INSIGHT GAINED BY MDSEARCH In PRESENTATION OF Branding to
PHYSICIANS, specifically MEDICAL Residents at UWO.
MDSEARCH participated in the University of Western Ontario Medical Residents Job
Fair in November 2010. MDSEARCH presented their brand of search:
MDSEARCH offers a different approach to recruitment.
Medical Residents expressed their interest in the MDSEARCH process that saves
them time and provides valuable research on the multitude of offers available to
them. The message from MDSEARCH was: MDSEARCH searches for the optimal
offers for Physicians. Physicians share their criteria on what an ideal offer would
look like and MDSEARCH goes and finds the ideal offer.
The MDSEARCH process is unique to traditional recruiters that motivate physicians
to join one of their clients. One of the recruiters at MdSearch commented, “ we are
not your traditional recruiter, our prime objective is to listen to the MD’s needs and
bring to them offers that meet those needs”.
MDsearch consultant states, “Doctors can find a job just about anywhere – they don’t
need help to find ‘a job’. Doctors do however need help sifting through thousands of
offers, MDSEARCH provides this service at no cost, saving the physician time, and
proving valuable insight on remuneration variances, comparative offers available in
the market today”.
MDSEARCH is Doctor Driven - highly selective about the offers that they promote to
physicians. In order for a client to be promoted by MDsearch, the physician
employer must be rostered with MDSEARCH. Rostering requires a clear outline of
the practice offer including, basic deals such as location, staffing, technology,
compensation, etc. In addition, MDSEARCH develops a sense of culture through
visiting the site, pictures, meeting owners, staff and physicians. This attention to
detail adds significant value to the client ensuring the RIGHT physicians are
attracted to their brand.
One of the partners of MDSEARCH comments: “The key to our success, is simple and
two pronged, developing a list of select, outstanding offers from physician
employers, AND, building long lasting, relationships with Physicians that trust our
insight and advice.
Get MDSEARCH to work for you! www.mdsearch.ca Contact firstname.lastname@example.org to
learn more about the offers available to you in the Canadian market.
MDSEARCH CANADA 100 Adelaide Street, West, Suite 1010, Toronto, ON, M5H1S3