. commercial bank
Asset size $281 billion
Deposits $183 billion
Loans $195 billion
Earnings per common
share (diluted) $.30
Return on average assets .86%
Return on average
common equity 9.6%
Customers 15.8 million
Payment services and
Bank with a financial partner that’s strong and stable, safe and sound — merchant processing International
that’s U.S. Bank. Throughout this difficult economic environment, U.S. Bank has continued Wholesale banking and
trust services National
to focus on customer service, lending money to our customers and offering Consumer and
business banking 24 states
the best financial services in the industry. We’re honored by the many accolades
Bank branches 3,015
U.S. Bank has received in the past year for our prudent, responsible way of doing ATMs 5,148
business — putting the customer first, strengthening our bank and investing NYSE symbol USB
in the products and services you, your family and your business want and need. We lead At quarter-end, December 31, 2009
among our peer banks in many key measurements of bank performance and
soundness. All of US are working to help see our customers, our
communities and our nation back on solid footing with
unlimited opportunity and optimism again.
FlexPerks named “Best Card”
The U.S. Bank FlexPerks Travel Rewards 150 airlines with no blackout dates, capacity
Visa Signature® credit card was named the controls or award e-ticket redemption
“Best Credit Card if You Want Travel fees, plus baggage allowances. Cardholders
Perks” by Kiplinger’s Personal Finance in earn one FlexPoint for each dollar spent
its December 2009 “Best List” issue. using their FlexPerks Travel Rewards card.
FlexPerks was chosen for its travel rewards Customers have the flexibility to choose
that allow customers to earn points toward the rewards they want with FlexPerks. In
free flights — which can be redeemed with addition to travel, customers can earn
as few as 20,000 FlexPointsSM for airline cash back, merchandise or gift cards when
tickets valued up to $400 on more than they use their FlexPerks cards.
U.S. Bancorp
Pride Points
U.S. Bancorp named one of America’s most Elavon, U.S. Bank’s global acquiring payments U.S. Bancorp was ranked number one in the
reputable companies, Reputation solutions subsidiary, ranks fourth among North nation for the fourth consecutive year in 2009
Institute’s Global Reputation Pulse 2009 America acquirers, processing 2 billion as the “Top Banking Team” by U.S. Banker
transactions annually worth almost magazine as part of its annual ranking of
5th largest U.S. commercial bank $200 billion The 25 Most Powerful Women
U.S. Bancorp named one of the world’s in Banking
2nd largest fleet card provider
most admired companies — ranked Workplaces for
Received “Best
number four in the U.S. super regional bank U.S. Bancorp on Barron’s “Most
Commuters” awards in 11 of our major
category, Fortune magazine, April 2009 Respected Companies” list, metropolitan markets from the Environmental
(January 2009)
U.S. Bank is the number one most trusted Protection Agency (EPA) and Department of
bank for consumer privacy as ranked by the 2nd largest purchasing card provider Transportation (DOT) for corporate employee
Ponemon Institute — for four years in a row programs to encourage use of public
Winner of “Best Bank in United transportation
Largest issuer of Visa® gift cards — more than States” in the Euromoney magazine Awards
30 million to date for Excellence, June 2009 3rd largest Visa corporate card provider
Highest ranked large commercial Largest network of In-store U.S. Bank Manifest Funding Services was
bank in Forrester’s 2009 Customer and On-site branches with awarded the 2009 Broker’s Choice
Experience survey 789 branches in grocery stores, university Award by the Monitor equipment leasing
and workplace campuses trade publication based on ethics, integrity and
U.S. Bancorp rated highest in the excellence in honoring commitments
large-cap bank category for America’s most First major bank to offer reduced-rate
shareholder-friendly companies, Institutional auto loans on EPA-certified “Smart Way” 5th largest mortgage originator in the
Investor magazine, March 2009 vehicles U.S. in 2009
U.S Bank ranked second among U.S. Bank receives “Patriot Award”
Small Business Administration lenders (SBA) from the Department of Defense for our support
nationally in loan dollar volume and third in of employee participation in the National Guard
total loans funded in fiscal 2009. and Reserve Forces
Global Finance (February 25, 2009) ranks
U.S. Bancorp one of safest banks in
the world
S.T.A.R.T. savings program to go national
U.S. Bank is rolling out a new savings program that arrives just in time for S.T.A.R.T. allows customers to regularly transfer money into a savings
the thousands of Americans who resolve to save more money in 2010. account and to earn rewards when they reach certain savings milestones.
Customers choose how they want to contribute and how much they want
U.S. Bank’s Savings Today And Rewards TomorrowTM or S.T.A.R.T. program
save. To accelerate the savings, customers can also automatically sweep
successfully launched new savings goals and plans for thousands of
into their S.T.A.R.T. account the cash they earn through their FlexPerks
individuals who signed up in the pilot program in Seattle, Cincinnati and
rewards program.
Joplin/Springfield, Mo. in 2009.
Savers are congratulated with a $50 U.S. Bank Rewards Visa Card when
savings balances build to $1,000, and if they maintain that balance for one
year, they will earn another $50 Rewards Visa Card from U.S. Bank to use
as they wish.
U.S. Bank supports its military employees
and their families
U.S. Bank pledges its support for its military employees through its participation in
the Employer Support of the Guard and Reserve (ESGR) Statement of Support Program.
The ESGR, a Department of Defense organization, has created this program to inform
and educate employers about their rights and responsibilities toward employees who
serve in the National Guard and Reserve, and to recognize and reward employers who
go beyond the requirements of the law.
Richard Davis, chairman, president and chief executive officer for U.S. Bank’s parent
company, U.S. Bancorp, signed the ESGR statement November 13. The ESGR Statement
of Support pledges that U.S. Bank recognizes and enforces the Uniformed Services
Employment and Re-Employment Rights Act, that U.S. Bank managers and supervisors
will have the tools they need to effectively manage employees who serve in the Guard
and Reserve and that it will support service members and their families in peace, in
crises and in war.
Also in November, U.S. Bank received the “Patriot Award” from the United States
Department of Defense. The Department of Defense gives the Patriot Award to
corporations who support employee participation in the National Guard
and Reserve Forces.
U.S. Bank wins an OSCARD!
U.S. Bank, the nation’s top issuer of Visa prepaid
cards, was honored with a prestigious OSCARD
award for our ReliaCard Visa at an awards ceremony
in Paris on December 21, 2009. The OSCARDS
recognize international excellence in card innovation. DIVERSIFIED REVENUE MIX
The U.S. Bank ReliaCard Visa was selected as the Revenue by business line 4Q09 YTD
winner in the Services category. Overall, more than
500 cards were in competition for the 2009 OSCARDS.
26%
U.S. Bank expands U.S. Bank currently partners with almost 30 government 44%
agencies to issue nearly two million ReliaCards as a 20%
FlexPerks program solution for their disbursement needs. The U.S. Bank 10%
U.S. Bank is harnessing the success of its ReliaCard Visa is a reloadable card designed to replace
FlexPerksSM Visa card rewards program and costly paper checks for government agencies with • Payment Services
+
expanding FlexPerks to its broader portfolio of recurring cash and check disbursement activities. • Wholesale Banking
credit and check card products. Consumers and
• Wealth Management
& Securities Services
small businesses can now enroll in FlexPerks to • Consumer Banking
50
earn more valuable rewards — including cash
back — and combine rewards earned on their
+
+
credit and check cards. FlexPerks gives cus-
tomers the flexibility to choose the reward they
+
+
want, whether it’s cash, travel, merchandise,
gift cards or statement credits. Consumers
1,100
and small businesses can use FlexPerks credit U.S. Bank creates new jobs
and check cards to earn a number of cash
back options. U.S. Bank will add 50 jobs in Bowling Green, Kentucky in 2010 at our
3170 Louisville Road Mortgage Operations Center. The expansion will
increase the number of employees to more than 200 in the area.
U.S. Bank will also open a new service center in Overland Park, Kansas.
Hiring is expected to begin in the second quarter 2010 for 1,100 new jobs.
U.S. Bank
Receives $95 million in tax credit
to improve communities
USBCDE, LLC, U.S. Bank’s Community Development Entity (CDE), recently received
$95 million in New Markets Tax Credit (NMTC) allocation authority from the U.S.
Treasury’s Community Development Financial Institutions Fund (CDFI Fund), bringing
its total allocation awards to date to $435 million. With this allocation, USBCDE will
continue to support its financing activities to for-profit and non-profit operating
businesses and developers of mixed-use real estate, including office, industrial, retail
and community facilities in distressed and underserved areas in low income
communities throughout the nation.
Lines of Business U.S. Bancorp Business Scope
Payment Services Wealth Management & Regional
– Corporate Payment Systems Securities Services Consumer & Business Banking
& Wealth Management
– Elavon: Credit, Debit, Electronic Check Wealth Management:
and Gift Card Merchant Processing – The Private Client Reserve
– Retail Payment Solutions: Debit, Credit, – U.S. Bancorp Investments, Inc.
Small Business, Gift and Specialty Card
– U.S. Bancorp Insurance Services, LLC
Issuance
– Healthcare Payment Solutions Securities Services:
– Financial Institution services – Corporate Trust Services
– Treasury Management – Institutional Trust & Custody
National
– FAF Advisors, Inc.
Wholesale Banking & Trust Services
Wholesale Banking – U.S. Bancorp Fund Services, LLC
– National Corporate Banking
– Middle Market Commercial Banking
Consumer Banking
– Community Banking
– Commercial Real Estate
– Metropolitan Branch Banking
– Correspondent Banking
– In-store and Corporate On-site Banking
– Dealer Commercial Services
– Small Business Banking
– Community Banking
– Consumer Lending
– Foreign Exchange International
– 24-Hour Banking & Financial Sales Payments
– Government Banking
– The Private Client Group
– International Banking
– Home Mortgage
– Treasury Management
– Community Development
– Small Business Equipment Finance
– Workplace and Student Banking
– Small Business Administration (SBA) Division
– Transactions Services: ATM and
– Specialized Industries and Finance
Debit Processing and Services
– Title Industry Banking
– Homeowners Association Banking
Investment products and services are available through U.S. Bancorp Investments, Inc., member FINRA and SIPC, an investment
advisor and a brokerage subsidiary of U.S. Bancorp and affiliate of U.S. Bank.
Insurance products, including annuities, are available through U.S. Bancorp Insurance Services, LLC, U.S. Bancorp Investments, Inc.,
in Montana U.S. Bancorp Insurance Services of Montana, Inc., and in Wyoming U.S. Bancorp Insurance & Investments, Inc.
All are licensed insurance agencies and subsidiaries of U.S. Bancorp and affiliates of U.S. Bank. Policies are underwritten by
unaffiliated insurance companies and may not be available in all states. CA Agency Number OE24641.
U.S. Bank is not responsible for and does not guarantee the products, services, performance or obligations of its affiliates.
Investment and Insurance products are:
Deposit Products offered by U.S. Bank NA, Member FDIC
NOT A DEPOSIT NOT FDIC INSURED
U.S. Bancorp, including each of our subsidiaries, is an
NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY Equal Opportunity Employer and a Drug-Free Workplace.
MAY LOSE VALUE NOT GUARANTEED BY THE BANK
40371 Q4/09 usbank.com
